Ama-franchise ehlobo ayindlela efaneleke kakhulu kosomabhizinisi abaningi asebevele benamabhizinisi ezinkathi ezithile ebusika futhi bacabanga ukudlulisela eminye imisebenzi yabo ehlobo. Kulokhu, i-franchise eyenziwe ngomumo ibonakala iyindlela emnandi kakhulu kunokwakha ibhizinisi lakho kusuka ekuqaleni, ukukhushulwa kwalo, izimali zokuqala ezibucayi, neminye imisebenzi eminingi eyenza kube nzima ukwenza inzuzo ekuqaleni. Ukuze uthole imali eyengeziwe ehlobo, kubukeka kunzima kakhulu. Kulokhu, isimo ngokutholwa kwe-franchise sihluke kakhulu - ngokushesha, kalula, kahle!

Nge-franchise esezingeni eliphakeme, ukuqala ibhizinisi lakho ngeke kuthathe isikhathi eside, ngoba wonke amathuluzi owadingayo ezinyathelweni zokuqala asezotholakala. Phakathi kwazo kukhona zonke izimpawu zomkhankaso, njenge-logo, isiqubulo, imibala yezinkampani, izifanekiso zezinto ezisetshenzisiwe, izindlela zokuthuthuka ezifana nemiyalo, amafomula nezincomo, kwesinye isikhathi indlunkulu yabasebenzi ngisho nezeluleko ngempilo ekuqaleni ukuxazulula zonke izingxabano lokho kuvela. Ngakho-ke, ukuqala ibhizinisi elincane lasehlobo ehlobo ngeke kube nzima nakancane, futhi uzobuyisa ngokushesha imali oyitshalile ebhizinisini lakho.

Kodwa-ke, njenganoma yikuphi okunye ukuthenga, kunethuba lokungena kubakhwabanisi, ukuqonda okuthile okungalungile, ukwenza iphutha lapho ukhetha umlingani noma i-franchise uqobo. Kungenxa yamacala anjalo ukuthi kukhona abalamuli abakulungele ukukusiza ukhethe ilungelo lokuhweba ngamaphupho akho. Inkampani yethu inikeza usizo kuzo zonke izindaba eziphathelene nokutholwa kwe-franchise. Ungajwayelana nabalingani bethu abathembekile bese ukhetha okuthile okukufanele. Ochwepheshe bethu bazokusiza futhi ukuthi unqume kusabelomali, ukhethe i-franchise yenani elishiwo nemibandela: isibonelo, ukuthi inkampani kufanele isebenzele ingxenye enkulu ehlobo. Yonke le mininingwane emincane kulula kakhulu ukuyinaka ngochwepheshe onezinhlu zeziphakamiso ezilungiselelwe futhi ezifundwe ngokucophelela.

Ama-Franchise asehlobo ayindlela enhle kulabo abafuna ukuqala ibhizinisi lonyaka. Kungaba ukwakhiwa, ukuzijabulisa, inkampani yezokuvakasha ehlobo, nezinye izinketho eziningi ongakhetha kuzo. Ukuphela kokufanele ukwenze ukubuka iziphakamiso, uvumelane ngesabelomali futhi uthenge ibhizinisi lakho elinenzuzo! Ukuqala okusebenzayo nokusekelwa okuphelele kochwepheshe bethu kuzokusiza ukuthi uqale ukwenza inzuzo ebhizinisini lasehlobo ngokushesha okukhulu. Umsebenzi omuhle ehlobo nokuthula kwengqondo okuphelele kwebhizinisi lakho ebusika. Ibhizinisi elinethezekile futhi elinenzuzo yilokho i-franchise evela kozakwethu abathembekile nabanokwethenjelwa abazokunikeza khona.

I-chain store franchise izokhiqiza imali engenayo uma ulandela ngokuqinile imithetho nemithethonqubo enqunyiwe. Uthola uhlelo lwebhizinisi lokuqukethwe okulungile kusuka ku-franchisor ngemuva kokufinyelela esivumelwaneni futhi ungakwenza kube semthethweni enkontilekeni. Ukusebenza nge-franchise kungumsebenzi othize obandakanya izibopho ezinhlangothini zombili. Uma uthenga i-franchise kuketanga elaziwayo, kufanelekile ukukhumbula ukuthi udinga ukukhokha imali yesamba. Lesi yisamba semali okufanele uyikhokhe lapho uqala iphrojekthi yebhizinisi. Amaketanga ezitolo abonakala ngokuba khona kwesitayela esikhethekile somklamo.

Uma uxhumana ne-franchise, khona-ke uthola ukwakheka okunjalo njengamakhodi wedizayini akhethekile. Awudingi ukusungula noma yini entsha, kwanele nje ukusebenzisa umbono osulungiselelwe. Uchungechunge lwezitolo kuzoba lula kubasebenzisi ukuthi basebenzise uma beyazi i-franchise osebenzisana nayo.

Izitolo zidinga ukucatshangelwa ngokufanele uma uku-inthanethi. I-franchise yakho idinga ukuthi wenze imali eningi ngoba kufanele ukhokhe imali ethile ku-franchisor. Lokhu kuwumkhuba ojwayelekile futhi akukho okusha noma okungajwayelekile ngakho. Izitolo zizosebenza ngokungenaphutha uma uchungechunge lwakho lwakhiwe ngendlela efanayo yokuthenga, kanye nokuthi uqeqesha abasebenzi ukuthi baphathe amakhasimende ngenhlonipho. Uma ungumsebenzisi we-franchise, lapho-ke kuyadingeka ukuthi unake imininingwane efanelekile, noma ngabe ibonakala ingabalulekile. Lokhu kukusiza ukuthi ubhekane nezinkinga kalula uma zivela.

I-franchise yiphrojekthi yebhizinisi, esebenzisa ukuthi ngubani okufanele alandele imithetho yezwe futhi angayephuli nhlobo. I-franchise yamaketanga esitolo izosebenza ngempumelelo kuphela uma isetshenziswe kahle futhi inobuhlakani. I-franchise yezitolo esebenza kahle ikusiza ukuthi ufinyelele inani elikhulu lamakhasimende ngoba nje usebenzisana nomkhiqizo odumile.

Uchungechunge lwezitolo i-franchise ikusiza ukuthi uthuthukise imithombo yokugcina impahla, usebenzisa ubuchwepheshe nokwazi ukuthi uthola kanjani njengebhonasi kumkhiqizo wakho okhuthaziwe. Ngokuvamile, i-franchise iyiqoqo lezici ezahlukahlukene nezinzuzo, ongazisebenzisa ukuthola imiphumela emihle kakhulu. Ukusebenza nezitolo zamaketanga kungabandakanya ukusebenzisa okuzenzakalelayo okusebenzayo. Kwenziwa wedwa noma usebenzisa ubuchwepheshe bolwazi, obuthola ngemuva kokuphela kwesivumelwano se-franchise. Ukuxhumana nezinhlobonhlobo zezingulube zombala nakho kungaba yimayini yangempela yegolide kuwe. Kungenzeka ukufinyelela kuzo zonke izithameli ezihlosiwe, futhi i-franchise yakho yezitolo zamaketanga izokhokha nakanjani.

Lokhu ibhizinisi eliyingozi kodwa elingenisa imali. Ngokuyisebenzisa ngokunembile nangokukhalipha, ungasithuthukisa kakhulu isimo sakho sezezimali. Futhi, lapho uhlanganyela ne-franchise, uzophinda ujabulise umphakathi wasendaweni. Ngemuva kwakho konke, abantu bayathanda ukuvakashela izindawo ezahlukahlukene zokuthengisa, okwenza leli bhizinisi lifaneleke kakhulu emadolobheni amakhulu.

I-franchise yenethiwekhi iphrojekthi yebhizinisi esesikhathini. Ngesikhathi sokukhula kwayo, akufanele ube nobunzima ngecebo elibalulekile. Phatha noma yimiphi imisebenzi yokukhiqiza, wenze noma ibuphi ubunzima. Lapho unweba i-franchise, kufanele wamukele iqiniso lokuthi ungumuntu ophendulayo. Ngemuva kwakho konke, i-franchisor ingadinga ukubikwa kuwe noma kunini, kepha kuzofanele inikezwe. Ngemuva kwakho konke, ungumqashi wophawu lokuthengisa.

Okusemqoka akulishintshi iqiniso lokuthi njengengxenye ye-franchise yohlelo lwenethiwekhi, ubuye ukhokhe imali, ngaphezu kokuthola izinzuzo ezahlukahlukene ongazibona ukuze uzuze impumelelo. Isibonelo, kanye nokuxhashazwa kwelogo eyaziwayo, kuyithuba lokusebenza ngokuya ngezindlela zobuchwepheshe ze-franchisor. Ubanikeza wena cishe ngokuphelele, ungafunda ngokugcwele i-franchise yenethiwekhi futhi njalo wenze izinqumo zokuphatha ezifanele. Njengengxenye yomsebenzi webhizinisi lenethiwekhi, kufanele njalo unake imininingwane ehlukahlukene. Phakathi kwezinye izinto, lokhu kuvamile hhayi kuphela emisebenzini yokuhweba enethiwekhi kodwa futhi kunoma yikuphi okunye. Uzoba nempumelelo ephezulu kuphela lapho ungenza ngokohlelo. Ukuze wenze lokhu, kuyadingeka ukuyibhala kahle ngokwenza izibalo.

Elinye lamathuluzi wokuhlaziya okuphezulu okwandisa i-franchise yenethiwekhi ukuhlaziywa kwe-SWOT. Ngaphezu kwalokho, ilungele hhayi kuphela ibhizinisi lenethiwekhi. Ithuluzi eliguquguqukayo nelikhwalithi ephezulu.

Umuntu kufanele futhi akhumbule ukuthi kungenzeka yini ukuthi athuthukise i-franchise yenethiwekhi ngemuva kokwenza ukuhlaziywa kokuncintisana. Kanye nokuhlaziywa kwe-swot, leli thuluzi lingenye yamathuluzi asebenza kahle kakhulu futhi asezingeni eliphakeme kakhulu okuxazulula izinkinga zomsebenzi wehhovisi eziyinkimbinkimbi. Le ndlela yokuxhumana nolwazi ibuye ilungele umsebenzi we-franchise yenethiwekhi. Udinga nje ukwazi ukugxilisa imininingwane ezandleni zakho futhi wenze lokho okubizwa ngokuthi yi-brainstorming. Lokhu futhi kuyindlela eyaziwa kakhulu eyaziwa kakhulu emazweni aseNtshonalanga. Ukunweba i-franchise enethiwekhi kufanele futhi kwenziwe ngemuva kokucabangisisa nangokucabangisisa.

Thuthukisa i-franchise yakho ngokugxila kakhulu. Udinga ukufunda zonke izibalo zamanje futhi uqonde ukuthi siyini isimo semakethe, uma ubandakanyeka ku-franchise yenethiwekhi, ngakho-ke phokophela njalo ukuthola imiphumela emihle ekubhekaneni nokuncintisana. Lokhu kuzokunikeza ithuba lokuphatha imakethe ngokuhlala ngokuqinile kuma-niches onentshisekelo kuwo.

I-franchise yesitolo samaketanga yiprojekthi yebhizinisi elinezihloko. Ukuze uyisebenzise ngokusebenza kahle okuphezulu, udinga ukulungiselela kahle. Izinyathelo zithathwa ngesikhathi isihluthulelo sempumelelo yakho. Lapho wenza i-franchise, ubheka izinkomba zezibalo. Ukutadisha okulungile kwezibalo kungenzeka uma usebenzisa amathuluzi wanamuhla. Isibonelo, amashadi namagrafu, kanye nezinzwa ezahlukahlukene, kunikeza isithombe esigcwele sokuthi isimo semakethe siyini, futhi ungahlola isimo sangaphakathi sesikhungo sakho ngokukhiqiza okuphezulu.

Sebenzisa i-franchise yenethiwekhi ngendlela yokuthi izinga lokuncintisana ngebhizinisi liphakeme ngangokunokwenzeka. Ungakunaki ukutadisha imininingwane efanele. Ngemuva kwakho konke, ungenza izibikezelo futhi ube nohlelo lwebhizinisi phambi kwakho. Izincomo ezivela ku-franchisor kufanele futhi zibhekwe. Isitolo sakho samaketanga sidinga ukwenza imali eningi. Kufanele ukhokhe ngommeleli womkhiqizo. Ikunikeza ngemininingwane ehlukahlukene ofuna ukuyicubungula.

Uma ubandakanyeka kwi-franchise yesitolo esidayisa izitolo, ukutholwa kwamakhasimende kuyinkinga yokubhala ngezihloko. Ukuxazulula le nkinga, usebenzisa usizo lwamaqabane akho anolwazi oluningi. Ozakwethu besitolo se-Franchise baqinisekisa ukuthi imininingwane igcinwa isesikhathini. Kuhlala kuphela ukuzisebenzisa ngokufanele. Ungayinaki imininingwane yedatha, ufunda njalo ukwehluka kwemibiko yezibalo. Futhi kufanele wenze imisebenzi yesitolo sakho esiku-inthanethi ngokuzenzakalelayo. Impela ungathembela ekutholeni isoftware ebabazekayo ku-franchisor.

Uma unganikezwa ngaleyo software, ungazitholela izinketho uwedwa, noma ushintshe umlingani wakho. Lapho usebenza ne-franchise, ubhekana nezingozi ezahlukahlukene. Izimbangi ziyakwazi ukusebenzisa izindlela ezahlukahlukene zokuhlukumeza, ukuncintisana okungafanele kanye nokucekela phansi. Udinga nje ukuqonda ukuthi kunethuba elinjalo lokuthi uzilungiselele kusengaphambili. Ukuba nesitokisi sosuku lwemvula ku-franchise yakho yesitolo senethiwekhi kukunikeza izinga eliphakeme lokusimama.

I-Franchise eBrazil ilwela ukusebenza ezingeni eliphezulu kakhulu uma usomabhizinisi oqale ukukhuthazwa kwakhe engaqondi kusengaphambili ukuthi amandla akhe nobuthakathaka bakhe yini, kanye namathuba nezingozi ezingamsongela kuphela uma usebenza ku-franchise futhi unentshisekelo yokuyithenga, ungaya kumafomu akhethekile, ezitolo nakumawebhusayithi. Ilungelo eBrazil lingakhuthazwa ngokuya ngomthetho okhona ensimini yalesi sifundazwe, lo mkhuba usetshenziswa emhlabeni wonke, futhi akukho lutho olukhethekile ngawo. Ilungelo endaweni enjalo lingakhuthazwa kahle futhi ngokushesha, okusho ukuthi awunankinga. Kuyadingeka ukufaka intshisekelo ngesikhathi esifanele ukusetshenziswa kwe-franchise esivuna inkampani ngakho-ke ungene esivumelwaneni sobambiswano. IBrazil yidolobha nezwe, kuya ngokuthi usho ukuthini. Idolobha laseBrazil lisendaweni engaphansi kwesifundazwe esinegama elifanayo futhi ama-franchise nawo asebenza ngempumelelo kuyo, avumela osomabhizinisi abenza lo msebenzi ukuthi bandise kakhulu ivolumu yemithombo yabo yezimali.

Abantu abahlala ngaphandle bayaziqhenya ngendawo futhi bayawazisa amasiko abo. Kungakho i-franchise kumele inyuswe ngokulandela okutholwe yimithetho yezikhulu zendawo, vele, nemithetho nemithetho yelungelo elisedolobheni kumele ibhekwe nayo ukuze ungavumeli i-franchisor yakho yehle. Ukwenza ilungelo elithile eBrazil kulula impela ngoba leli lizwe linolwazi olunzulu lokuxhumana nalolo hlobo lwamalungelo ezingeni elifanele lekhwalithi, ukufeza zonke izimo oxoxisana ngazo ne-franchisor bese ubhala phansi inkontileka.