‘I-franchise enkulu’ - What is it? nokuthi Ungayikhetha kanjani? Kunemikhiqizo eyaziwayo yomhlaba enenzuzo enkulu nokwenyuswa okusheshayo, ngenxa yegama negama lesikhathi eside emakethe yezwe elithile. Uma ufuna futhi utshale imali, isikhathi, nomzamo wezezimali, kungenzeka ukuthuthukisa ibhizinisi lakho ngokuzimela, ngaphandle kwe-franchise nokuxhumana okukhulu, kwanele ukwazi imigomo yokuphatha nokuheha amakhasimende, khona-ke izindleko ezinkulu azicatshangwa. Uma usaqala futhi ufuna ukuqala ibhizinisi lakho, kepha ungazi ukuthi uzoqala kanjani futhi kuphi, khona-ke kungcono ukuya esitolo esikhulu se-franchise, ujwayelane nokunikezwa okunikezwayo, inqubomgomo yamanani bese ukhetha inhliziyo yakho iyaqabuka. Kulula kakhulu kulabo asebevele bazi ukuthi yimuphi umkhakha womsebenzi abafuna ukuvula ibhizinisi elikhulu kunokuba kube lula ukuthola i-franchise ngenxa yenjini yokusesha etholakala esitolo. Okokuqala, udinga ukuzijwayeza imigomo yokunikezwa, uhlelo lokusebenza, imali encane, ephakathi, noma enkulu yokuqalisa, nezinzuzo. Isitolo se-franchise senzelwe bobabili ama-franchisees nama-franchisors.

Ukuthatha kungaba yinoma yiluphi uhlobo lwamabhizinisi amancane, aphakathi nendawo, amakhulu, kusuka kwezohwebo, izinsizakalo, iresiphi, njll. Kunezigaba nezigatshana, ungakhetha idolobha lakho, izwe, ujwayelane nokunikezwa okuhle kakhulu, inqubomgomo yamanani, uthintane, funda ukubuyekezwa kwamakhasimende kungosi. Kuyatholakala futhi ukubuka ukuthi ibhizinisi lenhlangano ethile lisebenza isikhathi esingakanani, imali engenayo kanye nokubuyiselwa kwemali, isimo se-franchise, kanye nokuhlukaniswa kusuka entweni eshibhile kuya kufranchise enkulu kunazo zonke. Lapho uthenga i-franchise enkulu, asikho isidingo sokubeka ukukhangisa, imikhiqizo enedumela lomhlaba wonke yaziwa kuwo wonke umuntu futhi inamakhasimende abo. Kunoma ikuphi, ngokuthenga i-franchise enkulu, uqhuba ibhizinisi ngokubambisana ne-franchisor, ekutshela ngama-chips nokuqhubekisela phambili imibono yezinsizakalo noma usizo. Futhi, kunenani elikhulu lama-franchise esitolo ngamanani angabizi. Ngokuthenga i-franchise, uthola ithuba lokumelela izintshisekelo zomkhiqizo onikeziwe esifundeni sakho, ukwandisa ukusebenza kahle nenzuzo, futhi ubuyise izindleko zakho cishe ngaso leso sikhathi.

Izindleko ezinkulu zama-franchise, imali engenayo enkulu. Futhi, lapho uthenga i-franchise, iyatholakala ukuthola usizo ekukhetheni abasebenzi, ekuphathweni nasekulawuleni, ukuthuthukiswa kwebhizinisi. Kukhona nokubonisana ubusuku nemini kochwepheshe abahlinzeka ngokushesha imibono yabo yokukhuthaza umkhiqizo. Esizeni, kungenzeka ukuthi ungaboni kuphela imikhakha efunwayo kepha futhi nokubona izibalo zosuku, isonto, inyanga, unyaka. Kukhona ukuvulwa, ukunakekelwa nokuthuthukiswa kweminyango yama-franchise, ukuthuthukisa ibhizinisi eRussia, eKazakhstan nakwamanye amazwe. Ukukhokha okusheshayo ngenxa yokubambisana nesitolo se-franchise enkulu. Isikhalazo esisezingeni eliphakeme labantu, abanenketho efanele, ukuqashelwa, kanye nomgwaqo we-SEO.

Yiba nguzakwethu futhi ungafaki engcupheni ibhizinisi lakho noma izinsizakusebenza zezezimali. Amakhathalogi e-Franchise ayindlela ephumelelayo yokukhulisa i-biz yakho ngamafomethi amakhulu, enza ukuthengiselana njalo. Abaphathi ababambe iqhaza entuthukweni kusukela ekuqaleni kuze kube sekugcineni, beza ngamaphromoshini amasha, amafomethi wokubekwa, ukuheha nokuheha ama-franchisor nama-franchisee ngemisebenzi ehlanganyelwe. Amaphuzu amaningi, ukufinyeleleka kubanzi, ngenzuzo eningi nokufinyelela abasebenzisi abaningi. Sinikela ngokuhlanganyela iminyaka eminingi, ngosizo olulandelayo. Ama-Franchisors kufanele acabangele iqiniso lokuthi ngaphezu kwamakhasimende, uthola ukukhangisa. Ukuthuthukiswa kwendlela yokuqala esheshayo, ngokulula, kalula, futhi ngokushesha, kuvumela ukufezekisa imiphumela oyifunayo, ukuletha izinkampani ezingeni likahulumeni.

Umsebenzi omkhulu womsebenzi wethu ukukhulisa imakethe, ukuthuthukisa amabhizinisi amancane, aphakathi nendawo noma amakhulu emhlabeni jikelele. Sinikeza ithuba lokuthekelisa izinsizakalo zethu noma izimpahla zethu eziseduze noma kude phesheya, ngenxa yokuba khona kwesitolo se-elekthronikhi, ikhathalogu yama-franchise. Ukuhlanganiswa kwama-franchise nama-franchisees kuqinisekisa ukukhula okuphezulu nentuthuko, okuqaliswa kuzo zonke izindawo zomsebenzi. Ukusetshenziswa kwendlela eyingqayizivele nokubakhona okukhulu kwekhathalogi ye-franchise kwenza kube lula futhi kube lula ukuletha inkampani ezingeni lamazwe omhlaba. Iningi lezinkampani selivele lingene emakethe ngekhathalogu ye-franchise, futhi awunqikazi. Sineqembu lokuhlangana namakhasimende. Kulula futhi kulula kuma-franchisor ukubeka i-franchise yawo kukhathalogi.

Ungakhokha nganoma iyiphi indlela elula, ngokheshi nangokheshi.

Ukuthola imininingwane eningiliziwe, kuyatholakala ukuxhumana nabachwepheshe bethu, kanye nokushiya isicelo nge-imeyili. Ukuthola ngezindlela nokubeka imibandela ye-franchise, okunikezwayo okudumile, vele uye esitolo. Ungenza ngokuzimela noma ngokuxhumanisa wonke ama-nuances nochwepheshe bethu.

I-franchise yekhishi iphrojekthi eyinkimbinkimbi kakhulu, engaholela ezinkingeni eziningi. Kodwa-ke, lapho kunengozi enkulu khona, lapho ungathembela ekubuyisweni okuhle impela. Ngakho-ke, i-franchise yekhishi akufanele ishiywe nje ngoba ukuqaliswa kwale phrojekthi yebhizinisi kugcwele ubungozi. Ngokuvamile, noma iyiphi i-franchise yinto eyingozi. Izinto azihambi njalo njengoba bekuhleliwe. Kepha, uma uzilungiselele kahle futhi wenza imisebenzi yokuhlaziya ngesikhathi, khona-ke ungazethemba futhi ungesabi izimo ezingezinhle.

Noma kungafika, uzobe ulungele. Sebenzisa i-franchise kahle ukuze i-franchisor ingatholi izikhalazo nezicelo. Impela, imvamisa, uma ungumthengisi wezentengiselwano, umuntu okuthiwa imfihlakalo uyothenga kuwe. Uhlola ikhwalithi yesevisi nazo zonke izimpahla ozihweba.

Uma unentshisekelo ku-cuisine futhi ufuna i-franchise yokwenza le phrojekthi yebhizinisi, lapho-ke ungadinga ukushintshaniswa okukhethekile noma isitolo ukuthengisa umkhiqizo onjalo. IFranchise Exchange yiwebhusayithi enikezela imininingwane yokuthi yiziphi izinhlobo zamabhizinisi ezinikela ngemikhiqizo eyahlukahlukene esebenza esigabeni somhlaba. Ikhishi lingathengiswa ngaphansi kwe-franchise noma ibhizinisi ngaphansi komkhiqizo wakho. Ukuqalisa iphrojekthi yebhizinisi ngokwakho akuhlotshaniswa nezingozi nezingozi kuphela, kepha futhi kubiza kakhulu. Ngokusebenza nge-franchise yekhishi, ungathola uhlelo olulungiselelwe futhi olusebenzayo ngokugcwele. Bangakhonjiswa ukuze bakhe imodeli efanelekayo yomsebenzi wezamabhizinisi.

I-franchise yekhishi izosebenza kahle uma wenza ukuhlaziywa kwe-swot ngaphambi kokuyisebenzisa. Futhi, ukuhlaziywa kwemisebenzi yokuncintisana kuzokusiza uqonde ukuthi ibuphi ubunzima ozobhekana nabo. Uma uzilungiselele kangcono, uyoba nobunzima obuncane esikhathini esizayo. Phela kunesaga esaziwayo esithi: lowo oxwayiswa kusengaphambili uhlomile. Yilapho udinga ukuzihlomisa ngolwazi ngaphambi kokusebenzisa i-franchise yekhishi. Imininingwane edingekayo inguhlobo lwesikhali, ongalusebenzisa ngokuzethemba ekulweni nabaphikisi bakho.

I-franchise yekhishi esebenza kahle izokuvumela ukuthi ukhulise imali yakho engenayo yesabelomali.

Kuyafaneleka ukukhumbula ukuthi lapho uxhumana ne-franchise, wenza isibopho sokwaba inani elithile lezinsizakusebenza zezezimali ngokuthanda i-franchisor. Isibonelo, uma usanda kuqala ukusebenzisa iphrojekthi yebhizinisi ehlobene ne-franchise yekhishi, kuzodingeka ukhokhe isamba ngokushesha. Leli iphesenti elithile lenani lotshalomali lwezezimali olutshala ekuqaleni. Ngaphezu kwalokho, lapho uthengisa i-franchise yekhishi, kuzodingeka futhi ukhokhe i-1 kuye ku-3% njalo ngenyanga ngokukhangisa. Lezi zikhangiso zizokwenziwa ngaphakathi yinkampani oxhumana nayo. Lokhu kuwukutshalwa kwezimali okusebenzayo kwezinsizakusebenza zezezimali, njengoba ukwakha ukwazisa ngomkhiqizo kungadlala indima enhle nakudolobha lakho.

Ngaphezu kwalokho, kukhona nomnikelo obizwa ngama-royalties. Lapho usebenzisa i-franchise yekhishi, kufanele uyifake ezindlekweni ezidinga ukwenziwa.

Ukusebenzisana okusebenzayo namakhasimende akho kungenye yezindlela zokuphumelela. Lo mbandela usebenza kokubili i-franchise yekhishi kanye nanoma iyiphi enye iphrojekthi yebhizinisi. Uma uhlangana ne-franchise, lapho-ke uzonikezwa ithuba lokuklama izakhiwo zakho, ngaphakathi nangaphandle, ngokuya ngobunikazi benkampani. Ngaphezu kwalokho, abasebenzi bakho kuzodingeka ukuthi bagqoke izingubo ngokuya ngekhodi yokugqoka. Lokhu kungumkhuba ojwayelekile ngokuphelele we-franchise, okusho ukuthi akufanele unganaki ubunikazi benkampani. I-franchise yasekhishini ingenziwa kahle nangendlela efanele, ngokuya ngentuthuko ejwayelekile yale phrojekthi yebhizinisi.

Ukusebenza nge-franchise yekhishi kuzoba ngumsebenzi webhizinisi osebenzayo futhi osezingeni eliphezulu kuwe, njengoba uzoba nayo yonke imithethonqubo edingekayo futhi uzokwazi ukuyisebenzisa ukuzuza imiphumela emihle.

Ama-Franchise eHungary asebenza ngokwendlela efanayo eyamukelwa kakhulu emhlabeni. Vele, izici zesifunda zihlala zicatshangelwa, futhi umthetho uyahlonishwa ngokuya ngemithetho nemithethonqubo esungulwe kule ndawo. Ungathenga i-franchise ngentengo ephansi kakhulu. Akuyona enye into ngaphandle kwelungelo lokuqasha uphawu lokuhweba oluthile kanye nemithetho, imithethonqubo kanye nezinsizakusebenza ezihambisanayo. Izinsizakusebenza zokwenza imisebenzi zinganikezwa yinkampani ngaphansi kwezimo ezithile. Imvamisa, uma uphromotha i-franchise eHungary, ungalindela ukuthola izeluleko ezithile, bese kuthi wena ukhokhe iphesenti elithile lenzuzo yakho noma iholo lakho.

IHungary yaziwa kulo lonke elaseYurophu, ngakho-ke, abanikazi bama-franchise bazojabula ukwenza imisebenzi yabo endaweni yalesi sifundazwe. Udinga nje usomabhizinisi onekhono okulungele ukutshala izinsiza zezezimali ekwenyuseni ibhizinisi. Cishe wonke umuntu onamakhono athile okuphatha futhi anezinsizakusebenza zezezimali zokutshala imali ekukhuthazeni ibhizinisi angahlanganyela kwi-franchise. Abantu bayaziqhenya ngeHungary, abazojabula uma insimu yaleli zwe ifika kuhlobo olusha lwekhwalithi ephezulu. Yingakho le makethe inamandla futhi ihlukile kuzici zayo. I-franchise eHungary, njenganoma yiliphi elinye izwe emhlabeni, izosebenza ngempumelelo uma usomabhizinisi owenza lo msebenzi elungiselelwe kahle futhi enza zonke izenzo ezidingekayo ekuthuthukisweni kwe-franchise.