Ama-Franchise eKazakhstan angumkhuba odumile othola umfutho kuphela, kepha usuvele unabalandeli abakhulu esifundeni sethu. Imikhiqizo ethandwa kakhulu njengeMcDonald's, iBurger King, kanye nabanye abaningi bavele nathi ngqo ngoba othile wake wanquma ukuthenga i-franchise yomkhiqizo okhuthaziwe. Izinkampani eziningi zisengayithokozela imiphumela yezinqumo zazo kwazise imali eziyitholayo zimane nje zinkulu, idumela lazo liyakhula nje, ngisho nobhadane alukwazanga ukubacwila noma kuholele ekulahlekelweni kwemali okukhulu. Ngakho-ke, siyabona ukuthi kungaphumelela kanjani ukuthola i-franchise esezingeni eliphakeme kubahlali baseKazakhstan.

Kungani izakhamizi zaseKazakhstan kufanele zinake imakethe ye-franchise? Iqiniso liwukuthi iKazakhstan ikhula ngokuqhubekayo, inani labantu likhula ngokushesha, futhi ama-niches amaningi awakahlali! Ukungenisa izimpahla kuzenza zibize, kanti ukuhwebelana kwembulunga yonke kuvumela abantu ukuthi bazi futhi baphuphe ngemikhiqizo eminingi yangaphandle. Yizinto lezi ezenza isikhathi samanje e-Kazakhstan silungele ukuthuthukiswa kwebhizinisi ngokuya ngemodeli ye-franchise yolunye uhlobo lomkhiqizo oludumile noluthuthukisiwe. Ngaphezu kwalokho, impela, kufanele unake labo bantu abakhathele ukusebenza ehhovisi, abazwile ukungazinzi kwesikhundla sabo somsebenzi ngesikhathi seCoronavirus futhi bafuna ukuqala ibhizinisi labo, mhlawumbe elikude.

Kubasebenzi abaningi abajwayelekile, i-franchise yithuba elihle lokuthuthela ezingeni elilandelayo lempumelelo. Iqiniso ngukuthi ama-franchise aphelele kulabo bantu abangafuni ukuzimela ngokuzimela wonke ama-nuances okwakha ibhizinisi labo, baqonde izici eziningi zezinketho ezinokwenzeka, imininingwane yokukhangisa, ukudala uphawu, ukudlula emaphutheni amaningi okungenani eminye imiphumela iyavela. Konke lokhu kungadikibalisa kalula uchwepheshe onolwazi ekwenzeni ibhizinisi futhi kungenza oqalayo ukuqothuka. Ukugwema imiphumela emibi enjalo, unganaka ama-Franchise.

Yimaphi ama-franchise akhethekile eKazakhstan anganikeza? Njengoba kushiwo ngenhla, bayisiqalo esihle. Isiqalo, lapho usuwenzile wonke amaphepha adingekayo, walungisa ukwakhiwa, wahlela imizila yokukhiqiza, futhi wazakhela udumo - insiza ebaluleke kakhulu emakethe yanamuhla. Konke lokhu kufanele kakhulu, akunjalo? Kungenzeka ukuthi wonge okuningi ekukhangiseni kokuqala futhi uzame izinqumo ezimbi kunokukhokha kwakho ukuthenga i-franchise - ingasaphathwa eyakho isikhathi! Ngemuva kwakho konke, ungathola inzuzo yokuqala kwi-franchise kungekudala. Uma uqala ukudala ibhizinisi kusukela ekuqaleni, khona-ke ukwenza inzuzo kungabambezeleka kakhulu kuwe.

IKazakhstan manje iyinsimu engatshaliwe yamathuba amasha. Ukuphela kokufanele ukwenze ukukhetha i-franchise evumelana kangcono nenqubo yebhizinisi lakho. Zingahlukahluka, ziyahlukahluka ngentengo, ivolumu yokuthengisa, isifunda sokusatshalaliswa, isikali senkampani yabazali, ukuthandwa kwayo, inani lama-royalties kanye nezinkokhelo zesamba, kanye nezinye izici eziningi ezivame ukuthatha isinqumo ekukhetheni i-franchise. Ngaphezu kwalokho, noma yimuphi umhlali waseKazakhstan angaba nezicelo ezithile zomongo webhizinisi, wezimpahla noma izinsizakalo ezithengisiwe, ezizothinta nokukhetha kwakho phakathi kwama-franchise.

Umuntu osebenzayo futhi onomdlandla angalikhangisa kalula ibhizinisi lakhe eKazakhstan uma ekhetha i-franchise esezingeni eliphezulu kwasekuqaleni. Kodwa-ke, kukhona nezingibe lapha. Isibonelo, kulula ukuhlangabezana nabakhwabanisi. Noma nje iphrojekthi engenanzuzo ekuqaleni. Lokhu kuyacasula impela noma kungalethi ukulahleka okukhulu. Uma kusekhona ukulahleka, imiphumela yesinqumo esingaphumeleli kangako lapho ukhetha i-franchise ingaqhathaniswa nenhlekelele yangempela.

Izimali zitshaliwe, isikhathi sisetshenzisiwe, kepha akusekho ukukhipha. Isimo esingajabulisi, okuyiqiniso, akekho ofuna ukusivumela.

Ukuvimbela izimo ezinjalo ezingathandeki ukuthi kube nabalamuli noma nabantu besithathu abasiza abalingani ukuthi bathole omunye nomunye futhi baphethe isivumelwano esizuzisayo. Abantu abasezingeni eliphakeme sekuyisikhathi eside baqonda ukuthi umuntu ongenalwazi angenza iphutha elibi kalula, uma kungenjalo abulale, okuzodambisa ukuzethemba nokufisa ukuvula ibhizinisi lakhe isikhathi eside. Kungenxa yokugwema imiphumela emibi enjalo ukuthi bakhetha ukuxhumana nabachwepheshe emkhakheni wabo, labo abawazi kahle umakethe futhi abanabalingani abathembekile engqondweni.

Ukusekelwa kwekhwalithi ephezulu nokubanzi kochwepheshe bethu kuzonikeza ukukhetha okusebenzayo kwe-franchise edingekayo. Sizokusiza yonke indlela, kusuka ekuchazeni okufunayo ngokwemigomo ethile: izigaba, amavolumu, amanani, imininingwane, idumela, njalonjalo, sigcina ngokubalwa okunembile kwentengo. Intengo ingenye yezinkinga ezicindezela kakhulu ngama-franchise. Njengoba ukukhetha okuyinhloko kuncike enanini nasabelomali sokuqala. Isabelomali esibalwe ngokuphelele sizokusiza ukhethe inketho engcono kakhulu yesimo sakho sezezimali.

Ama-Franchise eKazakhstan ayisisombululo esihle kakhulu sabaqalayo abafuna nje ukuzizama kwezamabhizinisi. Ngokusekelwa ngochwepheshe bethu, uzofinyelela imiphumela efiseleka kakhulu kusenesikhathi, ukhethe umphumela olungele icala lakho, futhi kungekudala uzoqala ukwenza inzuzo yakho yokuqala!

I-franchise ye-ejensi ye-SMM ngumsebenzi okhethekile ekusetshenzisweni lapho uzoxhumana namathuluzi ahlukahlukene wezenhlalo. Ngokuvamile, lapho usebenzisa i-franchise, kufanele unake ngokukhethekile labo buchwepheshe namasu owathola ku-franchisor. Ukulungele ukukunikeza isethi ephelele yamathuluzi ukuze ukwazi ukuthola imali eningi ngangokunokwenzeka. Ngemuva kwakho konke, yena uqobo unentshisekelo yokuthola kuwe iphesenti elithile lezinsizakusebenza zezezimali. Sebenza nge-SMM franchise kahle bese uzothola ithuba lokuthola inzuzo ebaluleke kakhulu ekulweni nezinye izinkampani ezisemakethe.

Izimbangi zinganqotshwa hhayi ngokusebenzisa uphawu lokuhweba olwaziwayo noludumile emhlabeni wonke. Uzokwazi futhi ukwenza imisebenzi yebhizinisi lakho ngokuhambisana ngokuqinile nayo yonke isethi yemithetho nezimiso zamanje. I-ejensi ye-franchise ye-SMM idinga ukuthola izinga eliphakeme kunanoma yibaphi abancintisana nabo abamele igama lomkhiqizo wabo. Ngemuva kwakho konke, azinazo izibopho eziya ku-franchisor zokukhokha iminikelo njalo ngenyanga.

Njengommeleli we-franchise ye-ejensi ye-SMM edolobheni lakho, unezibopho ezithile. Okokuqala, ekuqaleni kokuqaliswa kwephrojekthi yebhizinisi, uzonikela ngemali eyisamba. Lesi yisamba esikhulu semali okufanele sikhokhwe vele ekuqaleni kokuqaliswa kokusebenza kwehhovisi. Uzokhokha kuze kufike ku-11% kuqala, lapho-ke, uma uthengisa i-franchise ye-ejensi ye-SMM, kuzodingeka ukuthi udonse imali efinyelela ku-9% njalo ngenyanga. Lokhu kuyiminikelo emibili, ngakunye ngenhloso ehlukile. Imali yokukhangisa yemisebenzi yokukhangisa yomhlaba isukela ku-1 kuye ku-3% wenzuzo noma imali engenayo.

Ngaphezu kwalokho, kukhona nobukhosi obudonswa ngokungenakuphikwa ku-franchisor. Uyisebenzisa njengoba ebona kufanelekile. Uma usebenza kwi-ejensi ye-SMM franchise, abasebenzi kufanele bakhumbule ukugcina ikhodi yokugqoka ecacile. Ngaphezu kwalokho, ukwakhiwa kwezakhiwo kufanele futhi kwenziwe ngokuhambisana ngokugcwele nokwasekuqaleni.