I-franchise ye-cafe yiphrojekthi yebhizinisi engaba nenzuzo, ngokuyisebenzisa, unamathuba onke okuthola imiphumela ebalulekile. Ukuze ungaphazami ekusetshenzisweni kwecebo lebhizinisi, kunconywa ukuthi kwenziwe izenzo zokuqala zokuhlaziya kusengaphambili. Uzodinga ukuhlola bobabili oncintisana nabo kanye nephrojekthi yakho yebhizinisi. Uma wenza i-franchise, usuvele unayo ekuqaleni komsebenzi unenzuzo enkulu kakhulu kunezimbangi. Uthengisa umkhiqizo owaziwa emhlabeni wonke, okusho ukuthi ukufunwa okusebenzayo kuqinisekisiwe kuwe. Kunenzuzo futhi ukukhuthaza i-franchise ngoba usebenzisa imodeli yebhizinisi eyenziwe ngomumo ngokuphelele futhi ehlolwe kahle.

Ikuvumela ukuthi uhambise kahle imiphumela emihle emncintiswaneni ngezindleko eziphansi. Vele, i-franchise ye-cafe nayo inezici zayo. Kuzodingeka ukuthi udonse inani elithile lemali oyitholile ngokuya nge-franchisor.

Uma usebenzisa i-cafe franchise, udinga ukunaka kakhulu ohlangothini lwezezimali lodaba. Njengoba usaqala ukusebenzisa uhlelo lwebhizinisi, udinga ukuthumela ngokushesha okungafika ku-11% wemithombo yezimali onqume ukuyitshala kulo msebenzi. Le mali eyisamba ayibuyiswa futhi isetshenziswa yi-franchisor ngokuthanda kwayo. I-franchise yekhefi izosebenza kahle futhi izokuvumela ukuthi uthole imali ethe xaxa kunokuthi ngabe ubukhuthaza ibhizinisi kusukela ekuqaleni usebenzisa owakho umkhiqizo. Njengomthetho, lolu hlelo lusebenza, ngoba uphawu lokuhweba oludlula kakhulu ludlula kakhulu izinhlangano zasendaweni, ekuthandeni kwalo. I-cafe franchise yesimanje ibekwe kahle ukuze iphumelele.

Kodwa-ke, izimbangi zingaba yingozi enkulu kuwe. Kufanele uwafunde futhi uthathe izinyathelo kusengaphambili ukuze ungangeni esimweni esibucayi.

I-cafe franchise esebenza kahle izokusiza ukubhekana nanoma yiziphi izincwadi. Isibonelo, awudingi ukubhala kabusha uhlelo lwebhizinisi, uqashe abaklami ukuhlobisa izakhiwo, futhi usebenzise imali ekwenzeni ilogo. Uthola konke lokhu okulungiselelwe; kwanele ukumane usebenzise izifanekiso ezikhona. Ngisho nabantu abakule cafe enefranchised kumele bagqoke ngokwezinga lomhlaba. Lokhu kungumkhuba ojwayelekile, futhi uma i-franchisee yephula, i-franchisor inelungelo lokuhlukanisa ilungelo lokuxhaphaza umkhiqizo. Yonke le mibandela ibekiwe kusivumelwano kusengaphambili, okusho ukuthi ngokusebenza kahle uvikelekile ezingozini ezingalindelekile.

I-cafe franchise ephumelelayo ingumcebo wegolide ocebile ngempela kuwe. Ngokuyithuthukisa, uzothola inani elithile lezinsizakusebenza zezezimali njengomholo.

Udinga futhi ukwabelana nge-franchisor imali engenayo ongayithola ngemodeli nebhizinisi layo. Yingakho i-franchise ye-cafe iphoqelekile ukuthi idonse inani elithile lezimali ezitholakalayo ukuze i-franchisor iqhubeke nokukhangisa umkhiqizo wayo futhi itshale imali ekuqhubekisweni phambili kwayo. Ngaphezu kwemisebenzi yokukhangisa, uzophinda ukhokhe amaroyali ngokungabuyiswa. Le mali isukela ku-3 kuye ku-6% futhi iyehluka kuye ngokuthi yiziphi izivumelwano ezifinyelelwa phakathi kwezinhlangothi zombili. Lapho uphromotha i-franchise ekhefi, empeleni ungumsabalalisi wesifunda onelungelo elihlukile lokuthengisa umkhiqizo.

I-cafe franchise esebenza kahle kufanele igcwalise izidingo ezimbalwa zempumelelo. Okokuqala, udinga ukwenza ukuhlaziywa kwe-swot kusengaphambili, okuzokuvumela ukuthi uqonde ukuthi yiziphi izingozi ezikusongelayo nokuthi yimaphi amathuba akhona ukuze unqobe lawo. Amandla nobuthakathaka bebhizinisi lakho nakho kuzokucacela uma wenza ukuhlaziywa kwe-swot. Lapho uphromotha i-franchise e-cafe, futhi udinga ukunaka labo abancintisana nabo asebevele bavula amahhovisi abo noma banezinhlelo ezinjalo. Lokhu kuzokusiza ngokuzayo, njengoba uzobe uzilungiselele izimo ezahlukahlukene futhi kwesinye isikhathi ezibucayi. Umbiko wamandla okuthenga nawo uzodinga ukubuyekezwa uma uthenga i-cafe franchise.

Lokhu kuwumkhuba ojwayelekile ngoba akunakwenzeka ukwenza amaphrojekthi webhizinisi ngendlela efanele ngaphandle kwezibalo.

I-franchise ephumelelayo ye-cafe yenza kube lula ukusebenza ngezinga eliphezulu lokukhula okunamandla futhi ithengise imikhiqizo kahle kakhulu kunabancintisana abangasebenzisi amamodeli webhizinisi anekhono. I-cafe franchise eyenziwe kahle iyindlela yakho eya empumelelweni. Ngemuva kwakho konke, uthengisa izimpahla nezinsizakalo ngokohlelo lwebhizinisi eselivele lukhona, oluye lwavivinywa ngabanye osomabhizinisi abaningi. Futhi, ukuqwashisa ngomkhiqizo akufanele kubhekwe phansi. Kungenxa yalezi zinhloso ukuthi usebenzise i-franchise yakho. Ngemuva kwakho konke, ungakwenza kube lula futhi umane nje uphakamise umkhiqizo egameni lakho.

Kodwa-ke, usazuza umthelela ophakeme wokuqongelela ekusebenziseni imodeli yebhizinisi esivele inyuselwe ngokuthenga i-cafe franchise. Ngokuvamile, ukwenza i-franchising kuyazuzisa, ngoba lolu hlobo lomsebenzi luhlinzeka ngemodeli esebenzayo ngokuphelele yokuqaliswa kwamaphrojekthi.

Ukusebenza nge-cafe franchise kungabandakanya izici ezahlukahlukene okufanele uzicabangele. Uma uhambisana ngokugcwele nemithethonqubo esebenzayo, ngeke ube nezinkinga. Cishe zonke izinto zokwakha kufanele zifane nesibonelo sokuqala. Lokhu kungaba okokugqoka noma ukuhlobisa indawo, kanye nokuvela kwezimpahla ezithengisiwe.

I-franchise yesamba semali namuhla iyindlela yokugqama kokunikezwayo okufanayo emakethe ye-franchise. Imali yesamba semali ayilutho ngaphandle kwemali yokungena yokuthola ilungelo lokumelela izintshisekelo zomkhiqizo, usebenza ngaphansi kwemigomo nemibandela yabo. Imali eyisamba semali inkokhelo yokuqala eya kumuntu onelungelo lokwenza imali kumninimasheya ngemuva kokuphela kokuthengiselana nangaphambi kokudluliswa kwamalungelo okusebenza esifundeni esithile, ngokuya ngezimo. I-lump-sum franchise ifaka nokuqeqeshwa kwama-franchisee, ukufundiswa, usizo ekuthuthukisweni kwebhizinisi, ukuvakashelwa ezitolo ezivulekile, ukuhlinzekwa kwesisekelo samakhasimende, njll. Namuhla, lapho umncintiswano ukhuphukile, hhayi wonke umuntu osebenzisa inkokhelo yesamba. Inani lokukhokhwa kwemali eyisamba kunqunywa izindleko zenkampani ukuqala nokusiza umlingani ukuthi alondoloze, noma ngabe kubhekwe ingxenye yenzuzo.

Akunjalo neze ukuthi akulula ukuqala ibhizinisi wedwa, ngakho-ke i-franchise iyisiqalo sangempela sokwenza ibhizinisi, ukungena emakethe ngaphansi kwegama elaziwa kakhulu, kusukela ekuqaleni kusuka ekuqaleni labo abazethembayo ngamakhono abo, amathuba futhi ube nesikhathi esiningi samahhala. Ulwazi namakhono okuphatha, ukutholwa kwamakhasimende, ukwethulwa kolwazi, kanye nokukhangisa kuyadingeka. Ukuze ungangeni esimweni esingesihle, khetha i-franchise enenzuzo noma ngaphandle kwesamba semali, udinga ukusebenza nezitolo ezethembekile, ezinjengekhathalogi yama-franchise. Kulula kakhulu ukukhetha i-franchise ngokusebenzisa ikhathalogu, ubone izindleko zesamba, izimo, nezinye izinkomba. Isitolo sikhombisa yonke imininingwane, isilinganiso, kanye nesimo sokufunwa, ukuthi sekuneminyaka emingaki ikhona emakethe, yiziphi izinzuzo i-franchisee ezilindele, lokho i-franchisor ekuhlinzekayo, njll. khangisa ukubekwa, ngokufinyelela okubanzi, okusabalala emhlabeni wonke. Kuyafaneleka ukukhumbula ukuthi lapho kunezitolo eziningi, ukuphakama kwesidingo, ukuqashelwa, inzuzo nenzuzo.

Isamba semali ebanjwayo sikhonjiswa kwi-accounting njengenzuzo etholakalayo evela ekuthengisweni kwezimpahla, izinsizakalo, njll. Imali yesamba iyahluka ngokuya ngezindleko ze-franchise uqobo, uma kubhekwa ukutholakala kwezinhlobo ezishibhile nezibizayo. Ukuphendukela esitolo, kulula kakhulu ukukhetha okuthandayo. Isibonelo, awukasithathi isinqumo ngokukhethwa nomsebenzi webhizinisi lakho, akunandaba. Ungabuka konke ukunikezwa ngesamba semali noma ufake i-franchise edingekayo enjini yokusesha. Kukhona nezigaba nezigaba ezingaphansi. Lapho ukhetha ukunikezwa, kufanele unake isifunda, izindleko, imibandela, idatha ekhokhelwayo, ukukhokhwa kwesamba, njll.

Njengomthetho, izinhlobo ezifunwa kakhulu zama-franchise wesamba yizitolo zokudla okusheshayo, izimpahla, izikhungo zesevisi, ama-laboratories, ama-beauty salon, njll. Ungathenga i-franchise eshibhile ngaphandle kwezindleko zesamba. Umnikelo oyisamba semali uhlobo oluthile lwesiqinisekiso se-franchisor ngokubambisana ngokuqhubekayo ne-franchisee, ngakho-ke wonke amabhizinisi aqala kusukela ngesikhathi sokukhokhwa kwesamba, okwenza isimo sengqondo nesimo sengqondo esibucayi. Njengomthetho, ngaphandle kokukhokhwa kwesamba, i-franchise isebenza kuphela kuzimpahla, kucatshangelwa ukuthenga nokuthengiswa kwazo, futhi ukuncishiselwa okungeziwe akudingekile lapha. Imali ekhokhwayo yesamba semali noma imali ekhokhwayo ayibuyiswa. Inkokhelo yesamba se-franchise isamba esisodwa futhi ilungisiwe. Isitolo se-franchise sivumela ukonga ekukhangiseni, ukukhuphuka kwesidingo, nokuthola abantu abanomqondo ofanayo phakathi kwama-franchisees nama-franchisors.

Zonke izenzo ziyaboniswa futhi ziyasebenza. Ochwepheshe bethu banikela ngokusekelwa ubusuku nemini, ukubonisana, nezingxoxo, nokunikeza imininingwane nezeluleko mayelana nokukhushulwa kanye nokukhangisa. Kungani okunye kuyinzuzo ukuthenga i-franchise? Ngoba bakusiza ekuqeqesheni abasebenzi, banikeze ukubalwa kwenani lenzuzo ethile yesikhathi, kucatshangelwa iphrojekthi yokwakha, ngokwakha iwebhusayithi yezinkampani, ukukhulisa isisekelo samakhasimende, njll. Izingozi ezincane, ngisho nokucabangela isigaxa sokuqala -ukukhokha imali. Imali eyisamba ayikwazi ukweqa amaphesenti angamashumi amabili nanhlanu wezindleko ze-franchise, ngoba i-franchisee ingabala yonke into ngokuzimela, icabangele imali etholakalayo. Kuyafaneleka ukuqonda ukuthi ukukhangisa ngokuvamile akudingeki, uma kubhekwa ukumbozwa nokuthamela ikhathalogi ye-franchise nsuku zonke. Ngemuva kokudabula ikhathalogi, ungajwayela i-franchise kuphela kepha futhi nokukhokhwa kwesamba, ngokunikezwa okuthandwayo nezinhlobo zamanje ezingabizi zebhizinisi, imibono namaphrojekthi, izimo zokuhlala, kanye nokupakisha.

Imininingwane engaphezulu iyatholakala kochwepheshe bethu, abanikeza izeluleko ngezinombolo zokuxhumana ezicacisiwe, kanye nokuya esitolo, bafunde ukubuyekezwa kwamakhasimende ethu, bathole imininingwane ebalulekile, njll. Silindele ukubamba iqhaza kwakho nokuzethemba kwakho. Sibheke phambili ekubambisaneni okukhiqizayo eminyakeni eminingi ezayo.

I-franchise yekhefi lomndeni yibhizinisi elihlukile ngandlela thile - iphrojekthi, ngokwenza lokho, uthatha izibopho ezithile. Ziqukethe ikakhulukazi ukuthi kuzofanele ukhokhe iminikelo eyahlukahlukene. Okokuqala, sesivele sisesigabeni sokuqala sokusebenzisana ne-franchise, kunikezwa imali eyisamba. Kwenziwa ngenani elingafika ku-11% wenani lezimali ezinikezwe ukutshalwa kwezimali. I-franchise yomndeni imvamisa iphrojekthi ethile ethize edinga ukwenziwa ngokubhekisisa imininingwane. Vele uzothola izinhlobonhlobo zezinzuzo ngokusebenza ngephrojekthi enjalo yebhizinisi.

Noma kunjalo, kukhona nokubi. Uma uthengisa i-franchise yomndeni we-cafe, ungahle uhlangane nenani elikhulu labancintisana abangafuni nhlobo ukukunika i-niche yemakethe ebanikeza imali engenayo njalo. Uma uthatha isinqumo sokuqala ikhefi lomndeni, i-franchise kufanele ikunikeze izinzuzo ezifanele ukuze izinga lakho leholo liphakeme kakhulu kunokuthi ubusebenza wedwa. Uyavuma ukukhokha iminikelo, kuze kufike ku-9% yenzalo njalo ngenyanga.

I-cafe yomndeni efranchised ibonakala ngezinhlobonhlobo zezitsha ezihlukile. Lokhu kufanele kugcizelelwe lapho kwenziwa imisebenzi yokukhangisa. Sebenza ngokuhlaziya kwakho, okuzokuvumela ukuthi unqume ngqo ukuthi iziphi izinzuzo nobubi ozobhekana nabo. Ngaphezu kwalokho, leli thuluzi elisebenzayo lizokuvumela ukuthi uqonde ukuthi yiziphi izingozi ezisongela i-franchise ye-cafe yomndeni, kuzokwazi futhi ukuhlanganisa wonke amathuba avulekayo. Lokhu kulula kakhulu futhi kuyasebenziseka, njengoba amathuba akho okuwina enkambisweni yokuncintisana ezokwenyuka azokwanda kakhulu. I-franchise yomndeni we-cafe kufanele imboze izingxenye ezahlukahlukene zamanani ukukhonza izethameli eziningi ngangokunokwenzeka.

Sebenza ngezibalo futhi uzifunde njengengxenye yokuqaliswa kwe-franchise yekhefi lomndeni. Izokunikeza umbono wokuthi siyini isimo semakethe, ukuthi isimo sinjani ngesikhathi esithile, nokuthi kwenzekani ngaphakathi kwenkampani. I-franchise yekhefi lomndeni yiprojekthi yebhizinisi ethokozisayo, uma isetshenziswe kahle, ingakunothisa kakhulu.

I-franchise ye-cafe yokuzenzela izoletha izinzuzo ezinkulu kuphela uma unaka ngokukhethekile ukugcwaliswa kwekhwalithi ephezulu ngempahla ngesikhathi sokuqaliswa kwayo. Sebenzisa i-franchise yakho ngendlela yokuthi kungabikho noyedwa wozakwethu onezikhalazo. Futhi izimangalo zingavela kalula uma ikhefi enefranchised lingasebenzi kahle. Okokuqala, lawo makhasimende azwakalisa ukungeneliseki kwawo ngokushesha. Okwesibili, kungaba yiziteshi zenhlanzeko kanye nezifo noma abanye abamele amandla ombuso. Lokhu kungaba yinoma ngubani, abasebenzi bezokuphepha emlilweni, amaphoyisa, ezokuphepha kombuso, njalonjalo.

Ngaphezu kwalokho, lapho usebenzisa i-self-service cafe franchise, ungahlangabezana nokuqinisekiswa yi-franchisor. Ngemuva kwakho konke, ufuna ukwazi ukuthi iphrojekthi yakho ihambelana kanjani nencazelo ayicabangayo futhi ophokophele ekusetshenzisweni kwayo. Ngemuva kwakho konke, ukusebenza nge-franchise ngaphakathi kwekhefi lokuzenzela, wenza isibopho sokukopisha cishe yonke imisebenzi yehhovisi kusuka koqobo, uqale ngedizayini nezindlela zokugqoka zabasebenzi bese uphela nge-assortment, konke lokhu kufanele kuhambisane amazinga nemithetho.

Uma ufuna ukuvula ikhefi lapho kugxila khona ukuzisebenzela ngokwakho, i-franchise kufanele ikunikeze umngcele ohambisanayo wokuncintisana. Ngaphandle kwalokho, kungani udinga i-franchise enjalo, engakuniki inzuzo, ikakhulukazi uma kukhulunywa ngamathilomu lapho amakhasimende azosebenza khona ngokuzenzela. Vele, insizakalo yakho kufanele, noma kunjalo, ibe sezingeni, ngoba abasebenzi basazoba khona emahholo lapho amakhasimende ezoba khona. Lokhu kuwumkhuba ojwayelekile, futhi nezindlela zokugqoka kuzodingeka zilandelwe ngokuhambisana ngokuphelele nemithetho. I-franchise ye-cafe yokuzenzela izokuvumela ukuthi wandise kakhulu ivolumu yamarisidi wesabelomali ngokusebenza komkhiqizo owaziwayo futhi othandwayo. Vele, ezinye izinzuzo kuzodingeka nokuthi zisetshenziswe ukufeza imiphumela ebalulekile.

Sebenza nge-franchise ye-cafe yokuzenzela bese uthola uhla lwamabhonasi ahlukahlukene avela kulokhu, ngaleyo ndlela ube ngusomabhizinisi ophumelelayo kakhulu wokuncintisana okwazi ukuphatha kalula imisebenzi yokukhiqiza yanoma iyiphi inkimbinkimbi.