I-Franchise ne-franchisee imiqondo ehlobene kakhulu. Uma unentshisekelo ku-franchise, lapho ekutholakaleni uba yi-franchisee. Leli ibhizinisi elinenzuzo enkulu, ekusebenzeni lapho udinga kuphela ukulandela imithetho futhi unikezwe yimithetho ye-franchise. Akudingeki ukuthi uze nento entsha, uqambe kabusha inqubo yebhizinisi, wenze eminye imisebenzi enzima. Kudingeka kuphela ukuthenga ibhizinisi elenziwe ngomumo, elibizwa ngokuthi i-franchise. I-franchisee umuntu othola ilungelo lokusebenzisa amathuluzi noma iyiphi inkampani evelele ayisebenzisayo ukwakha ibhizinisi.

Awudingi ukuqhamuka nanoma yini kusuka ekuqaleni, udinga nje ukusebenzisa umqondo owenziwe ngomumo. Ngaphezu kwalokho, leli gama selivele liyaziwa, okusho ukuthi izindleko zokwandisa izinga lokuqwashisa ngomkhiqizo zehliswe kakhulu.

Njengengxenye ye-franchise, i-franchisee kufanele idlulisele kubathengi bayo kuphela iqiniso lokuthi kuvulwe ihhovisi labamele esifundeni. Kushibhile kakhulu kunokukhuthaza umkhiqizo ongaziwa kusukela ekuqaleni. I-franchise kungaba ikhofi oyothenga ikhefi eliseduze ekuseni, isitolo lapho uthenga khona, i-pizzeria enegama lomhlaba futhi etholakala endaweni yomthengi wendawo.

Ama-Franchise akuyo yonke indawo futhi akhula ngokuthandwa. Ibhizinisi elenziwe ngomumo lokuvula imodeli ye-franchise livumela i-franchisee ukuthi imane itshale izimali ezitholakalayo kumodeli yebhizinisi esivele ihlolwe futhi isebenza. Udinga nje ukusebenzisa kahle okunikezwe yimiyalo ye-franchise. I-franchisee cishe ayifaki engozini lutho, ngoba kunebhizinisi ngemuva kwayo, umkhiqizo owaziwayo, ulwazi olukhulu oluqoqwe eminyakeni eminingi noma ngisho namashumi eminyaka omsebenzi onamandla.

I-Franchising ibonakala ngezinga eliphakeme lokuthandwa kunoma yiliphi izwe. Umuntu onquma ukuba yi-franchisee angavele atshale izinsizakusebenza zezezimali, aqashe abasebenzi ngokuya ngemibandela, akhe izinqubo zebhizinisi, bese ethola umphumela. Ngisho nemikhiqizo ivame ukutholakala ezweni lapho i-franchise ivela khona. Lokhu kulula kakhulu njengoba ungonga izinsiza zabasebenzi nezezezimali. Akunasidingo sokwenza isu noma ukusebenza ngomkhiqizo. Konke lokhu sekutholakale kuwe futhi okusele ukwethula imodeli ye-biz eyenziwe ngomumo eletha imithombo yezezimali njengebhonasi.

I-franchisee ikwazi ukusebenzisa kahle i-franchise etholakalayo, ithola isabelo esikhulu semithombo yezimali enayo. Imibandela ye-franchise ixoxwa ngqo nomhlinzeki wayo futhi ingahluka. Isibonelo, ungahlala udonsa isabelo senzuzo, noma ungavumelana neminye imibandela, konke kuya ngomnikazi wohlobo lomkhiqizo ohlukunyezwayo.

Kwanele nje ukuthenga i-franchise bese usebenzisa lonke ulwazi olutholwe yizizukulwane ezedlule zabantu uma kukhulunywa ngophawu lwentengiso oludala. Kufanele uqaphele kakhulu futhi ugweme amaphutha ngoba noma yikuphi ukungalungi ekwenziweni kwe-franchise kungabonwa bese kuthi i-franchisee ithole izinkinga esikhundleni senzuzo. Kepha lesi akusona isimo esivame kakhulu, ngakho-ke, udinga ukugxila ekusetshenzisweni okulungile kwemisebenzi yehhovisi.

Ukulandela i-franchise nokungeza okungeziwe okungaguquki emaphethelweni enkampani yakho wokuncintisana. Ngemuva kwakho konke, ama-franchise amaningi asebenzisa indlela yokwenza okwasendaweni, ngokwesibonelo, kwaMcDonald's athengisa ama-pancake uma atholakala eRussia. Uma i-franchise kaMcDonald ehambisanayo ivula endaweni yaseKazakhstan, i-cafe yokudla okusheshayo inikeza inketho yezinketho ze-burger eziqukethe inyama yamahhashi yabantu bendawo.

I-franchise eyelulayo ngumsebenzi othile webhizinisi oqondile. Lapho uyisebenzisa, udinga ukuthi unake ngokunembile zonke izindleko okufanele zitholwe. Okokuqala, lapho uhlangana ne-franchise, uthola izinhlawulo ezahlukahlukene. Le yimali eyisamba semali, eyenziwa ngokushesha lapho kuqala umsebenzi wasehhovisi, kanye nama-royalties, akhokhwa nyangazonke. Uma uhlangana ne-franchise elula, kufanele futhi ukhokhe kuze kufike ku-3% njengohlobo lwentela emisebenzini yokukhangisa. I-franchisor ikhangisa isebenzisa izinsizakusebenza zakho zezezimali.

Sebenzisa i-franchise yakho yokwelula ngobungcweti ngezibalo kanye nokuhlaziywa kwe-swot. Leli ithuluzi elivumela ukunquma ngokunembile amandla akho nobuthakathaka bakho nokusebenzisa lolu lwazi emncintiswaneni. Vele, amathuba nezingozi nakho kufanelekile ukucatshangelwa ngakho-ke awunabo ubunzima obubonakalayo ngokuzayo. Uma usebenza ngokunweba, i-franchise kufanele ikunikeze inombolo enkulu yezicelo. Udinga ukuhlola kusengaphambili ukutholakala kwesidingo esisebenzayo emakethe lapho uthathe isinqumo sokwenza khona imisebenzi yakho yezabasebenzi. Lapho usebenzisa i-franchise, kubalulekile futhi ukukhumbula ukuthi imali yakho engenayo kufanele ibe ngaphezulu kunalokho ubusebenzela ibhizinisi lakho. Vele, ngokusebenza nomkhiqizo owaziwayo, izinga likasomabhizinisi lokumelana nobungozi liyakhula futhi nokuncintisana kuyakhula.

Lokhu kungenxa yokuthi ungasebenzisa amathuluzi ahlukahlukene aphezulu. Okokuqala, uhlelo lwebhizinisi olwelula i-franchise lungenziwa ngokulandela imithethonqubo enikeziwe. Okwesibili, udinga ukunaka iqiniso lokuthi usebenzisa ulwazi olucebile ukuthi i-franchisor igxile ezandleni zayo. Lapho welula, udinga ukuthatha izinyathelo zokuphepha. Impela i-franchisor ikunikeza imininingwane efanele yokuthi ungalimazi kanjani ibhizinisi lakho. Ukwelula kufanele kwenziwe ngokunakwa futhi ngaphandle kokujaha, ngakho-ke, udinga ukudala umoya omuhle ngaphansi kwekhodi yokuklama. I-franchise ihlinzeka ngokutholakala hhayi kokuklanywa kwamathempulethi kuphela.

Ngisho nekhodi yokugqoka idinga ukulandela imigomo. Ungaphuthelwa yileli thuba elimangalisayo lokuyisa ibhizinisi lakho olithandayo endaweni enenzuzo entsha ngokuphelele, yokwenza imali, ezuzisayo, nokukhanyayo.