Bonke osomabhizinisi bafuna ukuthola ama-franchise afunwayo omkhiqizo owaziwayo ngemisebenzi yabo yezentengiselwano, ngokusetshenziswa okungabizi kakhulu, ebhizinisini, nokubuyiselwa ngokushesha. Kodwa-ke, nayi impikiswano yokuphikisana kokuxhumana okunengqondo phakathi kophawu lwentengiso oludumile, igama lomkhiqizo, nokusetshenziswa okungabizi kakhulu kuvela, kusukela lapho kuphakama isigaba, imodeli nomkhiqizo, kubiza kakhulu ukukusebenzisa nokukugcina ebhizinisini lama-franchise . Ukukhokhwa kwemali ngohlobo lokukhokhwa kwesamba esisodwa, izinkokhelo zanyanga zonke, nezimali zokukhangisa ezijwayelekile, ukuze kusetshenziswe ilogo yomkhiqizo eyaziwayo nedumile, kudinga imali enkulu, imijovo nezindleko. Ukukhokhwa ngesikhathi kwazo zonke izindleko zebhizinisi ezihlobene kusuka kuma-franchise afunwayo kudinga inzuzo engenayo yokugeleza kwemali, nge-akhawunti yasebhange, inhlangano yomsebenzi omuhle, inethiwekhi yokuthengisa ethuthukile neyandisiwe, ukugeleza okuphezulu kwezimoto, nezindawo eziningi zokuthengisa, zesikwele, ezinendawo ebanzi uhla lwezimpahla. Ngakho-ke, ukukhushulwa kwebhizinisi, udinga okunye ukukhangisa, ukutholakala, nokulanda kwemishini yokuhweba neyokukhiqiza, ukwandisa inani labomabhalane bezentengiso, abaphathi, ababonisi, ezobuchwepheshe, ezokukhiqiza, nezabasebenzi. Lapho usebenza nama-franchise athengiwe athengiwe, into esemqoka ukubala kahle intengo yokuthengisa yezimpahla nemikhiqizo, ngokubuyiselwa kwazo zonke izindleko eziyisisekelo nezisizayo ngokubala izindleko zezindleko.

Izindleko eziphezulu zokuthengisa izimpahla nemikhiqizo usebenzisa uhlobo lomthengisi we-franchisor ‘zingethusa umthengi omkhulu, futhi uzokwenqaba ukuthenga umkhiqizo obizayo. Ngokwenzayo, amaketanga okuthengisa athengisa izimpawu zokuhweba ezaziwayo futhi ezibizayo anamakhasimende awo asunguliwe kanye namakhasimende akhethiwe, angawodwana, ahloniphekile, aqinile athenga uhlobo oluthile lomkhiqizo. Zimbalwa kakhulu izivakashi ezikhululekile, ikakhulukazi abathengi bezitolo, kulezi zitolo. Kwimbangi yokuhweba ngobuningi, okusho uhlaka olukhulu lwesibalo sabantu, kuyadingeka ukusondela emisebenzini ngama-franchise afunwayo ngesimo esikhethekile, ukuthola ukuthi 'kusho okuyigolide', kwizimpawu zokuthengisa bekungabiza kubo futhi bathembele kwikhwalithi izimpahla nezinsiza ngokwazo. Ekusebenzeni komhlaba, izimpahla, izimboni nezamabhizinisi zikhona futhi zisabalele, kanti ama-franchise wezimpahla enza amaphesenti angamashumi ayisishiyagalolunye enzuzo. Ama-franchise athandwa kakhulu ama-franchise wezimpahla ahlotshaniswa nokuthengiswa kwe-pizza, ikhofi elenziwe ngomumo, okokugqoka, izicathulo, izinto zikagesi nezasendlini, izimoto, kanye nabathengisi bazo osomabhizinisi abavula izitolo zemikhiqizo nezitolo. Impumelelo yokuthengisa kuma-franchise wezimpahla ixhomeke kakhulu ekhonweni lobuchwepheshe lababonisi nabaphathi bezentengiso lokwethula umkhiqizo ophelile kumthengi ukuze bajabule, bazimisele ukuthenga izimpahla, futhi, benelisekile ngokuthenga ngempumelelo, bashiye ezitolo.

Ukuthola ukusebenza kahle kuma-franchise afunwayo kuhlotshaniswa nokuqeqeshwa okuqhubekayo kwabasebenzi, kwimishini efanelekile kakhulu namakhono atholakele, ngobuciko nangokwazi kwebhizinisi ukuthengisa umkhiqizo. Ukuqeqeshwa okuyimpoqo nama-webinars ngenqubo yokuqeqeshwa kwabasebenzi ababandakanyeka ekuthengisweni kwemikhiqizo, ekufinyeleleni ithalente nobizo lomsebenzi, ukuphoqa, ngobuciko nangobuciko ukuphoqa ikhasimende ukuthi lithenge, okuphinde kufakazele ubuqiniso bokuthi 'abasebenzi bayikho konke '. Ama-franchise afunwayo ayadingeka, ngoba ngendlela enengqondo, yenhlangano, ehlanganiswe nohlelo, bayakhokha masinyane, beletha imali efanelekile kosomabhizinisi-i-franchisee. Kuyindlela edidiyelwe nenenhloso yokuhlela iphrojekthi yebhizinisi lama-franchise, ngohlelo lwebhizinisi olwenziwe kahle, ucwaningo olunzulu, kanye nocwaningo lobudlelwano bemakethe, kanye nokuhlaziywa kwabathengi abafunwa ngempumelelo, okuletha ukubuyiselwa okusheshayo futhi okuletha ama-franchise isigaba nohlu lwezinto ezifunwayo. Ukwenza umsebenzi wokuqala wokuhlaziya kumandla wokugeleza kwemali okuvela kutshalo-mali olutshaliwe, ngokubalwa kwezomnotho, okubaliwe kwesibikezelo sebhizinisi, ekuhambeni kwemali, ukubalwa kwephrojekthi kwemali engenayo, izindleko, kanye nenzuzo kunika zonke izizathu zokwenza i-franchise ekhokhelwayo efunwayo. Ukwenza imigomo yokuhlela ngamasu nokuhlela imisebenzi efanelekile yokusabalalisa amasu, inani lotshalo-mali lokuqala, ukukhulisa inzuzo, ukugcina ibhalansi eqinile kanye 'nokulinganisa' phakathi kwezindleko zama-franchise nezindleko ezizayo zokwenza ibhizinisi, kungubufakazi nefomu isiphetho esizwakalayo sokuthi ukukhethwa kwama-franchise kwenziwa okulungile futhi kuthengwe ama-franchise athengiwe.

I-franchise yokufaka isondo iphrojekthi yebhizinisi ekwenziweni kwayo okudingeka ukuthi ugxile ngokucacile emithethweni yendawo, kanye nasemibhalweni yokulawula evela ku-franchisor. Kunenzuzo ukuzibandakanya kwi-franchise ngoba nje kungumsebenzi webhizinisi, oqhuba ukuthi, unezethi eziningi zezinzuzo ezahlukahlukene kunabancintisana nabo. Yenza i-franchise yesevisi yamathayi kahle futhi ube ngusomabhizinisi ophumelela kakhulu. Ukulinganisa iTire yiprojekthi ye-biz, ehlotshaniswa nobungozi namathuba athile. Ukuzinquma kahle, kuyadingeka ukwenza ukuhlaziywa kwe-swot. Futhi, ukuhlaziywa kwemisebenzi yokuncintisana kukusiza ukuthi unqume ukuthi iziphi izingozi onazo lapho ungena kule makethe.

Ngemuva kwakho konke, izimbangi zakho azilele futhi mhlawumbe zifuna ukwenza okuthile ukukuvimbela ukuthi ufeze izinhlelo zakho. Nikeza isondo lakho i-franchise inani lokunakwa elidingekayo ngokuhlobisa indawo yakho ngaphakathi nangaphandle, njengoba kufanele kube ngokuya ngekhodi yokuklama. Vele, abasebenzi bakho kufanele futhi bagqoke iyunifomu eyamukelwa yinhlangano osebenzisana nayo. Lokhu kuwumkhuba ojwayelekile lapho uqala i-franchise ngoba uphendukele kosomabhizinisi abanolwazi ukukopisha isitayela sakhe, sebenzisa izinhlelo ze-biz bese wenza ngaphansi kwegama lomkhiqizo lohlobo olwaziwayo.

I-franchise efanelekayo yokusebenza kwamathayi evumela ukuthuthukisa kakhulu inhlalakahle yakho yezinto ezibonakalayo. I-franchisor inesithakazelo ngqo ekwandiseni umholo wakho, njengoba ithola iphesenti labo. Ngakho-ke, ungaxhumana nabamele umkhiqizo nganoma yisiphi isikhathi futhi uthole izeluleko uma okuthile kungacaci. Ukusebenza nge-franchise yokufaka isondo kukunikeza ukuncishiswa okuhlukahlukene. Esinyathelweni sokuqala, ukhokha isamba semali eyisamba. Kuyinani lemali olibalayo njengephesenti lotshalo-mali.

Lesi samba singafika ku-11% wemali obuzotshala yona esigabeni sokuqala ekufezekisweni kohlaka lwebhizinisi. I-franchise enamandla yokugcina isondo ikulethela inzuzo eyanele yokubuyisa zonke izindleko. Kumele futhi wabelane ngemali engenayo kuzo zonke izigaba ngokwenza imali ebanjwayo ebizwa ngama-royalties. Ngaphezu kwalokho, kukhona ukuncishiswa okubizwa ngemisebenzi yemisebenzi yokukhangisa. Yenza amaphepha ngendlela efanele futhi uvikele amaphutha abalulekile. Kuholela empumelelweni yesikhathi eside. I-franchise ekhiqizayo yokubeka isondo ivumela ukubusa emakethe nokunciphisa imisebenzi yokuncintisana, ibe ngumabhizinisi ophumelela kakhulu.