I-franchise yezilwane iba ngumbuzo oqhubeka ngokuya ezinjini zokusesha. Kungani lokhu kwenzeka? Kunezizathu eziningi, esizoxoxa ngazo ngezansi. Kepha sekuvele kucaca ukuthi izihloko ezihlobene nezilwane seziya zithandwa kakhulu, kanye nohlobo lokwakha ibhizinisi ngokususelwa ku-franchise. Iningi losomabhizinisi lifinyelela esiphethweni sokuthi kunenzuzo enkulu ukuthola ibhizinisi elenziwa ngomumo, hhayi ukulihlanganisa zisuka nje, ukweqa izingibe eziningi nokulahlekelwa okukhulu ngenxa yokungabi nalwazi, ukungaqiniseki, ukuncintisana, nezinye izinto eziningi ezenza ukungena imvelo yebhizinisi ibhizinisi elinzima ngempela.
Ngakho-ke, emuva kokuthi kungani ama-franchise athandwa kangaka. Iqiniso ukuthi cishe ama-80% amaRussia agcina lezi noma lezo zilwane emakhaya abo, futhi indilinga yezilwane ezifuywayo iyanda: lawa amakati nezinja ezijwayelekile, nezinhlanzi, nezidalwa eziyinqaba njengezinyoni, izicabucabu, nezibankwa. Zonke lezi zidalwa zidinga ukudla, okokusebenza, umuthi, nokunye ukuze zikunakekele. Inani labanikazi bezilwane landa kuphela. Ngakho-ke, ukutholwa kwe-franchise yezilwane kungabizwa njengokuthambekela eminyakeni yamuva, ngoba kuyadingeka ngempela. I-franchise yezilwane isiza nokwakha isitolo esikhulu futhi esiyingqayizivele kanye nendawo encane yokuthengisa okungenzeka ukuthi izofa.
I-franchise yezilwane esezingeni eliphakeme inikeza izindlela ezahlukahlukene zokukhulisa ibhizinisi lakho. Ukwazi ukuthola imali njalo, futhi ngemuva kwesikhashana, ukhokhela ngokuphelele utshalomali lokuqala. Endabeni yebhizinisi lezilwane, lokhu kubaluleke kakhulu njenganoma iyiphi enye indawo. I-franchise ekhethiwe efanelekile emadolobheni amaningi, womabili amakhulu (lapho kudingeka khona njalo kukhulu) futhi amancane (lapho kungahle kungabi khona ukuncintisana khona, ikakhulukazi ngegama elaziwa kakhulu, kanye nokufunwa, kucatshangelwa izibalo, kuzohlala kunjalo). Ngenxa yazo zonke lezi zimo ezincane, umqondo we-franchise yezilwane uya ngokuya ukhanga ngokwengeziwe.
I-franchise yezilwane, njengoba sishilo ekuqaleni, ingabonakala njengomqondo omuhle. Kepha usomabhizinisi osemusha ubhekene nombuzo obucayi ohlobene nokuthola ama-franchise athembekile. Ngenhlanhla, ungaxhumana nabachwepheshe bethu ababa ngabalamuli bakho. Usitshela ngezifiso zakho, ubuke okunikezwayo okuningi bese ukhetha lezo ezibonakala zikhanga kakhulu kuwe ngentengo nangezici. Inkontileka iphethwe ngabasebenzi bethu ethembekile futhi iphephile. Ungaqiniseka ukuthi awukhohlisiwe, futhi i-franchise yakho ngokusemthethweni inelungelo lokuba khona futhi ilethe imali okuvunyelwene ngayo.