I-franchise eMoscow cishe iyindlela yokuwina uma ungabona kahle i-niche engenalutho. Ingozi yokwenza i-franchise eMoscow ukuthi ungabhekana nokuncintisana okungenakunqotshwa. Kubalulekile ukungena emakethe ngendlela yokuthi ube nenzuzo enkulu yokuncintisana ekuqaleni. Kukusiza ukuthi unqobe izimbangi ezinkulu, uqinise isikhundla sakho emakethe. IMoscow ithandwa yizivakashi, futhi ibuye ihehe inqwaba yosomabhizinisi njengento yokuzibandakanya kwezamabhizinisi. Inani elikhulu labantu livakashela ngokuzithandela eMoscow, ngakho-ke, i-franchise inamathuba onke okuthola abathengi abangaba khona phakathi kwabantu kanye nezivakashi zedolobha.

Leli qiniso kufanele linakwe kanye nokunye okunye bese lisebenza ngaphansi kweqiniso.

Cishe noma iyiphi i-franchise ingahle ibe nentshisekelo eMoscow ngoba leli dolobha elikhulu laseYurophu linikela ngezinga eliphakeme lokufunwa okusebenzayo. Inani elikhulu labantu abahlala kule ndawo lingakunikeza ithuba lokuthengisa cishe noma yiziphi izimpahla noma izinsizakalo. Kunenzuzo ukuzibandakanya kwi-franchise ensimini yamadolobha amakhulu ngoba kunamathuba onke okufeza izinhloso ezibekiwe. Okokuqala, i-franchise ingena ensimini yamadolobha amakhulu nezinhloko-dolobha. IMoscow akuyona idolobha elikhulu kunawo wonke endaweni yaseRussia kuphela kodwa futhi iyinhloko-dolobha yezwe. Lokhu kushiya uphawu lwayo emisebenzini yazo zonke izinkampani, futhi ama-franchise awahlukile.

I-franchise eMoscow iletha izinzuzo ezinkulu kusomabhizinisi ophumelelayo owenza konke kahle futhi angawenzi amaphutha.

Ukugwema ukwenza amaphutha lapho uphromotha i-franchise eMoscow, kufanele unake kakhulu ukuthi leli dolobha likhethekile kancane uma liqhathaniswa nezinye izindawo eziseRussia. Onke amaqiniso owaziyo angasetshenziswa esigabeni sokuqala sokuhlela ukuhlola ubungozi namathuba akho. Futhi unokufinyelela ekuhlaziyweni okusebenzayo kwe-swot okuvumela ukuthi unqume ngqo ukuthi iziphi izingozi nezingozi okuzodingeka ubhekane nazo uma uqala i-franchise eMoscow. Ngaphezu kwalokho, uzokuqonda nokuhlinzekwa ngamathuba uma unquma ukukhuthaza le phrojekthi. Kepha ukusebenza kokuhlaziywa kwe-swot akukhawulelwe kulokhu nakho. Kuyakusiza nokuthi uqonde ukuthi iziphi izinzuzo namandla owathola lapho usebenza ne-franchise eMoscow.

Kepha nalokhu akukhawuleli ukusebenza kwaleli thuluzi eliphakeme. Ibuye ikunikeze umbono wokuthi obuphi ubuthakathaka obungakudonsela ezansi emncintiswaneni. Sebenza ngempumelelo nama-franchisees ku-franchisor obeke lo mkhiqizo ezandleni zakho ukuze ungaphoxeki.

Ukusebenzisana okusebenzayo ne-franchise eMoscow nakho kunikeza izibalo zesidingo ongeke ukwazi ukusiheha. Kungaba yizakhamizi zendawo nje kuphela kepha futhi nenani elikhulu lezivakashi zaleli dolobha elikhulu. I-franchise eMoscow ingaba nezithameli ezihlosiwe ezihlukile, okuyiyona eyinhloko ukuzihlola ngokufanele futhi isebenzise lolu lwazi ngenhloso ehlosiwe. Lapho usebenza ne-franchise eMoscow, umuntu kufanele futhi akhumbule ukuthi izinga eliphakeme kakhulu lomncintiswano nalo lenza umsebenzi wezamabhizinisi ensimini yale dolobha enkulu. I-franchise eMoscow kumele inikele ngeminikelo ethile evela ohlangothini lwe-franchisee ivuna i-franchisor. Isibonelo, kukhona okubizwa ngokuthi yi-lump-sum payment, okuboniswa ngokusobala kusabelomali somsabalalisi.

Umnikelo oyisamba ungabalwa njengephesenti lenani lemali ohlose ukulitshala ngesikhathi sokuqala sokusebenzisana ne-franchise.

I-franchise eMoscow nayo ingafihla izingozi nezingibe ezahlukahlukene eziyimfihlo. Ukuhlola kwabo okulungile, kuyadingeka ukuqoqa yonke imininingwane etholakalayo bese uyihlaziya ngokucophelela okukhulu. Ingibe enkulu lapho uxhumana ne-franchise edolobheni laseMoscow iqiniso lokuthi izinga lomncintiswano limane nje alikho esikalini. Kufanele futhi ucabangele ukuthi abantu baseMoscow bangaba nokuthanda kwabo, okufanele kuhlangatshezwane nakho. I-franchise kufanele isebenze futhi ibe nokufunwa okungaba khona kokuphakanyiswa kwayo ukuze ibe nenzuzo kumaphrojekthi webhizinisi. Imvamisa, ezinye izinhlobo zama-franchise azivele zimile endaweni yamadolobha athile noma ezifundazweni ezithile.

Leli qiniso kumele linakwe futhi libalwe uma ufuna ukuqala ibhizinisi elisha ngokususelwa ku-franchise edolobheni laseMoscow.

Kukhona nesidingo sokubheka ukuthi i-franchise eMoscow ingadinga ukuthi ukhokhe imali edonswayo yanyanga zonke, ezobalwa njengephesenti lenani lenzuzo okwazile ukuyithola. Izimali zanyanga zonke nazo zinikezwa ukuze i-franchisor ikwazi ukukhangisa enkundleni yomhlaba wonke ngezindleko zakho. Vele, bonke abamele umkhiqizo bancishisiwe ekukhangiseni ngezilinganiso ezidingekayo, noma kunjalo, kusamele uthwale lo mthwalo kusabelomali. Iqiniso lesidingo sokudonswa kwemali njengephesenti yenzuzo kuma-akhawunti e-franchisor alikwazi ukunganakwa lapho uqala ukusebenza nge-franchise. Umbono omuhle wokuthi uzosebenza kanjani ngokulandelayo uzokunika amandla okubhekana ngokuphumelelayo nanoma yiziphi izimo ezingalindelekile.

I-franchise eMoscow ingabandakanya isidingo sokudlulisa izimali njengenkokhelo ebizwa ngama-royalties. Ama-royalties adluliselwa njalo ngenyanga, afana nemali yokukhangisa. Udinga futhi ukunquma uhlobo lwe-franchise oyithengayo kubamele bomkhiqizo. I-franchise ibonakala ngobukhona bezinhlobo nezinhlobo ezahlukahlukene, ngakho-ke, le nkinga nayo idinga ukucaciswa.

IMoscow ingelinye lamadolobha amakhulu eYurophu, idolobha elikhulu, ngokwalo elakha imvelo yendawo. Kepha, uma uthatha isinqumo sokukhuthaza i-franchise eMoscow, kufanele ukulungiselele kahle lokhu, ukuze amakhasimende akho, nge-inertia, asebenzise izindawo ezijwayelekile ukuthenga nokuhlinzeka ngezinsizakalo. Kuyadingeka ukwenza imikhankaso yokukhangisa ngamazinga atholakele evela ku-franchisor. Zikusiza ukuthi uzimemezele ukuze abantu bazi ukuthi ukumelwa komkhiqizo othile manje nakho kusedolobheni labo.

I-franchise eMoscow izosebenza kahle futhi inikeze ukuthutheleka kwesidingo esiphumelelayo uma umsabalalisi obhekene nayo egcwalisa wonke amaphepha adingekayo ngesikhathi futhi ehambisana nayo yonke imithetho nezimiso. Udinga futhi ukukhumbula ukuthi umthetho osendaweni yaseMoscow akufanele neze wephulwe, ukuze ungabeki umnikazi we-franchise futhi uvikele izinhlawulo nezinye unswinyo lokujeziswa.

I-gadget store franchise yiprojekhthi eyingozi kepha engaba yinzuzo. Kumele isetshenziswe ngendlela yokuthi i-franchisor ingenazo izimangalo ezibhekiswe kuwe nhlobo. Uma uhlangana ne-franchise, udinga ukuthi ulilungele iqiniso lokuthi ingxenye yenzuzo kuzodingeka yabelwe noma ikuphi. I-franchise yesitolo kumele isetshenziswe ngendlela engeke yephule ikhodi yokugqoka, kanye namazinga wokuklanywa kwendawo, ingaphakathi nengaphandle. Amagajethi azothengiswa esitolo sakho kahle nangempumelelo, inqobo nje uma inqubo yebhizinisi yakhiwe kahle. Abamele i-Franchise bangathumela i-shopper eyimfihlo kuwe nganoma yisiphi isikhathi ukuze unqume ikhwalithi yokuxhumana nabathengi.

Lo mkhuba usetshenziswa ngabamele abaningi bemikhiqizo eyaziwayo. Amagajethi adinga ukunakekelwa okufanele, futhi isitolo sakho sizodinga ukwamukela ukungena okukhulu kwezivakashi. Ngemuva kwakho konke, i-franchise iqinisekisa ukutholakala kwenani elikhulu labathengi kuphela ngaphansi kwesimo sokusebenzisana okuhle nezinkampani zokukhangisa. Ungenza ukukhangisa ngendlela efanele ngangokunokwenzeka uma uyisebenzisa ngokuvumelana nezifanekiso ezotholwa i-franchisor.

I-franchise yesitolo samagajethi esebenza kahle yiphrojekthi yebhizinisi lapho udinga ukukhumbula ukukhokha ama-premium kubamele abenzi njalo ngenyanga. Enye yezinkokhelo zanyanga zonke ze-franchise yesitolo segajethi yizinkokhelo. Kufika ku-6% wemali etholwayo noma inzuzo onayo ngenyanga. Ngaphezu kwalokho, lapho usebenzisa i-franchise yesitolo samagajethi, futhi udinga ukucabangela iqiniso lokuthi kusenemali ebizwa ngokuthi yimali yokukhangisa. I-franchisor isebenzisa le mali ekugcineni izinga eliphakeme lokuqwashisa ngomkhiqizo. Yenza izinqumo zokuphatha ezilungile futhi ube ngusomabhizinisi ophumelele kakhulu futhi oncintisanayo, weqa bonke abaphikisi abakhulu.

I-franchise yesitolo segajethi esebenza kahle yiphrojekthi yebhizinisi ezosebenza ngempumelelo kuphela lapho usulungiselele kusengaphambili ukuqaliswa kwayo. Ukuhlaziywa kwe-Swot kufanelekile kulokhu.

I-franchise yesitolo sezinto zobuchwepheshe iyinqubo yebhizinisi esesikhathini. Ekusebenziseni i-franchise enjalo, udinga ukunqoba izinhlobo ezahlukahlukene zobunzima. Okokuqala, laba bangabancintisana abangafuni ukuyeka lezo zikhundla zemakethe lapho bekwazile ukuzuza khona ngempumelelo. Okwesibili, udinga ukuhambisana nemithetho yezomthetho kuyo yonke i-franchise yakho yokuthengisa. Imithetho inqunyelwe umbuso, futhi awugunyaziwe ukuyiphula. Ngaphezu kwalokho, uma uthobela umthetho, awubeki engcupheni yokuthola izinhlawulo.

Franchise isitolo sakho sokuthengisa ukuze unikele ngaphezu kwanoma isiphi isizinda esincintisanayo. Ngemuva kwalokho, uzophumelela impela, ngoba abathengi bayakwazisa inzuzo abayitholayo ngokuxhumana nawe. Naka ngokucophelela isitolo esidayisa izinto ezithengiswayo kanye namagajethi athengiswayo, usebenzisana ne-franchise ngendlela efanele ngangokunokwenzeka. I-assortment yakho kufanele ibe namandla, futhi ukumbozwa kwezithameli ezihlosiwe kufanele kubanzi ngangokunokwenzeka. Ngemuva kwalokho, uyakwazi ukuhola kahle emakethe, ukwedlula ukwakheka kokuncintisana. Iphrojekthi yebhizinisi lakho izophumelela futhi ujabulele izinzuzo eziphezulu ezivela emisebenzini yakho.

Amagajethi kufanele abe nekhwalithi ephezulu. I-assortment nayo kufanele ikunake futhi ikhulise ukuze abathengi babe nokuzikhethela. Qalisa isitolo sokuthengisa bese uqinisekisa ukuthi izidingo ezingenhla ziyahlangabezana. Ngemuva kwakho konke, akukho namakhasimende azofuna ukuxhumana nawe uma engakutholi abekade ekufuna. Uma futhi ubeka amanani anele, ngakho-ke awapheli ukuphela kwezivakashi. Abantu bancoma inkampani yakho yokuthengisa kuyo yonke imindeni yabo nabangane.

Impela, lapho i-franchise yakho ingena emakethe yamagajethi, kufanele wenze ukulahlwa kwentengo. Lokhu kuwumkhuba ovamile futhi akufanele ulimaze inqubo yokukhiqiza. Kuyadingeka ukuhlinzeka ngamasheya ngokufanele, ngaphandle kokulahlekelwa yinzuzo. Ngokwenza i-franchise, uba usomabhizinisi ophumelela kakhulu futhi onokuncintisana. Lokhu kwenzeka ngenxa yokuthi wenza egameni lomkhiqizo owaziwayo, wona uqobo uzibuthe wabathengi. Ukuqwashisa ngomkhiqizo kudlala indima enkulu. Kodwa-ke, akwanele ukuheha abathengi esitolo sokuhweba samagajethi.

Udinga ukuzakhela empumelelweni yakho ngokunikeza insizakalo esezingeni eliphakeme.