Ama-Franchise eKazakhstan angumkhuba odumile othola umfutho kuphela, kepha usuvele unabalandeli abakhulu esifundeni sethu. Imikhiqizo ethandwa kakhulu njengeMcDonald's, iBurger King, kanye nabanye abaningi bavele nathi ngqo ngoba othile wake wanquma ukuthenga i-franchise yomkhiqizo okhuthaziwe. Izinkampani eziningi zisengayithokozela imiphumela yezinqumo zazo kwazise imali eziyitholayo zimane nje zinkulu, idumela lazo liyakhula nje, ngisho nobhadane alukwazanga ukubacwila noma kuholele ekulahlekelweni kwemali okukhulu. Ngakho-ke, siyabona ukuthi kungaphumelela kanjani ukuthola i-franchise esezingeni eliphakeme kubahlali baseKazakhstan.

Kungani izakhamizi zaseKazakhstan kufanele zinake imakethe ye-franchise? Iqiniso liwukuthi iKazakhstan ikhula ngokuqhubekayo, inani labantu likhula ngokushesha, futhi ama-niches amaningi awakahlali! Ukungenisa izimpahla kuzenza zibize, kanti ukuhwebelana kwembulunga yonke kuvumela abantu ukuthi bazi futhi baphuphe ngemikhiqizo eminingi yangaphandle. Yizinto lezi ezenza isikhathi samanje e-Kazakhstan silungele ukuthuthukiswa kwebhizinisi ngokuya ngemodeli ye-franchise yolunye uhlobo lomkhiqizo oludumile noluthuthukisiwe. Ngaphezu kwalokho, impela, kufanele unake labo bantu abakhathele ukusebenza ehhovisi, abazwile ukungazinzi kwesikhundla sabo somsebenzi ngesikhathi seCoronavirus futhi bafuna ukuqala ibhizinisi labo, mhlawumbe elikude.

Kubasebenzi abaningi abajwayelekile, i-franchise yithuba elihle lokuthuthela ezingeni elilandelayo lempumelelo. Iqiniso ngukuthi ama-franchise aphelele kulabo bantu abangafuni ukuzimela ngokuzimela wonke ama-nuances okwakha ibhizinisi labo, baqonde izici eziningi zezinketho ezinokwenzeka, imininingwane yokukhangisa, ukudala uphawu, ukudlula emaphutheni amaningi okungenani eminye imiphumela iyavela. Konke lokhu kungadikibalisa kalula uchwepheshe onolwazi ekwenzeni ibhizinisi futhi kungenza oqalayo ukuqothuka. Ukugwema imiphumela emibi enjalo, unganaka ama-Franchise.

Yimaphi ama-franchise akhethekile eKazakhstan anganikeza? Njengoba kushiwo ngenhla, bayisiqalo esihle. Isiqalo, lapho usuwenzile wonke amaphepha adingekayo, walungisa ukwakhiwa, wahlela imizila yokukhiqiza, futhi wazakhela udumo - insiza ebaluleke kakhulu emakethe yanamuhla. Konke lokhu kufanele kakhulu, akunjalo? Kungenzeka ukuthi wonge okuningi ekukhangiseni kokuqala futhi uzame izinqumo ezimbi kunokukhokha kwakho ukuthenga i-franchise - ingasaphathwa eyakho isikhathi! Ngemuva kwakho konke, ungathola inzuzo yokuqala kwi-franchise kungekudala. Uma uqala ukudala ibhizinisi kusukela ekuqaleni, khona-ke ukwenza inzuzo kungabambezeleka kakhulu kuwe.

IKazakhstan manje iyinsimu engatshaliwe yamathuba amasha. Ukuphela kokufanele ukwenze ukukhetha i-franchise evumelana kangcono nenqubo yebhizinisi lakho. Zingahlukahluka, ziyahlukahluka ngentengo, ivolumu yokuthengisa, isifunda sokusatshalaliswa, isikali senkampani yabazali, ukuthandwa kwayo, inani lama-royalties kanye nezinkokhelo zesamba, kanye nezinye izici eziningi ezivame ukuthatha isinqumo ekukhetheni i-franchise. Ngaphezu kwalokho, noma yimuphi umhlali waseKazakhstan angaba nezicelo ezithile zomongo webhizinisi, wezimpahla noma izinsizakalo ezithengisiwe, ezizothinta nokukhetha kwakho phakathi kwama-franchise.

Umuntu osebenzayo futhi onomdlandla angalikhangisa kalula ibhizinisi lakhe eKazakhstan uma ekhetha i-franchise esezingeni eliphezulu kwasekuqaleni. Kodwa-ke, kukhona nezingibe lapha. Isibonelo, kulula ukuhlangabezana nabakhwabanisi. Noma nje iphrojekthi engenanzuzo ekuqaleni. Lokhu kuyacasula impela noma kungalethi ukulahleka okukhulu. Uma kusekhona ukulahleka, imiphumela yesinqumo esingaphumeleli kangako lapho ukhetha i-franchise ingaqhathaniswa nenhlekelele yangempela.

Izimali zitshaliwe, isikhathi sisetshenzisiwe, kepha akusekho ukukhipha. Isimo esingajabulisi, okuyiqiniso, akekho ofuna ukusivumela.

Ukuvimbela izimo ezinjalo ezingathandeki ukuthi kube nabalamuli noma nabantu besithathu abasiza abalingani ukuthi bathole omunye nomunye futhi baphethe isivumelwano esizuzisayo. Abantu abasezingeni eliphakeme sekuyisikhathi eside baqonda ukuthi umuntu ongenalwazi angenza iphutha elibi kalula, uma kungenjalo abulale, okuzodambisa ukuzethemba nokufisa ukuvula ibhizinisi lakhe isikhathi eside. Kungenxa yokugwema imiphumela emibi enjalo ukuthi bakhetha ukuxhumana nabachwepheshe emkhakheni wabo, labo abawazi kahle umakethe futhi abanabalingani abathembekile engqondweni.

Ukusekelwa kwekhwalithi ephezulu nokubanzi kochwepheshe bethu kuzonikeza ukukhetha okusebenzayo kwe-franchise edingekayo. Sizokusiza yonke indlela, kusuka ekuchazeni okufunayo ngokwemigomo ethile: izigaba, amavolumu, amanani, imininingwane, idumela, njalonjalo, sigcina ngokubalwa okunembile kwentengo. Intengo ingenye yezinkinga ezicindezela kakhulu ngama-franchise. Njengoba ukukhetha okuyinhloko kuncike enanini nasabelomali sokuqala. Isabelomali esibalwe ngokuphelele sizokusiza ukhethe inketho engcono kakhulu yesimo sakho sezezimali.

Ama-Franchise eKazakhstan ayisisombululo esihle kakhulu sabaqalayo abafuna nje ukuzizama kwezamabhizinisi. Ngokusekelwa ngochwepheshe bethu, uzofinyelela imiphumela efiseleka kakhulu kusenesikhathi, ukhethe umphumela olungele icala lakho, futhi kungekudala uzoqala ukwenza inzuzo yakho yokuqala!

I-franchise yokukhangisa yiphrojekthi yebhizinisi esebenzayo engathola imiphumela emihle. I-franchise yokukhangisa kufanele ikhuthazwe ngendlela yokuthi ihambisane ngokugcwele nayo yonke imiyalo leyo franchisor ayilindele kuwe. Ngemuva kwakho konke, lokhu kubaluleke kakhulu, ngoba konke kufanele kwenziwe ngaphansi kwemigomo uma usebenza ngaphansi kwe-franchise. Sebenza kahle futhi unikeze ngamakhasimende ezingeni elifanele lobuchwepheshe, khona-ke uzogcina ubunikazi obuphezulu bezinkampani futhi abantu bazodonswa kuwe. I-franchise yokukhangisa iphrojekthi yebhizinisi, lapho kufanele futhi ukhumbule ukuthi udinga ukuthola imali engaphezu kwenkampani ejwayelekile esebenza egameni layo. Ngemuva kwakho konke, unezibopho ezihambisanayo ku-franchisor.

I-franchise yokukhangisa kufanele isetshenziswe ngakho-ke izinga lakho leholo liphakeme ngokwanele ukukhokha izikweletu zakho nokukhokha okufanelekile. Isitolimende sokuqala siyisigaxa semali eyisamba, futhi sivele senziwa ekuqaleni. Ngaphezu kwalokho, kukhona imali yokukhangisa kanye naleyo ebizwa ngokuthi yasebukhosini. Le mali isetshenziswa yi-franchisor ngokubona kwayo. Njengomthetho, imali yokukhangisa yenziwa ukuze i-franchisor yenze imisebenzi yohlelo lokumaketha enkundleni yomhlaba wonke futhi yandise ukwazisa ngomkhiqizo.

Ukuqaliswa kwale franchise akufanele kube nzima uma usebenzisa izibalo ezifanele kusengaphambili. Noma kufanele ubhekane nobunzima, uzokwazi ukuthi ungabunqoba kanjani. Ngemuva kwakho konke, ohlomile uxwayiswa kusengaphambili. I-franchise enjalo idinga ukwenziwa ukuze abasebenzi bakho bagqoke ngaphansi kwekhodi yokugqoka edingekayo. Futhi, ukubhaliswa kwezakhiwo kufanele kwenziwe ngokufanele, uma izidingo ezinjalo zinikezwa esivumelwaneni. I-franchise yokukhangisa yibhizinisi elingenisa inzuzo lapho unethuba lokuthola impumelelo esikhathini eside esizayo.

Udinga nje ukukhumbula ukuthi lezi zibopho ozithathele zona azikwazi ukudedelwa nje. Uphoqelekile ukuba uzigcine, okusho ukuthi konke kuzokuhambela kahle. Ngempela, imvamisa i-franchisor ingakuthumela i-shopper eyimfihlakalo kuwe. Lo ngumuntu othize ozenza iklayenti lakho kanti uthola insizakalo noma uthenga ezinye izimpahla. Lapho usebenzisa i-franchise yokukhangisa, kufanelekile ukukhumbula ukuthi wonke amakhasimende angenayo angaba yilo mthengi oyimfihlakalo ongaba khona kakhulu. Umuntu ngamunye ofaka isicelo kufanele anikezwe ngekhwalithi ephezulu futhi ngaphandle kokuvuma ukuba luhlaza kwabasebenzi. Lo ngumthetho, oholwa yiwo, oyoligcina unaphakade ilungelo lokuthengisa izimpahla nezinsizakalo egameni lomkhiqizo owaziwayo.

I-franchise ye-ejensi yokukhangisa wumsebenzi webhizinisi ofanele futhi onenzuzo enkulu. Ukuze, ngenkathi uyisebenzisa, ungabhekani nezinkinga ezingenakunqobeka, udinga ukuzilungiselela kusengaphambili. Imisebenzi yokulungiselela kufanele yenziwe ngesikhathi, lapho-ke uzohlala unecebo lokwenza. Uma uhlanganyela ngaphakathi kohlaka lwe-franchise, khona-ke wandisa kakhulu amathuba akho okuphumelela ekulweni nanoma ngubani ophikisayo. Sebenzisa i-franchise yakho ngokufanele futhi ngaphandle kokwenza amaphutha amakhulu. Ngemuva kwalokho, inhlangano yokukhangisa inenani elikhulu labathengi.

Bathintana nawe ngokuqhubekayo, bebonga insizakalo esezingeni eliphakeme. Nikeza i-ejensi yakho yokukhangisa ukukhuthala okufanele ukukhulisa umholo wakho. Uyakwazi ukuxhumana nanoma yimaphi amakhasimende, okusho ukuthi i-ejensi yakho izophumelela. I-ejensi yokukhangisa isebenza ngobuciko ngangokunokwenzeka, i-franchise isiza ukubhekana nobunzima banoma iyiphi ifomethi. Uyakwazi ukunqoba ukumelana kwanoma yiziphi izakhiwo ezincintisanayo, bese amathuba akho eba ngcono. Akudingeki wesabe izinhlobo ezahlukahlukene zobuqili ezivela kubaphikisi bakho. Ngemuva kwakho konke, uzobe usukulungele kusengaphambili futhi usebenzise uhlelo olwenziwe.

Ukuba nokulandelana kwezenzo kunoma yisiphi isimo esinzima kuqinisekisa umphumela omuhle. I-ejensi yokukhangisa ayilutho nje lwephrojekthi yebhizinisi, lapho udinga khona ukwazi zonke izingozi namathuba. Ngalezi zinhloso, ukusetshenziswa kwethuluzi elibizwa ngokuthi ukuhlaziywa kwe-swot kufanelekile. Usebenzisa le sethuluzi lamathuluzi bese ukhomba amandla nobuthakathaka bephrojekthi. Kuyadingeka ukugxila ezandleni zethu amathuba kanye ne-franchise esongela izingozi.

I-franchise yakho yokukhangisa iyithuba lokuthola imiphumela emihle emncintiswaneni ngezindleko eziphansi. Sebenza kahle, ufeze izibopho zakho ngekhwalithi ephezulu. Akukona nje ukuthi kufanele ukhokhe imali yenyanga. Kubuye kube ukunamathela ngokuqinile emazingeni anqunyiwe. I-franchise yenkampani yokukhangisa ivumela ukukopisha isitayela esihlukile somkhiqizo ngokuphelele. Lokhu akusebenzi kuphela ekwakhiweni kwangaphandle kwamagceke nekhodi yokugqoka yomsebenzi.

Futhi okuqukethwe ngaphakathi, okuvame ukuthi kubaluleke kakhulu kunokubukeka. Impela, udinga ukukopisha konke ngokuhlanganyela, ucabangela imininingwane yendawo yangakini. Lapho-ke nakanjani uzophumelela. I-ejensi esebenza kahle yithuba lakho lokuzibonakalisa uqinile njengomholi ovelele ezimakethe zokukhangisa. Awunakho ukungabaza mayelana nomsebenzi wehhovisi uma uhlala ufunda izibalo zamanje. Sebenzisa amagrafu, amashadi, nenye isethi yamathuluzi wokubona. Zikusiza ukuthi unqume okusongela i-ejensi yezentengiso nokuthi ungabunqoba kanjani ubunzima.

I-franchise ayilutho ngaphandle kohlobo lokuqashisa uphawu lwentengiso nazo zonke ezinye izintandokazi. Ungaphuthelwa yithuba lakho futhi wenze lapho izimbangi zisacubungula futhi zingayithathi i-franchise yakho, ngoba ingatholwa ngomunye umhambisi bese yena ezoba ngummeli womkhiqizo odumile kuphela.

I-franchise yenkampani yokukhangisa ikusiza ukuthi uhlele kahle wonke amaphepha ngokuya ngemithetho okumele ilandelwe. Sebenzela i-franchise ngendlela yokuthi bonke abancintisana nabo bangakwazi ngisho nokusondela kuwe ngokwezinga lesevisi nangempahla. Njengengxenye ye-franchise, ungenza imisebenzi yokukhangisa nge-concordance ngama-algorithms aphumelele futhi afakazelwe. Kufanele zisetshenziswe kuphela, zivumelane nezimo zemakethe yendawo. Uma ufuna ukuhlanganyela emkhankasweni wokukhangisa, i-franchise kufanele ithengwe okungenani ukuze uqinisekise ukubusa okuhlala njalo kunoma iziphi izimbangi. Uyakwazi ukuncintisana ezingeni elisha ngokuphelele lobuchwepheshe, ungaphuthelwa ithuba lakho! Lungiselela inkampani yakho yokukhangisa nge-franchise ukwandisa izinga lokusebenza.

Uyakwazi ukwethula imicimbi eyahlukahlukene ngendlela yokuthi usebenzise imali encane yezinsizakusebenza zezezimali futhi, ngasikhathi sinye, uthole inombolo enkulu yezicelo. Kuyinto elula kakhulu futhi esebenzayo, ngakho-ke, kungenzeka ukuheha ngempumelelo inani elikhulu labathengi. Njengengxenye yokuqaliswa kwe-franchise yenkampani yokukhangisa, ungahlangabezana nezinhlobo ezahlukahlukene zobunzima. Ukuze unqobe, udinga uhlelo lwebhizinisi oludwetshwe ngaphambili nolucabangayo. Ukuholwa nguye, kungenzeka ukunqoba ngokunenzuzo zonke izinkathazo nokuqinisa isikhundla sabo njengabaholi abangangabazeki nabahlala njalo.

Lisebenzise ngokunenzuzo ithuba lakho lokukhangisa nge-franchise. Lolu hlobo lwephrojekthi lungahlotshaniswa nobungozi obuhlukahlukene, noma kunjalo, ungabanqoba kalula nangokuzuzisayo. Kuyadingeka ukwenza ngokuzethemba, ugweme amaphutha ohlelo olubalulekile. Ngemuva kwalokho unethuba lonke lokuzuza imiphumela ebabazekayo. I-franchise eyenziwe kahle iphrojekthi yebhizinisi, okwenza lokho, udinga ukukhumbula izibopho. Esokuqala isidingo sokukhokha iminikelo nyanga zonke.

Okwesibili, uma uxhumana nenkampani yokukhangisa, ukhokha isamba semali ekuqaleni. Inani lale mali liyahlukahluka futhi kuya ngokuthi isifiso somthengisi sikhulu kangakanani. Njengomthetho, uma uthengisa i-franchise, ukudonswa kwesamba akudluli ku-11%, kepha akukwazi ukuba ngaphansi kuka-9%. Uma uyinkampani yokukhangisa noma yezokumaketha futhi ufuna ukwandisa imali oyitholayo, kuzodingeka ukuthi uxhumane ne-franchisor ephumelele kakhulu. Ngokwamazinga ahlinzekiwe, uyakwazi ukwakha iphrojekthi yakho esebenza ngobuhlakani. Lokhu kwenza ukuthi kukwazi ukukhuphula inani lemali engenayo yesabelomali futhi ungatholi maphutha ohlelo olukhulu.