I-franchise yesitolo sencwadi yamahlaya yiphrojekthi enenzuzo enkulu ngokuzayo, ukuze isetshenziswe kudingeka ube nohlelo olulungiselelwe kahle. Ngemuva kwakho konke, ungabheka naye nganoma yisiphi isikhathi futhi uqonde ukuthi ngabe konke kuhamba ngohlelo, noma uma udinga ukwenza ushintsho. Lapho usebenza nge-franchise, kufanele ukhumbule ukuthi le yinkonzo ekhokhelwayo engxenyeni ye-franchisor. Okokuqala, uma uthenga i-franchise yesitolo, ukhokha imali eyisicaba. Le yingxenye ebizwa ngamafutha, ebala kuze kufike ku-11% wemali yonke efakwa ebhizinisini elithuthukisiwe. Uma uthatha isinqumo sokuvula isitolo lapho uzothengisa khona amahlaya, i-franchise izokusiza ukuthi usethe kahle umsebenzi wasehhovisi.

Uzoba nawo wonke amathuba okuphumelela esikhathini eside uma uthola lonke ulwazi oludingayo ku-franchisor futhi ungalusebenzisa ngendlela efanele ngangokunokwenzeka. Ngaphezu kwalokho, uzoba ngusomabhizinisi ophumelele kakhulu futhi othuthukile onethuba lokuthola impumelelo esikhathini eside esizayo. Amahlaya azobe ephethe ngokuphelele, futhi isitolo sakho ngeke kudingeke silahlekelwe ngenxa yokuthi abaphathi babengenayo i-franchise. Ngokuphambene nalokho, uzoba nazo zonke izinzuzo ezihambisana nokuba khona kwayo.

I-franchise yesitolo yamahlaya esebenza kahle kufanele igcwaliswe ngemuva kokuthatha izinyathelo zokuhlaziya. Okokuqala ukuhlaziywa kwe-swot. Okwesibili, yi-analytics ukukhomba izimbangi nemisebenzi yazo. Sebenza kahle nangendlela efanelekile ngokusebenzisa i-comic shop franchise yakho ngokuya ngezibonelo zokulawula. Uzokwazi ukuqala kahle izimbangi zakho futhi uzokwazi ukwenza wonke amaphepha adingekayo kahle ngangokunokwenzeka. Ukuheha amakhasimende amaningi, udinga ukubenzela okuncane kakhulu kunabancintisana nabo.

Uzokwazi ukukhokha amaroyalties, okubizwa ngokuthi umnikelo, owenziwa nyangazonke. Ngaphezu kwalokho, ama-franchisees akhokhela nemisebenzi yokukhangisa emhlabeni wonke. Uma wenza isitolo sencwadi yamahlaya, umnikelo wakho wokukhangisa womhlaba wonke ungasuka ku-1% uye ku-3% ngokuya ngemali engenayo yenyanga yenkampani yakho. Nquma ngokomqondo inani lezimpahla ofuna ukuzigcina emashalofini. Lokhu kuzokusiza ukunciphisa izindleko zemithombo. Ukusebenzisa i-franchise yesitolo sencwadi yamahlaya kuzokunikeza amandla okukhulisa kahle isabelomali sakho.

Ama-Franchise eTurkey athola ukuthuthuka kwawo kokuqala kusukela maphakathi namashumi ayisishiyagalombili wekhulu leminyaka elidlule futhi aqala ukuthola umfutho wokukhula okusheshayo, anqoba izimakethe zaseYurophu nase-Asia. Ukukhula okusheshayo kwe-franchising eTurkey kuhlotshaniswa nokuqala kokubusa kukaMongameli Turgut Ozal, umsekeli wobudlelwano bezimakethe, ogama lakhe nguyise 'wesimangaliso saseTurkey', owalahla ngempumelelo amashumi ezigidigidi zamadola ezimali zangaphandle ezomnotho, kusebenza inqubekela phambili yamabhizinisi nama-franchise athengiwe. Amandla okuthuthuka kwebhizinisi lama-franchise eTurkey ekwakhiweni kwezitolo zama-franchise enze ukuthi kube lula ngokwengeziwe ukudala imisebenzi eminingi, ukuletha imboni yendawo nokukhiqiza ezingeni eliphakeme kakhulu, eliphezulu. Azikho izimiso zama-franchise eTurkey, izintshisekelo zabosomabhizinisi bama-franchisee zivikelwe yi-Turkish Franchise Association. Inhloso enkulu yeNhlangano ukukhulisa izindawo ezivulekileyo zamafranchise nokwenza ngcono impahla yezimboni ezigcina impahla nemikhiqizo, ukusiza nokugcina ukwakheka kwama-franchisor, ukunikeza izincomo, ukubonisana ngezezimali nomthetho. Ukwesekwa kombuso kuyasiza ekutholeni abalingani futhi kusiza ekuqedeni izingqungquthela zama-franchise, ekhaya, nakwamanye amazwe, ezimakethe zomhlaba.

Izidingo ezijwayelekile zokuhlinzekwa ngohlobo lwenkontileka echazwe kwiKhodi Yezentengiselwano yaseTurkey kanye neKhodi Yezibopho ZaseTurkey ziyasebenza nasezinkontilekeni zama-franchise ebhizinisi. Ama-franchise aseTurkey anezici zawo, njengokuzanelisa kwe-franchisee evela ku-franchisor, ukuqashwa kolwazi, ukufana kwezinto nezinto, ukubhekisela kokusebenza kanye nokusetshenziswa kwelebula nesithombe sokuhweba, inkokhelo yama-royalties yanda abathengisi be-franchisee kanye nokusebenza njalo yenqubo yokuthengiselana neyokukhiqiza. Okwamanje, ngosizo lwe-Franchising Association, ama-transborder marks angu-130 asebenza kuma-franchise biz, futhi njalo osomabhizinisi besibili bangathanda ukusebenza ebhizinisini elenziwe kahle nama-franchise atholakele futhi sebevele benomkhiqizo okhushulwe kahle futhi othuthukisiwe.