‘I-franchise enkulu’ - What is it? nokuthi Ungayikhetha kanjani? Kunemikhiqizo eyaziwayo yomhlaba enenzuzo enkulu nokwenyuswa okusheshayo, ngenxa yegama negama lesikhathi eside emakethe yezwe elithile. Uma ufuna futhi utshale imali, isikhathi, nomzamo wezezimali, kungenzeka ukuthuthukisa ibhizinisi lakho ngokuzimela, ngaphandle kwe-franchise nokuxhumana okukhulu, kwanele ukwazi imigomo yokuphatha nokuheha amakhasimende, khona-ke izindleko ezinkulu azicatshangwa. Uma usaqala futhi ufuna ukuqala ibhizinisi lakho, kepha ungazi ukuthi uzoqala kanjani futhi kuphi, khona-ke kungcono ukuya esitolo esikhulu se-franchise, ujwayelane nokunikezwa okunikezwayo, inqubomgomo yamanani bese ukhetha inhliziyo yakho iyaqabuka. Kulula kakhulu kulabo asebevele bazi ukuthi yimuphi umkhakha womsebenzi abafuna ukuvula ibhizinisi elikhulu kunokuba kube lula ukuthola i-franchise ngenxa yenjini yokusesha etholakala esitolo. Okokuqala, udinga ukuzijwayeza imigomo yokunikezwa, uhlelo lokusebenza, imali encane, ephakathi, noma enkulu yokuqalisa, nezinzuzo. Isitolo se-franchise senzelwe bobabili ama-franchisees nama-franchisors.

Ukuthatha kungaba yinoma yiluphi uhlobo lwamabhizinisi amancane, aphakathi nendawo, amakhulu, kusuka kwezohwebo, izinsizakalo, iresiphi, njll. Kunezigaba nezigatshana, ungakhetha idolobha lakho, izwe, ujwayelane nokunikezwa okuhle kakhulu, inqubomgomo yamanani, uthintane, funda ukubuyekezwa kwamakhasimende kungosi. Kuyatholakala futhi ukubuka ukuthi ibhizinisi lenhlangano ethile lisebenza isikhathi esingakanani, imali engenayo kanye nokubuyiselwa kwemali, isimo se-franchise, kanye nokuhlukaniswa kusuka entweni eshibhile kuya kufranchise enkulu kunazo zonke. Lapho uthenga i-franchise enkulu, asikho isidingo sokubeka ukukhangisa, imikhiqizo enedumela lomhlaba wonke yaziwa kuwo wonke umuntu futhi inamakhasimende abo. Kunoma ikuphi, ngokuthenga i-franchise enkulu, uqhuba ibhizinisi ngokubambisana ne-franchisor, ekutshela ngama-chips nokuqhubekisela phambili imibono yezinsizakalo noma usizo. Futhi, kunenani elikhulu lama-franchise esitolo ngamanani angabizi. Ngokuthenga i-franchise, uthola ithuba lokumelela izintshisekelo zomkhiqizo onikeziwe esifundeni sakho, ukwandisa ukusebenza kahle nenzuzo, futhi ubuyise izindleko zakho cishe ngaso leso sikhathi.

Izindleko ezinkulu zama-franchise, imali engenayo enkulu. Futhi, lapho uthenga i-franchise, iyatholakala ukuthola usizo ekukhetheni abasebenzi, ekuphathweni nasekulawuleni, ukuthuthukiswa kwebhizinisi. Kukhona nokubonisana ubusuku nemini kochwepheshe abahlinzeka ngokushesha imibono yabo yokukhuthaza umkhiqizo. Esizeni, kungenzeka ukuthi ungaboni kuphela imikhakha efunwayo kepha futhi nokubona izibalo zosuku, isonto, inyanga, unyaka. Kukhona ukuvulwa, ukunakekelwa nokuthuthukiswa kweminyango yama-franchise, ukuthuthukisa ibhizinisi eRussia, eKazakhstan nakwamanye amazwe. Ukukhokha okusheshayo ngenxa yokubambisana nesitolo se-franchise enkulu. Isikhalazo esisezingeni eliphakeme labantu, abanenketho efanele, ukuqashelwa, kanye nomgwaqo we-SEO.

Yiba nguzakwethu futhi ungafaki engcupheni ibhizinisi lakho noma izinsizakusebenza zezezimali. Amakhathalogi e-Franchise ayindlela ephumelelayo yokukhulisa i-biz yakho ngamafomethi amakhulu, enza ukuthengiselana njalo. Abaphathi ababambe iqhaza entuthukweni kusukela ekuqaleni kuze kube sekugcineni, beza ngamaphromoshini amasha, amafomethi wokubekwa, ukuheha nokuheha ama-franchisor nama-franchisee ngemisebenzi ehlanganyelwe. Amaphuzu amaningi, ukufinyeleleka kubanzi, ngenzuzo eningi nokufinyelela abasebenzisi abaningi. Sinikela ngokuhlanganyela iminyaka eminingi, ngosizo olulandelayo. Ama-Franchisors kufanele acabangele iqiniso lokuthi ngaphezu kwamakhasimende, uthola ukukhangisa. Ukuthuthukiswa kwendlela yokuqala esheshayo, ngokulula, kalula, futhi ngokushesha, kuvumela ukufezekisa imiphumela oyifunayo, ukuletha izinkampani ezingeni likahulumeni.

Umsebenzi omkhulu womsebenzi wethu ukukhulisa imakethe, ukuthuthukisa amabhizinisi amancane, aphakathi nendawo noma amakhulu emhlabeni jikelele. Sinikeza ithuba lokuthekelisa izinsizakalo zethu noma izimpahla zethu eziseduze noma kude phesheya, ngenxa yokuba khona kwesitolo se-elekthronikhi, ikhathalogu yama-franchise. Ukuhlanganiswa kwama-franchise nama-franchisees kuqinisekisa ukukhula okuphezulu nentuthuko, okuqaliswa kuzo zonke izindawo zomsebenzi. Ukusetshenziswa kwendlela eyingqayizivele nokubakhona okukhulu kwekhathalogi ye-franchise kwenza kube lula futhi kube lula ukuletha inkampani ezingeni lamazwe omhlaba. Iningi lezinkampani selivele lingene emakethe ngekhathalogu ye-franchise, futhi awunqikazi. Sineqembu lokuhlangana namakhasimende. Kulula futhi kulula kuma-franchisor ukubeka i-franchise yawo kukhathalogi.

Ungakhokha nganoma iyiphi indlela elula, ngokheshi nangokheshi.

Ukuthola imininingwane eningiliziwe, kuyatholakala ukuxhumana nabachwepheshe bethu, kanye nokushiya isicelo nge-imeyili. Ukuthola ngezindlela nokubeka imibandela ye-franchise, okunikezwayo okudumile, vele uye esitolo. Ungenza ngokuzimela noma ngokuxhumanisa wonke ama-nuances nochwepheshe bethu.

I-franchise yeklabhu yezemidlalo yiphrojekthi yebhizinisi, okusebenzisa lokho, kufanele uqonde ngokusobala ukuthi awutholi kuphela amabhonasi ahlukahlukene avela ku-franchisor kodwa futhi uphethe nezibopho ezithile ezithile. Okokuqala, kuzofanele wenze imali eyisamba, futhi le mali kufanele idluliswe ngisho nangaphambi kokuqala kwephrojekthi yebhizinisi. Ngaphezu kwalokho, lapho usebenzisa lolu hlobo lwe-franchise, udinga ukukhumbula iqiniso elingaguquguquki lokuthi kufanele uhambisane ngokuphelele nekhwalithi nephrojekthi yebhizinisi oyikopishayo. Lapho usebenza ne-franchise yesikhungo semidlalo, udinga futhi ukwazi ukuthi ubophezelekile ukuhlela izakhiwo ngokulandela ikhodi yokuklama. Futhi, ikhodi yokugqoka yabasebenzi ibaluleke ngendlela emangalisayo kubasebenzi bakho. Uzodinga ukuwagqoka ngendlela efanayo nasekhaya le-franchise yeklabhu yezemidlalo.

Lokhu kuzoqinisekisa ukuvumelana okuphelele kwangaphandle. Kodwa-ke, lokhu akwanele, kuyadingeka futhi ukuletha okuqukethwe kwangaphakathi esimweni esifanayo nesangempela. Ukwenza lokhu, uzodinga ibhuku lebhizinisi nokunye ukuqoqwa kolwazi okuvela ku-franchisor. Uzozinikeza zona, ngemuva kokuphela kwenkontileka kanye nokukhokhwa kwemali yokuqala.

Uma unquma ukuqala iklabhu lezemidlalo ku-franchise, kuzodingeka ukhethe indawo efanelekile ebalazweni ledolobha. Mhlawumbe i-franchisor izokutshela ukuthi ungawenza kanjani lo msebenzi wobufundisi. Vele, kuyadingeka ukuthi ufunde ngokucophelela izici zesifunda lapho ukhetha indawo ukuthi ibe yinhle. Iklabhu yezemidlalo efranchised libonakala ngokwazi ukuheha inani elikhulu labathengi ekuqaleni kwephrojekthi. Lokhu kuzokwenzeka ngenxa yokuxhashazwa kophawu lokuhweba oludume umhlaba wonke. Ngaphezu kwalokho, kuzofanele usebenzise uhlobo olusebenzayo lomkhankaso wokukhangisa.

Ukuyibeka ngaphakathi kohlaka lwe-franchise yeklabhu yezemidlalo, uzothola yonke imininingwane edingekayo yohlobo lwamanje. Shintsha izinqubo zebhizinisi futhi ube ngusomabhizinisi oncintisana kakhulu, uthatha inkampani yakho iye ezingeni elisha lobuchwepheshe. I-franchise yeklabhu yezemidlalo esebenza kahle izofaka izingxenye ezahlukahlukene zamanani. Lokhu kuyasebenza kakhulu futhi kuzoqinisekisa nempumelelo yakho yesikhathi eside. Ngokwempilo unqume ukuthi bangaki abantu abasebenzisa izinsizakalo zeqembu lethu lezemidlalo ukwenza ukuqaliswa kwe-franchise kube lula ngangokunokwenzeka. Lokhu kuzokunikeza umbono wokuthi ungabasabalalisa kanjani kahle abathengi ezakhiweni ezitholakalayo.

I-Skole franchise yenza kube lula ukuvula ubudlelwano obusha endaweni yase-Ukraine. Kungani kunenzuzo enkulu ukuvula ibhizinisi nge-franchise? Konke kulula okuyisisekelo. Akunasidingo sokuqala ibhizinisi lakho lamaphupho kusuka ekuqaleni. Vele, kukhona uhlobo oluthile lwezingozi kunoma iyiphi insimu yebiz, kepha izingibe zikuyo yonke indawo. Ukuze ubungozi bufanele, imali ekhulayo ikhule, nebhizinisi likhule, kuyadingeka ukubeka ilungelo lokuloba ezinkampanini ezithembekile. Ama-Franchisors angabeka ngokuzimela uSkole noma elinye idolobha, ukukhangiswa kwe-franchise yezwe, noma angasebenzisa usizo lochwepheshe.

Lapho i-franchiseees ithola ilungelo le-Skole, i-Kyiv, namanye amadolobha e-Ukraine, ababoni nje kuphela izindleko kepha futhi nezimo, imigomo yesivumelwano, ukuthi yimaphi amalungelo i-franchise esebenza kuwo, izindleko, kanye nenani lesamba semali. Ngaphandle kwalokho, kukhathalogi yelungelo, kuyatholakala ukubala izikhathi zokukhokha. Khetha ilungelo elilungile, elitholakala usebenzisa ukusefa kukhathalogi ye-franchise, uchaza idolobha, izwe, isibonelo, izindawo e-Ukraine, ezichaza igama le-biz (encane, ephakathi, enkulu), echaza uhlobo lomkhiqizo, futhi ucacise nemingcele eyengeziwe . Lapho bethola ilungelo, ama-franchisor ahambela eSkole ukuvula izindawo ezintsha noma emhlabeni jikelele, kuya ngendawo yezitolo, ama-salon, izindawo zokuthengisa, nezinye izinhlobo zebhizinisi.

Ukuthola kabanzi mayelana negama lokuhlinzekwa kwezinsizakalo, ngoSkole, kufanele uxhumane nababonisi bekhathalogi. Esitolo, kuyatholakala futhi ukuhlaziya izibalo zedolobha nezinye izinkomba zezindawo, uthole ulwazi oludingekayo futhi ujwayelane nokubuyekezwa kwamakhasimende.