I-Franchise ne-franchisee imiqondo ehlobene kakhulu. Uma unentshisekelo ku-franchise, lapho ekutholakaleni uba yi-franchisee. Leli ibhizinisi elinenzuzo enkulu, ekusebenzeni lapho udinga kuphela ukulandela imithetho futhi unikezwe yimithetho ye-franchise. Akudingeki ukuthi uze nento entsha, uqambe kabusha inqubo yebhizinisi, wenze eminye imisebenzi enzima. Kudingeka kuphela ukuthenga ibhizinisi elenziwe ngomumo, elibizwa ngokuthi i-franchise. I-franchisee umuntu othola ilungelo lokusebenzisa amathuluzi noma iyiphi inkampani evelele ayisebenzisayo ukwakha ibhizinisi.

Awudingi ukuqhamuka nanoma yini kusuka ekuqaleni, udinga nje ukusebenzisa umqondo owenziwe ngomumo. Ngaphezu kwalokho, leli gama selivele liyaziwa, okusho ukuthi izindleko zokwandisa izinga lokuqwashisa ngomkhiqizo zehliswe kakhulu.

Njengengxenye ye-franchise, i-franchisee kufanele idlulisele kubathengi bayo kuphela iqiniso lokuthi kuvulwe ihhovisi labamele esifundeni. Kushibhile kakhulu kunokukhuthaza umkhiqizo ongaziwa kusukela ekuqaleni. I-franchise kungaba ikhofi oyothenga ikhefi eliseduze ekuseni, isitolo lapho uthenga khona, i-pizzeria enegama lomhlaba futhi etholakala endaweni yomthengi wendawo.

Ama-Franchise akuyo yonke indawo futhi akhula ngokuthandwa. Ibhizinisi elenziwe ngomumo lokuvula imodeli ye-franchise livumela i-franchisee ukuthi imane itshale izimali ezitholakalayo kumodeli yebhizinisi esivele ihlolwe futhi isebenza. Udinga nje ukusebenzisa kahle okunikezwe yimiyalo ye-franchise. I-franchisee cishe ayifaki engozini lutho, ngoba kunebhizinisi ngemuva kwayo, umkhiqizo owaziwayo, ulwazi olukhulu oluqoqwe eminyakeni eminingi noma ngisho namashumi eminyaka omsebenzi onamandla.

I-Franchising ibonakala ngezinga eliphakeme lokuthandwa kunoma yiliphi izwe. Umuntu onquma ukuba yi-franchisee angavele atshale izinsizakusebenza zezezimali, aqashe abasebenzi ngokuya ngemibandela, akhe izinqubo zebhizinisi, bese ethola umphumela. Ngisho nemikhiqizo ivame ukutholakala ezweni lapho i-franchise ivela khona. Lokhu kulula kakhulu njengoba ungonga izinsiza zabasebenzi nezezezimali. Akunasidingo sokwenza isu noma ukusebenza ngomkhiqizo. Konke lokhu sekutholakale kuwe futhi okusele ukwethula imodeli ye-biz eyenziwe ngomumo eletha imithombo yezezimali njengebhonasi.

I-franchisee ikwazi ukusebenzisa kahle i-franchise etholakalayo, ithola isabelo esikhulu semithombo yezimali enayo. Imibandela ye-franchise ixoxwa ngqo nomhlinzeki wayo futhi ingahluka. Isibonelo, ungahlala udonsa isabelo senzuzo, noma ungavumelana neminye imibandela, konke kuya ngomnikazi wohlobo lomkhiqizo ohlukunyezwayo.

Kwanele nje ukuthenga i-franchise bese usebenzisa lonke ulwazi olutholwe yizizukulwane ezedlule zabantu uma kukhulunywa ngophawu lwentengiso oludala. Kufanele uqaphele kakhulu futhi ugweme amaphutha ngoba noma yikuphi ukungalungi ekwenziweni kwe-franchise kungabonwa bese kuthi i-franchisee ithole izinkinga esikhundleni senzuzo. Kepha lesi akusona isimo esivame kakhulu, ngakho-ke, udinga ukugxila ekusetshenzisweni okulungile kwemisebenzi yehhovisi.

Ukulandela i-franchise nokungeza okungeziwe okungaguquki emaphethelweni enkampani yakho wokuncintisana. Ngemuva kwakho konke, ama-franchise amaningi asebenzisa indlela yokwenza okwasendaweni, ngokwesibonelo, kwaMcDonald's athengisa ama-pancake uma atholakala eRussia. Uma i-franchise kaMcDonald ehambisanayo ivula endaweni yaseKazakhstan, i-cafe yokudla okusheshayo inikeza inketho yezinketho ze-burger eziqukethe inyama yamahhashi yabantu bendawo.

I-franchise yokukhangisa yiphrojekthi yebhizinisi esebenzayo engathola imiphumela emihle. I-franchise yokukhangisa kufanele ikhuthazwe ngendlela yokuthi ihambisane ngokugcwele nayo yonke imiyalo leyo franchisor ayilindele kuwe. Ngemuva kwakho konke, lokhu kubaluleke kakhulu, ngoba konke kufanele kwenziwe ngaphansi kwemigomo uma usebenza ngaphansi kwe-franchise. Sebenza kahle futhi unikeze ngamakhasimende ezingeni elifanele lobuchwepheshe, khona-ke uzogcina ubunikazi obuphezulu bezinkampani futhi abantu bazodonswa kuwe. I-franchise yokukhangisa iphrojekthi yebhizinisi, lapho kufanele futhi ukhumbule ukuthi udinga ukuthola imali engaphezu kwenkampani ejwayelekile esebenza egameni layo. Ngemuva kwakho konke, unezibopho ezihambisanayo ku-franchisor.

I-franchise yokukhangisa kufanele isetshenziswe ngakho-ke izinga lakho leholo liphakeme ngokwanele ukukhokha izikweletu zakho nokukhokha okufanelekile. Isitolimende sokuqala siyisigaxa semali eyisamba, futhi sivele senziwa ekuqaleni. Ngaphezu kwalokho, kukhona imali yokukhangisa kanye naleyo ebizwa ngokuthi yasebukhosini. Le mali isetshenziswa yi-franchisor ngokubona kwayo. Njengomthetho, imali yokukhangisa yenziwa ukuze i-franchisor yenze imisebenzi yohlelo lokumaketha enkundleni yomhlaba wonke futhi yandise ukwazisa ngomkhiqizo.

Ukuqaliswa kwale franchise akufanele kube nzima uma usebenzisa izibalo ezifanele kusengaphambili. Noma kufanele ubhekane nobunzima, uzokwazi ukuthi ungabunqoba kanjani. Ngemuva kwakho konke, ohlomile uxwayiswa kusengaphambili. I-franchise enjalo idinga ukwenziwa ukuze abasebenzi bakho bagqoke ngaphansi kwekhodi yokugqoka edingekayo. Futhi, ukubhaliswa kwezakhiwo kufanele kwenziwe ngokufanele, uma izidingo ezinjalo zinikezwa esivumelwaneni. I-franchise yokukhangisa yibhizinisi elingenisa inzuzo lapho unethuba lokuthola impumelelo esikhathini eside esizayo.

Udinga nje ukukhumbula ukuthi lezi zibopho ozithathele zona azikwazi ukudedelwa nje. Uphoqelekile ukuba uzigcine, okusho ukuthi konke kuzokuhambela kahle. Ngempela, imvamisa i-franchisor ingakuthumela i-shopper eyimfihlakalo kuwe. Lo ngumuntu othize ozenza iklayenti lakho kanti uthola insizakalo noma uthenga ezinye izimpahla. Lapho usebenzisa i-franchise yokukhangisa, kufanelekile ukukhumbula ukuthi wonke amakhasimende angenayo angaba yilo mthengi oyimfihlakalo ongaba khona kakhulu. Umuntu ngamunye ofaka isicelo kufanele anikezwe ngekhwalithi ephezulu futhi ngaphandle kokuvuma ukuba luhlaza kwabasebenzi. Lo ngumthetho, oholwa yiwo, oyoligcina unaphakade ilungelo lokuthengisa izimpahla nezinsizakalo egameni lomkhiqizo owaziwayo.

I-franchise ye-ejensi yokukhangisa wumsebenzi webhizinisi ofanele futhi onenzuzo enkulu. Ukuze, ngenkathi uyisebenzisa, ungabhekani nezinkinga ezingenakunqobeka, udinga ukuzilungiselela kusengaphambili. Imisebenzi yokulungiselela kufanele yenziwe ngesikhathi, lapho-ke uzohlala unecebo lokwenza. Uma uhlanganyela ngaphakathi kohlaka lwe-franchise, khona-ke wandisa kakhulu amathuba akho okuphumelela ekulweni nanoma ngubani ophikisayo. Sebenzisa i-franchise yakho ngokufanele futhi ngaphandle kokwenza amaphutha amakhulu. Ngemuva kwalokho, inhlangano yokukhangisa inenani elikhulu labathengi.

Bathintana nawe ngokuqhubekayo, bebonga insizakalo esezingeni eliphakeme. Nikeza i-ejensi yakho yokukhangisa ukukhuthala okufanele ukukhulisa umholo wakho. Uyakwazi ukuxhumana nanoma yimaphi amakhasimende, okusho ukuthi i-ejensi yakho izophumelela. I-ejensi yokukhangisa isebenza ngobuciko ngangokunokwenzeka, i-franchise isiza ukubhekana nobunzima banoma iyiphi ifomethi. Uyakwazi ukunqoba ukumelana kwanoma yiziphi izakhiwo ezincintisanayo, bese amathuba akho eba ngcono. Akudingeki wesabe izinhlobo ezahlukahlukene zobuqili ezivela kubaphikisi bakho. Ngemuva kwakho konke, uzobe usukulungele kusengaphambili futhi usebenzise uhlelo olwenziwe.

Ukuba nokulandelana kwezenzo kunoma yisiphi isimo esinzima kuqinisekisa umphumela omuhle. I-ejensi yokukhangisa ayilutho nje lwephrojekthi yebhizinisi, lapho udinga khona ukwazi zonke izingozi namathuba. Ngalezi zinhloso, ukusetshenziswa kwethuluzi elibizwa ngokuthi ukuhlaziywa kwe-swot kufanelekile. Usebenzisa le sethuluzi lamathuluzi bese ukhomba amandla nobuthakathaka bephrojekthi. Kuyadingeka ukugxila ezandleni zethu amathuba kanye ne-franchise esongela izingozi.

I-franchise yakho yokukhangisa iyithuba lokuthola imiphumela emihle emncintiswaneni ngezindleko eziphansi. Sebenza kahle, ufeze izibopho zakho ngekhwalithi ephezulu. Akukona nje ukuthi kufanele ukhokhe imali yenyanga. Kubuye kube ukunamathela ngokuqinile emazingeni anqunyiwe. I-franchise yenkampani yokukhangisa ivumela ukukopisha isitayela esihlukile somkhiqizo ngokuphelele. Lokhu akusebenzi kuphela ekwakhiweni kwangaphandle kwamagceke nekhodi yokugqoka yomsebenzi.

Futhi okuqukethwe ngaphakathi, okuvame ukuthi kubaluleke kakhulu kunokubukeka. Impela, udinga ukukopisha konke ngokuhlanganyela, ucabangela imininingwane yendawo yangakini. Lapho-ke nakanjani uzophumelela. I-ejensi esebenza kahle yithuba lakho lokuzibonakalisa uqinile njengomholi ovelele ezimakethe zokukhangisa. Awunakho ukungabaza mayelana nomsebenzi wehhovisi uma uhlala ufunda izibalo zamanje. Sebenzisa amagrafu, amashadi, nenye isethi yamathuluzi wokubona. Zikusiza ukuthi unqume okusongela i-ejensi yezentengiso nokuthi ungabunqoba kanjani ubunzima.

I-franchise ayilutho ngaphandle kohlobo lokuqashisa uphawu lwentengiso nazo zonke ezinye izintandokazi. Ungaphuthelwa yithuba lakho futhi wenze lapho izimbangi zisacubungula futhi zingayithathi i-franchise yakho, ngoba ingatholwa ngomunye umhambisi bese yena ezoba ngummeli womkhiqizo odumile kuphela.

I-franchise yenkampani yokukhangisa ikusiza ukuthi uhlele kahle wonke amaphepha ngokuya ngemithetho okumele ilandelwe. Sebenzela i-franchise ngendlela yokuthi bonke abancintisana nabo bangakwazi ngisho nokusondela kuwe ngokwezinga lesevisi nangempahla. Njengengxenye ye-franchise, ungenza imisebenzi yokukhangisa nge-concordance ngama-algorithms aphumelele futhi afakazelwe. Kufanele zisetshenziswe kuphela, zivumelane nezimo zemakethe yendawo. Uma ufuna ukuhlanganyela emkhankasweni wokukhangisa, i-franchise kufanele ithengwe okungenani ukuze uqinisekise ukubusa okuhlala njalo kunoma iziphi izimbangi. Uyakwazi ukuncintisana ezingeni elisha ngokuphelele lobuchwepheshe, ungaphuthelwa ithuba lakho! Lungiselela inkampani yakho yokukhangisa nge-franchise ukwandisa izinga lokusebenza.

Uyakwazi ukwethula imicimbi eyahlukahlukene ngendlela yokuthi usebenzise imali encane yezinsizakusebenza zezezimali futhi, ngasikhathi sinye, uthole inombolo enkulu yezicelo. Kuyinto elula kakhulu futhi esebenzayo, ngakho-ke, kungenzeka ukuheha ngempumelelo inani elikhulu labathengi. Njengengxenye yokuqaliswa kwe-franchise yenkampani yokukhangisa, ungahlangabezana nezinhlobo ezahlukahlukene zobunzima. Ukuze unqobe, udinga uhlelo lwebhizinisi oludwetshwe ngaphambili nolucabangayo. Ukuholwa nguye, kungenzeka ukunqoba ngokunenzuzo zonke izinkathazo nokuqinisa isikhundla sabo njengabaholi abangangabazeki nabahlala njalo.

Lisebenzise ngokunenzuzo ithuba lakho lokukhangisa nge-franchise. Lolu hlobo lwephrojekthi lungahlotshaniswa nobungozi obuhlukahlukene, noma kunjalo, ungabanqoba kalula nangokuzuzisayo. Kuyadingeka ukwenza ngokuzethemba, ugweme amaphutha ohlelo olubalulekile. Ngemuva kwalokho unethuba lonke lokuzuza imiphumela ebabazekayo. I-franchise eyenziwe kahle iphrojekthi yebhizinisi, okwenza lokho, udinga ukukhumbula izibopho. Esokuqala isidingo sokukhokha iminikelo nyanga zonke.

Okwesibili, uma uxhumana nenkampani yokukhangisa, ukhokha isamba semali ekuqaleni. Inani lale mali liyahlukahluka futhi kuya ngokuthi isifiso somthengisi sikhulu kangakanani. Njengomthetho, uma uthengisa i-franchise, ukudonswa kwesamba akudluli ku-11%, kepha akukwazi ukuba ngaphansi kuka-9%. Uma uyinkampani yokukhangisa noma yezokumaketha futhi ufuna ukwandisa imali oyitholayo, kuzodingeka ukuthi uxhumane ne-franchisor ephumelele kakhulu. Ngokwamazinga ahlinzekiwe, uyakwazi ukwakha iphrojekthi yakho esebenza ngobuhlakani. Lokhu kwenza ukuthi kukwazi ukukhuphula inani lemali engenayo yesabelomali futhi ungatholi maphutha ohlelo olukhulu.