Ama-franchise wamadoda - lesi sigaba siqukethe okunikezwayo kwabesilisa nalabo abathambekele ebhizinisini lamadoda. Lawa ma-franchise afaka phakathi amaphrojekthi ahlobene nama-workshops, izinsizakalo zezimoto, ukukhiqiza, ukwakhiwa. Njengomthetho, ukuze ube ne-franchise yamadoda, udinga ukuba nolwazi lobuchwepheshe noma amakhono ebhizinisini elithile noma ube nolwazi oluningi ngodaba oluthile. Yize isikhathi sikhombisa ukuthi amadoda awaphikisi ekwenzeni ukudla, ukulethwa kokudla, noma izindawo ezikhethekile kakhulu ekuhwebeni ngemikhiqizo, ngokwesibonelo, ukuthengiswa kwezibiliboco. Muva nje, amadoda asithanda kakhulu isihloko sokupheka ngobungcweti, ngokwesibonelo, izitaki noma imiqulu. Njengoba isikhathi sikhombisile, isigamu esiqinile sesintu sithanda amaphrojekthi wemfashini emkhakheni wezemidlalo nokuklama.

Lokhu kubandakanya ukuvulwa kwamakilabhu ezemidlalo, izikole zemidlalo zokugunda izinwele, ama-salon amadoda, ama-workshops okulalelwayo. Kukhona neziphakamiso ezingajwayelekile impela, ngokwesibonelo, i-franchise ye-'Stroytaxi 'noma insizakalo ye-'Dating'. Ama-franchise wesilisa afaka namathuluzi noma amaphrojekthi wesitolo sezinto zokusebenza. Noma ngabe ikuphi ukukhetha okwenzayo, khumbula ukuthi ukwabiwa kwamalungelo abantu besilisa kuyinzuzo enkulu kakhulu. Ukubona amandla akho kuyingxenye ebalulekile yempilo entofontofo. Indlela yesimanje yebhizinisi isiza kakhulu indlela eya empumelelweni. Eqinisweni, ungasebenzisa izindlela namasu asevele efakazelwe okwenza ibhizinisi.

Ukuheha kwama-franchise wabesilisa kungenxa yezici eziningi, uma usebenza nomkhiqizo ofakazelwe uthola ukuncipha okukhulu ezingozini zamabhizinisi, kungenzeka ukuqala okusheshayo ebhizinisini ngaphansi kwegama elaziwa kakhulu, ukwethulwa nokusetshenziswa kwezindlela ezifakazelwe ze-biz yomuntu , usizo oluvela ku-franchisor. Ngasikhathi sinye, awudingi ukuchitha imali eningi ekuthuthukiseni ibhizinisi lakho. Ngaphezu kwalokho, uthola izeluleko ezisebenzayo ngendawo ye-biz yakho nokuhlolwa kwayo okufika ngesikhathi. Futhi, amanye ama-franchisor ahlinzeka ngamathuba okubolekisa, umshuwalense namanye amabhonasi ozakwethu. Kukhathalogi yethu, uzothola ukunikezwa okuvela kumikhiqizo yamazwe aphesheya neyasekhaya. Ukubuka isiphakamiso esifanelwe kakhulu, udinga nje ukulandela isixhumanisi futhi uzokwazi ukufinyelela: imigomo yokubambisana, izindleko zodaba, ukubuyekezwa, nolunye ulwazi lwama-franchise alusizo. Sikuqoqele okunikezwayo kuphela kusuka kumikhiqizo ethembekile yama-franchise wamadoda, vula ibhizinisi lakho ngaphandle kwezingozi nokulahleka.

I-franchise yezokuxhumana iphrojekthi yebhizinisi esesikhathini. Ukuze uyisebenzise kahle, udinga indlela esezingeni. Lokhu kusho ukusetshenziswa kwe-analytics yokuqala ukuze ngokuzayo kungabi bunzima. Ukusebenza nge-franchise, wena, njenge-franchisee, uthwala izibopho ezithile kumngane wakho omkhulu. Okokuqala, lapho usebenzisa i-franchise, kudingeka ukuthi udonse iminikelo yanyanga zonke, inani lakhona elingahluka futhi lincike emholweni. Futhi, iphesenti lokubanjwa lingahluka, konke kuya ngezivumelwano ezifinyelelwe.

I-franchise yezokuxhumana izoqinisekisa ukuthi unobuchwepheshe abangenayo izimbangi zakho. Lokhu kukodwa kuyinzuzo enkulu ekulweni nezimbangi. Akunakwenzeka ukuthi abaphikisi bakho bazofuna ukunikeza izixhumanisi zemakethe ofuna ukuhlala kuzo. I-franchise inganikeza imininingwane edingekayo, ukwazi, nobuchwepheshe. Vele, ukuba nomkhiqizo owaziwayo we-franchise yezokuxhumana nakho kubaluleke kakhulu. Ukuxhumana kungumthombo wokuxhumana, ngakho-ke, udinga ukuthola i-franchise yokusebenza ecwaningwe kakhulu futhi ezinzile emakethe. Thatha okuthandayo esitolo okunikeza izinketho ongakhetha kuzo.

Uma unentshisekelo ekuxhumaneni nasekusetshenzisweni kwalolu hlobo lwe-franchise, lapho-ke kufanele ukhombe labo bancintisana okuzofanele ubhekane nabo ngenkathi wenza umsebenzi wasehhovisi. Uma usebenza ngokuhlaziywa kokuncintisana, futhi unganaki amanye amathuluzi afanele. Lapho usebenzisa i-franchise yezokuxhumana, kufanelekile ukukhumbula ithuluzi elibizwa ngokuthi ukuhlaziywa kwe-swot. Akukuvumeli nje kuphela ukunquma ubuhle nobubi bakho kepha futhi nokuqonda ukuthi imaphi amathuba onawo nokuthi yiziphi izingozi ezingasongela ukuqaliswa kwephrojekthi yebhizinisi. I-franchise eyenzelwe kahle yokuxhumana izokuvumela ukuthi ukwandise izinsiza zokugcina izinto ukuze isitoreji sezimpahla singabangeli ubunzima. Yenza isamba semali eyisamba ekuqaleni kokudlulisa kusuka ku-9 kuye ku-11% ngokuthanda i-franchisor.

Ngokuqinisekile uzojabula futhi uzokunikeza ngokushesha yonke imininingwane yokuthi ungayakha kanjani i-franchise efanelekayo yokuxhumana. Ngemuva kwakho konke, zombili izinhlangothi zinentshisekelo yokucebisa ngokuhlanganyela, ngakho-ke, konke kuzolunga.

Ukubalwa ngamabomu, kokuhlaziya, i-franchise yokuxhumana ekhethiwe iyisiqinisekiso sokuthuthukiswa okunamandla komkhiqizo wokuxhumana kwamaselula kanye nokukhuthazwa okusebenzayo kwesitolo esidayisa osomabhizinisi abasebenzisa imali. Abanikazi be-franchise ye-salon yezokuxhumana, ngokomthetho, bonke basesimweni esifanayo futhi bayalingana ekuqhakambiseni izimo zebhizinisi labo. I-franchise ngayinye ethengiwe, ngenhloso yokuba nguzakwethu we-opharetha, ukuxhumana kwamaselula, inobuhle nobubi bayo, futhi ezifundeni ezahlukahlukene zezwe izibonakalisa ngezindlela ezahlukahlukene. Kwezinye izifunda zendawo, ukuxhumana, izintambo zocingo zisebenza kangcono, kokunye kubi kakhulu, kungakhathalekile ukuthi 'kupholile' yini uphawu lwentengiso lomqhubi. Isisekelo samakhasimende ngokwenani lamakhasimende asibonisi ukuphambuka okukhulu. Izindleko zemali ebhalisiwe yanyanga zonke, inani lethrafikhi ye-Intanethi, ikhwalithi yolayini bezokuxhumana, amanani entengo angenayo naphumayo wezingcingo adlala ithonya elikhulu ekwandeni kwesisekelo samakhasimende.

Ibhizinisi, imvelo ezuzisa ubambiswano phakathi kwe-franchisor ne-franchisee ibaluleke kakhulu ekufuneni kwe-mobile salon franchise. Okokuqala, ukuvuleka ngokuphelele kobudlelwano bezinkontileka kuseqhulwini. Isivumelwano se-franchise sigcwaliseka isikhathi esingakanani ngokuthembeka, ngokugcwaliseka kwayo yonke imingcele yesivumelwano esisayiniwe. Ngokwezinga nangezinga elifanele, usizo lwemethodolo lunikezwa i-salon franchisee ethile. Ukwenza inqubo eqhubekayo yokuqeqeshwa kwabasebenzi be-franchisee ekufezeni amasu okuthengisa ubucwebe angasheshe avuse ukunakekela kanye nentshisekelo yeklayenti, ube ngumbhalisi we-franchise yakho, futhi uthenge, kuphela esalon yakho. Inqubomgomo yamanani entengo yamalungelo okuhweba ngokuhlanganyela, eguqukayo, ephethe ukuhlinzekwa kwezinsizakalo izaphulelo, ivumela ukukhuphula amakhasimende ngokushesha futhi ifinyelele iphuzu le-franchise ethengiwe.

I-franchise yokuxhumana kwamaselula, enenkampani yezokumaketha eyethulwe kahle, inikeza ukubuyiselwa kwamabhizinisi amancane - ngaphambi kwezinyanga eziyisithupha, ngenzuzo eqinisekisiwe, yenyanga, yebhizinisi yenzuzo - franchisee, engaphezu kwama-dollar ayizinkulungwane eziyisihlanu. I-franchise yeselula iyisibonakaliso sokumaketha, inzuzo, nokuthengisa okunolaka, ukuthuthukiswa komkhiqizo onolaka. I-franchise yokuxhumana kwamaselula yizo zonke izinhlobo zosizo ezivela ku-franchisor ngesikhathi sokubambisana kanye nokubamba iqhaza okuhlelekile kosomabhizinisi-franchisee ekumaketheni, emikhankasweni yokukhangisa, nasekukhushulweni. I-franchise yezintambo zokuxhumana ngamaselula idala izimo ezithandekayo zezindleko ezingabizi zezinsizakalo eziyinhloko zamakhemikhali we-solvent wabantu besifunda. I-franchise yenza kube nokwenzeka ukuhlinzeka ngezinsizakalo nokuthengisa izimpahla zeselula ngamanani angaphansi kwamanani emakethe, ukulandela inqubomgomo yamanani entengo eguquguqukayo, okukhuthaza ukuthembeka nokwethembeka kwamakhasimende kulo mkhiqizo. Ukubopha amaselula kuyisiqinisekiso sabasebenzi abajwayelekile benqubo yokuqeqeshwa kwamaseli okuxhumana kwamaselula, ezikhungweni zabo zemfundo nokuqeqesha, kanye nazo zonke izinhlobo zabalingani bama-franchise nobude besikhathi sosizo lokubonisana ngokubambisana.

Ukunikezwa kwemishini ehlukahlukene yocingo, izimpahla, nezesekeli ezinezaphulelo ezinkulu. Isivumelwano esiphethwayo sezokuxhumana samaselula sihlinzeka ngempahla eqinisekisiwe kumuntu onelungelo lokuthenga impahla esezingeni eliphakeme ngqo kusuka kubakhiqizi ngamanani entengo amahle, kunciphisa ubungozi bokuthenga imikhiqizo esezingeni eliphansi noma mbumbulu. Ukuhlinzekwa kwezinsizakalo ngaphansi kwe-franchise yomkhiqizo owaziwayo wokuhweba kuyisiqinisekiso sokwaneliseka okusimeme, isidingo esizuzisayo sabantu, ngemikhiqizo yenkampani, nokuthola imali engenayo enkulu yama-franchisee.