‘I-franchise enkulu’ - What is it? nokuthi Ungayikhetha kanjani? Kunemikhiqizo eyaziwayo yomhlaba enenzuzo enkulu nokwenyuswa okusheshayo, ngenxa yegama negama lesikhathi eside emakethe yezwe elithile. Uma ufuna futhi utshale imali, isikhathi, nomzamo wezezimali, kungenzeka ukuthuthukisa ibhizinisi lakho ngokuzimela, ngaphandle kwe-franchise nokuxhumana okukhulu, kwanele ukwazi imigomo yokuphatha nokuheha amakhasimende, khona-ke izindleko ezinkulu azicatshangwa. Uma usaqala futhi ufuna ukuqala ibhizinisi lakho, kepha ungazi ukuthi uzoqala kanjani futhi kuphi, khona-ke kungcono ukuya esitolo esikhulu se-franchise, ujwayelane nokunikezwa okunikezwayo, inqubomgomo yamanani bese ukhetha inhliziyo yakho iyaqabuka. Kulula kakhulu kulabo asebevele bazi ukuthi yimuphi umkhakha womsebenzi abafuna ukuvula ibhizinisi elikhulu kunokuba kube lula ukuthola i-franchise ngenxa yenjini yokusesha etholakala esitolo. Okokuqala, udinga ukuzijwayeza imigomo yokunikezwa, uhlelo lokusebenza, imali encane, ephakathi, noma enkulu yokuqalisa, nezinzuzo. Isitolo se-franchise senzelwe bobabili ama-franchisees nama-franchisors.

Ukuthatha kungaba yinoma yiluphi uhlobo lwamabhizinisi amancane, aphakathi nendawo, amakhulu, kusuka kwezohwebo, izinsizakalo, iresiphi, njll. Kunezigaba nezigatshana, ungakhetha idolobha lakho, izwe, ujwayelane nokunikezwa okuhle kakhulu, inqubomgomo yamanani, uthintane, funda ukubuyekezwa kwamakhasimende kungosi. Kuyatholakala futhi ukubuka ukuthi ibhizinisi lenhlangano ethile lisebenza isikhathi esingakanani, imali engenayo kanye nokubuyiselwa kwemali, isimo se-franchise, kanye nokuhlukaniswa kusuka entweni eshibhile kuya kufranchise enkulu kunazo zonke. Lapho uthenga i-franchise enkulu, asikho isidingo sokubeka ukukhangisa, imikhiqizo enedumela lomhlaba wonke yaziwa kuwo wonke umuntu futhi inamakhasimende abo. Kunoma ikuphi, ngokuthenga i-franchise enkulu, uqhuba ibhizinisi ngokubambisana ne-franchisor, ekutshela ngama-chips nokuqhubekisela phambili imibono yezinsizakalo noma usizo. Futhi, kunenani elikhulu lama-franchise esitolo ngamanani angabizi. Ngokuthenga i-franchise, uthola ithuba lokumelela izintshisekelo zomkhiqizo onikeziwe esifundeni sakho, ukwandisa ukusebenza kahle nenzuzo, futhi ubuyise izindleko zakho cishe ngaso leso sikhathi.

Izindleko ezinkulu zama-franchise, imali engenayo enkulu. Futhi, lapho uthenga i-franchise, iyatholakala ukuthola usizo ekukhetheni abasebenzi, ekuphathweni nasekulawuleni, ukuthuthukiswa kwebhizinisi. Kukhona nokubonisana ubusuku nemini kochwepheshe abahlinzeka ngokushesha imibono yabo yokukhuthaza umkhiqizo. Esizeni, kungenzeka ukuthi ungaboni kuphela imikhakha efunwayo kepha futhi nokubona izibalo zosuku, isonto, inyanga, unyaka. Kukhona ukuvulwa, ukunakekelwa nokuthuthukiswa kweminyango yama-franchise, ukuthuthukisa ibhizinisi eRussia, eKazakhstan nakwamanye amazwe. Ukukhokha okusheshayo ngenxa yokubambisana nesitolo se-franchise enkulu. Isikhalazo esisezingeni eliphakeme labantu, abanenketho efanele, ukuqashelwa, kanye nomgwaqo we-SEO.

Yiba nguzakwethu futhi ungafaki engcupheni ibhizinisi lakho noma izinsizakusebenza zezezimali. Amakhathalogi e-Franchise ayindlela ephumelelayo yokukhulisa i-biz yakho ngamafomethi amakhulu, enza ukuthengiselana njalo. Abaphathi ababambe iqhaza entuthukweni kusukela ekuqaleni kuze kube sekugcineni, beza ngamaphromoshini amasha, amafomethi wokubekwa, ukuheha nokuheha ama-franchisor nama-franchisee ngemisebenzi ehlanganyelwe. Amaphuzu amaningi, ukufinyeleleka kubanzi, ngenzuzo eningi nokufinyelela abasebenzisi abaningi. Sinikela ngokuhlanganyela iminyaka eminingi, ngosizo olulandelayo. Ama-Franchisors kufanele acabangele iqiniso lokuthi ngaphezu kwamakhasimende, uthola ukukhangisa. Ukuthuthukiswa kwendlela yokuqala esheshayo, ngokulula, kalula, futhi ngokushesha, kuvumela ukufezekisa imiphumela oyifunayo, ukuletha izinkampani ezingeni likahulumeni.

Umsebenzi omkhulu womsebenzi wethu ukukhulisa imakethe, ukuthuthukisa amabhizinisi amancane, aphakathi nendawo noma amakhulu emhlabeni jikelele. Sinikeza ithuba lokuthekelisa izinsizakalo zethu noma izimpahla zethu eziseduze noma kude phesheya, ngenxa yokuba khona kwesitolo se-elekthronikhi, ikhathalogu yama-franchise. Ukuhlanganiswa kwama-franchise nama-franchisees kuqinisekisa ukukhula okuphezulu nentuthuko, okuqaliswa kuzo zonke izindawo zomsebenzi. Ukusetshenziswa kwendlela eyingqayizivele nokubakhona okukhulu kwekhathalogi ye-franchise kwenza kube lula futhi kube lula ukuletha inkampani ezingeni lamazwe omhlaba. Iningi lezinkampani selivele lingene emakethe ngekhathalogu ye-franchise, futhi awunqikazi. Sineqembu lokuhlangana namakhasimende. Kulula futhi kulula kuma-franchisor ukubeka i-franchise yawo kukhathalogi.

Ungakhokha nganoma iyiphi indlela elula, ngokheshi nangokheshi.

Ukuthola imininingwane eningiliziwe, kuyatholakala ukuxhumana nabachwepheshe bethu, kanye nokushiya isicelo nge-imeyili. Ukuthola ngezindlela nokubeka imibandela ye-franchise, okunikezwayo okudumile, vele uye esitolo. Ungenza ngokuzimela noma ngokuxhumanisa wonke ama-nuances nochwepheshe bethu.

I-franchise kusuka ekuqaleni iyinjongo efiselekayo nesikhubekiso kwabaningi ngokuphazima kweso. Sebezinqumele bona ukuthi abafuni ukuzakhela owabo amaqanda ekuqaleni, abaningi bayayinaka i-franchise. Kodwa-ke, kuvela izingibe ezahlukahlukene ngokushesha, ezingaba nzima kakhulu kwimisebenzi eqhubekayo yosomabhizinisi abasha. Ngempela, noma ngabe kutholakala i-franchise, kungavela izinkinga eziningi ezahlukahlukene, ezisukela kusabelomali esibalwe ngokungafanele kuya ekuhlanganyeleni nabakhwabanisi!

Izinzuzo ze-franchise zaziwa ngokwanele ukuthi zingangeni ngokujulile kwizincazelo ezinemininingwane. Kwanele ukusho ukuthi ngale ndlela uxazulula izinkinga eziningi ngasikhathi sinye, obekufanele ubhekane nazo zisuka nje ukube bekungekho ibhizinisi elenziwa ngomumo. Kufanele utshale umzamo omkhulu womkhiqizo wokwakha umkhiqizo ngokungaqondile nokukhethwa kwamasu. Bazama amaphutha kungenzeka kuwe kusengaphambili, bawalungise futhi banikeze ubuchwepheshe obenziwe ngomumo. Ekugcineni, ukwazile ukuthola kusengaphambili ukuthi i-franchise ekhethiwe iyafaneleka, umqondo 'wadutshulwa' futhi wathola izethameli. Inselelo enkulu ukuqala.

Njengoba kwenzeka kaningi, kunzima ukuqala phansi ngisho nakwibhizinisi elicishe laqedwa, njenge-franchise. Iqiniso ukuthi izingqinamba eziningi zidinga ukuxazululwa ngisho nangaphambi kokuthenga enye yama-franchise. Udinga ukubala isabelomali, udlule kuzikhangiso eziningi, uxubhe eceleni okusolisayo ngokungagwegwesi. Kakade usenesiyezi, akunjalo? Abaqalayo abaningi babhekana nalokhu, futhi kubonakala sengathi akukho ukuphunyuka kulesi siqalo esibi kusukela ekuqaleni. Noma akunjalo?.

Ukwesaba nokwesaba kuvamile impela, ngakho-ke kunezindlela eziningi zokususa imbangela yazo. Le yindlela inkampani yethu engenelela ngayo ekukhetheni i-franchise yayo yokuqala, kusukela ekwakhiweni kwayo kusukela ekuqaleni kuze kube sekukhokhweni okugcwele okokuqala ngqa. Ochwepheshe abathembekile benkampani efakazelwe abanolwazi olunzulu bahlinzeka ngesabelomali, bafune ozakwethu abanokwethenjelwa ngaphansi kwenqubo ekhethiwe, baqinisekise ukuqala ngempumelelo kusukela ekuqaleni futhi bagade ngokuzayo. Ukuqaliswa kwezinhlelo zakho ezinesibindi zokuvula ibhizinisi lakho kuba lula impela futhi kuphumelele, futhi zonke izimali zikhokha ngokushesha okukhulu!

Ukubaluleka kwabalamuli kukhulu kakhulu uma ufuna ukuqala ibhizinisi kusuka ekuqaleni. Okokuqala, abantu abanolwazi oluningi kungenzeka ukuthi babone zonke izingibe ezingaba khona. Okwesibili, unikezwa ngokushesha indingilizi yabaphakeli abathembekile abangakhohlisi futhi abangakuthengisi okugoqele okungenalutho ngaphandle kwezinkokhelo ekugcineni. Okokugcina, futhi okubaluleke kakhulu, uthola izeluleko eziqotho kuzo zonke izingqinamba zentshisekelo ezivela kubachwepheshe emkhakheni wabo, abakusiza ukuthi ukhethe imiphumela emihle kakhulu futhi uthole imiphumela emihle ekuqaleni kohambo lwakho, kusukela ekuqaleni. I-franchise kusuka ekuqaleni akuyona into elula kunazo zonke. Ngosizo olufanele lwabalamuli, ufinyelela ngokushesha imiphumela oyifunayo ekwakheni nasekukhuthazeni ibhizinisi lakho ngaphansi komkhiqizo owaziwayo vele.

Njengoba usuthole zonke izinto zokuqala, nabasizi bethu uzothola nabalingani obathembekile, uthole inzuzo maduze, futhi ubuyise masinyane i-franchise oyitholile. Izinga eliphakeme lekhwalithi nokusebenza kahle kwe-franchise kukujabulisa isikhathi eside, futhi ekugcineni ukwazi ukuyeka umsebenzi wakho ongathandwa futhi ube ngumnikazi wenkampani yakho. Ukuqala ukubalwa kwemali, izeluleko eziningiliziwe, uhlu lwama-franchise anokwethenjelwa olunikeziwe nokunye okuningi kwenza ukuqala kwakho kube lula, kusebenze kahle futhi kuphephe. Ungaqiniseka futhi ngokuthembeka kwalabo bantu osebenza nabo. Njengabalamuli, siqapha ukuhambisana nayo yonke imibandela yesivumelwano.

I-franchise eKhujand yiphrojekthi enobungozi kodwa engaba yinzuzo edinga ukwenziwa ngokucabanga okucabangayo. Cishe bonke osomabhizinisi abanamakhono okuphatha kanye nenani elithile lemali bangazibandakanya ku-franchise. Ngaphezu kwalokho, imali akumele yabelwe hhayi kuphela ukukhushulwa kwelungelo edolobheni, kepha futhi nokudonswa kwemali eyisamba kuma-akhawunti omnikazi womkhiqizo. Abavakashi abaningi banesithakazelo kuleli dolobha, ngakho-ke, ungathembela ekufuneni okusebenzayo kubo, uma nawe uthuthukisa ilungelo lakho. Ama-Franchise ahlukile, futhi udinga ukukhetha okufaneleka kakhulu ukusebenza endaweni yaseKhujand. Lokhu kuzuza impumelelo edingekayo ngoba ungazilungiselela izimo ezahlukahlukene futhi wenze isinqumo esifanele sokuphatha.

Sebenzisa ilungelo lokwenza i-franchise eKhujand, wenze izinqumo zokuphatha ezilungile ngokususelwa kulwazi olusesikhathini. Imininingwane ingatholakala ngemuva kokwenza imisebenzi yocwaningo, ungayisebenzisa kuhlaka lokuhlaziywa kwe-swot. Sebenzisa ilungelo elikhona ukwenza ngcono inhlalakahle yakho, ngoba ithuba lokusebenzisa ilungelo likunikeza ithuba elihle lokukhula ngokushesha kunabancintisana nabo, usebenzisa isethi ephelele yamazinga nemithetho esebenzayo oyithola kumnikazi womkhiqizo . Vele, akahlinzekeli mahhala, kepha imali ayisiyikhulu kangako. I-franchise esendaweni izokunikeza ukungena kwamakhasimende njalo uma ukhomba kahle indawo okudingeka uyenze ukuze uzuze impumelelo. Njengamanje, ukutadishwa kokuthengiselana ngamasheya kungenye yezingqinamba zezomnotho.

Osomabhizinisi abaningi banamuhla bazinikele esihlokweni sokutadisha nokuhlaziya ukusebenza kwebhizinisi ngendlela yokuthola amalungelo nokudala izimo ezihamba phambili zokuthuthuka ngempumelelo kohlelo lokuthola amalungelo.

I-franchise eKhujand yiphrojekthi enobungozi kodwa engaba yinzuzo edinga ukwenziwa ngokucabanga okucabangayo. Cishe bonke osomabhizinisi abanamakhono okuphatha kanye nenani elithile lemali bangazibandakanya ku-franchise. Ngaphezu kwalokho, le mali akumele yabelwe hhayi kuphela ukukhushulwa kwelungelo eKhujand, kepha futhi nokudonswa kwemali eyisamba kuma-akhawunti omnikazi womkhiqizo. Izivakashi eziningi zinentshisekelo eKhujand, ngakho-ke, ungathembela ekufuneni okusebenzayo kubo, uma ukhuthaza nelungelo. Ama-Franchise ahlukile, futhi udinga ukukhetha okufaneleka kakhulu ukusebenza endaweni yaseKhujand. Lokhu kuzuza impumelelo edingekayo, ngoba ungahle uzilungiselele izimo ezahlukahlukene futhi uthathe isinqumo esifanele sokuphatha.