I-kindergarten franchise yiphrojekthi yebhizinisi ethembisayo, lapho udinga khona ukunaka ngokukhethekile ukuphepha ngoba izingane zibaluleke kakhulu kubantu abaningi, ngakho-ke, uma uzithatha ukuze uveze ngokweqile, kufanele uqaphele kakhulu. Uma unquma ukuqala inkulisa, i-franchise kufanele ikhethwe ngokunakekelwa okukhethekile. Iphrojekthi yebhizinisi ephumelela kunazo zonke ethembisa ukuthi izinga eliphakeme kakhulu lemali engenayo izoyenza. Ukusebenza nge-franchise yasenkulisa kudinga izinhlobo ezahlukene zeminikelo. Kungaba umnikelo wesamba uma usanda kuqala iphrojekthi yebhizinisi. Kunenzuzo ukuzibandakanya ne-franchise ngoba ikunikeza isethi ephelele yamathuluzi asebenzayo ongaxazulula ngawo noma yimuphi umsebenzi wehhovisi.

Futhi, uzokwazi ukufinyelela ubuchwepheshe obusezingeni eliphezulu. Lokhu kuzohlukanisa kahle i-kindergarten yakho kuma-analogs asemakethe. Kungakho i-franchise ingukutshalwa kwemali okunenzuzo.

Inkulisa idinga ukunakwa ngokufanele ukuze ungabi nobunzima lapho usebenzisa i-franchise. Zonke izenzo ezidingekayo ziyadingeka ukwenziwa ngokuya ngemithetho. Izinto ezincane ezahlukahlukene, kufaka phakathi izingubo zabasebenzi, kumele zikopishe okwangempela. Ukwenza lokhu, uzothola imininingwane edingekayo, mhlawumbe nezinsizakusebenza ezithile ezibonakalayo. Isibonelo, umfaniswano ungatholakala kalula kwi-franchisor uma ufinyelela esivumelwaneni esinjalo. I-franchise yesikhungo sokunakekela izingane izosebenza ngokungenaphutha uma uhlela inqubo yebhizinisi ezingeni elifanele lekhwalithi.

Sebenza nge-franchise yasenkulisa ukwedlula noma yibaphi abancintisana abangenakho ukufinyelela kubuchwepheshe obuhle futhi abangakwazi ukwenza ibhizinisi ngendlela ongakwazi ngayo.

I-franchise yasenkulisa wumsebenzi webhizinisi, owusebenzisayo, onamathuba onke okuphumelela ngoba nje uzoba nethuba empikiswaneni yokuncintisana esekuqaleni. Kodwa-ke, kufanele ukhokhele i-franchisor yale nzuzo. Uzolindela iminikelo ethile evela kuwe, engahluka ngamaphesenti. Imvamisa, uma usebenzisa i-franchise yenkulisa, ukuncishiswa kufinyelela ku-9% wemali yakho engenayo yenyanga noma inzuzo. Konke kuncike ekutheni uxoxisana kanjani nabamele umkhiqizo. I-franchise luhlobo lomsebenzi lapho, njengoba kunjalo, uqasha ilungelo lokusebenzisa uphawu lwentengiso; ngaphezu kwalokho, i-franchise yesikhungo sezingane nayo ingahlinzeka ngethuba lokuthola izinsiza ezithile zohlelo lokusetshenziswa kwemali kubaphathi benkampani.

I-franchise ephumelelayo yesikhungo sokunakekela izingane izokusiza ukubhekana ngokushesha nemisebenzi yokukhiqiza, njengoba ungaqondiswa yimithethonqubo enqunyiwe.

Uma uthatha isinqumo sokusebenzisa i-franchise yenkulisa, kuzodingeka wenze ukuhlaziywa kokuncintisana kusengaphambili. Vele, futhi udinga ukwenza ukuhlaziywa kwe-swot ukuze uzulazule ngokunembile amandla akho nobuthakathaka bakho. Lezi zinkomba zingaqhathaniswa nezibalo zabaqhudelana futhi, ngalokho-ke, zinikeze ithuba lokuxhumana ngempumelelo nolwazi. I-franchise yasenkulisa izosebenza ngokungenaphutha, inqobo nje uma yonke imithetho nemitheshwana ilandelwa kahle, ongaxoxa ngayo ne-franchisor ngaphambi kwesikhathi. Kuwumkhuba ojwayelekile kuwe ukuxhumanisa ngqo nabasebenzi noma abamele umkhiqizo lapho usebenzisa iphrojekthi yebhizinisi. Imvamisa, ungabuza noma yimiphi imibuzo onentshisekelo kuyo bese uthola izimpendulo ezizokuvumela ukuthi uthathe izinqumo zokuphatha ezifanele.

Noma yimuphi umsebenzi wenkampani osebenzisana nayo uzokujabulela ukuhlanganyela ulwazi lwakho ngoba lunentshisekelo ngqo ekukhuleni komholo wakho.

Intshisekelo eqondile ye-franchisor ekusetshenzisweni ngempumelelo kwe-franchise yakho yasenkulisa ilele ekutheni wabelana ngenzuzo yakho nenhlangano. Kungakho udinga ukwenza imisebenzi yebhizinisi lakho kahle ngangokunokwenzeka. Ngemuva kwakho konke, izinkulisa ezijwayelekile ezingasebenzi kwi-franchise akudingeki zikhiphe imali. Futhi wena, uzokhokha kuze kufike ku-9% njalo ngenyanga. Imisebenzi yokukhangisa yomhlaba ikhokhelwa yilowo onelungelo lokungena ngemvume. Ngaphezu kwalokho, kukhona umnikelo obizwa ngama-royalties.

Ama-Royalties wokuqalisa i-franchise yenkulisa angahle kusuka ku-2 kuye ku-6%. Inani eliqondile lincike enanini lemali engenayo, kanye nakwisivumelwano ongasifinyelela ne-franchisor.

Imikhiqizo emikhulu ye-franchise enegama elaziwayo, ithatha isikhundla esiphambili emakethe, emhlabeni jikelele. Amadili amakhulu, inzuzo enkulu futhi lokhu akuyona imfihlo kunoma ngubani. Labo abanemali abachithi isikhathi ezintweni ezincane, bavula ngokushesha inethiwekhi enkulu yezindawo zokudlela, izitolo, izindawo zokucwala izinwele, izindawo zokugunda izinwele, izakhiwo zehhotela, amagalaji kaphethiloli, njll. Imikhiqizo edume kakhulu iMcDonald's, Holiday Inn, Subway, Chanel, Gucci UDior, uZara, nabanye abaningi. Nsuku zonke kuneziningi zazo. Kungani ukuthenga i-franchise eshibhile noma enkulu kudingeka kangaka? Konke kulula okuyisisekelo.

Akunasidingo sokuqala konke kusuka ekuqaleni, lokhu kusebenza ikakhulukazi kwabaqalayo abangazitholi isisekelo noma abaphathi bebodwa. Lapho uthenga i-franchise, enkulu, ephakathi, noma eshibhile, kufanele uqonde ukuthi ngaphezu kwalolu hlelo, uthola ukwesekwa kuma-franchisors, ongoti bethu, ngohlelo nemiyalo eyengeziwe, izeluleko zokukhushulwa, kanye nokukhangisa. Vula ibhizinisi, ungaqali ekuqaleni, kodwa ngokusekelwa kwebhizinisi loshaka. Ngasikhathi sinye, ngenzuzo enkulu, amaphesenti adonswa kuma-franchisor awasho lutho, abuyisa zonke izindleko kusukela ngenyanga yokuqala. Lapho ubambisana nekhathalogi ye-franchise, uzibeka engcupheni ngamaphesenti amancane lapho uhlola umsebenzi wenkampani ethile, ucabangela isikhathi somsebenzi emakethe, imali ekhokhwayo, neminye imingcele. Futhi, isitolo siyatholakala ukuthola imibiko yokuhlaziya nsuku zonke, masonto onke, njalo ngenyanga, minyaka yonke. Futhi, kukhathalogi kuyatholakala ukubona ukuhlukaniswa kwawo wonke ama-franchise amakhulu (kusuka kubiza kuya kushibhile), kucacisa indawo (isifunda).

Inkokhelo yokuqala, kucatshangelwa inkokhelo eyisamba kanye nemigomo yokuthengiselana nabasunguli, ukuhlola isidingo sesimo emakethe nenye idatha. Okunye ukuhlanganisa ekutholeni i-franchise enkulu ukuthi asikho isidingo sokuchitha isikhathi sisebenzisa izinsiza.

Ngeminye imininingwane, sicela uthinte ongoti bethu usebenzisa izinombolo zokuxhumana ezinikeziwe. Thumela isicelo nge-imeyili, kanye nokuya kukhathalogi ye-franchise enkulu ukuze ujwayelane nokunikezwa kwentengo, amagama e-franchise enkulu noma eshibhile, funda izibuyekezo zamakhasimende (ama-franchisees nama-franchisors). Sikubonga kusengaphambili ngentshisekelo yakho futhi sibheke phambili ekubambisaneni kwesikhathi eside.

I-franchise yangasese yangasese ikunikeza ukugeleza kwemali okuhlala njalo kumphathi wemali. Ukuze wenze lokhu, udinga ukubhekana ne-franchise ngokucophelela, njengoba ufunde imibhalo enikeziwe. Amazinga nemithethonqubo ahlinzeka amandla okuphindaphinda ngokwethembeka inqubo yokukhiqiza eholele i-franchise yangasese empumelelweni. Awudingi ukusungula okuthile uwedwa, ukuhlolwa. Udinga nje ukuthatha isipiliyoni esikhona bese usisebenzisa enhlanganweni yakho. Uma uqhuba isikhungo sokunakekela izingane esizimele, inketho yokusebenzisana ne-franchise kufanele ibhekwe okungenani ukukhulisa ukusebenza kwehhovisi.

Uyakwazi ukuhlobisa ngokuphelele igumbi ngokuya nge-original, nawe uzonikezwa ngekhodi yokuklama. Ngokufanayo, ikhodi yokugqoka yabasebenzi enkulisa iyasiza. Uyakwazi ukugqoka abasebenzi basenkulisa yangasese ngendlela yokuthi basilinganise ngokuphelele isibonelo se-franchise. Lokhu kunikeza ithuba lokuncintisana ngokumelene nezimbangi ezinkulu. Ungakunqoba ukumelana nabancintisana nabo, unikeze wonke amathuba, ubuse imakethe, uthole indawo ekuholeni ama-niches ukuze ube nethuba lokuthola imiphumela emihle kakhulu.

Nikeza i-franchise yakho yangasese yangasese inani elifanele lokunakwa futhi nakanjani izokuvuza. Uyakwazi ukuncintisana ngempumelelo nanoma yikuphi abaphikisi. Ukuba nolwazi olusesikhathini kukusiza ukuthi unqobe ukumelana nezinhlangano ezikuphikisayo. I-franchisor iyajabula ukwabelana ngolwazi nawe. Ukulungele ukuhlinzeka cishe yonke into, kusuka kuhlelo lwebhizinisi oluhehayo kuya kubuchwepheshe obuphezulu. Udinga nje ukwazi ukusebenzisa la mathuluzi ngezinga eliphezulu lokusebenza kahle.

Njenge-franchisee yangasese yangasese, kunjalo, ubhekana nokuncintisana. Udinga ukulilungiselela iqiniso lokuthi abanye babaphikisi bangaphendukela kalula ezindleleni zokungathembeki ngokuphelele zomzabalazo. Kuphela uma uzilungiselela kahle, izingobe zabo ngeke zibe nomthelela omkhulu futhi uzonqoba konke. Inkulisa yakho yangasese inyusa kakhulu inani lemali engenayo kusabelomali, isebenza ngokuhleleka okuphezulu, ukuhleleka, kanye nekhono. Uzoba nempumelelo yesikhathi eside. Ukusebenza ngokunenzuzo nge-franchise yangasese yasenkulisa kuyindlela yakho eya empumelelweni.