‘Franchise of a store with cheap goods’ - Isicelo esinjalo sithunyelwa enjinini yokusesha ngosomabhizinisi abasha. Isizathu silele emithonjeni elinganiselwe, isifiso esikhulu sokwenza imali, futhi ekugcineni, uqale ibhizinisi lakho. Ama-Franchise ahlukile, into esemqoka ukukhetha ukusebenza, hhayi ukuthenga idummy. Abakhohlisi bacasha ngegama lomkhiqizo odumile ukuthengisa izimpahla ezijwayelekile esitolo se-Intanethi, ngenxa yalokho, esikhundleni senzuzo ethenjisiwe, ungathola kuphela amaphupho aphukile kanye namandla angafezeki. Ungakugwema kanjani lokhu? I-franchise yesitolo enezimpahla ezishibhile ingamelwa yimikhiqizo yamazwe aphesheya noma yasekhaya. Kungcono ukhethe i-franchise endaweni eseduze nawe.

Ngakho-ke ibhizinisi lizoletha ukwaneliseka ngaphezu kwenzuzo. Isitolo singavulwa ngaphakathi kwedolobha, noma i-virtual. Konke kuya ngezimali zakho namasu wokusebenza akhethiwe. Izimpahla ezingabizi zihlala zifunwa, ngakho-ke izingozi zokutshalwa kwezimali zincane. Izimpahla ezishibhile zibonakala ngekhwalithi ephansi, ngakho-ke kudingeka uzilungiselele izikhalazo ngesitolo sakho futhi ulindele kusengaphambili ukuthi ungaxazulula kanjani izimo ezingathandeki. Kukhathalogi yethu ungathola ukunikezwa okuphumelelayo kwesitolo se-franchise kuwe, sibamba kuphela ama-franchisors athembekile. Sikusiza ukhethe i-franchise esebenzayo futhi uvule ibhizinisi lakho eliphumelelayo elingenabungozi.

Kumele kuqashelwe ukuthi emnothweni wethu, i-franchise namuhla yinto entsha, kanti emazweni athuthukile ibisetshenziswa amakhulu eminyaka njengendlela yokuhlangabezana nezidingo zomphakathi kuzimpahla nezinsizakalo ezahlukahlukene. Kungenxa yokuthandwa okwandayo kwalesi senzakalo lapho senze i-USU Software emangalisayo, okungangabazeki ukuthi yakwazi ukuba umsizi omkhulu ekuqhubekeni kwanoma iyiphi i-biz.

Ama-Franchise eJordani ajabulela ukuthandwa kakhulu. Lapho kugqugquzelwa i-franchise, kuyadingeka ukuthi unake izici ezahlukahlukene, isibonelo, uyini umthetho ngaphakathi ezweni nokuthi ulawula kanjani ukuxhumana phakathi kwe-franchisor ne-franchisee. Kepha ngaphezu kwalokho, kubalulekile ukuxoxa ngemibandela yokusebenzisana nomhlinzeki we-franchise uqobo. Uma unesithakazelo ku-franchise nokuthi kungenzeka ukwenyuswa kwayo, iJordani yizwe elifanele ukwethula lolu hlobo lwebhizinisi. Amanye ama-franchise aziwayo asevele esebenza lapho, kepha-ke, kusekhona indawo emakethe yokungena. IJordani laziwa eMiddle East njengezwe elihlinzeka ngezimo ezinhle zokuphakanyiswa kwe-franchise.

Udinga ukubuza kusengaphambili mayelana nokuthi yiziphi izimo i-franchisor enikezayo ukuze uzilungiselele. Isibonelo, abanye abahlinzeki bomkhiqizo banikela ngemibandela yokusebenzisana enzima impela, kepha-ke, lokhu kutshalwa kwemali kusazuzisa.

I-franchise eJordani izosebenza ngokuya ngemodeli yebhizinisi eyamukelwa kakhulu lapho kudingeka ukuthi ukhokhe kusuka ku-9 kuye ku-11% wemali oyitshala ekuthuthukiseni lapho uqala ibhizinisi. Ngaphezu kwalokho, lapho uphromotha i-franchise eJordani, kuzodingeka futhi ukhokhe imali ethile njalo ngenyanga, ezobalwa njengephesenti lomholo wakho. Lokhu kuwumkhuba ojwayelekile futhi awusetshenziswanga eJordani kuphela. I-franchise iyonke ilandela iphethini efanayo, isimo esingahluke kakhulu phakathi kwezinkampani ezahlukahlukene. Vele, kusenokwehluka, amanye ama-franchise awadingi ukukhokhwa kwemali ethile nokho, kepha bayanxephezela lokhu ngenxa yokuthi umthengi we-franchise kufanele athenge izinsiza ezithile kulabo bahlinzeki abanqunywa i-franchisor.