Ukutshalwa kwezimali ngama-franchise amancane akuvamile namuhla, kunokukhethwa okuningi kokunikezwayo okuhlukahlukene, kepha ukuze ungabhekani nabakhohlisi, kufanelekile ukuxhumana nokwenza ukuthengiselana ngezinsizakusebenza ezikhethekile ze-elekthronikhi, izinhlu zama-franchise. Kukhathalogi ye-franchise, unomshuwalense we-100%, ngokuthola imininingwane edingekayo, imininingwane ngaphansi kwesivumelwano, kanye nomsebenzi ohlanganyelwe nokuxhaswa. Ngisho nesitshudeni, unkosikazi wendlu, noma isisebenzi esinemali encane yokuqala, kepha isifiso esikhulu sokuzisebenzela, singaqala ibhizinisi ngokutshalwa kwemali okuncane. Kukhona ubungozi kukho konke, kepha uma ukuthenga nenkampani esivele isebenza emakethe, ukuhlinzeka ngegama layo nezintshisekelo kulula kakhulu, kunenzuzo enkulu maqondana nokonga ekukhangiseni, ukwamukela idatha, imininingwane, ama-chip wokuthi ungaheha kanjani futhi ugcine amakhasimende indawo ethile. Ukwakha i-biz kusuka ekuqaleni kudla isikhathi esiningi futhi kunzima, ikakhulukazi uma unikezwa umncintiswano okhona, futhi ngokuthenga i-franchise, wenza umsebenzi wakho ube lula, wandise amathuba, imingcele kanye nemali etholakalayo. Lapho ezinye izindawo ezintsha zivulwa, i-franchisor ayidingi ukufaka imali kwezokukhangisa, ngokuya ngemigomo ethile yokusebenza, isiza umuntu onelungelo lokuhweba ngokusungula ibhizinisi lakhe.

Ama-Franchisors abeka i-franchise ngamanani ahlukene wamanani, ngokuya ngemigomo nemibandela eyengeziwe. I-Franchising uqobo lwayo ukuhlinzekwa kwamalungelo ngaphansi kwezimo ezithile esifundeni esithile, lapho iphuzu likhudlwana, imali iba nkulu. Ngamanye amagama, ukuphumelela komqondo webhizinisi onelungelo lokusebenzisa igama elikhulu, uphawu esikhathini eside. Futhi, iyatholakala ukuthola izeluleko ezingeziwe kochwepheshe bethu. Uma ungenawo amakhono futhi ungazi ukuthi iyiphi indawo ethile ofuna ukuqala kuyo i-biz, ungasebenzisa uhlu lokunikezwayo noma usebenzise injini yokusesha. Ikhathalogu bonisa izindawo ezithandwayo zokutshalwa kwezimali, i-franchise emkhakheni othile womsebenzi, ukukhawulela ama-franchise ngezifunda ezincane noma ezinkulu, ngezindleko, njll. Idatha ivuselelwa njalo ukuze i-franchisee noma i-franchiser ikwazi ukubona imininingwane ephelele.

Ngaphezu kokuthumela okunikezayo enkombeni, kungenzeka hhayi ukuthola abalingani kuphela kepha nokugcwalisa uhlu lwamakhasimende nge-SEO traffic. Ukufinyelela kuzithameli ezinkulu okubhekiswe kuzo kuqinisa indawo yakho nokuxhumana kwakho emakethe, kuqinisekiswe imali engenayo ezinzile nenzuzo, kunoma iyiphi insimu ongathanda ukuqala ngayo ibhizinisi. Ama-Franchisers nawo abambe iqhaza ezinqubweni zomsebenzi zalabo abadayisa amalungelo, kubhekelelwa ukuhlinzekwa kolwazi nokuqeqeshwa kwabasebenzi, ngokuhlinzeka ngamakhasimende azenzele wona ngokwawo. Amaklayenti akwazi ukulinganisa izimali ezincane, inzuzo, abikezela yonke imininingwane. Ukutshalwa kwezimali okuncane akusho ukuthi kunenzuzo encane, uma wenza kahle, ukubuyiselwa kwemali kuzokwenzeka ngesikhathi esifushane, kukhuphuke inzuzo. Futhi, lapho uthenga i-franchise, ungavula inani elingenamkhawulo lezitolo ezincane ukufinyelela izithameli ezinkulu, ngokutshala ubuncane besikhathi nemali. Ochwepheshe bethu bathinta ubusuku nemini, babuyekeza idatha futhi banikeze imibono yokukhangisa nokwenyusa.

Ukuze uthole imininingwane ethe xaxa ngebhizinisi elincane kodwa eliphumelelayo, sebenzisa izeluleko zongoti bethu ezinombolweni zokuxhumana ezicacisiwe, futhi iya esitolo samakhathalogi yama-franchise ngezimali ezincane futhi ufunde ukubuyekezwa kwamakhasimende. Sithanda ukukubonga ngentshisekelo yakho kukhathalogi yethu ye-franchise, ngethemba lokuthi kuzobambisana ngokubambisana nezindleko eziphansi.

I-franchise yesitolo eshibhile kungumsebenzi webhizinisi okhethekile, owusebenzisa lapho ungathuthukisa khona inhlalakahle yakho ephathekayo. Lokhu kuzokwenzeka hhayi kuphela ngenxa yokuthi uzosebenzisa ubuchwepheshe obusezingeni eliphezulu futhi usebenze ngaphansi kophawu lwentengiso oludumile. Ukuba nelogo akuqinisekisi impumelelo yesikhathi eside. Ukufeza lokhu, i-franchise yakho kufanele ifakwe kahle. Ngaphezu kwalokho, kuzodingeka ukhokhe imali ethile, kokubili ekuqaleni futhi njalo ngenyanga. Lapho usebenza nge-franchise yamanani entengo aphansi wokuthengisa, kuzodingeka ukuthi ukhokhe imali eyisamba kuqala.

Umthamo wayo ungahluka futhi kuya ngokuthi ufuna ukutshala imali engakanani esigabeni sokuqala. Futhi, iphesenti lokutshalwa kwemali lingahluka, kusuka ku-9 kuye ku-11%. Isitolo esishibhile se-franchise sibonakala ngezimpahla eziningi kakhulu. Ngaphezu kwalokho, zonke zibiza kakhulu. Kodwa-ke, umehluko kubathengi uzosiza ukuqonda isitolo eshibhile. Ukusebenza ku-franchise, udinga ukuqinisekisa ukuthi ufunwa njalo njalo. Ukuze wenze lokhu, udinga ukumboza inani elikhulu kakhulu lamasegmenti entengo.

Nweba okunezinhlobonhlobo zakho ngokuthenga ngentengo esitolo eshibhile. Ungadlulela ebangeni lemikhiqizo oyithola ku-franchisor. Kodwa-ke, lapho unweba ububanzi, kuyadingeka ukuthi uthintane nommeleli we-franchise. Ngemuva kwakho konke, izenzo zakho zesibindi zingaphikisana nenqubomgomo yenkampani. I-franchise yesitolo eshibhile yithuba lakho lokufinyelela kubantu abaningi kakhulu ngoba abantu bayathanda ukonga. I-franchise ephumelelayo ikunikeza ngomkhiqizo othuthukiswe kahle, ubuchwepheshe obusebenzayo, ulwazi oluyingqayizivele, kanye nolunye uhla lwezinye izinzuzo.

I-franchise yesitolo eshibhile akuyona neze imali enjalo engenathemba. Ngemuva kwakho konke, ngenxa yenani elikhulu lezinguquko, uzokwazi ukuzihlinzeka ngokungenela kwemali kumcashier. Vele, ukusebenza nge-franchise yesitolo eshibhile, awukwazi ukwandisa imali oyongile kuphela kepha futhi ukhokhe kalula i-franchisor. Ngemuva kwakho konke, ulindele kuwe inzalo yanyanga zonke ngendlela yomnikelo obizwa ngama-royalties nokudonswa kwezikhangiso zomhlaba wonke.

I-franchise yesigaba somnotho ithola amakhasimende ayo womabili amadolobha amakhulu kanye nasenkabeni yesifunda esincane. Njengamanje, esimweni sokwehla okujwayelekile kwamazinga okuphila, ukwanda kokuntuleka kwemisebenzi, ukwehla kwamandla emali, neminye imiphumela emibi yezinkinga zezomnotho, ubhadane, kanye nokukhiya okubangelwe yilo, izimo zentuthuko ezinhle kakhulu zithuthukiselwe isitolo esihlinzeka umnotho izinto ezisezingeni. Ngakho-ke, kosomabhizinisi abakhetha i-franchise ukuqala ibhizinisi labo, kunengqondo ukunaka izinketho ezinjalo futhi bafunde ngokucophelela amathuba namathemba esitolo esinjalo esifundeni sabo. Ukuze unikeze i-franchise isiqalo esisheshayo nokubuyiselwa kwemali, kuyadingeka ukuthi ufunde ngokucophelela okuthandwa ngabathengi kanye nezinga lesidingo esisebenzayo esizinzile. Isitolo sesigaba sezomnotho singaphansi kwesigaba sentengo yesitolo esiphakathi nendawo naphakathi, kepha banganikela ngezimpahla ezahlukahlukene, okufunwayo kungahluka kakhulu emadolobheni ahlukene, kuya ngemikhuba nokuthandwa ngabantu. Ngakho-ke, lapho ukhetha i-franchise, kubalulekile ukukhetha amaqembu womkhiqizo ofanele futhi uhlele kahle okunezinhlobonhlobo zesitolo.

Ukukhethwa kwama-franchise amaningana noma elilodwa ezitolo zesigaba sezomnotho zezimpahla nemikhiqizo ehambisanayo nakho kubonakala kuthembisa.

Isitolo esinezimpahla ezishibhile ezitolo sesiphenduke indawo ethandwa kakhulu eminyakeni yamuva nje, ngenxa yenkinga yesikhathi eside emnothweni, ukwanda kokuntuleka kwemisebenzi phakathi kwesifo esiwumqedazwe kanye nokwehla kwamandla emali, ukwehla kwamandla emali, nokwehla okujwayelekile kwezinga lempilo yabantu cishe kuwo wonke amazwe . Ngeshwa, inqwaba yabantu iphoqeleka ukuthi icabange kabusha ubhasikidi wabathengi bayo ivune imikhiqizo eshibhile, yona ethinta ukunikezwa kwama-franchise. Lokhu kusebenza nasezitolo ezinkulu ezidayisa ukudla nasezitolo ezinkulu kanye nezindawo ezikhethekile zokuthengisa izicathulo, okokwembatha, ifenisha, njll. Ngakho-ke, ilungelo lokuthenga esitolo lapho kuvezwa khona izimpahla ezishibhile nalo liyadingeka kakhulu namuhla. Ngaphezu kwalokho, lokhu akujwayelekile hhayi kuphela ezindaweni zokuhlala ezincane kepha nakwezindawo ezincane. Izakhamizi zamadolobha amakhulu ziya ngokuya zisebenzisa isitolo esiku-inthanethi, esinikeza ithuba lokuthenga izingubo ezishibhile (ikakhulukazi zezingane), izinto zasendlini, imishini yezemidlalo, nezinsiza, njll.

Kumele kubhekwe lapho kusebenza nelungelo lokuthenga nelikhetha inketho engcono kakhulu. Nokho, emadolobheni amancane ukunakekelwa kwabantu ezitolo ezinjalo ezisebenza ngezinto ezishibhile kuqinisekiswa kakhulu. Impela, amanani aphansi, ngakolunye uhlangothi, enza kube nokwenzeka ukubala ukugeleza kwemali okuncane okuhlinzekwa yi-franchise. Kepha, ngokubuka komunye umbono, imali engenayo evela kwi-franchise enjalo ingaqina futhi igcineke, okugcina okunikeza izimpahla ngezigaba zamanani aphezulu akunakuziqhayisa namuhla.