I-franchise yesamba semali namuhla iyindlela yokugqama kokunikezwayo okufanayo emakethe ye-franchise. Imali yesamba semali ayilutho ngaphandle kwemali yokungena yokuthola ilungelo lokumelela izintshisekelo zomkhiqizo, usebenza ngaphansi kwemigomo nemibandela yabo. Imali eyisamba semali inkokhelo yokuqala eya kumuntu onelungelo lokwenza imali kumninimasheya ngemuva kokuphela kokuthengiselana nangaphambi kokudluliswa kwamalungelo okusebenza esifundeni esithile, ngokuya ngezimo. I-lump-sum franchise ifaka nokuqeqeshwa kwama-franchisee, ukufundiswa, usizo ekuthuthukisweni kwebhizinisi, ukuvakashelwa ezitolo ezivulekile, ukuhlinzekwa kwesisekelo samakhasimende, njll. Namuhla, lapho umncintiswano ukhuphukile, hhayi wonke umuntu osebenzisa inkokhelo yesamba. Inani lokukhokhwa kwemali eyisamba kunqunywa izindleko zenkampani ukuqala nokusiza umlingani ukuthi alondoloze, noma ngabe kubhekwe ingxenye yenzuzo.

Akunjalo neze ukuthi akulula ukuqala ibhizinisi wedwa, ngakho-ke i-franchise iyisiqalo sangempela sokwenza ibhizinisi, ukungena emakethe ngaphansi kwegama elaziwa kakhulu, kusukela ekuqaleni kusuka ekuqaleni labo abazethembayo ngamakhono abo, amathuba futhi ube nesikhathi esiningi samahhala. Ulwazi namakhono okuphatha, ukutholwa kwamakhasimende, ukwethulwa kolwazi, kanye nokukhangisa kuyadingeka. Ukuze ungangeni esimweni esingesihle, khetha i-franchise enenzuzo noma ngaphandle kwesamba semali, udinga ukusebenza nezitolo ezethembekile, ezinjengekhathalogi yama-franchise. Kulula kakhulu ukukhetha i-franchise ngokusebenzisa ikhathalogu, ubone izindleko zesamba, izimo, nezinye izinkomba. Isitolo sikhombisa yonke imininingwane, isilinganiso, kanye nesimo sokufunwa, ukuthi sekuneminyaka emingaki ikhona emakethe, yiziphi izinzuzo i-franchisee ezilindele, lokho i-franchisor ekuhlinzekayo, njll. khangisa ukubekwa, ngokufinyelela okubanzi, okusabalala emhlabeni wonke. Kuyafaneleka ukukhumbula ukuthi lapho kunezitolo eziningi, ukuphakama kwesidingo, ukuqashelwa, inzuzo nenzuzo.

Isamba semali ebanjwayo sikhonjiswa kwi-accounting njengenzuzo etholakalayo evela ekuthengisweni kwezimpahla, izinsizakalo, njll. Imali yesamba iyahluka ngokuya ngezindleko ze-franchise uqobo, uma kubhekwa ukutholakala kwezinhlobo ezishibhile nezibizayo. Ukuphendukela esitolo, kulula kakhulu ukukhetha okuthandayo. Isibonelo, awukasithathi isinqumo ngokukhethwa nomsebenzi webhizinisi lakho, akunandaba. Ungabuka konke ukunikezwa ngesamba semali noma ufake i-franchise edingekayo enjini yokusesha. Kukhona nezigaba nezigaba ezingaphansi. Lapho ukhetha ukunikezwa, kufanele unake isifunda, izindleko, imibandela, idatha ekhokhelwayo, ukukhokhwa kwesamba, njll.

Njengomthetho, izinhlobo ezifunwa kakhulu zama-franchise wesamba yizitolo zokudla okusheshayo, izimpahla, izikhungo zesevisi, ama-laboratories, ama-beauty salon, njll. Ungathenga i-franchise eshibhile ngaphandle kwezindleko zesamba. Umnikelo oyisamba semali uhlobo oluthile lwesiqinisekiso se-franchisor ngokubambisana ngokuqhubekayo ne-franchisee, ngakho-ke wonke amabhizinisi aqala kusukela ngesikhathi sokukhokhwa kwesamba, okwenza isimo sengqondo nesimo sengqondo esibucayi. Njengomthetho, ngaphandle kokukhokhwa kwesamba, i-franchise isebenza kuphela kuzimpahla, kucatshangelwa ukuthenga nokuthengiswa kwazo, futhi ukuncishiselwa okungeziwe akudingekile lapha. Imali ekhokhwayo yesamba semali noma imali ekhokhwayo ayibuyiswa. Inkokhelo yesamba se-franchise isamba esisodwa futhi ilungisiwe. Isitolo se-franchise sivumela ukonga ekukhangiseni, ukukhuphuka kwesidingo, nokuthola abantu abanomqondo ofanayo phakathi kwama-franchisees nama-franchisors.

Zonke izenzo ziyaboniswa futhi ziyasebenza. Ochwepheshe bethu banikela ngokusekelwa ubusuku nemini, ukubonisana, nezingxoxo, nokunikeza imininingwane nezeluleko mayelana nokukhushulwa kanye nokukhangisa. Kungani okunye kuyinzuzo ukuthenga i-franchise? Ngoba bakusiza ekuqeqesheni abasebenzi, banikeze ukubalwa kwenani lenzuzo ethile yesikhathi, kucatshangelwa iphrojekthi yokwakha, ngokwakha iwebhusayithi yezinkampani, ukukhulisa isisekelo samakhasimende, njll. Izingozi ezincane, ngisho nokucabangela isigaxa sokuqala -ukukhokha imali. Imali eyisamba ayikwazi ukweqa amaphesenti angamashumi amabili nanhlanu wezindleko ze-franchise, ngoba i-franchisee ingabala yonke into ngokuzimela, icabangele imali etholakalayo. Kuyafaneleka ukuqonda ukuthi ukukhangisa ngokuvamile akudingeki, uma kubhekwa ukumbozwa nokuthamela ikhathalogi ye-franchise nsuku zonke. Ngemuva kokudabula ikhathalogi, ungajwayela i-franchise kuphela kepha futhi nokukhokhwa kwesamba, ngokunikezwa okuthandwayo nezinhlobo zamanje ezingabizi zebhizinisi, imibono namaphrojekthi, izimo zokuhlala, kanye nokupakisha.

Imininingwane engaphezulu iyatholakala kochwepheshe bethu, abanikeza izeluleko ngezinombolo zokuxhumana ezicacisiwe, kanye nokuya esitolo, bafunde ukubuyekezwa kwamakhasimende ethu, bathole imininingwane ebalulekile, njll. Silindele ukubamba iqhaza kwakho nokuzethemba kwakho. Sibheke phambili ekubambisaneni okukhiqizayo eminyakeni eminingi ezayo.

Ama-Franchise eBelarus ayithuba elihle kubo bonke abasebenzi ukuthi bazame endimeni entsha yebhizinisi. Njengosomabhizinisi. Kwabaningi, inhloso enjalo ibukeka ifiseleka ngempela, kepha ivame ukuhlangana nenani elikhulu lokuphikisana nokungabaza, ngoba akuwona wonke umuntu ozizwa elungele ibhizinisi elikhulu kangaka. Ngakho-ke, iBelarus isengcupheni yenguquko ye-franchise, lapho izongena ekusetshenzisweni okusakazeke ngempela. Ungaba owokuqala ngokuvula ibhizinisi lakho ngokususelwa kumkhiqizo owenziwe ngomumo!

Ngakho-ke, okokuqala, kusamele ucabange ukuthi kungani ama-franchise asadingeka nokuthi ayini. Lapho-ke uzoqonda ukuthi yimaphi amathuba onawo wokuthuthuka okuphumelelayo kwebhizinisi lakho. Ngakho-ke, ngaphambi kokuba siqale ukuveza ukuthi ayini ama-franchise, sifuna ukwengeza ukuthi manje sebebaningi kakhulu futhi cishe noma imuphi umuntu osemusha noma usomabhizinisi othuthukile uzokwazi ukuthola okuthile ngaphakathi kwamakhono abo wezezimali nokuthanda kwabo, into ehlangabezana nazo zombili izidingo yiba phambili. Njengoba izofeza ngqo okulindelwe nezidingo zabo. Ukwehlukahluka kwemakethe ye-franchise kunikeza ithuba elihle kakhulu lokwenza lokhu. Into ebaluleke kakhulu ukufinyelela usesho lwakho ngokuzibophezela futhi uvikele iphutha elibulalayo.

Manje iyini ngempela i-franchise? I-franchise ibhizinisi elenziwa ngomumo olithola ukuthuthukisa kwelinye izwe, idolobha, noma isifunda. Ngokuyisisekelo, ukhokhela uhlobo lomkhiqizo, iphakethe lamadokhumenti, indlela eyenziwe ngomumo, amathiphu wokukhuthaza, nedumela elisunguliwe. Vumelana ukuthi lokhu akwanele, ngoba into enzima kakhulu njengamanje ukuphuma kokungaziwa futhi uzuze idumela elihle nokwethenjwa emphakathini. I-franchise, empeleni, ikunikeza ithuba kusuka ekuqaleni ukuba ube ngumthengisi owaziwayo eBelarus hhayi umuntu ongashiwongo ngegama phakathi kwamabhizinisi amaningi afanayo. Ngakho-ke kunzima kakhulu ukweqisa ukusebenza kwama-franchise.

Ngaphezu kwalokho, njengoba kushiwo ngenhla, uzothola isipiliyoni esiyingqayizivele senkampani eyinhloko, okungenzeka ukuthi eBelarus akuzange kuzwakale nhlobo. Indlela eyinhloko kusuka ekuqaleni ibhizinisi ukuze wazi kahle izisekelo zokuqala uzokwazi ukumbozwa yona. Awudingi ukwenza amaphutha amaningi wokufuna osomabhizinisi ngokwakho, okungathathi isikhathi kuphela kepha futhi okushaya kakhulu ephaketheni lakho! Imali oyonga ezinqumweni ezingaphumelelanga isivele ingakubuyisa ukuthengwa kwe-franchise eBelarus, ngakho-ke okunikezwayo kubonakala kunenzuzo njengamanje. Noma kunjalo, ungahle ube nemibuzo esemthethweni ngalokhu. Isibonelo, kungani umuntu angafuna ukusebenzisana neBelarus nosomabhizinisi bayo? Kungani ungathengisela omunye umuntu ibhizinisi lakho? Ingabe kuyazuzisa kosomabhizinisi?

Yebo! Lokhu kunenzuzo enkulu ngoba kunikeza ithuba elihle kakhulu lokwandisa ibhizinisi lakho. Akubona bonke osomabhizinisi abanamandla anele okubhekana namagatsha amaningi, kepha ngasikhathi sinye, bafuna ukunweba. Ngaphezu kwalokho, umuntu oyedwa angavele angabi namandla anele ukuphatha iminyango eminingana, kanti ezinye izimali zizovela njalo kwi-franchise. Ekugcineni, kunzima ukulawula ibhizinisi emazweni ahlukene, ngokwesibonelo, eBelarus, lapho umsunguli uqobo evela eMelika. Kepha ukuvula i-franchise kuzohlinzeka ngokwandiswa kwethonya, umthombo omusha wemali engenayo, kanye nesimo esizuzwe ezweni elisha ngokuphelele.

Njengoba ukwazi ukubona, osomabhizinisi abaningi bangafuna ukusebenzisana neBelarus, ngoba lokhu kunezinzuzo eziningi. Ngakho-ke awutholi ushizi emgodini we-mousetrap, kepha isivumelwano esinenzuzo enkulu kubo bobabili abathintekayo. Kuyiqiniso, manje kunombuzo onzima impela wokuthi ungahlangani kanjani nabakhwabanisi, ukuthi ungayikhetha kanjani i-franchise efanele yezintshisakalo zakho, amandla, kanye nezezimali, ukuthi ungakhetha kanjani okufanela isifunda sakho. Ukufeza imiphumela oyifunayo, kuzofanele ubhekele izinsizakalo zomuntu wesithathu. Kepha ungakhathazeki! Isakhamuzi saseBelarus sizobona izinzuzo eziningi kakhulu kubalamuli bamazwe aphesheya kunalokho esizokusebenzisa ukusiqasha.

Manje yini umlamuleli okufanele ayinikeze bobabili? Inkampani yethu isebenza ngokukhetha ngokucophelela kozakwethu abanokwethenjelwa futhi abafakazelwe. Sikhetha izinkampani ezibucayi kuphela esiqoqa kuzo yonke imininingwane edingekayo. Futhi laba akubona oxhumana nabo kuphela, kepha futhi nedumela, amavolumu wokukhiqiza, ezezimali. Lokhu kumelela inzuzo enkulu kubathengi abazokwazi ukukhetha kuhlu lweminikelo enethezeke ngokuphelele kubo, lapho kuphela izinketho ezihamba phambili neziphephe kakhulu esezikhethiwe.

Kunemihlomulo ngomsunguli wenkampani nomthengisi, ehlanganiswe kakhulu nenzuzo yomthengi ongaba khona ovela eBelarus. Iqiniso ukuthi kusukela ekuqaleni sizokwenza umsebenzi omkhulu kuwe, lapho sizobeka khona isabelomali sakho, sinqume izifiso zakho, senze uhlu lwama-franchise afaneleke kakhulu kusengaphambili futhi sikukhombise lona. Eqinisweni, inkampani izozitholela umthengi ofanele, nayo elula kuyo. Njengoba ukwazi ukubona, ukubandakanya umuntu wesithathu kunikeza izinzuzo kumsunguli nomthengi we-franchise. Ukubandakanya umuntu wesithathu nakho kungaqinisekisa ukuthembeka, ukuphepha, kanye nokusebenza kwezinqubo.

Ama-Franchise eBelarus ayindlela enhle yokuyeka ukuba yi-office plankton bese uvula ibhizinisi lakho. EBelarus, lesi sihloko sisesisha futhi singadala isasasa elikhulu, ungaba owokuqala, i-franchise yakho izobhebheka, futhi uzothatha indawo ebalulekile emakethe yaseBelarusian. Njengoba ukwazi ukubona, ukufaka imali kuleli cala kubukeka kahle kakhulu. Kuhlala kuphela ukuxhumana nathi ukuthola ukubonisana!

I-franchise yesitolo samabhuku yiphrojekthi ethembisayo, ekusebenziseni leyo, kufanele wazi ukuthi unezibopho ezithile ku-franchisor. Vele, futhi uzibophezela kuziphathimandla zikahulumeni ukwenza imisebenzi ngokuhambisana ngokuphelele nemithetho nezimiso. Ngokusebenzisa i-franchise, awuthathi kuphela ukukhokha imali, kepha futhi ungadinga ukukhipha ingxenye yemali yokuthengwa kwempahla eyingqayizivele, izinsizakusebenza, noma insizakalo. I-franchise yezincwadi kufanele isingathwe ngokuqapha, njengoba lolu hlobo lwebhizinisi lunemikhawulo ethile. Akubona bonke abantu abafunda izincwadi okwamanje, ngakho-ke, incazelo ecacile yezithameli ezihlosiwe izokunikeza ngezinga eliphezulu lokufunwa okusebenzayo. Uma uyisitolo samabhuku esine-franchised, kuzodingeka ukhokhe imali ekhokhwa nyangazonke ku-franchisor.

Ngaphezu kwalokho, lo mnikelo uhlukaniswe ngezinto ezimbili. Eyokuqala yalezi ngama-royalties, isitezi sesibili sokudonswa kwezikhangiso zomhlaba wonke. Isitolo samabhuku esine-franchised kumele sibe nokuhlukahluka okuhlukile. Ngemuva kwakho konke, kufanele wehluke kuwo wonke amanye amaphuzu wokusebenzisa wendawo.

I-franchise esebenza kahle esitolo sezincwadi kumele isetshenziswe ngokucacile nangekhono. Ukunakekelwa okukhethekile kufanele kukhokhwe ekuzenzekelayo kwezinqubo zebhizinisi. Izokuvumela ukuthi ugcwalise ngokushesha izibopho ezicatshangelwe futhi uvikele amaphutha ajwayele ukuvezwa yilabo basebenzi abenza ngesandla yonke imisebenzi engenziwa yikhompyutha. I-franchise ihlinzeka ngesidingo semali yesamba esigabeni sokuqala, kanye nokunye okuncishisiwe ngenkathi kwenziwa lo msebenzi. I-franchise yakho yencwadi izosebenza kahle uma wenza izibalo zokuqala ngaphambi kokuphromotha kwayo. Lokhu ukuhlaziywa kwe-swot kanye ne-analytics yokuncintisana namanye amathuluzi okungafanele anganakwa.

Ngokusebenzisa i-franchise yesitolo sezincwadi, ungagcizelela ukuthi uthengisa imikhiqizo ekhethekile engatholakali kulabo oqhudelana nabo. Ngaphezu kwalokho, kuzoba wusizo olukhulu ukwengeza izindawo zokugcina izimpahla ukuze ungazibeki ngokweqile futhi ngaleyo ndlela ugweme izindleko ezingezekile ezingatholakali.

I-franchise ePoltava ingaba yibhizinisi eliyingozi kakhulu, noma kunjalo, ubungozi kufanele ikhandlela. IPoltava yaziwa endaweni eyayiyiSoviet Union njengedolobha elihle impela, kepha kunzima kakhulu ukubiza iPoltava ngedolobha lezivakashi. Lokhu kusho ukuthi uma uphromotha ilungelo kuleyo nsimu, udinga ukuthembela kuphela ekufuneni okusebenzayo okuvela kubahlali bendawo. I-Poltava iyathandwa ngabantu bayo, ngakho-ke, uma uvula ilungelo lensimu yaleli dolobha, udinga ukucabangela izintandokazi zabo ukuze bakuphathe ngezinga eliphezulu lokuthembeka. Ilungelo elithile lilungelo elinjalo lokusebenzisa uphawu oludumile lokuhweba nolwazi lwalo, olunikezwa abasabalalisi bakwelinye izwe. Ngaphezu kwalokho, ngelungelo lokusebenzisa i-franchise, i-franchisee ayiphoqelekile ukukhokha isethi ephelele yezimali ezahlukahlukene.

Okokuqala, uma uvula i-franchise endaweni, udinga ukudlulisela kuma-akhawunti e-franchisor imali efinyelela ku-11% wevolumu yotshalo-mali edingekayo ukwenza le phrojekthi.

I-franchise ePoltava ingahlinzeka ngesidingo sokukhokha imali ebizwa ngama-royalties. IRoyalty inani lemali elibalwa njengephesenti, kusuka kwababili kuya kwabayisithupha, lenzuzo noma inzuzo etholakele. Ngaphezu kwalokho, uma usebenza nelungelo endaweni leyo, kungadingeka ukhokhe imali yokukhangisa. Iphinde ikhokhwe njalo ngenyanga njengama-royalties, ivolumu yayo isukela ku-1 kuye ku-3% wenzuzo. Sebenza nge-franchise edolobheni kahle ngaphandle kokwenza amaphutha, njengoba usuqede izinyathelo zokuhlaziya ngaphambilini. Izinyathelo ezinjalo zikusiza ukubhekana ngokushesha nangendlela efanele nefomethi yamanje yomsebenzi wehhovisi.

Ilungelo edolobheni yithuba lakho lokuthola imiphumela emihle emncintiswaneni ngezindleko eziphansi zezezimali. Inqubo yokusebenzisana nelungelo lapha ayikudali ubunzima uma unolwazi olusesikhathini samanje mayelana nezici zesifunda zalo mbuso. Sebenza nge-franchise ngaphandle kokwenza amaphutha-ke, uyakwazi ukunciphisa izindleko zakho ezingalindelekile.