I-franchise yesamba semali namuhla iyindlela yokugqama kokunikezwayo okufanayo emakethe ye-franchise. Imali yesamba semali ayilutho ngaphandle kwemali yokungena yokuthola ilungelo lokumelela izintshisekelo zomkhiqizo, usebenza ngaphansi kwemigomo nemibandela yabo. Imali eyisamba semali inkokhelo yokuqala eya kumuntu onelungelo lokwenza imali kumninimasheya ngemuva kokuphela kokuthengiselana nangaphambi kokudluliswa kwamalungelo okusebenza esifundeni esithile, ngokuya ngezimo. I-lump-sum franchise ifaka nokuqeqeshwa kwama-franchisee, ukufundiswa, usizo ekuthuthukisweni kwebhizinisi, ukuvakashelwa ezitolo ezivulekile, ukuhlinzekwa kwesisekelo samakhasimende, njll. Namuhla, lapho umncintiswano ukhuphukile, hhayi wonke umuntu osebenzisa inkokhelo yesamba. Inani lokukhokhwa kwemali eyisamba kunqunywa izindleko zenkampani ukuqala nokusiza umlingani ukuthi alondoloze, noma ngabe kubhekwe ingxenye yenzuzo.

Akunjalo neze ukuthi akulula ukuqala ibhizinisi wedwa, ngakho-ke i-franchise iyisiqalo sangempela sokwenza ibhizinisi, ukungena emakethe ngaphansi kwegama elaziwa kakhulu, kusukela ekuqaleni kusuka ekuqaleni labo abazethembayo ngamakhono abo, amathuba futhi ube nesikhathi esiningi samahhala. Ulwazi namakhono okuphatha, ukutholwa kwamakhasimende, ukwethulwa kolwazi, kanye nokukhangisa kuyadingeka. Ukuze ungangeni esimweni esingesihle, khetha i-franchise enenzuzo noma ngaphandle kwesamba semali, udinga ukusebenza nezitolo ezethembekile, ezinjengekhathalogi yama-franchise. Kulula kakhulu ukukhetha i-franchise ngokusebenzisa ikhathalogu, ubone izindleko zesamba, izimo, nezinye izinkomba. Isitolo sikhombisa yonke imininingwane, isilinganiso, kanye nesimo sokufunwa, ukuthi sekuneminyaka emingaki ikhona emakethe, yiziphi izinzuzo i-franchisee ezilindele, lokho i-franchisor ekuhlinzekayo, njll. khangisa ukubekwa, ngokufinyelela okubanzi, okusabalala emhlabeni wonke. Kuyafaneleka ukukhumbula ukuthi lapho kunezitolo eziningi, ukuphakama kwesidingo, ukuqashelwa, inzuzo nenzuzo.

Isamba semali ebanjwayo sikhonjiswa kwi-accounting njengenzuzo etholakalayo evela ekuthengisweni kwezimpahla, izinsizakalo, njll. Imali yesamba iyahluka ngokuya ngezindleko ze-franchise uqobo, uma kubhekwa ukutholakala kwezinhlobo ezishibhile nezibizayo. Ukuphendukela esitolo, kulula kakhulu ukukhetha okuthandayo. Isibonelo, awukasithathi isinqumo ngokukhethwa nomsebenzi webhizinisi lakho, akunandaba. Ungabuka konke ukunikezwa ngesamba semali noma ufake i-franchise edingekayo enjini yokusesha. Kukhona nezigaba nezigaba ezingaphansi. Lapho ukhetha ukunikezwa, kufanele unake isifunda, izindleko, imibandela, idatha ekhokhelwayo, ukukhokhwa kwesamba, njll.

Njengomthetho, izinhlobo ezifunwa kakhulu zama-franchise wesamba yizitolo zokudla okusheshayo, izimpahla, izikhungo zesevisi, ama-laboratories, ama-beauty salon, njll. Ungathenga i-franchise eshibhile ngaphandle kwezindleko zesamba. Umnikelo oyisamba semali uhlobo oluthile lwesiqinisekiso se-franchisor ngokubambisana ngokuqhubekayo ne-franchisee, ngakho-ke wonke amabhizinisi aqala kusukela ngesikhathi sokukhokhwa kwesamba, okwenza isimo sengqondo nesimo sengqondo esibucayi. Njengomthetho, ngaphandle kokukhokhwa kwesamba, i-franchise isebenza kuphela kuzimpahla, kucatshangelwa ukuthenga nokuthengiswa kwazo, futhi ukuncishiselwa okungeziwe akudingekile lapha. Imali ekhokhwayo yesamba semali noma imali ekhokhwayo ayibuyiswa. Inkokhelo yesamba se-franchise isamba esisodwa futhi ilungisiwe. Isitolo se-franchise sivumela ukonga ekukhangiseni, ukukhuphuka kwesidingo, nokuthola abantu abanomqondo ofanayo phakathi kwama-franchisees nama-franchisors.

Zonke izenzo ziyaboniswa futhi ziyasebenza. Ochwepheshe bethu banikela ngokusekelwa ubusuku nemini, ukubonisana, nezingxoxo, nokunikeza imininingwane nezeluleko mayelana nokukhushulwa kanye nokukhangisa. Kungani okunye kuyinzuzo ukuthenga i-franchise? Ngoba bakusiza ekuqeqesheni abasebenzi, banikeze ukubalwa kwenani lenzuzo ethile yesikhathi, kucatshangelwa iphrojekthi yokwakha, ngokwakha iwebhusayithi yezinkampani, ukukhulisa isisekelo samakhasimende, njll. Izingozi ezincane, ngisho nokucabangela isigaxa sokuqala -ukukhokha imali. Imali eyisamba ayikwazi ukweqa amaphesenti angamashumi amabili nanhlanu wezindleko ze-franchise, ngoba i-franchisee ingabala yonke into ngokuzimela, icabangele imali etholakalayo. Kuyafaneleka ukuqonda ukuthi ukukhangisa ngokuvamile akudingeki, uma kubhekwa ukumbozwa nokuthamela ikhathalogi ye-franchise nsuku zonke. Ngemuva kokudabula ikhathalogi, ungajwayela i-franchise kuphela kepha futhi nokukhokhwa kwesamba, ngokunikezwa okuthandwayo nezinhlobo zamanje ezingabizi zebhizinisi, imibono namaphrojekthi, izimo zokuhlala, kanye nokupakisha.

Imininingwane engaphezulu iyatholakala kochwepheshe bethu, abanikeza izeluleko ngezinombolo zokuxhumana ezicacisiwe, kanye nokuya esitolo, bafunde ukubuyekezwa kwamakhasimende ethu, bathole imininingwane ebalulekile, njll. Silindele ukubamba iqhaza kwakho nokuzethemba kwakho. Sibheke phambili ekubambisaneni okukhiqizayo eminyakeni eminingi ezayo.

I-pancake franchise wumsebenzi webhizinisi ofanele, okumele wenziwe ngokucophelela nangokufanelekile. Indlela enekhono isho ama-analytics okuqala azokusiza uqonde ukuthi yini okudingeka yenziwe ukuze ungaphumeleli ebhizinisini lakho. Ngokuthenga i-franchise, uzozinika ithuba lokuncintisana ngokuxhaphaza igama lomkhiqizo elaziwa kakhulu uzibuthe wabathengi. Kepha lokho akugcini ngezinzuzo zokusebenzisana ne-franchise. Ngokuthenga uphawu lokuhweba, ungathembela kusethi ephelele yezinzuzo ezahlukahlukene zemvelo ehlukile. Okokuqala, uthola ithuba onalo lokugwema amaphutha asevele enziwe ozakwabo ngaphambili.

Ngaphezu kwalokho, lapho usebenzisa i-pancake franchise, ungasebenzisa ulwazi olucebe kakhulu nemikhuba emihle ekhona ekusetshenzisweni kwephrojekthi enjalo yebhizinisi. Uma uthatha isinqumo sokuhweba ama-pancake usebenzisa i-franchise, kufanele ukhumbule ukuthi kuzofanele uthole imali ethe xaxa kunalokho uma uzenzele wedwa. I-franchisor nayo ilindele ukuthi wabelane ngezinzuzo zakho nayo. Sebenzisa i-pancake franchise kahle nangendlela efanelekile, ukhumbula imininingwane ebucayi futhi uhlole imininingwane yama-akhawunti okuphatha.

Amapancake azodingeka uma ethengiswa nge-franchise. Vele, awukwazi ukwakha ibhizinisi lonke kuhlobo olulodwa nje kuphela. Noma kunjalo, akufanele ukwenze lokhu. Ngemuva kwakho konke, uthola ubuchwepheshe obunakho, ukwazi, izinhlelo zebhizinisi nezinye izinzuzo, ukuxhaphaza, ongathola imiphumela emihle kakhulu. Uzokwazi ukunqoba noma yibaphi abaphikisi, ubathole futhi ube ngumholi ophelele ezimakethe. Dlula noma yiziphi izimbangi ngokusebenzisa i-pancake franchise ezingeni eliphakeme lekhwalithi.

Ungathuthukisa ibhizinisi lakho usebenzisa ukubika kokuhlaziya. Ukuze wenze lokhu, amagrafu nemidwebo kufanelekile, ngosizo lwabo ungafunda kahle kakhulu nangokucacile imininingwane enikeziwe. Abaphathi kufanele bahlale bazi isimo samanje semakethe, futhi ngaphakathi kwenkampani. Ukwazi izimo zemakethe kuzoqinisekisa ukuthi i-pancake franchise yakho iyimpumelelo yesikhathi eside. Kuyafaneleka futhi ukukhumbula ukuthi i-franchise ayinikezwa mahhala futhi kuzodingeka ukhokhe ukuze uyisebenzise. Okokuqala, udinga ukwenza umnikelo obizwa ngokuthi yi-lump-sum. Ngaphezu kwalokho, kukhona ubukhosi nomnikelo wokukhangisa emhlabeni wonke.

Konke lokhu kuyingxenye ye-franchise ye-pancake.

I-pancake house franchise iphrojekthi yebhizinisi enenzuzo kakhulu. Ngesikhathi sokukhula kwayo, ubunzima abunakugwenywa, njengoba kunjalo, kunoma iyiphi iphrojekthi yebhizinisi. Kodwa-ke, uma usukulungele, khona-ke noma yibuphi ubunzima bungaphikiswa kalula. Lapho wenza i-franchise, udinga ukunaka abancintisana nabo. Impela akekho kubo ozofuna ukuyeka izimakethe ngaphandle kokulwa. Ngemuva kwakho konke, ziletha izinga eliphezulu lemali engenayo, ikakhulukazi lapho kunezinga eliphezulu lokufunwa okusebenzayo, ngakho-ke, lapho usebenzisa i-franchise, kufanele wazi kahle ubungozi obukusongelayo.

Uzokwazi ukuphatha kahle imisebenzi yanoma iyiphi ifomethi, uyenze ngaphandle kwamaphutha. Ukuze wenze lokhu, kwanele ukuthola imithethonqubo ku-franchisor bese uyisebenzisa kuze kube sezingeni eliphezulu. Uma uvule isitolo se-pancake se-franchise, nakanjani uzoba nethuba lokukhipha ukwakheka kwangaphakathi ngokuhlangana okuphelele nokwangempela. Futhi, ukwakheka kwangaphandle kwama-facade kufanele kuhlanganiswe nesampula yoqobo. Abasebenzi bakho be-pancake house franchise kuzodingeka ukuthi bagqoke iyunifomu ekhethekile. Kuphakathi kokuthi uthola umfaniswano wabasebenzi ophelele nge-franchise, noma izifanekiso nje zithunyelwa kuwe. Zisebenzisele ukuthunga futhi ungasilingisa ngokuphelele isitayela sohlobo oluyingqayizivele.

Ukwethulwa kwe-pancake franchise kungumsebenzi webhizinisi onzima kakhulu. Okokuqala, udinga ukunquma lapho ungamaketha khona imikhiqizo. Sidinga izinga eliphakeme lekhono lokuwela izwe ukuze kuhlale kunesidingo esisebenzayo. Ngaphezu kwalokho, kufanele ucabangele izimangalo neziteshi zangasese nezezifo ezingase ziphakame zimelane nawe. Konke kufanele kwenziwe ngokuhlanzekile, ngokuhambisana nezindinganiso zenhlanzeko. Ngemuva kwalokho ngeke kube nezikhalazo nge-franchise yakho yendlu ye-pancake.

Nokho, inkohlakalo ivame ngempela kwamanye amazwe. Izikhulu ezingathembekile nezingathembekile zingase zizame ukuqola imali. Kuyiqiniso nje elidinga ukucatshangelwa. Ngakho-ke, lapho usebenzisa i-franchise yesitolo se-pancake, udinga ukugxila kulo lonke ulwazi oludingekayo ezandleni zakho. Ngalezi zinhloso, ukuhlaziywa kwe-SWOT kufanelekile. Izokusiza ukuqoqa imininingwane mayelana nobuhle nobubi bakho, izinsongo zebhizinisi, namathuba ahlukahlukene. Ngaphezu kwalokho, lolu lwazi kufanele lusetshenziswe ngenkathi kwenziwa imisebenzi yokulungiselela.

Ukuhlaziywa kwe-SWOT ye-franchise ye-pancake nakho kufanelekile vele ngenkathi kwenziwa iphrojekthi yebhizinisi. Izokusiza ukuthi uthuthuke ngokuqhubekayo, uqhubeke nokwandisa okunye, futhi wandise umkhakha wakho wethonya. Udinga ukukhula njalo, ngaphandle kwalokho, ibhizinisi liqala ukwehlisa isithunzi. Ngakho-ke, njengengxenye yokusebenzisa i-pancake franchise, kufanele wazi kahle lezi zinhlelo ezidinga ukwenziwa. Kuyadingeka futhi ukuthi uhlale ubheka ngohlelo ukuze ungaphambuki kakhulu kulo.

I-franchise ePoltava ingaba yibhizinisi eliyingozi kakhulu, noma kunjalo, ubungozi kufanele ikhandlela. IPoltava yaziwa endaweni eyayiyiSoviet Union njengedolobha elihle impela, kepha kunzima kakhulu ukubiza iPoltava ngedolobha lezivakashi. Lokhu kusho ukuthi uma uphromotha ilungelo kuleyo nsimu, udinga ukuthembela kuphela ekufuneni okusebenzayo okuvela kubahlali bendawo. I-Poltava iyathandwa ngabantu bayo, ngakho-ke, uma uvula ilungelo lensimu yaleli dolobha, udinga ukucabangela izintandokazi zabo ukuze bakuphathe ngezinga eliphezulu lokuthembeka. Ilungelo elithile lilungelo elinjalo lokusebenzisa uphawu oludumile lokuhweba nolwazi lwalo, olunikezwa abasabalalisi bakwelinye izwe. Ngaphezu kwalokho, ngelungelo lokusebenzisa i-franchise, i-franchisee ayiphoqelekile ukukhokha isethi ephelele yezimali ezahlukahlukene.

Okokuqala, uma uvula i-franchise endaweni, udinga ukudlulisela kuma-akhawunti e-franchisor imali efinyelela ku-11% wevolumu yotshalo-mali edingekayo ukwenza le phrojekthi.

I-franchise ePoltava ingahlinzeka ngesidingo sokukhokha imali ebizwa ngama-royalties. IRoyalty inani lemali elibalwa njengephesenti, kusuka kwababili kuya kwabayisithupha, lenzuzo noma inzuzo etholakele. Ngaphezu kwalokho, uma usebenza nelungelo endaweni leyo, kungadingeka ukhokhe imali yokukhangisa. Iphinde ikhokhwe njalo ngenyanga njengama-royalties, ivolumu yayo isukela ku-1 kuye ku-3% wenzuzo. Sebenza nge-franchise edolobheni kahle ngaphandle kokwenza amaphutha, njengoba usuqede izinyathelo zokuhlaziya ngaphambilini. Izinyathelo ezinjalo zikusiza ukubhekana ngokushesha nangendlela efanele nefomethi yamanje yomsebenzi wehhovisi.

Ilungelo edolobheni yithuba lakho lokuthola imiphumela emihle emncintiswaneni ngezindleko eziphansi zezezimali. Inqubo yokusebenzisana nelungelo lapha ayikudali ubunzima uma unolwazi olusesikhathini samanje mayelana nezici zesifunda zalo mbuso. Sebenza nge-franchise ngaphandle kokwenza amaphutha-ke, uyakwazi ukunciphisa izindleko zakho ezingalindelekile.