Ama-franchise webhizinisi awabizi kumabhizinisi amancane noma aphakathi nendawo ngokufuneka kakhulu namuhla. Ama-Franchise ngokwawo angukuhlinzekwa kwamalungelo abasebenzisi okusebenzisa igama (brand), uphawu olunebhizinisi emkhakheni othile womsebenzi, osungulwe ngaphansi kwezimo ezithile, okungabizi noma okubiza kakhulu. Ukuthenga ama-franchise kunomthelela omuhle ebhizinisini lakho uma wazi ukuthi ungaqhubeka kanjani. Ama-Franchise angacatshangwa njengesivumelwano sokuqasha isikhathi eside ngemibono yebhizinisi, ukuqala kokuqala, namanye amalungelo. Namuhla, akukho okungenzeki, uma ngaphambili bekudingeka ukucabanga ngokuzimela, ukubonisana nokukhokhela imininingwane, namuhla, ngenxa yentuthuko ye-IT, kuyashesha impela futhi kuyasebenza ukuthola ama-franchise ebhizinisi afanele, kusetshenziswa ikhathalogu yama-franchises, ekhombisa izindleko ezingabizi . Ukutholakala kwethuluzi nokuhlukaniswa, ukuhlunga idatha yokusesha, kuyatholakala ukwenza lula futhi kuthuthukiswe idatha etholakele, kanye nokwandisa amahora okusebenza, ngenxa yesikhathi, imali.

Ngaphambi kokusesha, kufanele unqume ukuthi yini oyicabangayo njengebhizinisi lakho, yisiphi isihloko, imiphi imininingwane oyibonayo, abale imali yokuqalisa, ngoba ngokuthenga ama-franchise angabizi kungenzeka ukuthi ulahlekelwe. Uma, noma kunjalo, ungakasithathi isinqumo ngobubanzi bebhizinisi lakho, khetha ama-franchise kokukhethiwe okwethulwe, kukhona okungakuphendulela. Kulokhu, kunesiza esithile, esinikezwa ama-franchise amanje, imibandela, izinketho zokukhokha, ngokuhlunga izinhlobo ezibizayo nezingabizi. Ngemuva kokutholwa, ngokuzenzakalela uba ngumnikazi webhizinisi lakho nama-franchise, amele izintshisekelo endaweni esunguliwe. Lapho uthenga ama-franchise, uzothola imishini engabizi kakhulu noma uhlelo lwebhizinisi lwezimpahla, ngobungozi obuncane ebhizinisini lakho. Kungenzeka usebenze ngaphansi kwama-franchise osindisa ekukhangiseni, ekwenyuseni ibhizinisi. Ngemuva kwakho konke, njengoba wazi, iminyaka yokuqala inzima kakhulu futhi ibiza kakhulu ngokombono wezezimali.

Uma kunesidingo, ungasebenza nedatha ye-franchisor. Izinhlobo eziningi zebhizinisi ezidingekayo ngama-franchise emkhakheni wezokudla, izinqubo ze-cosmetology kanye ne-salon, ezohwebo, izinsizakalo, izinkampani zomshuwalense, njll., Kepha ungazijwayela ngemininingwane eminingi kuwebhusayithi. Ngaphezu kokubonisana, ungakhetha inkambu yomsebenzi oyifunayo. Bala imali engenayo yesikhathi esithile ngezinsizakalo ezingabizi ngezindleko eziphansi. Futhi, kufanele kukhunjulwe ukuthi lapho utshala imali ebhizinisini lama-franchise, udinga ukucacisa inkokhelo yesamba. Namuhla, lesi sihloko sithuthukiswe kabanzi, ngakho-ke kunezinto eziningi ongakhetha kuzo, lapho ufuna ibhizinisi elingabizi kakhulu, noma ama-franchise, kuneziphakamiso ezingaphezu kwekhulu namashumi ayisikhombisa.

Esizeni, ungajwayelana nje nokukhethwa kwebhizinisi, ama-franchise, izindleko, kepha futhi nezinkomba zansuku zonke zezibalo, masonto onke noma ngenyanga, bona izilinganiso, ujwayelane nemibono yebhizinisi, ucele uhlelo, funda izindaba nezindatshana zezigaba zokuthengisa ngama-franchise amasha, ukuthandwa, izinhlobo zebhizinisi ezifakazelwe, ngokukhokha okusheshayo. Futhi, kukhombisa inani lotshalo-mali (elingabizi, eliphakathi, futhi elibizayo), idolobha nedolobhana. Noma ngabe ukhetha kuphi, kufanele kukhunjulwe ukuthi ibhizinisi kufanele libe njengokuthanda kwakho. Kuyaqapheleka futhi ukuthi isiza alisebenzeli kuphela ukucinga ama-franchise ebhizinisi kepha futhi nokuhambisa umbono wakho, ungeza ama-franchise akho kukhathalogu usebenzisa imigomo yokubambisana enikeziwe. Kuyafaneleka ukukhumbula ukuthi amaphuzu amaningi ebhizinisi lakho ezweni lakho nakwamanye amazwe, ayanda isidingo, imali engenayo, isimo. Kuyafaneleka ukuqonda ngokunikeza ama-franchise ngohlobo oluthile lwesigaba eshibhile sebhizinisi. Ngokushesha ukukhokha, izindleko ziyanda.

Into esemqoka ukukhetha ipulatifomu efanele yokukhangisa yama-franchise nge-SEO traffic. Lapho sandisa ibhizinisi lakho, ingosi yethu izoba umsizi ongenakubuyiselwa endaweni iminyaka eminingi, njalo ngonyaka iheha abalingani abangaba khona (ama-franchisees) ebhizinisini lakho. I-franchiser isiza i-franchisee ekuqeqesheni, ithole amaklayenti, futhi ikutshele ngezici ezibalulekile zebhizinisi lakho.

Ukuze uthole imininingwane eyengeziwe, udinga ukuthumela isicelo nge-imeyili noma ushayele inombolo ukuxhumana nomxhumanisi. Ingosi yethu yethulwe hhayi abaqalayo kuphela kepha nabadlali bemakethe abanolwazi abadinga futhi abangadingi ukukhangisa okwengeziwe. Ochwepheshe bethu basiza ngokusekelwa ngezinsizakalo nezeluleko ubusuku nemini, besiza ngezinhlelo zokusebenza nokuthola ukucutshungulwa kwezincomo zabathengi abangaba khona. Sikubonga kusengaphambili ngentshisekelo yakho futhi sibheke phambili ekubambisaneni kwesikhathi eside.

I-franchise yokuthengisa ikunikeza ithuba elihle kakhulu lokulawula ngempumelelo noma yimuphi umuntu oncintisana naye emakethe. Lokhu kwenzeka ngoba wena, ngokusebenzisa i-franchise, unethuba elibaluleke kakhulu empikiswaneni yokuncintisana. Okokuqala, i-franchise yokuthengisa ikunika ithuba lokwenza imisebenzi egameni lenkampani eyaziwayo, ephumelelayo nedumile. Lokhu impela. Ikakhulukazi uma ithandwa emhlabeni wonke, kufaka phakathi nasendaweni yesifundazwe sakho. Thola okuningi ku-franchise yakho futhi izokuvuza.

Ungajabulela ukuthi izinga leholo lakho likhula kanjani. Uyakwazi ukukopisha ngokuphelele umkhiqizo wokuqala futhi uwusebenzise ukuze ube ngusomabhizinisi oncintisana kakhulu. Ukusebenza lapho usebenzisana ne-franchise akuhlangabezani nobunzima obukhulu. Ngaphezu kwalokho, ungabanqoba kalula uma bevela. Noma yiziphi izinkinga azisakubangeli isidina, njengoba zingaxazululwa ngosizo lwamathuluzi atholakalayo. Uthola amathuluzi avela ku-franchisor, zenzele ngokwakho ngokususelwa kulwazi onalo. Usebenza kwi-franchise futhi uzibandakanya ekuqaphelisweni kobuchwepheshe ukuze ukhuphule izinga lezinzuzo kulo msebenzi.

Udinga ukucabangela iqiniso lokuthi i-franchise ibiza imali. Ekuqaleni, lokhu kungumnikelo wesamba, kwenziwa esigabeni sokuqala. Ivolumu yayo isukela ku-9 kuye ku-11%, ngaphezu kwalokho, ibalwa njengephesenti lenani eliphelele. Ngaphezu kwalokho, uma uthatha isinqumo sokubandakanyeka ku-franchise ukuze ugcwalise, kuzodingeka uqonde kahle ukuthi ubophezelekile ukukhokha imali ku-franchisor njalo ngenyanga. Ulindele izinkokhelo ezivela kuwe ezibalelwa ku-3 kuya ku-10% njalo ngenyanga. Kushiwo iminikelo emibili yaphakade. Eyokuqala futhi ebaluleke kunazo zonke ibizwa ngama-royalties, isitolimende sesibili sokuthengiswa kwe-franchise sibizwa ngokuthi ukukhishwa kwezikhangiso zomhlaba wonke.

Sehlangene, le minikelo emibili ifaka umthwalo omkhulu kwisabelomali.

Ngaso sonke isikhathi yenza kuphela ngemuva kokuthola ulwazi olusesikhathini futhi ukwazi ukulusebenzisa. Ukuba ne-franchise yokuthengisa kukunikeza ithuba elifanele. Kuyadingeka ukuthi wenze kuphela ngomcabango onekhono, ngakho-ke, amaphutha azobe engajwayelekile. Kumele wazi kahle ukuthi udinga ukuba nolwazi lokuhlaziya onalo. Ukuhlaziywa kwe-Swot ekuthengisweni kwe-franchise kuyasiza. Kuyithuluzi elizuzisa kakhulu futhi eliphumelelayo.

Awudingi ukuyikhokhela noma yini uma uyenza ngaphandle kokusebenzisa izinhlelo ezifanele. Kusizinda somphakathi futhi akufanele ube nobunzima ekuyenzeni. Ngakho-ke, i-franchise iletha izinga eliphakeme lemali engenayo uma uhlaziya imininingwane yezibalo nayo yonke imininingwane efanele etholakalayo ngaphambi kwesikhathi. Ngemuva kwakho konke, noma ngubani oxwayiswayo uhlome ngezikhali. Lesi sisho sisebenza futhi lapho usebenza nge-franchise yokuthengisa.

I-franchise yomkhiqizo ngumsebenzi ofanele kakhulu, ngesikhathi sokuqaliswa kwayo ongabhekana kalula nobunzima obuhlukahlukene. Kodwa-ke, njengomhambisi okhethekile womkhiqizo owaziwayo ophumelelayo, uyakwazi ukuwanqoba. Ukuze wenze lokhu, unakho konke okudingayo, kusuka kubuchwepheshe obusezingeni eliphakeme nomkhiqizo owaziwayo kuya ekwazini okungajwayelekile nakwimishini engenawo ama-analog emakethe yasendaweni. Yenza imisebenzi yomkhiqizo wakho ngezinga eliphezulu lobuchwepheshe, ngakho-ke ngokuhamba kwesikhathi awunabo ubunzima. Unawo wonke amazinga adingekayo onawo ngokuphelele. Banikezwa yi-franchisor futhi okusalele ukuzisebenzisa kahle.

Uphawu lokuhweba lohlobo olwaziwayo ngokwalo selivele luphawu lwempumelelo. Ngakho-ke, ngosizo lwayo, kungenzeka ukuheha inani elikhulu labathengi. Kepha, njengoba kungenzeka uqagele, lapho wenza i-franchise yomkhiqizo, akwanele ukuheha ikhasimende. Usadinga ukukhonzwa ezingeni eliphezulu lobuchwepheshe ukuze abe nesifiso sokuqhubeka nokusebenzisana nesikhungo sakho se-franchise. Ukuze wenze lokhu, kufanele uqeqeshe abasebenzi kahle, ubanikeze yonke imininingwane edingekayo. Kuyadingeka ukuqhuba ukuqeqeshwa kwabasebenzi ngakho-ke ngesikhathi sokutholwa kwe-franchise yomkhiqizo awunabo ubunzima obuhlukahlukene. Yenza ngendlela efanele kulesi simo futhi unake ukutadisha izibalo zama-franchise.

Ikunikeza umbono wokuthi siyini isimo sangempela ngaphakathi kwalesi sikhungo nokuthi yini okudingeka yenziwe ukuze kubuse ngempumelelo, ukuthola isikhundla esiphambili emakethe.

Lapho uxhumana nomkhiqizo owaziwayo, i-franchisor ikubeka izibopho ezithile. Awubophezelekile ukwenza izitolimende zenyanga kuphela. Udinga futhi ukwazi kahle ukuthi ungadala umonakalo ongalungiseki kusithunzi senkampani uma wenza imisebenzi oyabelwe ngokunganaki. Ngemuva kwakho konke, izindleko zedumela azijabulisi neze. Kunzima ukungathathi hlangothi, ngokungafani nokulahleka kwezezimali. Ngakho-ke, kuyadingeka ukwenza okuthile, ukufeza zonke izibopho ezikhona.

Lapho usebenzisana ne-franchise yomkhiqizo, ungahlaselwa ngabancintisana nabo. Kungaba kokubili okwejwayelekile, ukubambana kwendabuko, kanye nokusetshenziswa kwezindlela ezahlukahlukene zezindlela ezingezona ezendabuko. Uma ulungiselela kahle, khona-ke ngisho nosongo olunjalo lungamiswa ngempumelelo. Lapho ugcwalisa icala lomkhiqizo, udinga ukuthi wazi ukuthi iholo lakho kufanele libe phezulu ngangokunokwenzeka. Akudingeki nje kuphela ukuqinisekisa impilo enhle yakho. Nge-franchise yomkhiqizo, unezibopho ezithile kulo mkhiqizo. Kufika ku-9% wemali engenayo yenyanga kufanele idluliselwe ku-franchisor.

Impela, leli nani liyahlukahluka futhi alincikile kuphela enanini lemali yakho engenayo kodwa nasezimeni okwazile ukuzizuza.

Ama-Franchise ase-Indonesia asebenza ngendlela efanayo nakwezinye izindawo. Lo msebenzi ubonakala ngokungabikho kwesidingo sokusungula okuthile okusha. Usomabhizinisi onentshisekelo nge-franchise umane athathe imodeli yebhizinisi eselilungisiwe ayisebenzise endaweni ahlala kuyo. Lokhu kulula kakhulu kulabo bantu abanesifiso sokutshala izimali zezimali, babe nezinsizakusebenza ezinjalo, futhi baqonde okuthile ebhizinisini. Vele uthenge i-franchise njengethuba lokuxhaphaza igama lomkhiqizo othile namasu, amathuluzi nezinsizakusebenza ozithola ekuthengisaneni. I-Indonesia yizwe lapho ama-franchise abelokhu emakethe isikhathi eside, futhi umthetho ulungiswa kahle kulolu hlobo lomsebenzi.

Izivakashi eziningi zivakashela e-Indonesia, yingakho ama-franchise akuleli ethandwa kakhulu. Abantu bayathanda ukuthola okuthile abakujwayele futhi basebenzise izinsizakalo ezinjalo noma bathenge imikhiqizo ehlobene nayo. Ama-Franchise e-Indonesia azosebenza ngokuya ngephethini enqunywe kusengaphambili, ebekiwe kwinkontileka. Isivumelwano siqukethe lonke ulwazi mayelana nokuthi yiziphi izinkokhelo zezimali okufanele uzidlulisele ku-akhawunti yenkampani othenga kuyo le franchise. Lapho uxhumana neziphathimandla zase-Indonesia, kuyadingeka ukucacisa kusengaphambili wonke amaphuzu maqondana ne-franchise nemisebenzi yayo. Ngakho-ke ungazilungiselela kusengaphambili bese wenza isinqumo esifanele sokuphatha.

Vele uthenge i-franchise e-Indonesia bese uyisebenzisa ukuze ube yibhizinisi eliphumelela kakhulu.