Isosiyete ikodesha francise numushinga wubucuruzi ufite akamaro, mugihe cyakazi aho ibibazo byingutu byanze bikunze bivuka, ibyo nabyo bikaba bishobora kuneshwa nicyubahiro ukoresheje ibikoresho byinshi. Kurugero, kubisesengura ingaruka n'amahirwe, isesengura SWOT nigikoresho cyiza. Bituma kandi byoroha gutunganya ibyiza nibibi byumushinga wubucuruzi. Kugirango ukore neza ibikorwa byubukode kuri francise, birakenewe guhora wiga imibare. Ibi biroroha cyane gufata ibyemezo byubuyobozi, gucunga amafaranga yisosiyete hamwe numwanya wikigo kumasoko kuko nukwongera icyuho cyabanywanyi, uremeza urwego rwo hejuru rwubwishyu. Abakiriya bawe bagomba kunyurwa mugihe usaba serivisi yo gukodesha ibigo.

Ikibazo ntabwo kireba inshingano zamafaranga gusa, ahubwo kireba no gushaka kugumana izina ryabafaransa kurwego rwo hejuru.

Kugirango ushobore gukora neza imirimo ya francise yikigo runaka, birakenewe kubaka umubano ukwiye: guhagarika uburiganya kuruhande rwabandi bahanganye. Abakinnyi b'isoko bashoboye gukoresha uburyo butandukanye. Ntibasigaye inyuma n'abayobozi batitonda, nabo bateza inzitizi ku nzego za leta mu buryo bwo gutanga imisanzu itemewe na ba rwiyemezamirimo bakora kuri francise. Nubwo bimeze bityo ariko, mugihe cyo kubahiriza byimazeyo amategeko, nta bushobozi bafite, kubwibyo, mugihe ushyira mubikorwa uruganda rukodesha uruganda, ntukirengagize izi ngingo, kandi urebe neza ko uzubahiriza amabwiriza yashyizweho naba francisor. Ni muri urwo rwego, ntutinya no gufatwa n’igitero, ariko birakwiye ko ukoresha serivisi z'umutekano ugirana amasezerano n’urwego rushinzwe umutekano.

Amashanyarazi muri Jeworujiya akora akurikije amategeko ashyirwa mu bikorwa. Inzira zose zigomba kwitabwaho cyane mbere yo gufata ubu bwoko. Birakwiye ko tumenya ko francise numushinga woroheje wubucuruzi ugomba gushyirwa mubikorwa ukurikije amabwiriza umugurisha ateganya. Biroroshye cyane kuruta gutangiza umushinga wawe. Gura francise hanyuma ukore ibikorwa byo mubiro, uyobowe namategeko n'amabwiriza usanzwe ufite kubagurisha. Jeworujiya ni igihugu cyiza gifite francises nyinshi zimaze gukorera kubutaka bwacyo.

Ibigo byinshi bitaragera kuri iri soko bityo rero birakwiye ko ureba neza Jeworujiya kuko uko byagenda kose hazaba hari aho francise nshya itarageragezwa kubutaka bwiki gihugu.

Abo bantu batuye ku butaka bwayo bishimiye Jeworujiya. Abaturage b'iki gihugu bazwiho kwakira abashyitsi, bivuze ko franchise izakirwa n'ibyishimo. Abantu bakunda ibintu byose bishya, kubwibyo, kuzamura francise nshya muri Jeworujiya ntabwo bizaba ikibazo. Ikintu nyamukuru nuguhitamo imishinga yubucuruzi ikwiye, gukoresha ikirango cyayo, no kuyoborwa namabwiriza. Nibyo, francise muri Jeworujiya irashobora gukora neza mugihe uzanye umwihariko wawe mwiza. Ibi birashobora kuba, kubijyanye na cuisine, ubwoko bw uburyohe bwigihugu buranga ibiryo byose byo muri kano karere.

Ubufaransa muri Jeworujiya buzakuzanira urwego rwo hejuru rwinjiza niba ukora byose neza.

Ubufaransa bwubucuruzi bukodeshwa nubucuruzi bushimishije kandi butanga icyizere. Kugirango ubishyire mubikorwa, ugomba kuvugana nubushakashatsi bukwiye cyane. Uzagira amahirwe yose yo gutsinda niba ukurikiza inzira ibanza. Shyira mubikorwa francise yawe yo gukodesha imishinga neza kandi neza, utibagiwe nibintu byose. Ndetse ibintu bisa nkibidafite akamaro birashobora kugira uruhare runini. Kora bike kubakiriya bawe kurenza abo bahanganye.

Ibi bizamura ubudahemuka bwabo. Ubufaransa bwubucuruzi bukodesha bugomba gukorana nurwego rwo hejuru rwikora. Komeza ibikorwa byawe byo mu biro hamwe nububiko bwawe. Imyambarire igomba gukurikizwa birambuye nabakozi bawe kugirango hatagira ingorane mugihe cyo kugenzura. Ubufaransa bwubucuruzi bukodeshwa buzakora neza mugihe hariho ingamba zo kwitegura ubwoko bwiza. Ugomba kuba witeguye byimazeyo ko abanywanyi bazakurwanya. Nanone, cheque zitandukanye ziva muri leta zigomba kwihanganira.

Niba uhisemo kwishora mubucuruzi bwubukode, gura francise. Bizagufasha guhangana neza ninshingano iyo ari yo yose. Uzagomba kwishyura inshuro imwe, ariko, iyi ni ubwishyu rimwe gusa, kandi ingano yayo ntirenza 11% yishoramari. Byongeye, gukorana na francise kubucuruzi bukodeshwa, uracyafite gukuramo amafaranga. Kurugero, ibi nibihembo. Hamwe nubukode, hariho n'amafaranga yo kwamamaza, ariko, ni kimwe cya kabiri.

Muri rusange, mugihe ugurisha francise kubucuruzi bukodeshwa, uzishyura bitarenze 9% byubucuruzi cyangwa amafaranga yinjiza buri kwezi. Byose biterwa namasezerano azandikwa. Kora hamwe nisesengura rya swot mugihe ushyira mubikorwa ubucuruzi bukodeshwa. Ubufaransa nigikoresho cyiza, ariko, uracyakeneye kuruhuka. Birakenewe kwibanda cyane kubikorwa byakazi. Niba ushaka gukorana na francise yo gukodesha, igomba kubyara urwego rwo hejuru rwinjiza. Nyuma ya byose, ugomba kwishyura uburenganzira bwo gushyira mubikorwa umushinga mu izina ryikirango cyicyitegererezo kizwi.

Ubufaransa muri Havana buzakorana nubushobozi buhebuje, ariko iyo bishyizwe mubikorwa neza. Muri rusange, francise ntakindi kirenze gushyirwa mubikorwa n'imishinga y'ubucuruzi bw'amashyaka abiri. Igice cya mbere ni nyiri francise. Iri shyaka rirashobora gukoresha francise uko ishaka. Ariko, niba hari amasezerano yamaze gukorwa hagati ya francisor nuwagabanije, noneho inshingano zombi zigenga ibikorwa. Birakenewe gusa gukora ibyateganijwe murwego rwibikorwa bya francise.

Nta na rimwe amabwiriza akwiye kurenga. Havana ni umurwa mukuru wa Cuba, francises muri uyu mujyi zimaze igihe kinini. Nubwo bimeze bityo, amarushanwa ntabwo akomeye nko mubihugu byinshi byuburengerazuba. Ba mukerarugendo bashimishijwe na Havana. Ubufaransa bushobora gukorera inyungu zabo. Kurugero, irashobora kuba cafe, resitora, amahoteri, amacumbi, cyangwa indi serivise iyo ari yo yose itanga amahirwe yo gukurura ba mukerarugendo. Mubyukuri, mugihe ukora francise muri Havana, ntuzibagirwe kubaturage baho.

Igomba guhabwa serivisi nziza. Buri gihe kora gusa ukurikije amabwiriza. Ntugomba na rimwe gukora ikosa rikomeye mugihe ugurisha francise muri Havana. Ubu bwoko bwubucuruzi bworoshye gukora, ukeneye kwibanda gusa. Mugihe ubonye francise muri Harbour, ugomba kandi kwibuka igihombo kitemewe. Birakenewe kugenzura ibikorwa bya biro hafi bishoboka. Ibikorwa bikorwa bikurikiza amabwiriza, atanga inyungu nziza zo guhatanira.

Ubufaransa bwa Havana bufite uruhare runini.

Ukoresheje francise, birashoboka kuganza abo duhanganye neza. Abanywanyi gusa ntacyo bafite cyo kukurwanya. Baritwara neza, nubwo, burigihe hariho ingaruka zituruka kubarwanya. Rwose, guverinoma nayo itanga ibyo isaba. Nkuko bisanzwe, leta ntivanga mubikorwa bya francise. Nibiro bihagarariye ikindi gihugu, isosiyete iyo ariyo yose irashobora gukorera muri Havana.

Niyo mpamvu franchise itanga ishyirwa mubikorwa ryamahirwe yo gukora mubiro kuko ushobora kuza kumasoko, kugurisha ibicuruzwa byawe, gushaka abashoramari baho. Rwiyemezamirimo ubwe ashora imari. Bishyura kandi francisor. Bisubiye, francisor murwego rwa francise mumujyi wa Havana itanga ubufasha bwose bujyanye. Ntabwo igizwe gusa ninkunga yamakuru. Akenshi francisor igira uruhare rutaziguye mu gufungura umushinga. Uretse ibyo, iyo ukora akazi ko mu biro, ufite umuyobozi wawe, ibi bikunze gukoreshwa mugihe ukora imyitozo ya francise.

Ntacyo bitwaye niba ukorera ku butaka bwa Havana, cyangwa ukora ibikorwa bitandukanye. Iyo wujuje francise, umuntu agomba kumenya ko ubucuruzi bugeramiwe. Ibi ni ibintu bisanzwe, ntabwo ari Cuba gusa ahubwo n'isi yose muri rusange. Kuri ubu mugihe, franchise iri mubibazo. Icyifuzo gikwiye cyagabanutse nyuma yicyorezo. Abantu bakunze gutinya kugura. Ibyo aribyo byose, francisees zimwe ntabwo zagize ingaruka kubibazo.

Ahubwo, bagize ingaruka nziza, bungutse ikindi. Kurugero, francise muri Havana irashobora kuba umushinga wo gutanga ibiryo. Iki gikorwa ntabwo kijyanye no kubuzwa, cyarakuze. Kimwe nikindi gikorwa cyibikorwa, mugihe cyibibazo bitanga urwego rwo hejuru rwinjiza. Usibye kurugero ruvuzwe haruguru, urashobora gusuzuma ishyirwa mubikorwa rya porogaramu zitanga itumanaho hagati yabaguzi kandi, muri rusange, hagati yabantu. Izi porogaramu zifite urwego rwo hejuru rwo gukundwa, kandi hariho ubundi buryo bwo gutsinda bwa francise. Hamwe na hamwe, kubutaka bwa Havana, urashobora kubona icyicaro aho ushobora kwinjiza.