Inyungu ku ishoramari rya francise igira ingaruka zikomeye kumajyambere yumuryango ukora ubucuruzi bufatanije na software ya USU. Kugirango ubone inyungu kuri francise, ugomba kuvugana ninzobere zacu zishobora kwerekana abaterankunga muburyo busanzwe uburyo bwo guteza imbere ubucuruzi. Ugenda buhoro buhoro ushyiraho biz hamwe no kugaruka kumikoro yifaranga, bijyanye na franchise, nkigicuruzwa cyibikorwa byingenzi byakozwe, bizana inyungu zikenewe. Biroroshye cyane guteza imbere francise kuruta gutegura gahunda yawe yimirije. Twabibutsa ko ingaruka zo gukora igaruka ryishoramari rya francise zigabanuka cyane niba ukurikiza byimazeyo inama abahanga bacu batanga. Kugirango utangire ubucuruzi bwawe bwite, isosiyete USU Software irashobora gutanga gahunda zitandukanye hamwe nibitekerezo byubufatanye bijyanye no gushiraho biz.

Turashobora kuvuga ko uruhande rwakazi rwitsinda ryatoranijwe rya USU ryibanze ku iterambere ryimishinga muburyo bwiza, hamwe nintererano ikomeye mugutezimbere isosiyete kugirango hatoranijwe kugaruka kubitekerezo biz. Urashobora gufungura ibiro bifite ibyifuzo byubucuruzi bidasanzwe byikigo cyacu USU Software, gifite gahunda zishoramari, hamwe nimishinga itandukanye yishoramari yatunganijwe hamwe na gahunda yuzuye. Twabibutsa ko gufungura francise hamwe ninyungu zumutungo wishoramari bikwiye inyungu zamafaranga ukeneye gushora. Mugihe cyo kugaruka kwumushinga, birakwiye kubara neza ingaruka zose zihari, iyo, mugihe cyo kubona ingamba, zigabanuka kugeza kuri zeru. Gutanga uburenganzira bwo gukoresha ikirango, hamwe no gushiraho ibicuruzwa, amategeko nubucuruzi byo gucunga ingamba hamwe ninyungu mugihe, bifasha kugabanya ibyago byo gusenyuka mugushinga franchise biz. Ba ubucuruzi bwunguka, hamwe na francise yo kwishyura kandi, nyuma yigihe gito, umushinga wuzuye wuzuye aho imbaraga zose zigitutu zigaragara mugihe. Ubucuruzi bufite umushinga wo kugaruka gushora imari irakunzwe cyane, hamwe nibyerekezo byinshi bitandukanye, aho buri muguzi ashobora guhitamo umushinga ujyanye numufuka.

Nibyiza kugura igitekerezo cyo kugaruka muganira kuri buri kibazo cyimpanuka ninzobere zisosiyete USU Software,, kugirango, kugirango uteze imbere ibitekerezo byawe, ukora ikiganiro cyuzuye nawe hamwe nubushakashatsi burambuye kumushinga wingenzi wuburyo bwatoranijwe. Niba ushishikajwe no kumenya byinshi kubyerekeye isosiyete ikora software ya USU, turashobora kugusaba gusura urubuga rwacu rwa elegitoronike, aho uzakira urutonde rwuzuye muburyo burambuye bwamakuru yingirakamaro ajyanye no gutanga imishinga yacu yo gushora imari. Urubuga rutanga kandi urutonde rwumubare wandikirwa hamwe na aderesi imeri, hamwe namakuru yemewe kugirango afashe abaguzi nababishaka kuvugana nabakozi bacu. Muyandi magambo, isosiyete yacu USU Software, itanga ubucuruzi bwubukode, bigaragazwa nubwiza nubushobozi, kuko byoroshye gushyiraho ingamba zubushake kuruta gukora biz wenyine. Urashobora kubona francise yo kwishyura hamwe nurutonde rwuzuye rwamabwiriza yo gukora, hamwe nibisobanuro byuburyo bwo kugurisha, kugirango utezimbere byihuse kandi wagure ibikorwa, uhugura abakozi. Igiciro cyo gufungura francise yubucuruzi iratandukanye bitewe no kumenyekanisha ibicuruzwa no gukundwa kwishirahamwe ryabafatanyabikorwa. Turashobora kuvuga ko wishyura amafaranga inzira yamaze gutekerezwaho kugirango ugere ku ntsinzi, ahari umushinga witerambere wateguwe, aho uhera, nuburyo bwo gukora ejo hazaza kugirango uhangane nibibazo.

Mu bihe biri imbere, uzisanga munzira igana igitekerezo cyawe cyo kwishyura, hamwe n'amahirwe manini yiterambere binyuze mumishinga idasanzwe ya sosiyete yacu ishoramari USU Software. Igikorwa nyamukuru cyabakiriya nuguhitamo kwiza kwa franchise, kuzana umushinga wo kugaruka kubushoramari. Abakozi bacu baraguherekeza kugeza ubishoboye, gufasha no gutanga ibitekerezo byiza nkuko bikenewe. Twabibutsa ko francise yunguka nuburyo bwiza bwo gukoresha moderi yundi muntu kugirango utangire rwiyemezamirimo. mu murima udafite igishoro kinini, ukoresheje izina ryumuryango. Niyo mpamvu, buri kigo cyubucuruzi gifite uburenganzira bwo gufatanya ubufatanye no gufungura ishami ryacyo, gifite amahirwe yose yo kugera kubitsinzi mugihe gito gishoboka. Ugomba gusobanukirwa ko kugirango ushireho ubucuruzi bwawe bwujuje ubuziranenge kandi bunoze, ukeneye gusa gusaba francise yo kugaruka, ubishaka ufungura ubucuruzi bwawe bwite, ukorana nisosiyete yacu ya software ya USU yujuje ibyangombwa.

Franchise na franchisee nibisobanuro bifitanye isano cyane. Niba ushishikajwe na francise, noneho iyo ubonye uhinduka francisee. Ubu ni ubucuruzi bwunguka cyane, mugushyira mubikorwa ukeneye gukurikiza gusa amategeko kandi utangwa namabwiriza ya francise. Ntugomba kuzana ikintu gishya, kongera guhimba inzira yubucuruzi, gukora ibindi bikorwa bigoye. Birakenewe gusa kugura ubucuruzi bwiteguye, bwitwa francise. Umu francisee numuntu ufite uburenganzira bwo gukoresha ibikoresho isosiyete ikomeye yose ikoresha mukubaka ubucuruzi.

Ntugomba kuzana ikintu icyo aricyo cyose uhereye, ukeneye gukoresha igitekerezo cyiteguye. Mubyongeyeho, izina rimaze kumenyekana, bivuze ko ibiciro byo kongera urwego rwo kumenyekanisha ibicuruzwa byagabanutse cyane.

Mu rwego rwa francise, francisee igomba kugeza kubaguzi bayo gusa ko ibiro byahagarariye ibikorwa byaho byafunguwe mukarere. Nibihendutse cyane kuruta kumenyekanisha ikirango kitazwi guhera. Ubufaransa bushobora kuba ikawa ugura hafi ya cafe mugitondo, iduka ugura, pizzeria ifite izina ryisi kandi iherereye mubaturanyi b’umuguzi waho.

Ubufaransa buri hose kandi bugenda bwiyongera mubyamamare. Ubucuruzi bwiteguye gufungura icyitegererezo cya francise yemerera francisee gushora gusa umutungo wimari waboneka muburyo bwubucuruzi bumaze kugeragezwa kandi bukora. Ukeneye gusa gushyira mubikorwa neza bitangwa na francise. Franchisee ntakintu nakimwe ishobora guhura nacyo, kubera ko hari ubucuruzi bwihishe inyuma, ikirango kizwi, uburambe bunini bwakusanyirijwe mumyaka myinshi cyangwa imyaka mirongo yibikorwa bikomeye.

Franchising irangwa nurwego rwo hejuru rwo kwamamara mugihugu icyo aricyo cyose. Umuntu uhisemo kuba francisee arashobora gushora imari mumikoreshereze yimari, gushaka abakozi ukurikije ibipimo, kubaka inzira zubucuruzi, no kubona ibisubizo. Ndetse nibicuruzwa akenshi biva mubihugu bikomokamo franchise. Ibi biroroshye cyane kuko ushobora kuzigama umurimo nubutunzi. Ntabwo ari ngombwa gushyiraho ingamba cyangwa gukora ku kirango. Ibi byose bimaze kuboneka kuri wewe kandi bisigaye ni ugutangiza moderi ya biz yiteguye rwose izana umutungo wamafaranga nka bonus.

Umufaransa washoboye gukoresha neza francise yaguzwe, ahabwa igice kinini cyumutungo wamafaranga afite. Ingingo ya franchise iganirwaho muburyo butaziguye nuwabitanze kandi birashobora kuba bitandukanye. Kurugero, urashobora guhora ukuramo umugabane winyungu, cyangwa urashobora kumvikana kubindi bisabwa, byose biterwa na nyir'ikimenyetso cyakoreshejwe.

Birahagije gusa kugura francise no gukoresha uburambe bwose bwungutse nabasekuruza babanjirije abantu iyo bigeze kubirango bishaje. Ugomba kwitonda cyane ukirinda amakosa kuko ibitagenda neza mugushinga francise birashobora kugaragara hanyuma francisee yakira ibibazo aho kubyunguka. Ariko ibi ntabwo aribintu bisanzwe cyane, kubwibyo, ugomba kwibanda kubikorwa byukuri byo mubikorwa byo mubiro.

Kurikiza francise no kongeramo ibyongeweho murwego rwo guhatanira isosiyete yawe. Nyuma ya byose, francises nyinshi zikoresha uburyo bwaho, mugihe, urugero, muri McDonald bagurisha pancake niba iherereye muburusiya. Niba francise ihuye na McDonald ifunguye kubutaka bwa Qazaqistan, noneho cafe-ibiryo byihuse itanga amahitamo ya burger arimo inyama zifarashi kubaturage.

Ubufaransa bwububiko bwihuta nubwoko bwimishinga yubucuruzi mugushyira mubikorwa ukeneye gusobanukirwa neza nibyo uharanira. Kuba hari gahunda yamaze gutegurwa byerekana ko witeguye neza kurangiza imirimo yo mu biro. Mugihe ushyira mubikorwa francise, shyira amafaranga yihariye. Ariko, francise kububiko bwibikoresho bizatanga byanze bikunze kubera ko ufite urutonde rwibikoresho bigezweho ufite. Amakuru yose yakiriwe na francisor agomba kwigwa neza no kwitabwaho, kandi akanakoreshwa kubwinyungu zumushinga wubucuruzi. Korana na francise iduka ryihuta kugirango ugire amahirwe menshi kandi akomeye kurushanwa.

Ubwa mbere, uzaba ushyira mubikorwa ibikorwa bifite ireme ryiza kandi ryamamajwe neza. Bizakurura abakiriya bonyine. Kemura ibyuma byawe kurwego rwo hejuru rwubuziranenge, ujyana ububiko bwawe kurwego rushya. Ubufaransa buzagufasha guhangana ningorane zose. Urashobora kubitsinda byoroshye ukoresheje uburambe bwa rwiyemezamirimo wateye imbere. Azagabana amakuru yose aboneka, ikoranabuhanga, kumenya-uko, ndetse n'uburambe. Ibi byose abikora abikesheje ibyiringiro byumuntu ku ntsinzi ya francise yawe kumaduka yihuta.

Nyuma ya byose, yakira ijanisha ryamafaranga yakiriwe mugihe cyibikorwa byawe. Byongeye kandi, iyi ijanisha rirashobora gutandukana kandi rikagera kuri 9% yubucuruzi bwa buri kwezi washoboye kubona.

Kwizirika mububiko bwa franchise bizitabwaho bikwiye, kandi mugihe uhuye nabaguzi, urashobora kugera kurwego rwo hejuru rwa serivisi. Ibi byose bizaterwa nuko uzashyira mubikorwa ibikorwa byuzuye ukurikije amategeko yubucuruzi yatanzwe. Ufite kandi amahirwe akomeye yo gukorera abakiriya bawe muburyo ntawundi munywanyi ushobora. Nyuma ya byose, francise yihuta izashyira ibikoresho byujuje ubuziranenge. Kwizirika bizakenera kwitabwaho bikwiye, kandi ububiko bwawe bwubufaransa buzatanga amakuru yose ajyanye. Bizashoboka gukoresha amakuru asabwa kandi byoroshye gutsinda.

Gukora neza francise yihuta bizaguha ubushobozi bwo gutanga serivise nziza mugihe ukora bike birenze ibyo uhanganye nabo. Kurugero, usibye gucuruza ibicuruzwa mububiko bwa francise, urashobora kandi gukora installation kubiciro byiza cyane cyangwa ugashyiramo serivisi zawe mugiciro cyanyuma. Ibyo, nkuko byari bimeze, bitera abakiriya gusaba gusaba kugura ibicuruzwa bifatanije na serivisi.

Iterambere rya francises muri Peru rizakorwa muburyo bukwiye hamwe no gushiraho ikirango kizwi kandi kizwi cyane, cyibanda kumurongo munini w'abakoresha. Twabibutsa ko ikiguzi cya francise muri Peru kizaterwa nibintu nkurwego rwo kumenyekana kwikirango, uburambe bwimyaka myinshi kumasoko yo kugurisha. Ubufaransa muri Peru, kuruhande rwuwabikoze, bizafasha byimazeyo gutegura inzira yiterambere mugushiraho ingamba zidasanzwe zizaba zirimo ibyiciro. Biroroshye cyane kubaka ubucuruzi kuri francise muri Peru, kuko birakwiye ko tumenya ko ukuraho burundu ingaruka ningorane zitandukanye muriki kibazo, ukoresheje igice cyegeranijwe cyakazi. Ibihugu byinshi, bifite ibyiringiro bitandukanye byubufaransa, bizashobora kuzamura cyane ubucuruzi buciriritse, buciriritse n’ibinini, hashyizweho imishinga yemejwe ko yiteguye. Kugirango ushireho inyandiko hamwe nigaragara ryibibazo, ugomba kandi kuvugana nabakozi bikirango kugirango ubitange.

Benshi mu bahagarariye imishinga yabo, mbere yo gusezerana umubano w’abafatanyabikorwa, bazagirana ikiganiro aho bizashoboka kuganira ku cyerekezo cyigitekerezo, kwemeza igiciro cya francise, no kwinjira mubikorwa bikorana mugihe gito gishoboka.

Ububiko bwihuse nibikoresho byububiko mugihe cyo kubishyira mubikorwa birashobora guhinduka umushinga wubucuruzi ufite akamaro kandi wunguka. Nubwo bimeze bityo ariko, kugirango wirinde ingorane nyuma, ni ngombwa gukora imyiteguro myiza ibanza. Niba ukora muburyo bwa francise, ugomba gukora impapuro zujuje ubuziranenge, uharanira kugera kubisubizo bitangaje, noneho urashobora gutsinda wizeye amarushanwa. Iyo ukorana na francise, ububiko bwawe bufite amahirwe yose yo gutsinda mumarushanwa. Mu guhangana nabahanganye, uzaba umuyobozi wuzuye, utanga inyungu zikomeye kandi zikomeye. Kora neza, ukore mububiko bwibikoresho byubahiriza byuzuye ibikoresho bya franchise.

Kwigana amabwiriza no gukurikiza amategeko byemeza ko ushoboye guhangana nimpapuro zose. Ugomba kuba umuyobozi wisoko kugirango wihe inyungu nziza zo guhatanira. Noneho ibintu byose bizakubera, urashobora kongera ingano yinyemezabwishyu. Niba ugurisha byihuta nibikoresho, noneho hagomba kwitonderwa bidasanzwe kubishushanyo mbonera. Ubufaransa bugufasha guhangana niki gikorwa. Nyuma ya byose, wakiriye kode yo gushushanya ufite. Urashobora kandi kwitegereza kwakira code yimyambarire kandi abakozi bawe bazaba bambaye imyenda idasanzwe.

Hamwe nimikorere ishoboye yihuta nibikoresho byamaduka franchise, amahirwe yo gutsinda guhangana kurushanwa aratera imbere cyane, ariko birashyushye. Ubwanyuma, abo bahanganye ntibashobora kwifuza kukwemerera kubushake imyanya yabo imaze igihe kinini. Amaherezo, bakira inyungu muri bo, bityo, ntibashobora gushaka kureka umutungo wakiriwe. Ugomba kugabura imigezi ubwawe kugirango ushigikire ububiko bwawe, aho ugurisha byihuta nibindi bikoresho. Kugira francise bigufasha guhangana niki gikorwa kitoroshye. Wakira umubare munini wibyiza byingenzi bitanga amahirwe yiganje.

Mu rugamba rwo guhatana, ugomba kuba umuyobozi wuzuye kandi utavuguruzwa. Icyo gihe gusa uratsinda mugihe kirekire. Shyira mu bikorwa imirimo yose washyizweho hamwe na gahunda ntarengwa yo gutsinda guhangana nabanywanyi. Mugukorana nibikoresho byububiko nibikoresho byububiko, uzaba umuyobozi utavuguruzwa. Umwanya wawe ku isoko ugomba kuba ufite umutekano kandi ugomba gukoresha aya mahirwe. Ntuzigere utakaza imyanya iyoboye abanywanyi, kuko biragoye kubagaruka kuruta kubungabunga muri iki gihe. Mugihe cyigihe cya francise, ububiko bwawe bwihuta bushobora guhura nibibazo.

Ariko, urashobora kubitsinda byoroshye ukoresheje igikoresho cyiza.