Ubufaransa muri Chelyabinsk bufite akamaro kanini kuburyo bugaragara kuko bukoreshwa cyane nabahagarariye ibigo bitandukanye byibanda kumushinga urangiye. Ubufaransa bwa Chelyabinsk bwakoreshejwe murwego runini kuva twakagombye kumenya ko ibyago nibitego byakuweho burundu, murubwo buryo bwo kugabanya. Ibigo byinjira muri Chelyabinsk, kugirango byemezwe byuzuye, byakira amasezerano yashizweho hagati yabafatanyabikorwa bifuza kwinjira kurwego mpuzamahanga. Iyo bibaye ngombwa, francise, ifite igitekerezo cyateguwe hamwe ningamba zashyizweho, ifasha inzobere mu ruganda gushyira mubikorwa ubuhanga bwo kwamamaza no kwamamaza ibicuruzwa byo kugurisha byinshi. Icyerekezo gitandukanye, tutitaye kubucuruzi buciriritse, buciriritse, nubucuruzi bunini, burashobora gukoreshwa nabakiriya mugushinga imishinga. Ubufaransa muri Chelyabinsk bwo kugurisha ibicuruzwa byarangiye, gucuruza ibicuruzwa bitandukanye, kimwe no gutanga no gushyira mubikorwa serivisi, byubahiriza byimazeyo amahame yose ashingiye kumategeko kandi yizeye kubaka umushinga.

Kugira ngo winjire ku rwego mpuzamahanga, ntabwo ari ibanga ukeneye guhitamo ibicuruzwa bizwi, nyuma yimyaka ibasha kwitanga muburyo bwiza ku isoko ryo kugurisha. Muguhitamo francise muri Chelyabinsk, uzasobanukirwa ko agaciro k'ikirango biterwa no kumenyekanisha ikirango gihagarariye isosiyete runaka. Mu bihe byinshi, abakiriya bakeneye kuguma mubikorwa byateguwe, byateguwe nabahagarariye uruhande rwabafatanyabikorwa muburyo bwo gukora. Kubibazo byose bivuka, ugomba guhora ubariza abajyanama bawe, bakemura rwose ibibazo bitoroshye, bifasha gutera imbere byuzuye mumasoko mpuzamahanga yo kugurisha, ukagira imbaraga nziza. Kugirango wagure isosiyete, ugomba kandi guhuza iyi ngingo nuwabikoze, ugisha inama umukiriya neza. Kugirango ubone ibisubizo byiza kandi byiza, urashobora gushyira mubikorwa francises zitandukanye muri Chelyabinsk byihuse kugirango iterambere ryuzuye kandi ryuzuye ryikigo hamwe nikirango gihagarariye. Ubufaransa muri Chelyabinsk burigihe bufite umutungo wicyerekezo cyagutse, mubijyanye numukiriya ufite amikoro atandukanye abona igitekerezo hamwe ningamba kubwabo.

Ubufaransa nabafatanyabikorwa bagomba gukorana neza kugirango bagere ku ngaruka zo gukorera hamwe. Niba ushishikajwe na francise, ugomba rero no gushakisha umufatanyabikorwa ubereye ubucuruzi kugirango bukore neza. Ubufaransa butandukanye bukora kuburyo butuma utezimbere neza ubucuruzi bwawe, mubyukuri nta kintu gishya kivuye muri wewe. Umuntu asanzwe afata imishinga yubucuruzi yiteguye kandi arayikoresha kugirango aganze isoko neza. Ubu buryo buroroshye cyane kubantu bashaka gushaka amafaranga kandi bafite uburyo bwo gushora imari. Ubufaransa burashobora kugurwa ugereranije bidahenze mugihe muganira neza.

Byongeye kandi, birakenewe gukora ibikorwa byose bikurikiza amabwiriza yatanzwe numufatanyabikorwa. Ibi ni ngombwa cyane kugirango tugere ku gisubizo cyiza. Niba uri umufatanyabikorwa wa francise, noneho urashobora kongera byoroshye umubare winjiza ingengo yimari gusa uyobowe namahame namategeko yashyizweho ukurikije amabwiriza yabigenewe. Gukoresha ibikoresho biriho kandi bimaze kugeragezwa bitanga intangiriro yihuse. Ubufaransa bukora neza niba umuguzi wabwo azirikana imiterere yubucuruzi bubaho mukarere runaka agiye gushyira mubikorwa umushinga. Umufatanyabikorwa wa francise agomba kumva itandukaniro ryakarere kandi akayikoresha neza. Kubwibyo, kuba hari francise no kuzirikana umwihariko waho biha umufatanyabikorwa amahirwe yo kubaka neza imishinga yabo yubucuruzi ashingiye kumakuru yatanzwe.

Ubufaransa buzakora neza niba umufatanyabikorwa akurikiza byimazeyo amabwiriza yatanzwe nikigo. Uretse ibyo, ntugomba kwinjiza ikintu gishya mubikorwa byubucuruzi, bityo ukabika umwanya. Ubufaransa bwaguzwe kubwibyo kugirango ukoreshe moderi yundi muntu hanyuma ukore amafaranga icyarimwe. Ubufaransa bukora neza bugomba gukorwa buri gihe namaboko yabafatanyabikorwa bafite igitekerezo cyukuntu bakora imirimo yo mu biro. Ibikoresho byikora bitangwa na nyirubwite franchise byaba byiza. Ariko, ibi ntibikenewe, nkumufatanyabikorwa wa francise ashoboye gukoresha ibisubizo byabo niba bikenewe.

Franchising ikoreshwa muburyo butandukanye bwubucuruzi. Nta gushidikanya, iratera imbere cyane mu nganda na serivisi nk'inganda zitwara ibinyabiziga na serivisi zitanga imodoka, ubufasha mu gutegura no gukora ubucuruzi (ibaruramari, imirimo yo mu biro, kwamamaza, n'ibindi), ubwubatsi, serivisi zijyanye no gusana no gufata neza amazu , serivisi z'uburezi, imyidagaduro n'imyidagaduro, resitora yihuta y'ibiribwa, resitora, utubari twinshi, aho bahurira ibiryo, serivisi z'ubuvuzi n'ubwiza, serivisi zo murugo, gucuruza, kimwe na USU Software.