Franchise na franchisee nibisobanuro bifitanye isano cyane. Niba ushishikajwe na francise, noneho iyo ubonye uhinduka francisee. Ubu ni ubucuruzi bwunguka cyane, mugushyira mubikorwa ukeneye gukurikiza gusa amategeko kandi utangwa namabwiriza ya francise. Ntugomba kuzana ikintu gishya, kongera guhimba inzira yubucuruzi, gukora ibindi bikorwa bigoye. Birakenewe gusa kugura ubucuruzi bwiteguye, bwitwa francise. Umu francisee numuntu ufite uburenganzira bwo gukoresha ibikoresho isosiyete ikomeye yose ikoresha mukubaka ubucuruzi.

Ntugomba kuzana ikintu icyo aricyo cyose uhereye, ukeneye gukoresha igitekerezo cyiteguye. Mubyongeyeho, izina rimaze kumenyekana, bivuze ko ibiciro byo kongera urwego rwo kumenyekanisha ibicuruzwa byagabanutse cyane.

Mu rwego rwa francise, francisee igomba kugeza kubaguzi bayo gusa ko ibiro byahagarariye ibikorwa byaho byafunguwe mukarere. Nibihendutse cyane kuruta kumenyekanisha ikirango kitazwi guhera. Ubufaransa bushobora kuba ikawa ugura hafi ya cafe mugitondo, iduka ugura, pizzeria ifite izina ryisi kandi iherereye mubaturanyi b’umuguzi waho.

Ubufaransa buri hose kandi bugenda bwiyongera mubyamamare. Ubucuruzi bwiteguye gufungura icyitegererezo cya francise yemerera francisee gushora gusa umutungo wimari waboneka muburyo bwubucuruzi bumaze kugeragezwa kandi bukora. Ukeneye gusa gushyira mubikorwa neza bitangwa na francise. Franchisee ntakintu nakimwe ishobora guhura nacyo, kubera ko hari ubucuruzi bwihishe inyuma, ikirango kizwi, uburambe bunini bwakusanyirijwe mumyaka myinshi cyangwa imyaka mirongo yibikorwa bikomeye.

Franchising irangwa nurwego rwo hejuru rwo kwamamara mugihugu icyo aricyo cyose. Umuntu uhisemo kuba francisee arashobora gushora imari mumikoreshereze yimari, gushaka abakozi ukurikije ibipimo, kubaka inzira zubucuruzi, no kubona ibisubizo. Ndetse nibicuruzwa akenshi biva mubihugu bikomokamo franchise. Ibi biroroshye cyane kuko ushobora kuzigama umurimo nubutunzi. Ntabwo ari ngombwa gushyiraho ingamba cyangwa gukora ku kirango. Ibi byose bimaze kuboneka kuri wewe kandi bisigaye ni ugutangiza moderi ya biz yiteguye rwose izana umutungo wamafaranga nka bonus.

Umufaransa washoboye gukoresha neza francise yaguzwe, ahabwa igice kinini cyumutungo wamafaranga afite. Ingingo ya franchise iganirwaho muburyo butaziguye nuwabitanze kandi birashobora kuba bitandukanye. Kurugero, urashobora guhora ukuramo umugabane winyungu, cyangwa urashobora kumvikana kubindi bisabwa, byose biterwa na nyir'ikimenyetso cyakoreshejwe.

Birahagije gusa kugura francise no gukoresha uburambe bwose bwungutse nabasekuruza babanjirije abantu iyo bigeze kubirango bishaje. Ugomba kwitonda cyane ukirinda amakosa kuko ibitagenda neza mugushinga francise birashobora kugaragara hanyuma francisee yakira ibibazo aho kubyunguka. Ariko ibi ntabwo aribintu bisanzwe cyane, kubwibyo, ugomba kwibanda kubikorwa byukuri byo mubikorwa byo mubiro.

Kurikiza francise no kongeramo ibyongeweho murwego rwo guhatanira isosiyete yawe. Nyuma ya byose, francises nyinshi zikoresha uburyo bwaho, mugihe, urugero, muri McDonald bagurisha pancake niba iherereye muburusiya. Niba francise ihuye na McDonald ifunguye kubutaka bwa Qazaqistan, noneho cafe-ibiryo byihuse itanga amahitamo ya burger arimo inyama zifarashi kubaturage.

Ubufaransa bwaguzwe kubikoresho byabana ni ubucuruzi bukunzwe cyane kandi bwihuse. Kugirango ugere ku ntego z’amafaranga yo kongera amafaranga yo kugurisha ibikoresho byo mu nzu no kubona inyungu ku ishoramari muri francise yaguzwe, amahitamo meza ahitamo kwibanda ku kuzamura ingufu mu kwamamaza ibicuruzwa, ibikoresho byo mu bana. Kuri buri mubyeyi, guhitamo imbere imbere yabana babo ni umurimo utoroshye kandi ni inzira ndende. Kuburyo bwiza bwo guhitamo ikirango, ibikoresho byo mu nzu, ibintu byinshi bigena biterwa, mbere ya byose, guhuza imbaraga, ubuziranenge, nigiciro cyibikoresho byo mu nzu. Kandi ubwiza bwibikoresho, mbere ya byose, ibigize ibikoresho byimbaho byo gukora ibikoresho, isura, igishushanyo, guhuza amabara, ingano hamwe na upholster, impumuro yamabara, langi, nibindi bihuza. Urutonde rwibipimo byinshi rukora nkimpamvu itera imbaraga zo kugura ibikoresho byabana.

Isoko ryibicuruzwa ryuzuyemo ibikoresho byo mu nzu byabana, amarushanwa ni menshi cyane kuri rwiyemezamirimo, ni ngombwa cyane kubona francisor yawe hanyuma ugasezerana amasezerano meza yo kugurisha ibikoresho bikomeye, bihendutse, bishimishije. Guhitamo uburyo bwo gufatanya naba francisor, mu cyerekezo cya francise - kugurisha, guteranya ibikoresho byabaminisitiri, cyangwa umusaruro mwizina ryikirango cyamamaye, bifite akamaro kanini mukwagura ibicuruzwa mubushobozi bwuzuye. Gutegura ibikorwa byo gutunganya ibikoresho, ishoramari rikomeye ryamafaranga na politiki nziza yo kwamamaza birasabwa kumenyekanisha ibicuruzwa ku isoko. Gukorera munsi ya francise yabandi byoroshya cyane uburyo bwo gutunganya umusaruro no kugurisha ibicuruzwa byo mu nzu. Batezimbere ikirango, munsi yikimenyetso cyuruganda ruzwi cyane, bahagarariye umwanya mwiza kurenza abandi bahanganye kumasoko yibikoresho. Amahitamo ayo ari yo yose yatoranijwe kubufatanye bwubucuruzi bwa francise kubikoresho byabana, ishoramari mumishinga nkiyi ryishura mugihe gito. Icy'ingenzi ni uko rwiyemezamirimo wa francisee akeneye guhitamo neza kugura francise ye kubikoresho byo mu rugo byabana hanyuma akabona umuguzi we kugirango ibikoresho byose bihaze ibyo umukiriya akeneye, ni uko abishaka, kandi bigatera umwuka mwiza.

Umwana cots franchise nigikorwa cyubucuruzi gifite akamaro kanini. Mugihe ushyira mubikorwa francise, ugomba kumenya ko ukora ukurikije amabwiriza, bivuze ko ugomba kubahiriza amabwiriza yahawe. Umwana francise agomba gushyirwa mubikorwa yitonze, ahora yiga imibare. Ubushakashatsi bwibipimo ngenderwaho bitanga igitekerezo cyuko isoko ryifashe ubu. Birashoboka kandi gusobanukirwa ibibera muri sosiyete yawe. Ibitabo bya francise bigomba kwitabwaho bikwiye.

Ubwiza bwabo bugomba guhura nubwambere. Bitabaye ibyo, ushobora guhura nigiciro cyicyubahiro. Niba uri muri francise yumwana, rwose ufite ibikoresho byose bikenewe kugirango wubake umushinga wubucuruzi. Uzuza neza kandi wirinde amakosa. Nta gushidikanya ko uzatsinda. Birashoboka kwishimira urwego rwo hejuru rwinjiza ingengo yimari, kugirango wongere umutungo wimari kubushake bwawe. Imikorere ya cots francise ni amahirwe yawe yo gutsinda wizeye kandi udashidikanya mumarushanwa.

Imikoranire nabaguzi, abakozi bawe bagomba kuba bahagije rwose kandi ntakibazo. Ikinyabupfura kirimo, kubera ko utanga serivisi, kandi nkuko ubizi, umuguzi ni umwami. Umwana cots franchise nibikorwa byubucuruzi bifite akamaro kanini. Mugihe ubikora, ugomba gukurikirana ireme rya serivisi. Nyuma ya byose, izina ryikirango rishingiye kuri ryo. Ntabwo ufite inshingano kubakiriya bawe gusa.

Umu francisor nawe ashishikajwe no kureba ko utangiza izina rye. Niyo mpamvu mugihe ushyira mubikorwa cots franchise, amategeko yateganijwe agomba gukurikizwa byimazeyo. Bagufasha kuyobora no kwirinda amakosa. Nibyiza gukora neza kandi ubishoboye, ukora ibintu byose bikurikiza gahunda. Noneho ntuzagira ikibazo na cots na crib franchise bizazana urwego rwo hejuru rwinjiza. Amikoro yakiriwe arashobora gukoreshwa kubushake bwawe. Kurugero, kwishyura fagitire, kwishyura mugenzi wawe, kuzuza inshingano.

Niyo mpamvu guhangana nigituba, ugomba gukora wizeye, wishingikirije kubikorwa byateganijwe mbere.