Franchise na franchisee nibisobanuro bifitanye isano cyane. Niba ushishikajwe na francise, noneho iyo ubonye uhinduka francisee. Ubu ni ubucuruzi bwunguka cyane, mugushyira mubikorwa ukeneye gukurikiza gusa amategeko kandi utangwa namabwiriza ya francise. Ntugomba kuzana ikintu gishya, kongera guhimba inzira yubucuruzi, gukora ibindi bikorwa bigoye. Birakenewe gusa kugura ubucuruzi bwiteguye, bwitwa francise. Umu francisee numuntu ufite uburenganzira bwo gukoresha ibikoresho isosiyete ikomeye yose ikoresha mukubaka ubucuruzi.

Ntugomba kuzana ikintu icyo aricyo cyose uhereye, ukeneye gukoresha igitekerezo cyiteguye. Mubyongeyeho, izina rimaze kumenyekana, bivuze ko ibiciro byo kongera urwego rwo kumenyekanisha ibicuruzwa byagabanutse cyane.

Mu rwego rwa francise, francisee igomba kugeza kubaguzi bayo gusa ko ibiro byahagarariye ibikorwa byaho byafunguwe mukarere. Nibihendutse cyane kuruta kumenyekanisha ikirango kitazwi guhera. Ubufaransa bushobora kuba ikawa ugura hafi ya cafe mugitondo, iduka ugura, pizzeria ifite izina ryisi kandi iherereye mubaturanyi b’umuguzi waho.

Ubufaransa buri hose kandi bugenda bwiyongera mubyamamare. Ubucuruzi bwiteguye gufungura icyitegererezo cya francise yemerera francisee gushora gusa umutungo wimari waboneka muburyo bwubucuruzi bumaze kugeragezwa kandi bukora. Ukeneye gusa gushyira mubikorwa neza bitangwa na francise. Franchisee ntakintu nakimwe ishobora guhura nacyo, kubera ko hari ubucuruzi bwihishe inyuma, ikirango kizwi, uburambe bunini bwakusanyirijwe mumyaka myinshi cyangwa imyaka mirongo yibikorwa bikomeye.

Franchising irangwa nurwego rwo hejuru rwo kwamamara mugihugu icyo aricyo cyose. Umuntu uhisemo kuba francisee arashobora gushora imari mumikoreshereze yimari, gushaka abakozi ukurikije ibipimo, kubaka inzira zubucuruzi, no kubona ibisubizo. Ndetse nibicuruzwa akenshi biva mubihugu bikomokamo franchise. Ibi biroroshye cyane kuko ushobora kuzigama umurimo nubutunzi. Ntabwo ari ngombwa gushyiraho ingamba cyangwa gukora ku kirango. Ibi byose bimaze kuboneka kuri wewe kandi bisigaye ni ugutangiza moderi ya biz yiteguye rwose izana umutungo wamafaranga nka bonus.

Umufaransa washoboye gukoresha neza francise yaguzwe, ahabwa igice kinini cyumutungo wamafaranga afite. Ingingo ya franchise iganirwaho muburyo butaziguye nuwabitanze kandi birashobora kuba bitandukanye. Kurugero, urashobora guhora ukuramo umugabane winyungu, cyangwa urashobora kumvikana kubindi bisabwa, byose biterwa na nyir'ikimenyetso cyakoreshejwe.

Birahagije gusa kugura francise no gukoresha uburambe bwose bwungutse nabasekuruza babanjirije abantu iyo bigeze kubirango bishaje. Ugomba kwitonda cyane ukirinda amakosa kuko ibitagenda neza mugushinga francise birashobora kugaragara hanyuma francisee yakira ibibazo aho kubyunguka. Ariko ibi ntabwo aribintu bisanzwe cyane, kubwibyo, ugomba kwibanda kubikorwa byukuri byo mubikorwa byo mubiro.

Kurikiza francise no kongeramo ibyongeweho murwego rwo guhatanira isosiyete yawe. Nyuma ya byose, francises nyinshi zikoresha uburyo bwaho, mugihe, urugero, muri McDonald bagurisha pancake niba iherereye muburusiya. Niba francise ihuye na McDonald ifunguye kubutaka bwa Qazaqistan, noneho cafe-ibiryo byihuse itanga amahitamo ya burger arimo inyama zifarashi kubaturage.

Ubufaransa bwa manicure numushinga ugomba gushyirwa mubikorwa hitawe kumisanzu yose igomba kwimurwa kuri konti ya francisor. Ubwa mbere, hari umusanzu wamafaranga asanzwe kuri francise iyariyo yose. Ingano yacyo irashobora kuba 9, 10, cyangwa 11% kandi izabarwa kumafaranga wateganije gushora mugutangiza umushinga wubucuruzi. Byongeye kandi, mugihe ushyira mubikorwa francise ya manicure, ugomba no kuzirikana ko kugeza 9% byinjiza bizakenera kwimurwa kuri konti yuwuhagarariye ikirango. Aya ni amafaranga yubukode namafaranga yo kwamamaza, buri kimwe murutonde cyihariye. Kwamamaza kwisi yose kuri manicure franchise bifasha kugumya kumenyekanisha ibicuruzwa kurwego rusanzwe.

Niba uhisemo gukora manicure, birumvikana rero kubona francise gusa iyo ikunzwe mumujyi wawe. Niba urwego rwo gukundwa na manicure franchise mukarere kawe ari ikirema, noneho ushobora gukenera gushakisha ubundi buryo bwo gushora imari. Ariko, uyu mushinga wubucuruzi ntugomba guhita ushyirwa kuruhande. Manicure franchise, niyo yaba ifite urwego ruciriritse rwo mumujyi wawe, irashobora gutsinda bitewe nuko ikora neza kandi izagufasha gukurura umubare munini wabaguzi. Ugomba kwibuka gusa ko ugomba gushora amafaranga menshi mubikorwa byo kwamamaza kugirango wimenyekanishe.

Iyo ushyira mubikorwa francise ya manicure, birakenewe kandi gukora urutonde rwose rwibikorwa bitandukanye bifitanye isano no kubahiriza imyambarire no gushushanya ibibanza. Byongeye kandi, ibarura ugurisha rigomba no kuba ryujuje ubuziranenge. Ibi byose nibikorwa byemewe mumasezerano ya manicure franchise. Urashobora kuganira kubwawe, ibintu bidasanzwe mugihe bimwe mubyishyuwe byagabanutse cyane cyangwa bidahari. Ariko, ugomba gufata izindi nshingano kugirango wishyure amafaranga yatakaye. Mugihe cyo gushyira mubikorwa francise, manicure izitabwaho bikwiye, bivuze ko ibibazo byikigo cyawe bizagenda neza.

Birakenewe gukurikiza byimazeyo imyambarire n'imitako gusa, ahubwo tunigisha abakozi kuvugana ikinyabupfura nabakiriya. Urashobora kwinjira mubibazo bikomeye mugihe ushyira mubikorwa manicure franchise niba inzobere zawe zidashyikirana neza nabakiriya. Abitwa abaguzi b'amayobera barashobora kumenya ibi hanyuma, urashobora kwamburwa uburenganzira bwo kugabura wenyine mukarere runaka.

Ubufaransa bwa salon yimisumari numushinga ushimishije wubucuruzi, bisaba kubahiriza byimazeyo amabwiriza, amahame, namategeko. Nanone, amategeko y’ibanze ntagomba kurenga, bitabaye ibyo, ushobora guhura ningorane zitandukanye. Korana na francise ukurikije umushinga wubucuruzi watanzwe, ufite amahirwe yo guhangana neza ninshingano hanyuma utangire kubona inyungu mugihe gito gishoboka. Iyo ukorana na manicure franchise, uba ufite inshingano zimwe na mugenzi wawe mukuru. Ubwa mbere, hari urwego rwose rwintererano zitandukanye. Icya kabiri, mugihe utegura francise ya salon yimisumari, urashobora gusabwa gukora ibindi bikorwa, kurugero, birashobora kuba inshingano yo kugura imigabane imwe nimwe muri francisor.

Mubyongeyeho, ibyo birashobora kuba inshingano zo kugura serivisi cyangwa ubundi buryo bwamasezerano uzabimenya mbere. Nyuma ya byose, urangiza amasezerano, ninyandiko yumutwe. Ariko niba ushaka kwishora muri salon yimisumari munsi ya francise, ugomba rero kuzirikana ko iyi nzira yubucuruzi ifitanye isano ningorane zimwe. Kugirango ubimenye, koresha uburyo bwisesengura bwitwa swot analyse. Hamwe niki gikoresho, uzashobora kumva neza amahirwe ningaruka bizaguherekeza mugihe cyakazi cyo mu biro. Na none, ibyiza n'ibibi byumushinga wawe bizaba kumaso, kandi urashobora guteranya no kubyiga muburyo burambuye.

Salon ya francise ikenera kwamamaza iyo ifunguye. Kugirango ukore neza nayo, ibipimo byateganijwe bigomba kubahirizwa byimazeyo. Nyuma ya byose, francisor yiteguye kuguha ibintu byose uhereye kumurongo wo gutangiza kwamamaza kugeza tekinoroji yo mu rwego rwo hejuru, ubumenyi-buryo, nibikoresho. Ashishikajwe cyane no kwinjiza amafaranga menshi. Ibi ni ukubera ko usangiye amafaranga wakiriye buri kwezi nintererano iteganijwe. Iyo ukorana na francise kumaduka yimisumari, ibice 2 buri kwezi nigice kimwe cyambere gitangwa.

Igice cyambere cyakozwe rimwe, izina nigice kimwe. Mugihe utezimbere umushinga wubucuruzi mugihe cyambere, salon yawe ya francise igomba gukurura abakiriya mugutangiza ibikorwa byo kwamamaza. Ariko izaba yamamaza kurwego rwibanze. Kwisi yose, francisor ubwayo izakora ibikorwa byo kwamamaza. Ahantu uzakuramo kuva kuri imwe kugeza kuri 3% yinjiza buri kwezi. Usibye amafaranga yo kwamamaza, mugihe ukorana na francise kuri salon yimisumari, birakenewe kandi kwishyura imisoro. Aya mafaranga ari hagati ya 2 na 6%, ubarwa nkumugabane wibicuruzwa byawe bya buri kwezi.

Teza imbere francise mubushobozi kandi neza, ukurikiza amabwiriza, gusa ibi bizaba urufunguzo rwo gutsinda. Ubufaransa bwawe kuri salon yimisumari buzakora neza, bivuze ko buzabyara inyungu.

Umusumari wimisumari uzatanga urwego rwo hejuru rwunguka, hashingiwe kumajyambere akwiye kandi abishoboye. Kugirango ubigereho, ugomba gukoresha ibikoresho byose byakiriwe na francisor, kandi, ugomba kwitondera igikoresho cyitwa swot analysis. Hifashishijwe ubu buhanga, uzashobora kumenya ibyiza n'ibibi byose byumushinga wubucuruzi bwimisumari, bivuze ko uzaba witeguye kubibazo byose. Erega burya, uwaburiwe hakiri kare yitwaje imbunda. Uyu mugani ufata neza ishingiro ryubucuruzi. Ugomba guhora witeguye gutangira ibintu bishobora guteza akaga kugirango ubinyuzemo hamwe nigiciro gito.

Niba ukora muri francise yimisumari, ugomba rero kumva neza ko urwego rwo hejuru rwa serivise ruzajya rutumiza ibicuruzwa. Ibicuruzwa byinshi, niko ubukungu bwawe bumeze neza. Korana na francise yimisumari hamwe nurwego rwohejuru rwo kwitondera amakuru arambuye. Uzagira amahirwe yose yo gutsinda wizeye guhangana guhangana; kubwibyo, uzagera byoroshye gutsinda. Bizaba ngombwa kuzuza inshingano zose zakozwe neza bishoboka kandi bityo ibisabwa bikomeze. Nyuma ya byose, abantu bazishimira imbaraga zawe kandi bazahinduka. Benshi muribo bazasaba inama inshuti n'abavandimwe, abo bakorana ndetse n'abavandimwe.

Ingorane zirashobora kuvuka mugihe ukora imisumari. Urashobora gutsinda byoroshye gusa iyo wize imibare neza. Koresha ibishushanyo nimbonerahamwe kugirango ubone amashusho kuri ecran.

Mugihe ukorana na francise yimisumari, ntugomba kugira ingorane zikomeye mugihe ukorana nikirango cyiza. Ishirahamwe ryanyu rizogira amahirwe yose yo kubona akarusho muguhangana nabahanganye nyamukuru bitewe nuko uzagurishwa mwizina ryikirango. Ariko ibi biracyari bihagije gukurura no guhindura abakiriya abakiriya basanzwe. Ugomba kandi gukurikiza serivisi, ubuhanga bwinzobere nintera nziza. Umusumari wimisumari uzatanga amahirwe yo gukorana neza nimirimo yose, bivuze ko uza gutsinda. Urashobora kwishimira urwego rwo hejuru rwinjiza bityo ukaza gutsinda.

Uzashobora guhatanira kumvugo ingana nabatavuga rumwe nicyiciro icyo aricyo cyose, nkuko imisumari yimisumari izatanga amahirwe akwiye. Izi ni tekinoroji, kumenya-uburyo, ikirango cyamamajwe neza, nibindi. Uzashobora gukora ibikorwa byawe muburyo abakiriya bawe badafite ibibazo. Icyo gihe bazahazwa rero, bizashoboka kwishimira urwego rwo hejuru rusabwa neza. Uzashobora gukorana nurwego ntarengwa rwo gukora neza hanyuma isosiyete yawe izaza gutsinda. Iterambere ryimisumari igomba kuba yiteguye mugihe habaye ibibazo. Ugomba gukora ikigega gikwiye kubyo bita umunsi wimvura.

Nibizaza, uzaba witeguye kandi ushobora guhangana byoroshye ingorane.

Ubufaransa kumaduka yimisumari ni umushinga wubucuruzi ushimishije kandi ushimishije. Kugirango rero mugihe cyo kuyishyira mubikorwa udafite ingorane za gahunda ihambaye, kora neza ibikorwa byo mubiro ukurikije amabwiriza. Uzakira ibipimo bitangwa na francisor, ufite inyungu zitaziguye zo kwinjiza amafaranga menshi. Mubyukuri, mugihe ugurisha francise, ubanza gutanga umusanzu umwe hanyuma ukishyura buri kwezi kugeza 9% byinjiza. Ibi ni ibice bibiri byose, icya mbere cyitwa royalties, icya kabiri cyagabanijwe kumatangazo yisi yose. Ukorera muri francise ya manicure, ugomba kumva ko ushobora kugenzurwa na sitasiyo y’isuku-epidemiologiya cyangwa izindi nzego za leta zibishinzwe.

Kuzimya umuriro bigomba kuba bihari, kandi ugomba kwangiza ibikoresho. Nukuri uhagarariye francise kumaduka yimisumari azaguha ibipimo bikwiye bizagufasha gukora ibikorwa nurwego ntarengwa rwo guhuriza hamwe. Uzashyira mubikorwa umushinga wawe wubucuruzi ukurikije umwimerere. Bimwe mubintu byaho bigomba kwitabwaho, ariko, uracyakeneye guharanira ubumwe bwinshi.

Amaduka yawe ya francise azakenera abakiriya. Bashobora gukururwa no gukoresha ibicuruzwa. Ni ngombwa kandi gushimangira ubuziranenge bwa serivisi. Ariko ibi ntibigomba kuba ibikorwa byo kwamamaza gusa ahubwo nubucuruzi kuko ushishikajwe nuko umunsi umwe umukiriya yagarutse azana inshuti ze. Kugirango ukore icyo bita ijambo kumunwa, iduka rya francise yawe igomba kuba yujuje ibisabwa kugirango ubuziranenge bwa serivisi butangwe. Fata ibyemezo bikwiye byo kuyobora hanyuma uzabashe gusohoza neza inshingano zawe zose.

Isosiyete yawe izayobora isoko, kandi ikinyuranyo cyabatavuga rumwe nacyo kiziyongera cyane. Ubufaransa bwashyizwe mubikorwa neza kumaduka yimisumari bizaguha amafaranga menshi yimbere. Bizaba ngombwa guhangana byoroshye nimirimo yibintu byose bigoye hanyuma, ntuzagira ingorane mugihe kizaza. Kora neza mukwamamaza muburyo butangwa na francisor. Gutezimbere neza francise kumaduka yimisumari bizakubera ikirombe cyizahabu kuri wewe.

Ububiko bwa manicure francise numushinga wabigenewe, aho ugomba gukurikiza byimazeyo amategeko yateganijwe kandi ukayoborwa namabwiriza. Noneho urashobora kwemeza amafaranga yose yinjira mumafaranga. Shyira mubikorwa francise yawe kuburyo udafite ingorane zikomeye mugusabana nabaguzi. Ibikorwa byubwanditsi byakozwe neza biganisha kubisubizo bitangaje mugukurura abakiriya. Tanga iduka ryawe muburyo bushimisha abaguzi. Ndetse birenzeho, buri mukiriya usaba agomba gufatwa nkaho ari uhagarariye ikirango cyaje kukureba.

Ibi ni ibintu bifatika, kuko hariho icyitwa 'amaduka y'amayobera', igikoresho cyemerera gusuzuma urwego rwo gukora ibikorwa byo mu biro n'umuntu ukwirakwiza wenyine. Umuntu aje mumaduka yawe agakoresha serivisi za manicure. Arasuzuma urwego rwo gukoporora francise hanyuma urashobora kubona ubwiyongere bugaragara mubikorwa niba ibikorwa bikozwe kurwego rukwiye. Niba uri umutware wa manicure, ububiko bwawe bwa franchise bukeneye gutanga serivise nziza kuruta amarushanwa. Ibi bituma abakiriya bahora binjira. Kora neza, noneho ufite amahirwe yo kwishyura byoroshye bagenzi bawe kandi ubone inyungu. Urwego rwo hejuru rwinjiza ruguha amahirwe yo kutagira ibibazo, bityo, urashobora kwishyura byoroshye inshingano zose.

Ubufaransa buri mu iduka rya manicure butuma imirimo yo mu biro ikurikiza neza umwimerere. Mubyukuri, gukoporora utabishaka ntibishobora kuba inzira nziza, ugomba guhora ubitekerezaho mbere yo gufata icyemezo cyubuyobozi. Amaduka yawe yimisumari agomba guhuzwa nimiterere yaho. Uhagarariye franchise arashobora kukugira inama niba impinduka zimwe zemewe. Birumvikana ko kubahiriza imyambarire no gushushanya imbere ni itegeko.

Ubufaransa muri Cherkasy bukora neza kandi neza butanga ingamba zo gupiganwa zikoreshwa. Ingamba nkizo zirashobora gushirwaho mubufatanye na francisor. Gura francise ijyanye nibidukikije ukeneye gukorana nabyo. Agahimbazamusyi karashobora gucungwa muguhuza abahagarariye ibirango, bayobowe namabwiriza ubakiriye nyuma yamasezerano. Na none, niba uri umufatanyabikorwa wihariye, ugomba rero gutanga umusanzu runaka mubirango bimaze gutangira, mugitangira ibikorwa. Iyi ntererano yitwa icyarimwe kandi ikorwa muburyo bugera kuri 11% byamafaranga ukoresha mugihe utangiye umushinga wawe.

Agahimbazamusyi muri Cherkasy gakora neza, hubahirijwe amahame yose y’amategeko yanditswe mu itegeko nshinga ryaho.

Cherkasy ni ahantu hazwi cyane mu bucuruzi, kandi ba mukerarugendo bamwe na bamwe basura uyu mujyi. Niyo mpamvu franchise muri Cherkasy ifite amahirwe yose yo gutsinda. Byongeye kandi, ugomba gusabana nabenegihugu ubaha serivisi cyangwa ibicuruzwa ugurisha. Uburenganzira muri Cherkasy butuma ubuhanga bukurura abakiriya, ukoresheje ikirango kizwi cyane mukorana. Mugihe utezimbere francise mukarere, ugomba kuzirikana ko iki gikorwa cyabanditsi kigomba gukorwa hubahirijwe amategeko yose wakiriye na francisor. Ubufaransa muri kariya gace buhinduka umushinga ufasha, mugihe cyo gukora udafite ingorane namba, gusa kuberako ushobora kwitegura mbere.

Nibyo, birakenewe gukora analyse yambere kugirango amahirwe yose ningaruka zose za francise bisobanuke, kandi birashoboka gukorana nabo. Teza imbere uburenganzira mumujyi wigarurira iri soko ryiza mbere yuko abanywanyi bawe babikora mbere yawe.