Gufungura ubucuruzi ninzozi z'umuntu uwo ari we wese, umuntu ahitamo ubuhanzi, umuntu ahitamo ubucuruzi, umusaruro, serivisi, hamwe na francise kububiko bwimyenda, kubikoresho, salon, nibindi bice byibikorwa. Mbere, gufungura iduka ryimyenda byari bishimishije, ariko uyumunsi, mugihe habuze kubura amaduka, hariho benshi kuburyo amarushanwa arandura burundu inyana ntoya yibirango bitazwi. Kugirango udatakaza umwanya, imbaraga, kugirango ugabanye ikiguzi cyumutungo wimari, birashoboka, hamwe nibirango bizwi cyane byimyenda, gufungura amaduka mashya mubihugu no mumijyi itandukanye, kongera imiterere, gukundwa, ubwiza, no kugurisha, kongera amafaranga. Kugirango udashyira mu kaga, ntushake inama hamwe nibirango binini byububiko bwimyenda, hariho kataloge ya francises, aho ibigo bito n'ibinini byerekanwe, bikwiranye na buri mucuruzi. Urutonde rwa francise rurimo ibintu byinshi byubucuruzi (kuva kuri bito kugeza binini). Ukurikije urwego rwibikorwa, ku kirango nigihe cyakazi kumasoko, kubisabwa, no kugurisha, ibiciro bya francise biziyongera, hitawe kumafaranga yishyuwe rimwe.

Amafaranga rimwe kuri francise ntasanzwe kubantu bose kandi ni ubwoko bwubwishingizi bwa francisor. Amafaranga yishyurwa rimwe yishyurwa mugihe cyo gusinya amasezerano na mbere yo gutangira iduka, mbere yo kwimura uburenganzira bwose, amakuru, ishingiro ryabakiriya. Amafaranga yishyurwa rimwe biterwa nibiciro byose. Buri rubanza rufite ingaruka zarwo, urebye imitego, kugirango ruzenguruke, inzobere zo muri kataloge ya francisees naba francisors bazafasha. Na none, abafaransa bazagenda mubirori byose, batanga amahugurwa, isesengura, nandi makuru kugirango imikorere myiza yububiko bwimyenda. Imyenda irashobora gutangwa, haba kubagabo nabagore, kubana. Amaduka menshi, niko ikirango kizibukwa kubakiriya, byongera amahirwe nigurisha, bigira ingaruka kumafaranga.

Icyamamare kiranga ububiko bwimyenda, nigiciro cyihuta. birumvikana, urashobora gutumiza imyenda wenyine mugukingura ububiko bwawe bwite, ariko irushanwa rirashobora kugira ingaruka, bisaba igihe kinini cyo kubona abakiriya, kuzamura imyenda myiza yo mububiko. Kugira ngo rero ejo hazaza ntakibazo nibibazo biri hagati ya francisor na franchisee, birakenewe ko tuganira kubyerekeranye mbere, mbere yo gutangira ibikorwa bihuriweho. icyoroshye mugihe ubaze iduka rya francise nuko abahanga bazagufasha guhitamo francise mugusesengura ibyifuzo. Na none, abajyanama bazashobora gukora transaction kuva itangira kugeza irangiye, hamwe ninkunga yuzuye yemewe. Uyu munsi francising irakenewe cyane, niyo imurikagurisha ngarukamwaka ryaba francise ni urugero rwibi. Ibihumbi n'ibihumbi by'ibigo biva mubikorwa bitandukanye birashaka abafatanyabikorwa mubucuruzi, bitanga ibihe byiza kuri francises.

Nyuma ya byose, ugomba kwemeranya ko ari byiza gukorera hamwe, aho gukora ubucuruzi bwigenga, gufungura amaduka menshi, ariko kubigenzura kure kuva ku mpera yisi kugeza ku rundi ntibyoroshye kandi ntibishoboka, ndetse no gushaka umuyobozi. Kubwibyo, francising, kugura francise birumvikana kandi irakenewe no mubirango bizwi.

Kugirango ubone amakuru kuri francise, kugirango umenyeshe ibyatanzwe kumasoko yigihugu runaka, hamwe nibisabwa kumaduka afite imyenda, kugirango usuzume politiki yibiciro, ugomba gukurikiza umurongo wa catalogi ya francise hepfo. Na none, urashobora kuvugana nabahanga bazasubiza ibibazo bijyanye na francise kandi bagufasha mubihe bitandukanye. Twishimiye mbere kubwinyungu zanyu kandi dutegereje ubufatanye butanga umusaruro.

Franchise nuhagarariye - ibi bitekerezo byombi bifitanye isano ya hafi. Kugira ngo wumve uburyo bwo gutangiza akazi ko mu biro, ugomba gukoresha software nziza. Niba ushishikajwe na francise, uyihagarariye agomba kwitabwaho bikwiye. Porogaramu ifasha gusa guhangana niki gikorwa. Urashobora kubishyira mubikorwa neza kandi byiza, udakoze amakosa. Imikorere ya francise hamwe nuhagarariye porogaramu ikora neza kuri mudasobwa iyo ari yo yose.

Imikorere yacyo iragurwa cyane binyuze murwego rwo hejuru rwo kurema. Tekinoroji ya tekinoroji yo murwego rwohejuru ituma bishoboka amaherezo kuba ikintu cyiza mubucuruzi. Uhagarariye ntagikeneye gukorana nintoki nabakozi, kandi urashobora kuzana francise kurwego rushya rwose rwumwuga. Urashobora kugendana nikirangantego nyamukuru utanga serivisi zabakiriya cyangwa ubundi bucuruzi ubwo aribwo bwose bushoboka.

Iyo ukorana na francise, ntakibazo ufite mugihe igisubizo cya software cyinjiye mubikorwa. Nibyiza cyane kandi byiza, bivuze ko inzira ihuriweho idakwiye kwirengagizwa. Ukeneye igisubizo cyiza cya mudasobwa cyakozwe neza kugirango woroshye akazi ka biro.

Iyo ukoresha francise, birashoboka guhuza nuhagarariye ukoresheje ibikoresho byikora. Kurugero, urashobora gutanga raporo ukoresheje ubwenge bwubukorikori bwinjijwe muri complexe niba uguze ibicuruzwa byiza. Porogaramu iroroshye gushiraho, kandi ihangana nibikorwa bigoye cyane bya gahunda isanzwe yonyine. Raporo buri gihe mumaboko yuwuserukira, hamwe na francise ibasha kwiteza imbere. Uburyo bukoreshwa bwamafaranga yabikesha ibikorwa byateguwe neza bizakorwa neza bishoboka. Igicuruzwa cyakozwe nabashinzwe porogaramu bafite uburambe butuma bakora ibikorwa byose bikenewe byihuse kandi neza.

Byoroshye-kwiga-franchise hamwe niterambere ryabahagarariye bemera gukorana numukiriya umwe. Inzobere zawe zose zifite itandukaniro ukurikije urwego rwo kubona kugirango urwego rwo hejuru rwo kurinda amakuru.

Franchise nuhagarariye bisaba ibikoresho bimwe kugirango bigende neza. Kurugero, sisitemu yemerera intoki gukoresha amakuru gutunganya cyangwa gutangiza inzira, byose bisabwe nuwabikoresheje. Guhindura intoki birakenewe mugihe hari ikintu gikeneye gukosorwa. Imikorere yikora ituma gukora imirimo iyo ari yo yose yo mu biro neza, kimwe no kuyipima neza. Uruganda rukora neza rutanga imikoranire ntuhagarariye gusa ahubwo nabandi. Nibyiza cyane, koresha rero progaramu nziza.

Uburyo bukomatanyirijwe kuri francise hamwe nuyihagarariye bayobora uruganda murwego rwo hejuru kandi rwagezweho.

Ubufaransa bwububiko bwimyenda ni umushinga ushimishije wubucuruzi, kubwiterambere uzakenera kwitegura mbere. Haranira kuguma imbere yabanywanyi bawe kandi ukoreshe neza francise yawe ukomeza hejuru yubuyobozi. Mugihe uhisemo francise, uzahura nuburyo butandukanye. Tanga icyifuzo kumuntu ufite imiterere ikwiranye nibishoboka - iki nicyo cyemezo cya mbere cyukuri cyo kuyobora. Gutezimbere ububiko bwawe, tanga abakiriya bawe ikintu abo muhanganye badashobora: ibi bizongera amahirwe yo kuba uwambere mubucuruzi. Ububiko bwibintu francise bisaba gucunga ubumenyi, ukizirikana ikintu kimwe cyingenzi mubitekerezo.

Ibarurishamibare rifite uruhare runini: nyuma yo kubyiga, koresha ibikoresho bitandukanye byo kubonerana, ushobora kuvugana na francisor.

Iyo ukorana na francise kububiko bwimyenda, haratangwa ubwishyu butandukanye. Ubwa mbere, nintererano imwe kumurongo wambere. Ni 9-11% yishoramari ryambere muri francise. Ububiko bwimyenda buteganya kwamamaza, bizakorwa nimbaraga za francisor. Hariho kandi ubwami - 6% byamafaranga yinjira mugikorwa cyo kugurisha imyenda mububiko. Ibi byose nibisanzwe rwose, bikoreshwa hafi ya francises zose.

Koresha umwanya wububiko neza - ibi bizabarinda kuzura imyenda itagurishijwe, gukenera bundi bushya, bityo uzigame imari. Mugihe utezimbere francise kububiko bwibintu, ukeneye kandi automatike. Ibi byorohereza cyane ibikorwa byabanditsi, kubera ko utagomba gukora intoki numubare munini. Rero, iduka ryimyenda yubufaransa rizatanga amahirwe yo gutera imbere neza kumasoko hamwe nibyiza byinshi.

Ubufaransa kububiko bwimyenda yubukungu ni umushinga wubucuruzi ushimishije. Kubitangiza, koresha software nziza-nziza: francisor izaguha nayo. Mubyongeyeho, uzagera kubindi bikoresho bitandukanye uzashobora kugera kubisubizo bitangaje, harimo no kurwanya abanywanyi bakomeye. Nka francisee, ugomba kwiha inyungu kugirango ubone abakiriya kuguhitamo. Mugihe ukorana nububiko bwubukungu bwubufaransa, shiraho imirimo yo mubiro muburyo bwiza bushoboka. Mugihe ukorera mububiko, abakozi bawe bagomba kureba bakurikije amabwiriza franchise iteganya.

Ibi nibikorwa bisanzwe: imyambarire izamura iterambere ryubucuruzi. Byongeye kandi, ububiko bwimyenda yubukungu buzagaragara neza niba abakozi bose bambaye kimwe. Imyambarire idahwitse ntishobora kongera inyungu kuriwe imbere yabakiriya, bityo rero isura igomba guhuzwa.

Mugihe ukoresha ububiko bwimyenda yubukungu, ntukirengagize imibare. Birakenewe kwiga amakuru muburyo burambuye bushoboka kugirango dufate ibyemezo byemejwe neza na gahunda yubuyobozi. Gufatanya nabakiriya bawe kubona ibitekerezo byabo. Ibi bizaguha ishusho yuzuye yumurimo wikipe yawe: uwakurikiranye ninde wagaragaje imikorere myiza yimirimo yabo. Gahunda yateguwe neza kububiko bwimyenda yubukungu izatanga umubare winyungu, kandi, kubwibyo, amahirwe yo kwishyura abo bahanganye hamwe naba francisor - ugomba kumwishura umusanzu wa 9%. Ibi bizamura icyizere mumaso ye, kandi kuruhande rwawe, uzashobora kwishimira ibyiza byose bya francise.

Mugihe ukorera mububiko bwimyenda yubukungu, ntukirengagize indangamuntu - ibi nibimwe mubisabwa mubufatanye. Muri rusange, francise kububiko bwimyambaro yubukungu nuburyo bwiza cyane bwo guhatanira kunganya no guhuriza hamwe isoko.