Franchise na franchisee nibisobanuro bifitanye isano cyane. Niba ushishikajwe na francise, noneho iyo ubonye uhinduka francisee. Ubu ni ubucuruzi bwunguka cyane, mugushyira mubikorwa ukeneye gukurikiza gusa amategeko kandi utangwa namabwiriza ya francise. Ntugomba kuzana ikintu gishya, kongera guhimba inzira yubucuruzi, gukora ibindi bikorwa bigoye. Birakenewe gusa kugura ubucuruzi bwiteguye, bwitwa francise. Umu francisee numuntu ufite uburenganzira bwo gukoresha ibikoresho isosiyete ikomeye yose ikoresha mukubaka ubucuruzi.

Ntugomba kuzana ikintu icyo aricyo cyose uhereye, ukeneye gukoresha igitekerezo cyiteguye. Mubyongeyeho, izina rimaze kumenyekana, bivuze ko ibiciro byo kongera urwego rwo kumenyekanisha ibicuruzwa byagabanutse cyane.

Mu rwego rwa francise, francisee igomba kugeza kubaguzi bayo gusa ko ibiro byahagarariye ibikorwa byaho byafunguwe mukarere. Nibihendutse cyane kuruta kumenyekanisha ikirango kitazwi guhera. Ubufaransa bushobora kuba ikawa ugura hafi ya cafe mugitondo, iduka ugura, pizzeria ifite izina ryisi kandi iherereye mubaturanyi b’umuguzi waho.

Ubufaransa buri hose kandi bugenda bwiyongera mubyamamare. Ubucuruzi bwiteguye gufungura icyitegererezo cya francise yemerera francisee gushora gusa umutungo wimari waboneka muburyo bwubucuruzi bumaze kugeragezwa kandi bukora. Ukeneye gusa gushyira mubikorwa neza bitangwa na francise. Franchisee ntakintu nakimwe ishobora guhura nacyo, kubera ko hari ubucuruzi bwihishe inyuma, ikirango kizwi, uburambe bunini bwakusanyirijwe mumyaka myinshi cyangwa imyaka mirongo yibikorwa bikomeye.

Franchising irangwa nurwego rwo hejuru rwo kwamamara mugihugu icyo aricyo cyose. Umuntu uhisemo kuba francisee arashobora gushora imari mumikoreshereze yimari, gushaka abakozi ukurikije ibipimo, kubaka inzira zubucuruzi, no kubona ibisubizo. Ndetse nibicuruzwa akenshi biva mubihugu bikomokamo franchise. Ibi biroroshye cyane kuko ushobora kuzigama umurimo nubutunzi. Ntabwo ari ngombwa gushyiraho ingamba cyangwa gukora ku kirango. Ibi byose bimaze kuboneka kuri wewe kandi bisigaye ni ugutangiza moderi ya biz yiteguye rwose izana umutungo wamafaranga nka bonus.

Umufaransa washoboye gukoresha neza francise yaguzwe, ahabwa igice kinini cyumutungo wamafaranga afite. Ingingo ya franchise iganirwaho muburyo butaziguye nuwabitanze kandi birashobora kuba bitandukanye. Kurugero, urashobora guhora ukuramo umugabane winyungu, cyangwa urashobora kumvikana kubindi bisabwa, byose biterwa na nyir'ikimenyetso cyakoreshejwe.

Birahagije gusa kugura francise no gukoresha uburambe bwose bwungutse nabasekuruza babanjirije abantu iyo bigeze kubirango bishaje. Ugomba kwitonda cyane ukirinda amakosa kuko ibitagenda neza mugushinga francise birashobora kugaragara hanyuma francisee yakira ibibazo aho kubyunguka. Ariko ibi ntabwo aribintu bisanzwe cyane, kubwibyo, ugomba kwibanda kubikorwa byukuri byo mubikorwa byo mubiro.

Kurikiza francise no kongeramo ibyongeweho murwego rwo guhatanira isosiyete yawe. Nyuma ya byose, francises nyinshi zikoresha uburyo bwaho, mugihe, urugero, muri McDonald bagurisha pancake niba iherereye muburusiya. Niba francise ihuye na McDonald ifunguye kubutaka bwa Qazaqistan, noneho cafe-ibiryo byihuse itanga amahitamo ya burger arimo inyama zifarashi kubaturage.

Ubutaliyani bwa resitora yubutaliyani nigikorwa gishobora kwinjiza inyungu, kandi birakwiye kwibuka kwibuka gukorera abakiriya bawe neza. Hitamo francise ibereye mubitangwa kugirango ukore umushinga wunguka cyane mugihe kizaza. Urashobora guhitamo francise ya cafe yo mubutaliyani kumurongo uhuye na enterineti. Hazabaho amahitamo atandukanye ushobora guhitamo neza. Iyi resitora yubutaliyani yubufaransa irangwa na menu idasanzwe irimo ibyokurya bitandukanye bikomoka muri iki gihugu cyamajyepfo yuburayi. Niba uhisemo kujya muri resitora yo mubutaliyani ukaba ushaka francise, ugomba rero kuganira kubijyanye nimikoranire nabahagarariye ibicuruzwa byose.

Hitamo uburyo butanga ibihe byiza. Birumvikana ko bigomba kumenyekana mumujyi wawe kugirango ugabanye ingaruka za francise kuri resitora y'Ubutaliyani.

Ariko birakwiye ko twibuka ko ushobora kugenzurwa igihe icyo aricyo cyose ninzego za leta. Iri genzura rishobora gukorwa na sitasiyo y’isuku n’ibyorezo kugira ngo hubahirizwe ibipimo by’akazi. Mubyongeyeho, niba ukora francise muri resitora yo mubutaliyani, verisiyo irashobora kandi kuva kuruhande rwa francisor. Ni ikintu kimwe niba ari komisiyo yemewe. Ni ikindi kibazo rwose niba ibi byitwa umuguzi wamayobera uza kwitwaza umukiriya kandi agategeka ibiryo no gusuzuma serivisi, ndetse nubwiza bwibiryo. Mugihe ukorana na francise yo mubutaliyani, ugomba gukorera buri mukiriya uza aho uri nkaho atanga raporo muburyo butaziguye uhagarariye ikirango.

Noneho ntushobora gutinya cheque kandi, byongeye, kongera umubare winjiza ingengo yimari kubera umubare munini wibyateganijwe. Nibyunguka cyane, ikora neza, kandi itanga serivise nziza. Uzashobora kubaka izina ryiza no kubyishimira mugihe runaka.