Ikirahuri francise ni umushinga wubucuruzi, bisaba icyifuzo cyubucuruzi busobanutse. Gukora neza kandi byihuse, ukurikiza ibipimo byose franchise iguha kugirango udafite ingorane mugushyira mubikorwa umushinga wubucuruzi. Iyo ushyira mubikorwa uburenganzira, ikirahuri kigomba kwitabwaho bikwiye, aribyo ubwiza bwo gutunganya. Kora ibirahuri muburyo bwo gukurura umubare munini wabaguzi. Kugira francise bigufasha kwemeza ukuri ugomba kuvugana nawe. Nyuma ya byose, ufite kuri disikuru nziza-nziza, tekinoroji igezweho, ubumenyi-bwihariye, nibindi.

Gukorana na francise yikirahure bikubiyemo inshingano kuri francisor kugirango imyitwarire myiza yubucuruzi bwawe. Ubwa mbere, abakozi bawe barashobora kuba bafite imyambarire. Bambara imyenda isobanuwe neza ihuye nurwego rwashyizweho na francisor. Byongeye kandi, kuranga bigomba kubahwa, kuko uburyo ni ngombwa kugirango francise ikore neza. Indorerwamo uburenganzira ni umushinga wubucuruzi, mugushyira mubikorwa ukuramo ijanisha runaka ryamafaranga winjije nkumusanzu kuri konti ya francisor. Ku cyiciro cyambere, watanze icyarimwe. Ingano yacyo irashobora gutandukana kuva 9 kugeza 11% ukurikije amafaranga winjije.

Ikirahuri francise nayo itanga ubwishyu bwamafaranga yubukode. Iyi ntererano iratandukanye nkijanisha ryinjiza kandi irashobora kuva kuri 2 kugeza kuri 6%. Byongeye kandi, amafaranga yimisoro arashobora kubarwa atari ayinjiza, ahubwo ni ibicuruzwa. Gukorana nicyubahiro cyikirahure birashobora kandi kuzana inshingano zimwe kuruhande rwa franchisee. Urashobora kugura ibicuruzwa bitandukanye kumafaranga yatanzwe na francisor, bityo ukamuha kugurisha inyungu. Byongeye kandi, mugihe ushyira mubikorwa umushinga nkuyu, ugomba kwibuka kubyerekeye amafaranga yo kwamamaza yishyurwa buri kwezi kuri konti ya francisor.

Gukorana na francise francise ikubiyemo ingaruka zitandukanye zigomba gusuzumwa no kwitabwaho mugihe dushyira mubikorwa umushinga wubucuruzi. Kurugero, imwe mubibazo ni ukubaho umubare munini wabanywanyi kumasoko yamaze gufata imyanya itandukanye no kuyifata. Ugomba guhangana nabo winjira mumasoko hamwe nicyubahiro gishya cyindorerwamo. Kugirango ukore ibi, ugomba gukoresha ubuhanga, ubumenyi, nuburambe buhari. Ikoranabuhanga, amakuru, hamwe namakuru yubushakashatsi francisor iguha nayo igufasha murugamba rutoroshye hamwe nabanywanyi bo kugurisha. Ikirahuri francise ihinduka umushinga wubucuruzi wunguka, mugihe ushyizwe mubikorwa neza.

Ubufaransa nabafatanyabikorwa bagomba gukorana neza kugirango bagere ku ngaruka zo gukorera hamwe. Niba ushishikajwe na francise, ugomba rero no gushakisha umufatanyabikorwa ubereye ubucuruzi kugirango bukore neza. Ubufaransa butandukanye bukora kuburyo butuma utezimbere neza ubucuruzi bwawe, mubyukuri nta kintu gishya kivuye muri wewe. Umuntu asanzwe afata imishinga yubucuruzi yiteguye kandi arayikoresha kugirango aganze isoko neza. Ubu buryo buroroshye cyane kubantu bashaka gushaka amafaranga kandi bafite uburyo bwo gushora imari. Ubufaransa burashobora kugurwa ugereranije bidahenze mugihe muganira neza.

Byongeye kandi, birakenewe gukora ibikorwa byose bikurikiza amabwiriza yatanzwe numufatanyabikorwa. Ibi ni ngombwa cyane kugirango tugere ku gisubizo cyiza. Niba uri umufatanyabikorwa wa francise, noneho urashobora kongera byoroshye umubare winjiza ingengo yimari gusa uyobowe namahame namategeko yashyizweho ukurikije amabwiriza yabigenewe. Gukoresha ibikoresho biriho kandi bimaze kugeragezwa bitanga intangiriro yihuse. Ubufaransa bukora neza niba umuguzi wabwo azirikana imiterere yubucuruzi bubaho mukarere runaka agiye gushyira mubikorwa umushinga. Umufatanyabikorwa wa francise agomba kumva itandukaniro ryakarere kandi akayikoresha neza. Kubwibyo, kuba hari francise no kuzirikana umwihariko waho biha umufatanyabikorwa amahirwe yo kubaka neza imishinga yabo yubucuruzi ashingiye kumakuru yatanzwe.

Ubufaransa buzakora neza niba umufatanyabikorwa akurikiza byimazeyo amabwiriza yatanzwe nikigo. Uretse ibyo, ntugomba kwinjiza ikintu gishya mubikorwa byubucuruzi, bityo ukabika umwanya. Ubufaransa bwaguzwe kubwibyo kugirango ukoreshe moderi yundi muntu hanyuma ukore amafaranga icyarimwe. Ubufaransa bukora neza bugomba gukorwa buri gihe namaboko yabafatanyabikorwa bafite igitekerezo cyukuntu bakora imirimo yo mu biro. Ibikoresho byikora bitangwa na nyirubwite franchise byaba byiza. Ariko, ibi ntibikenewe, nkumufatanyabikorwa wa francise ashoboye gukoresha ibisubizo byabo niba bikenewe.

Franchising ikoreshwa muburyo butandukanye bwubucuruzi. Nta gushidikanya, iratera imbere cyane mu nganda na serivisi nk'inganda zitwara ibinyabiziga na serivisi zitanga imodoka, ubufasha mu gutegura no gukora ubucuruzi (ibaruramari, imirimo yo mu biro, kwamamaza, n'ibindi), ubwubatsi, serivisi zijyanye no gusana no gufata neza amazu , serivisi z'uburezi, imyidagaduro n'imyidagaduro, resitora yihuta y'ibiribwa, resitora, utubari twinshi, aho bahurira ibiryo, serivisi z'ubuvuzi n'ubwiza, serivisi zo murugo, gucuruza, kimwe na USU Software.

Ikirahuri kigurisha francise gishobora kugerwaho gusa nubushobozi buke mugihe ukurikiza byimazeyo amabwiriza kandi ukurikiza amategeko ya leta. Mugihe ushoboye kwirinda ikirego icyo aricyo cyose. Nubwo washyikirijwe ikintu, bizashoboka gusubiza neza ukoresheje data base. Nyuma ya byose, nk'igice cya francise ikirahure, rwose uzagira agasanduku keza k'ibikoresho ufite. Nubwa mbere, software, hamwe nubufasha bizashoboka gushyira mubikorwa neza umurimo wose wibiro. Urashobora gukoresha francise ukurikije amafaranga runaka.

Uzashora imari mugutezimbere umushinga, kandi francisor agomba gukuramo hafi 10% yumushinga wose. Nicyo bita umusanzu wamafaranga. Ntabwo ikoreshwa gusa muri francise ya francise. Ibi nibisanzwe rwose kandi biratandukanye mubunini. Mubisanzwe, ubwishyu bumwe ntabwo burenga 11% kandi ntibushobora kuba munsi ya 9% yubwishyu bwambere. Ukoresha amafaranga runaka mukuzamura francise kubirahuri byumuyaga kandi, wongeyeho, wishyura kandi uburenganzira bwo gushyira mubikorwa umushinga mwizina ryubwoko buzwi cyane. Nibikorwa bisanzwe kandi ntakintu kidasanzwe, gishya cyangwa kidasanzwe kubyerekeye.

Kubirahuri byumuyaga muri francise, uzashobora kwitondera neza ubuziranenge kugirango uhuze nigishushanyo cyambere. Uzakira icyitegererezo cya francisor, hamwe nibicuruzwa ushobora kugurisha. Byumvikane ko, ugomba kumvikana muburyo bukwiye kugirango mugihe cyo gushyira mubikorwa umushinga ntugire ikibazo na gahunda ihambaye.

Niba ukorana nikirahuri cya francise, noneho umushinga wubucuruzi ugomba kuba wunguka. Nyuma ya byose, bitabaye ibyo, igishoro cyawe ntikizatanga umusaruro, kandi ntuzashobora kwishyura amafaranga yinshingano zawe. Noneho, kora impapuro nyuma yo kwitegura neza. Byongeye kandi, inzira yo gushyira mubikorwa francise kubirahuri ntigomba guhura ningorane zose, uzakenera gukora neza imirimo yose kandi ugakemura neza izo ngorane zishobora kuvuka. Ikirahure cyiza cyumuyaga kizaguha urwego rwo hejuru rwibisabwa neza. Uzashobora kongera ingano yinjira mu ngengo yimari, kugabanya amafaranga n'ibiciro kandi, nkigisubizo, ubone ingaruka zifatika.

Ingaruka yo guteranya ibintu ni uko ibintu byinshi bihurira mumugezi umwe bizakugeza ku ntsinzi. Gushyira mubikorwa ibirahuri byumuyaga ntibigomba guhura nibibazo bitavogerwa mugihe ukoze ibintu byiza. Kora neza kandi neza hanyuma ntuzagire ikibazo. Urashobora gukemura byoroshye ingorane zose, nkuko uzaba witeguye mbere. Ikirahuri cyikirahure kizakuzanira inyungu kandi urashobora kongera gushora amafaranga kugirango ufate ibyiciro byiza byisoko.

Ikirahure cyo gusimbuza ibirahuri nigikorwa cyingenzi cyubucuruzi, ukorana nicyo, ushobora gukora byoroshye ubwoko ubwo aribwo bwose bwo mu biro. Mugihe ukorana na francise, urashobora kuba umucuruzi watsinze kandi uhiganwa mugihe ukurikiza byimazeyo amabwiriza ugakurikiza ibipimo. Tegura francise yo gusimbuza ikirahure hanyuma urashobora kwishyura amafaranga mubigo wiyemeje. Uyu ni francisor, hamwe nabandi bagenzi bawe, kimwe na leta, isaba kugabanyirizwa imisoro. Niba uri mubucuruzi bwo gusimbuza no gukorana nikirahure, noneho franchise izagufasha gushiraho imirimo yo mubiro kuburyo ushobora gukora byose ukoresheje amafaranga make. Kugabanya ibiciro no kubyara inyungu amaherezo bizagira ingaruka.

Ibi nibyingenzi cyane kuzirikana, bivuze ko udakwiye kwirengagiza irangizwa ryimirimo yo mu biro kurwego rwo hejuru, kuko murubu buryo utanga francise yawe yo gusimbuza ikirahuri inyungu nziza zo guhatanira.

Iyo usabana nabaguzi, abakozi bawe ntibagomba kwambara gusa ukurikije imyambarire. Barasabwa kandi gukurikiza byimazeyo ibipimo n'amabwiriza utanga kugirango wige. Bagomba kugira ikinyabupfura, buri gihe babishoboye kandi bashinzwe gusubiza ibibazo byabaguzi. Gusimbuza ibirahuri bigomba gukorwa vuba kandi neza, franchise izagufasha kubona ibikoresho byiza ufite. Nyuma ya byose, kubwibi, uhindukirira uhagarariye ikirango kizwi, kugirango umenye ibyiza byose murugamba rwo guhatana mugihe ukorana nawe. Bizashimangirwa no kuboneka ibikoresho byujuje ubuziranenge, tekinoroji igezweho, kumenya-uburyo, nibikoreshwa neza.

Uzashobora kwakira ibikoresho biva hanze kubiciro ushobora kwishyiriraho wenyine mugihe cyimishyikirano. Ishyirwa mu bikorwa ryogusimbuza ibirahuri ntabwo bizahura ningorane zikomeye, mugihe bishyizwe mubikorwa neza. Uzakenera kwitegura hakiri kare ukora ibikorwa byose bijyanye. Icyo gihe uzatsinda, kandi uzashobora guhatanira kumvikana kangana nabatavuga rumwe nawe, ndetse nabakomeye kandi bakize. Inzira yo gukorana na francise yo gusimbuza ibirahuri izana inshingano zihariye. Usibye kubahiriza amabwiriza n'ibipimo, birakenewe kandi kumva neza ko ugomba gukuramo igice cy'amafaranga winjiza. Ubu ni ubwoko bubiri bwamafaranga, buri kimwe kibarwa muburyo bwacyo.

Ibirahuri bitanga ibirahuri ni umushinga wubucuruzi ufite akamaro, mugihe cyo kubishyira mubikorwa ugomba kumva neza ko ari ngombwa gukurikiza amategeko n'amabwiriza. Iyo ukora francise, uri umuntu ubazwa. Buri gihe francisor yitezeho raporo nogukurwaho buri kwezi. Uretse ibyo, urasabwa gukurikiza byimazeyo amahame n'amategeko. Niba ukurikiza byimazeyo amategeko, noneho kugera kubitsinzi biza byihuse. Urashobora guhangana byoroshye nibikorwa byo gukora muburyo ubwo aribwo bwose.

Mugihe ukorana na francise ikora ibirahure, urashobora kwiringira kubona ikoranabuhanga nibikoresho. Nukuvugako, menya-uburyo hamwe nikirango cyo murwego rwohejuru uri hafi yawe. Gusa ukoresheje ibi byose, birashoboka kugera kurwego rushya rwumwuga, ukarenga abo bahanganye bose. Niba ukora ibikorwa byo kugurisha no kugurisha ibirahure, noneho franchise igufasha kubaka neza inzira yumusaruro. Yongera amahirwe akomeye yo kugera ku nyungu zo guhatanira. Igomba gukoreshwa kuri byinshi. Kora ibikorwa byawe neza kandi ubuhanga, wirinde amakosa yerekeye gahunda.

Niba uri ubucuruzi bwikirahure, ugomba kwitondera byumwihariko francising. Urwego rwibicuruzwa bigomba guhura nibyakozwe kandi bigurishwa nicyitegererezo cya francisor. Iyo uhuye nabanywanyi, ibirahuri byawe birashobora kugorana. Kugirango wirinde ko ibyo bibaho, gukosora no kubanza birakenewe. Kora imirimo yose yo mu biro bijyanye, uzahora utsinda. Urashobora gutsinda amayeri yose yabanywanyi bawe. Kuzuza ibirahuri francise birashobora kandi guhura nabashinzwe ibibazo bya leta.

Kugira ngo ikibazo nk'iki gikemuke, ni ngombwa kumenya neza amategeko. Mubyukuri, ntugomba kumenya amategeko gusa ahubwo ugomba no kuyakurikiza, murwego rwo kumenyekanisha francise yo gukora ibirahure. Noneho nta kirego na kimwe kuri wewe. Iremeza neza imikorere y'ibiro. Shyira mubikorwa ibirahuri byerekana ibirahuri murwego rwohejuru rwumwuga hanyuma, ibintu bizakuzamuka. Gusa iyo ukorana na francise, ubona uburambe bwagaciro, tekinoroji yo murwego rwohejuru, nibintu byinshi byingirakamaro. Niba ushobora gushyira mubikorwa ibyo byose, ntuzabura gutera imbere.