Ubufaransa muri St. Petersburg ni umushinga ushobora kubyara inyungu ariko akenshi ushobora guteza akaga. Ingaruka zishobora guturuka kubanywanyi bawe bamaze gufata neza isoko ryiza. St. Petersburg numujyi mwiza cyane kandi ushimishije, kubwibyo, ugomba kuzirikana iki kintu. N'ubundi kandi, ba mukerarugendo ni umwe mu bakoresha serivisi n’ibicuruzwa bitangwa n’uhagarariye francise mu karere.

Urashobora kwishora mubikorwa bya francise bitewe nuko haboneka umubare runaka wibikoresho, nanone niba ufite ubuhanga bwo kuyobora. Nibyoroshye cyane kandi byiza guhuza naba francisor, gukora ibintu byose ukurikije amabwiriza. Birumvikana ko imiterere yaho nayo igomba kwigwa neza kugirango utagira ibihe bitunguranye mugihe ukorana na francise. Umuntu watojwe buri gihe ahangana neza ningorane zigaragara kuruta umuntu ushyira inzira wenyine.

St. Petersburg irangwa gusa no kuba hari ahantu nyaburanga hakurura ba mukerarugendo, ariko uyu mujyi urakunzwe cyane mu bucuruzi ndetse n'abacuruzi baza gukora ubucuruzi bwabo cyangwa ubucuruzi bwabo. Ibi bigomba no kwitabwaho gusa kuberako aba bantu bashobora kuba abakiriya bawe. Kubwibyo, francise i St. Petersburg igomba kuzamurwa hitawe kubintu byose ushobora kwibandaho mumaboko yawe gusa. Isesengura rya Swot ninzira nziza cyane.

Isesengura nk'iryo riguha amakuru yuzuye kubyerekeye amahirwe n'ingaruka zigutera ubwoba. Ibi bifasha cyane guhangana nibibazo bitoroshye mugihe kizaza, gusubiza ibibazo byose bihagije kandi mubushobozi.

Ubufaransa ntakindi kirenze ubwoko bwubukode bwikirango cyuzuye hamwe nurutonde rwinyandiko zitandukanye. Inyandiko zigenga inzira yimikoranire nabaguzi, imitako yimbere, nigishushanyo mbonera. Nyiri francise araguha amakuru yuzuye kugirango ubashe gukora neza kandi wunguke. Impande zombi zishishikajwe no gukora byose. Erega burya, francisor irashobora kubara kubakira bitaguha amafaranga yo kwinjira gusa kugeza 11%. Niba ufunguye francise i St.

Petersburg, uracyakeneye rero kuzirikana ko ugomba kwishyura amafaranga runaka buri kwezi. Hariho imisanzu igera kuri ibiri kuri francisor. Igice cya mbere ni ubwami. Itangwa nkinyungu ya francisor. Igice cya kabiri nikibazo cyo gukuramo ibicuruzwa byamamaza mugihe kingana na 3% byinjiza. Aya mafranga aja mubikorwa byo kwamamaza kwisi yose, bikorwa bonyine nibirango bihagarariye.

Amahirwe yo gukoresha francise izwi cyane i St. Petersburg ninyungu nziza zo guhatanira. Mu guhangana nabatavuga rumwe nawe, uhora imbere imbere gato, gusa kuberako ushobora kwirinda gukora amakosa kubera kugira gahunda ya biz yiteguye. Gahunda ikora kandi yemejwe burigihe itanga inyungu nziza mubukungu bwisoko. Ubufaransa muri St. Petersburg ni umushinga wubucuruzi wunguka cyane, ubishyize mubikorwa, utezimbere cyane mubukungu bwawe.

Mubyongeyeho, francise nubwoko bwishoramari mumafaranga menshi. Nyuma ya byose, uhita uhita wunguka nyuma yo gutangira ubucuruzi bwawe ukoresheje ikirango kizwi.

Ubufaransa bwinyenyeri yerekana, hamwe no gutanga kwerekana ikirere cyinyenyeri, irakenewe kandi yishyura vuba, bigira ingaruka kumyungu yihuse. Kugirango umenyeshe ibyifuzo kumasoko ya francise, ugomba kwifashisha kataloge, irimo ibice byinshi bya francises kuri buri buryohe nibiciro bitandukanye. Ubufaransa ni amahirwe adasanzwe kubacuruzi bashya gutangiza umushinga we, cyane cyane niba nta bitekerezo cyangwa uburambe buke mubuyobozi, gutunganya, no kugenzura. Mugura francise ku giciro cyiza cyane, franchisee yakira inama, abakiriya benshi bakusanyije, inama zubuyobozi, amabanga yisosiyete ye bwite, nibindi. franchisee irashobora gusesengura amakuru yose, igihe cyo kwishyura, igiciro cyose, kimwe namazina yamanota mukarere runaka. Urashobora gukomeza urubuga rusanzwe, byoroshye gukorana nabantu bose bakurikirana.

Byongeye kandi, francisor izahora ivugana, igisha inama francisee kugirango igere ku ntsinzi nini, hitabwa kumurimo uhuriweho, mukwagura no kongera abakiriya, amafaranga yinjiza. Umu francisor yiyemeje guha umufatanyabikorwa amakuru yuzuye, gutembera kumugaragaro ingingo zose, kandi akanatanga izina ryiza. Ariko, inzobere zacu muri kataloge hamwe na francises nazo zizaba zihuza, zifasha mubujyanama, gusesengura, inama zijyanye no kwamamaza, kuva mubiganiro, kugeza kubufasha. Birakwiye kandi kwibuka kubyerekeye amafaranga icyarimwe, ni garanti kandi yishyurwa mbere yo guhererekanya amakuru nuburenganzira mugihe cyo gusinya amasezerano. Gahunda ya Star show ntabwo izashimisha abakiriya gusa ahubwo n'abakozi. Mu iduka rya francise, urashobora guhitamo umujyi, umudugudu, gusesengura ibisabwa. Amakuru azajya avugururwa buri gihe.

Mugutumenyesha, uzabona ibindi byerekanwa kubera traffic SEO. Igishushanyo nizindi ngingo zaganiriweho na francisor, iri murutonde rwinshingano.

Kubindi bisobanuro, kugirango ubaze impuguke, urashobora guhamagara nimero zabigenewe. Muri kataloge ya francises, izaboneka kugirango tumenye isuzuma ryabakiriya bacu, igiciro, hamwe nu amanota. Turabashimira mbere kubwinyungu zanyu kandi dutegereje ubufatanye butanga umusaruro mumyaka myinshi iri imbere. Ntugatakaze umwanya wawe ahubwo twandikire kuri francise.

Ubufaransa nabafatanyabikorwa bagomba gukorana neza kugirango bagere ku ngaruka zo gukorera hamwe. Niba ushishikajwe na francise, ugomba rero no gushakisha umufatanyabikorwa ubereye ubucuruzi kugirango bukore neza. Ubufaransa butandukanye bukora kuburyo butuma utezimbere neza ubucuruzi bwawe, mubyukuri nta kintu gishya kivuye muri wewe. Umuntu asanzwe afata imishinga yubucuruzi yiteguye kandi arayikoresha kugirango aganze isoko neza. Ubu buryo buroroshye cyane kubantu bashaka gushaka amafaranga kandi bafite uburyo bwo gushora imari. Ubufaransa burashobora kugurwa ugereranije bidahenze mugihe muganira neza.

Byongeye kandi, birakenewe gukora ibikorwa byose bikurikiza amabwiriza yatanzwe numufatanyabikorwa. Ibi ni ngombwa cyane kugirango tugere ku gisubizo cyiza. Niba uri umufatanyabikorwa wa francise, noneho urashobora kongera byoroshye umubare winjiza ingengo yimari gusa uyobowe namahame namategeko yashyizweho ukurikije amabwiriza yabigenewe. Gukoresha ibikoresho biriho kandi bimaze kugeragezwa bitanga intangiriro yihuse. Ubufaransa bukora neza niba umuguzi wabwo azirikana imiterere yubucuruzi bubaho mukarere runaka agiye gushyira mubikorwa umushinga. Umufatanyabikorwa wa francise agomba kumva itandukaniro ryakarere kandi akayikoresha neza. Kubwibyo, kuba hari francise no kuzirikana umwihariko waho biha umufatanyabikorwa amahirwe yo kubaka neza imishinga yabo yubucuruzi ashingiye kumakuru yatanzwe.

Ubufaransa buzakora neza niba umufatanyabikorwa akurikiza byimazeyo amabwiriza yatanzwe nikigo. Uretse ibyo, ntugomba kwinjiza ikintu gishya mubikorwa byubucuruzi, bityo ukabika umwanya. Ubufaransa bwaguzwe kubwibyo kugirango ukoreshe moderi yundi muntu hanyuma ukore amafaranga icyarimwe. Ubufaransa bukora neza bugomba gukorwa buri gihe namaboko yabafatanyabikorwa bafite igitekerezo cyukuntu bakora imirimo yo mu biro. Ibikoresho byikora bitangwa na nyirubwite franchise byaba byiza. Ariko, ibi ntibikenewe, nkumufatanyabikorwa wa francise ashoboye gukoresha ibisubizo byabo niba bikenewe.

Franchising ikoreshwa muburyo butandukanye bwubucuruzi. Nta gushidikanya, iratera imbere cyane mu nganda na serivisi nk'inganda zitwara ibinyabiziga na serivisi zitanga imodoka, ubufasha mu gutegura no gukora ubucuruzi (ibaruramari, imirimo yo mu biro, kwamamaza, n'ibindi), ubwubatsi, serivisi zijyanye no gusana no gufata neza amazu , serivisi z'uburezi, imyidagaduro n'imyidagaduro, resitora yihuta y'ibiribwa, resitora, utubari twinshi, aho bahurira ibiryo, serivisi z'ubuvuzi n'ubwiza, serivisi zo murugo, gucuruza, kimwe na USU Software.