Ibicuruzwa francise numushinga ushobora kwinjiza amafaranga, aho ugomba guhora wibuka kwishyura ijanisha runaka nkigihe kimwe. Umusanzu wuzuye utangwa murwego rwo gutangira francise, hanyuma, ufata izindi nshingano. Noneho, niba uri mubicuruzwa francise, ugomba rero kwishyura buri kwezi. Nijanisha ryamafaranga wimurira kuri konti ya francisor. Mubyongeyeho, hari ubwishyu buri kwezi bwitwa kwamamaza amafaranga. Ntabwo iranga gusa francise ihuza nibicuruzwa.

Yishyuwe iyo ikorana nigikorwa icyo aricyo cyose kijyanye na francise. Ni ibisanzwe iyo wishyuye amahirwe yo kugurisha ibicuruzwa mu izina ryisosiyete izwi. Ubundi, urashobora kandi kwiyemeza kugura ibikoresho byihariye, kubara, cyangwa serivisi ukoresheje ibicuruzwa francise. Mubyongeyeho, urabona kandi inyungu usibye kugurisha ibicuruzwa munsi yikimenyetso kizwi. Kurugero, ufite uburyo bwikoranabuhanga bugufasha gushiraho ubucuruzi bwawe nabanyamahanga.

Kumenya-uburyo wunguka mugihe ukorana nibicuruzwa francise birashobora kugira icyo bihindura kubitsinzi byigihe kirekire. Niba ukorana nibindi bicuruzwa bitarimo francised, noneho urutonde rwibikorwa bizasobanuka neza niba ukora isesengura ryibanze. Mubyongeyeho, francisor ihora yiteguye kuguha amakuru yuzuye yukuntu washyiraho neza ibikorwa byubucuruzi. Erega burya, ni umuntu ushishikajwe no kumenya ko amafaranga yawe yiyongera buri gihe. Kubwibyo, ntabwo yiteguye gusangira ubunararibonye nikoranabuhanga gusa ahubwo anashyira ubumenyi bwe muburyo bwawe. Hamwe nibicuruzwa francise, ukeneye gusa kugabana inyungu nkeya, ukuramo ikintu mukarere ka 9% buri kwezi kuri konte ya francisor.

Hano hari imisanzu ibiri, amafaranga yimisoro nogukata kwamamaza ku rwego rwisi. Nibikorwa bisanzwe bikoreshwa mugihe ukorana na francise iyariyo yose.

Shyira mubikorwa francise neza kandi vuba kugirango abakiriya bawe batagira ibibazo. Byongeye kandi, ni ngombwa kumva ko guverinoma ishobora no kugira ibyo isaba isosiyete iyo itubahirije amategeko n’amabwiriza y’isuku. Ugomba kandi kuzirikana iki kintu, kuko iyo ugurishije ibicuruzwa francise, urasabwa gutanga raporo kuri francisor. Kugenzura, arashobora kohereza komisiyo. Byongeye kandi, ntabwo akuburira hakiri kare, kubera ko ari yo mpamvu ari komisiyo ishinzwe kugenzura imikorere y'ibiro neza, ibyo bikaba ari ibintu bisanzwe. Ariko uru ntabwo arurutonde rwonyine rwiterabwoba ushobora guhura nabyo.

Hano hari tekinike yitwa umuguzi w'amayobera. Mugihe ugurisha ibicuruzwa francise, urashobora guhura neza nu muguzi wamayobera. Umuntu wiyoberanije nkumukiriya aje mububiko akagura ikintu cyangwa agakoresha serivisi. Ugomba kwibuka ko buri muntu waje mububiko bwawe ashobora kuba uyu muguzi wibanga cyane. Kubwibyo, buri mukiriya usaba agomba gutangwa kurwego rwo hejuru rwubuziranenge. Ntabwo ari ukubera ko bashobora kugenzura, ariko kandi no guhora batanga serivise nziza kandi ikemeza ko abakiriya bahora binjira. Gushyira mubikorwa ibicuruzwa francise biguha amahirwe yo guhatanira.

Urashobora kuyikoresha neza niba ufite amakuru yuzuye. Tugomba kwitondera ko francisor iguha amakuru yuzuye yamakuru yingirakamaro. Urashobora kubikoresha kugirango utange urwego rwiza rwo guhatanira. Korana nabakiriya bawe babishoboye kandi ntukemere ko abakozi bawe baruhuka. Imyambarire igomba gukurikizwa mugihe ikorana nibicuruzwa francise. Ibi bigufasha guhora witeguye kugenzura bitunguranye. Byumvikane ko, mugihe ugurisha ibicuruzwa francise, ugomba gutunganya ibibanza byawe ukurikije ibipimo byatanzwe na francisor.

Igishushanyo cyimbere ninyuma gishyirwa mubikorwa bikurikije amabwiriza wakiriye kuranga.

Igicuruzwa kigabanywa gitangwa kugirango ubashe gushyiraho akazi ka biro neza. Urahamagara abahagarariye ikirango kizwi kugirango kigufashe guteza imbere ubucuruzi bwawe ukurikije ibimaze gukorwa kandi byemejwe. Kora neza kandi neza, ukorere abakiriya basabye kurwego rwiza rwumwuga, hanyuma urujya n'uruza rwabakiriya ntiruzashira. Ndetse birashoboka gushiraho ibyo bita ijambo kumunwa mugihe abantu basabye sosiyete yawe inshuti zabo nimiryango, ariko nyuma yo kubona serivise nziza. Ibi ntibireba francise gusa ahubwo nibikorwa byubucuruzi.

Ubufaransa bwububiko bwibiryo ni umushinga wubucuruzi kandi wunguka cyane mugihe kizaza. Kugira ngo rero mugihe cyiterambere ryacyo ntugire ingorane zimiterere idashobora kurenga, kora imyiteguro ibanza. Iyo ukora munsi ya francise, ufite inshingano zimwe mubafatanyabikorwa bawe. Bategereje ko ukurikiza ibisabwa, ibipimo, n'amabwiriza. Birumvikana ko ibipimo byose byanditse neza mumutwe wumutwe. Niba ukoresha ibiribwa, noneho ibicuruzwa byawe bigomba kuba byujuje ubuziranenge kandi bigatanga ubwishingizi bwuzuye kubakiriya babisabye.

Koresha iduka ryanyu ryibiryo kugirango abakozi bakomeze intera kandi bavugane ikinyabupfura nabaguzi. Nta na rimwe bagomba gutaka, kutagira ikinyabupfura, cyangwa ikinyabupfura. Basabwa gukurikiza byimazeyo amahame n'amabwiriza y'imyitwarire utanga. Nkigice cyububiko bwibiribwa francise, urashobora kwitegereza kwakira amabwiriza akwiye yatanzwe na francisor muburyo butaziguye. Azishimira gusangira nawe amakuru yose ajyanye nibishobora kugufasha kuzana isosiyete kurwego rushya rwinjiza.

Tanga ububiko bwawe bwibiryo bwitondewe bukeneye. Ibi bivuze ko ari ngombwa guhora kandi witonze kwiga imibare iriho. Kwiga bizagufasha buri gihe gufata ibyemezo byukuri byo kuyobora bishingiye kumibare ifatika. Injira uzayoborwa mubihe bigenda byisi kwisi.

Iyo ukorana na francise kububiko bw'ibiribwa, byanze bikunze ingorane. Urashobora kubitsinda byoroshye ukoresheje amakuru agezweho. Ibi bivuze ko isosiyete igomba guharanira kugera ku bisubizo bikomeye mu rugamba rwo guhatanira. Teza imbere ibiribwa byawe muburyo bukemura neza ibibazo byose. Ugomba kuba witeguye kubintu byose, ndetse no kuba abanywanyi bawe bashobora kwitabaza byoroshye uburyo budasanzwe kandi budasanzwe bwo kurwana. Urashobora gutsinda ingorane niba witeguye neza.

Ububiko bwibiribwa bukora neza ni amahirwe yawe yo gutsinda amarushanwa.

Ugomba gukoresha neza ubumenyi bwuzuye nikoranabuhanga rishobora kuboneka muri francisor. Nyuma ya byose, kubwibyo, wishyura kugeza kuri 9% buri kwezi winjiza, kugirango murwego rwa francise kububiko bw'ibiribwa, ushobora gukora neza imirimo yose. Urashobora kugera ku isoko ryigenga nyuma yo gucunga neza iterambere ryingamba zo kwitegura ugatangira gukora. Bikwiye guhora bibukwa ko wiyemeje kwinjiza ibirenze abanywanyi bigenga. Erega burya, nta nshingano bafite kuri francisor. Teza imbere umushinga wawe wubucuruzi kuburyo urwego rwo hejuru rwinjiza rutanga amahirwe yo kwishyura byoroshye inshingano zawe.

Ubufaransa bwububiko bwibiryo buzaguha amahirwe yo gusohoza neza imirimo yose washinzwe isosiyete, kandi, icyarimwe, kurushaho kuzamura urwego rwinjiza. Uzakenera kwishyura buri kwezi amafaranga yimisoro n'amafaranga yo kwamamaza, nabyo nibikorwa bifatika.

Bumwe mu buryo bukomeye bwo gutondekanya amahirwe n'ingaruka ufite ni isesengura rya swot. Mubyongeyeho, iragufasha kumenya ibyiza nibibi bizaba byihariye umushinga wawe wubucuruzi. Ntukemere ikosa rya gahunda yingenzi hanyuma, ntuzabura gutsinda.

Igikorwa cya francise kububiko bwibiribwa kirashobora gukora neza bishoboka, bitewe niterambere ryibanze kandi ryicyiciro. Birakenewe gukurikiza byimazeyo amabwiriza, twirinda amakosa ashobora kuyobora isosiyete ibiza. Ibicuruzwa biri mububiko bigomba gukemurwa hitawe kumunsi wabyo. Bigomba kuba bishya kandi byarangiye ntibigomba kugurishwa. Tanga ibicuruzwa byawe hamwe nububiko bwawe witondere neza utegura amasahani, ibisakuzo, imbere, hamwe nuburyo bugaragara ukurikije amabwiriza yabigenewe. Ibi birakenewe kugirango ejo hazaza hatabaho ingorane zo guhura nuhagarariye ikirango.

Azashobora kugenzura ukuri kw'iterambere rya franchise kubicuruzwa yohereza umuguzi w'amayobera, cyangwa komisiyo. Nibikorwa bisanzwe kwisi yose hamwe namasosiyete yubufaransa.

Franchise na franchisee nibisobanuro bifitanye isano cyane. Niba ushishikajwe na francise, noneho iyo ubonye uhinduka francisee. Ubu ni ubucuruzi bwunguka cyane, mugushyira mubikorwa ukeneye gukurikiza gusa amategeko kandi utangwa namabwiriza ya francise. Ntugomba kuzana ikintu gishya, kongera guhimba inzira yubucuruzi, gukora ibindi bikorwa bigoye. Birakenewe gusa kugura ubucuruzi bwiteguye, bwitwa francise. Umu francisee numuntu ufite uburenganzira bwo gukoresha ibikoresho isosiyete ikomeye yose ikoresha mukubaka ubucuruzi.

Ntugomba kuzana ikintu icyo aricyo cyose uhereye, ukeneye gukoresha igitekerezo cyiteguye. Mubyongeyeho, izina rimaze kumenyekana, bivuze ko ibiciro byo kongera urwego rwo kumenyekanisha ibicuruzwa byagabanutse cyane.

Mu rwego rwa francise, francisee igomba kugeza kubaguzi bayo gusa ko ibiro byahagarariye ibikorwa byaho byafunguwe mukarere. Nibihendutse cyane kuruta kumenyekanisha ikirango kitazwi guhera. Ubufaransa bushobora kuba ikawa ugura hafi ya cafe mugitondo, iduka ugura, pizzeria ifite izina ryisi kandi iherereye mubaturanyi b’umuguzi waho.

Ubufaransa buri hose kandi bugenda bwiyongera mubyamamare. Ubucuruzi bwiteguye gufungura icyitegererezo cya francise yemerera francisee gushora gusa umutungo wimari waboneka muburyo bwubucuruzi bumaze kugeragezwa kandi bukora. Ukeneye gusa gushyira mubikorwa neza bitangwa na francise. Franchisee ntakintu nakimwe ishobora guhura nacyo, kubera ko hari ubucuruzi bwihishe inyuma, ikirango kizwi, uburambe bunini bwakusanyirijwe mumyaka myinshi cyangwa imyaka mirongo yibikorwa bikomeye.

Franchising irangwa nurwego rwo hejuru rwo kwamamara mugihugu icyo aricyo cyose. Umuntu uhisemo kuba francisee arashobora gushora imari mumikoreshereze yimari, gushaka abakozi ukurikije ibipimo, kubaka inzira zubucuruzi, no kubona ibisubizo. Ndetse nibicuruzwa akenshi biva mubihugu bikomokamo franchise. Ibi biroroshye cyane kuko ushobora kuzigama umurimo nubutunzi. Ntabwo ari ngombwa gushyiraho ingamba cyangwa gukora ku kirango. Ibi byose bimaze kuboneka kuri wewe kandi bisigaye ni ugutangiza moderi ya biz yiteguye rwose izana umutungo wamafaranga nka bonus.

Umufaransa washoboye gukoresha neza francise yaguzwe, ahabwa igice kinini cyumutungo wamafaranga afite. Ingingo ya franchise iganirwaho muburyo butaziguye nuwabitanze kandi birashobora kuba bitandukanye. Kurugero, urashobora guhora ukuramo umugabane winyungu, cyangwa urashobora kumvikana kubindi bisabwa, byose biterwa na nyir'ikimenyetso cyakoreshejwe.

Birahagije gusa kugura francise no gukoresha uburambe bwose bwungutse nabasekuruza babanjirije abantu iyo bigeze kubirango bishaje. Ugomba kwitonda cyane ukirinda amakosa kuko ibitagenda neza mugushinga francise birashobora kugaragara hanyuma francisee yakira ibibazo aho kubyunguka. Ariko ibi ntabwo aribintu bisanzwe cyane, kubwibyo, ugomba kwibanda kubikorwa byukuri byo mubikorwa byo mubiro.

Kurikiza francise no kongeramo ibyongeweho murwego rwo guhatanira isosiyete yawe. Nyuma ya byose, francises nyinshi zikoresha uburyo bwaho, mugihe, urugero, muri McDonald bagurisha pancake niba iherereye muburusiya. Niba francise ihuye na McDonald ifunguye kubutaka bwa Qazaqistan, noneho cafe-ibiryo byihuse itanga amahitamo ya burger arimo inyama zifarashi kubaturage.

Ububiko bwibiribwa francise izakora neza kandi neza niba ukurikiza amabwiriza yose yateganijwe. Kuyoborwa na gahunda yubucuruzi ukora mbere. Mugihe cyakazi hamwe na francise, ushinzwe ibikorwa ukora. Mugutezimbere francise, urashobora gufungura ubucuruzi ubwo aribwo bwose. Umushinga uzakora neza niba ukora byose neza murwego rwo kwitegura kandi ntukirengagize kwiga buri gihe amakuru yingirakamaro. Koresha ububiko bwawe ukoresheje francising.

Birakenewe gufungura ingingo yo kugurisha ahantu hazakurura umubare munini wabaguzi. Kwinjira aha hantu bigomba kuba byinshi. Koresha ububiko bwawe kandi ugurishe ibicuruzwa byiza kandi byiza. Biroroshye gufungura iduka, biroroshye cyane kuyiteza imbere murwego rwa francise. Ariko, ugomba gukurikiza amategeko gusa. Ntabwo bigoye, bivuze ko udakwiye gutindiganya. Ubufaransa bwo gufungura iduka ryibiryo bizafasha, kuko bizaguha ibikoresho bigezweho byibikoresho bisabwa.

Niba ugurisha ibicuruzwa mububiko, noneho gufungura francise biroroshye. Uzashobora guhindura umushinga wawe wubucuruzi ukoresheje ubumenyi wungutse. Ibisobanuro byose ufite bigomba gukoreshwa nibitekerezo byinshi. Kora ubushakashatsi buhoraho bwibarurishamibare hamwe na francise igezweho kugirango igufashe gufungura iduka ryibiryo. Uzagira amahirwe yose yo kurenza abo muhanganye. Komeza witonze, ariko kandi ufite ikizere.

Ibi bizashoboka niba ufite gahunda yabanje kurema kandi yatekerejweho. Ubufaransa buzafasha gufungura ingingo yo kugurisha ibicuruzwa, kubwibyo, uzashobora kwishura igishoro cyawe. Amafaranga yashowe arashobora gufatwa nkubwoko bwishoramari butuma winjiza amafaranga.

Ububiko bwibiribwa kumurongo kumurongo ni umushinga wabigenewe, mugihe cyo kubishyira mubikorwa usabwa gukuramo amafaranga yukwezi. Turimo kuvuga kubyerekeye ubukode no kwimurwa mukwamamaza kwisi yose, bikorwa na francisor wenyine. Shyira mubikorwa francise yawe neza udakoze amakosa akomeye. Noneho, ntuzabura gutsinda. Umuyoboro wa francise ufite ibiyiranga. Niba ubyitayeho neza, ntihazabaho ingorane zikomeye.

Tanga ububiko bwawe bwa francise muburyo bukwiye bwo kwitabwaho. Nta gushidikanya ko cyera imbuto. Uhabwa ibihembo muburyo bwumubare munini wabaguzi bashaka kukugurira ikintu. Mububiko bwurunigi, ibicuruzwa bigomba kuba byujuje ubuziranenge, bitarangiye, kandi francise ifasha gutandukanya assortment. Birashoboka kugurisha ibicuruzwa bidasanzwe rwose, kubakira bivuye hanze. Uzaba wenyine kandi ukwirakwiza wenyine, ni ngombwa. Kubwibyo, ibiciro mububiko bwa interineti bwibicuruzwa franchise birashobora gushyirwaho ukurikije ibyo ukeneye.

Mubyukuri, ugomba kwigirira icyizere, ariko, kandi ntugomba no guterwa isoni birenze.

Ibicuruzwa by ibiribwa bigomba kwitabwaho bikwiye, cyane cyane itariki izarangiriraho. Noneho ububiko bwawe bwo kumurongo butanga umusaruro uhoraho kandi murwego rwo hejuru rwinjiza. Kora ibikorwa nimbaraga nyinshi, ukoresheje ibikoresho byose nubumenyi wungutse. Ubumenyi bugomba kwibanda kandi bugakoreshwa kuri byinshi. Ibikoresho bitandukanye byo gusesengura birakwiriye. Kurugero, niba ukoresha kugurisha kumurongo cyangwa kugura ibiribwa francise, noneho igikoresho cyitwa gusesengura swot kirakora.

Aka gatabo karashobora gukoreshwa muguhuza amakuru yawe yamakuru agezweho kubyerekeye ingaruka umushinga uhura nayahe mahirwe ufite yo kugabanya izo ngaruka. Mubyongeyeho, ibyiza nibibi byububiko bwibiryo bya francise kumurongo biragaragara. Urashobora gukoresha ibintu byiza no gutesha agaciro ibibi. Birashoboka gushushanya gahunda yubucuruzi ushobora gushobora kugenzura buri gihe mugihe kizaza. Ibi biguha amahirwe yo kuganza isoko ryibiryo no guhora wagura ubuyobozi bwawe kubarwanya nyamukuru. Koresha byinshi mubicuruzwa byawe kumurongo ubike francise utibagiwe no kubona amakuru yingenzi. Nyuma ya byose, ibikoresho byamakuru nintwaro yikigereranyo.

Nubishyira mubikorwa nkuko byateganijwe, uzagera ku ngaruka ziteganijwe.

Ubufaransa kububiko bufite ibiciro biri hasi kubiribwa bizakora neza kandi neza niba bikozwe neza kandi bihoraho. Niba ukora kuri francise, ugomba kuzirikana kugabanywa. Bakeneye gukorwa buri kwezi. Ibi nibyingenzi cyane kuko ukeneye guteganya iki gihombo ako kanya. Niba ukora muri francise hanyuma ukazamura iduka, noneho ugomba guhangana nubushobozi bwose bushobora kuvuka munzira yawe igoye. Kurugero, abanywanyi barashobora gushira ijambo muruziga, bagategura gahunda zitandukanye.

Barashobora kugushuka kubayoboke kugirango ububiko bwawe buhendutse bwemerwe nimbuga nkoranyambaga. Nibikorwa bisanzwe bidafite ikintu kidasanzwe na gato. Ugomba kwitegura kuriki kintu, ni ngombwa cyane kuzirikana. Korana na francise hanyuma iduka ntirigomba guhomba. Witondere neza ibiciro biri hasi mugihe ukora ibikorwa byawe, kuko aricyo kintu cyingenzi cyawe rero, ntigomba kwirengagizwa. Ugomba kubika izina gusa ariko n'ibirimo imbere. Niba ugurisha ibiribwa kandi ukishyuza ibiciro biri hasi, noneho iduka ryaba francised rizakurura umubare munini wabaguzi.

Niba rwose bizera ko washutse, benshi muribo bazashaka kongera guhura. Iterambere ryumushinga wubucuruzi rizagenda neza. Urashobora kwishimira gusa ko urimo kubona amafaranga menshi.

Ubufaransa kububiko bwibiciro buke kubiribwa buzakora neza, mugihe gahunda yatunganijwe neza. Ugomba gukora neza ukurikije gahunda. Azakujyana ahirengeye rwumwuga. Gukora neza francise bizatuma bishoboka guhangana byoroshye numurimo wuburyo ubwo aribwo bwose. Abaguzi bazakorana ubushake nububiko bwibiryo. Bizashoboka guhangana neza nimirimo yibintu byose bigoye.

Franchise iduka ryibiciro byigiciro gito mugihe kimwe na francisor yawe. Azashaka rwose gutanga inkunga yuzuye kandi yuzuye. Inyungu z'umubiri ziragaragara; kubwibyo, ugomba kuzirikana ko azakora ibishoboka byose kugirango francise yaguhaye kubiciro buke kubicuruzwa bikora neza. Teza imbere gahunda zawe, umaze gutsinda. Bizashoboka kugera ikirenge mucya nkumuyobozi udashidikanya kandi wuzuye. Hamwe na francise kububiko bwibiciro bidahenze, uzagira amahirwe yo kuyobora hamwe numutwe munini utangira amarushanwa. Kora ubushishozi ukurikije gahunda yubucuruzi yashizweho mbere.

Ibi rwose bizaganisha ku ntsinzi yumushinga wawe.