Gutanga francise ni umushinga wubucuruzi ushimishije cyane, mugihe cyiterambere ugomba kumenya neza ko ushobora guhura nibibazo bitandukanye byubukungu, ariko mugihe kimwe, ufite amahirwe yo kwihutira gufata umwanya wambere. Ingaruka nuko itangwa rikorwa nabantu bagenda mumodoka zitandukanye. Ibi bigomba kwitabwaho kuko bishobora guhura nimpanuka cyangwa ikindi kintu icyo aricyo cyose. Mugihe ushyira mubikorwa francise, urashobora kwikingira ukoresheje ibikoresho bitandukanye. Kurugero, birashobora kuba ubwishingizi, cyangwa inshingano zabatumwa bawe kwikorera ingaruka zose ninshingano bonyine. Ibi birashobora kuba igisubizo cyihariye kidasanzwe.

Irashobora gusaranganywa nyuma yo gukora amasezerano, kwiyemeza no gutanga ubwishyu bwambere ufite francisor. Nicyo bita amafaranga yishyurwa. Bikorwa mubyiciro byambere byimikoranire nabaguzi. Tanga francise hamwe nibikorwa byiza kugirango ube rwiyemezamirimo watsinze cyane.

Uzakenera ishyirwa mubikorwa rya software yo mu rwego rwo hejuru izagufasha gukora imirimo yo mu biro. Nyiri francise yo kugemura arashobora kuguha software nkiyi ubisabye. Rimwe na rimwe, ugomba kwikemurira ibibazo wenyine. Iki kibazo cyakemuwe kugiti cyawe kandi byose biterwa namasezerano mwumvikanyeho ndetse nisosiyete mukorana. Muri rusange, francise nuburyo bwo gukodesha ibicuruzwa. Irakorwa kugirango ubashe gukoresha ibikoresho byujuje ubuziranenge, kumenya-uburyo, ikoranabuhanga, ibikoresho, nubundi buryo bwo guhitamo.

Urabona ibi byose kugirango ukoreshe by'agateganyo, kandi mubisubize, wishyura amafaranga yo kubikoresha. Ikigereranyo hamwe no kwishyura ubukode kiruzuye kuva mugabana amafaranga buri kwezi. Kugera kuri 9% yinjiza buri kwezi, ugomba kwimurira nyiri francise kugirango atange. Amwe murayo mafranga yakusanyirijwe hamwe nkubukode nandi nkumusanzu mukwamamaza kwisi. Ubufaransa, nubundi, bwigenga bukora ibikorwa byo kwamamaza, biroroshye cyane kuko wowe, kugurisha francise yo gutanga, ushinzwe gusa igice cyibikorwa byawe. Imbaraga zose zo kwamamaza kwisi ntabwo zikorwa nawe, ahubwo na nyirubwite francise aho. Ariko, kongera kumenyekanisha ibicuruzwa murwego rwisi birashobora kandi kugira ingaruka zitaziguye kumenyekanisha ibicuruzwa mumujyi wawe.

Ibi biroroshye cyane, bivuze ko udakwiye kwirengagiza inshingano zawe zakazi.

Gukora neza francise ni umushinga wubucuruzi, mugihe cyiterambere urashobora gukemura byoroshye imirimo yibintu byose bigoye ukorana nabo wifashishije ibikoresho. Uzakira urutonde rwibikoresho byubwoko bunoze ukimara kugirana amasezerano no kurinda uburenganzira bwawe ninshingano zawe murwego rwiyi nyandiko yumutwe. Ibikorwa bitanga neza bikora neza birashobora kukubera imbarutso, ubwoko bwimbarutso izatuma bishoboka kongera cyane amafaranga yinjira kumafaranga yikigo. Gutanga francise ikora neza kandi igomba kuba ishobora guhaza ibyo ukeneye byose, itanga amafaranga ahoraho kumafaranga yikigo cyawe. Ntuzakenera guhomba amafaranga niba ukora imirimo yawe yose kurwego rwo hejuru rwumwuga. Amabwiriza yose agomba gukurikizwa cyane hanyuma, ibibazo ntibishobora kuvuka na gato.

Niba hari ibibazo bitoroshye, birashobora kuneshwa byoroshye ukoresheje tekinike ushobora kubona muri francisor.

Gutanga francise ni umushinga wubucuruzi ugezweho ushobora gushyirwa mubikorwa nurwego ntarengwa rwo gukora neza, gusa haboneka amakuru afatika kandi ukanareba ibyo wanditse uzaba ufite. Umufaransa arasaba ibirenze kwishyura amafaranga. Bashishikajwe no kubona amafaranga menshi ashoboka. Inyungu za nyiri francise yo kohereza ni uko bakira neza ijanisha ryibicuruzwa byawe. Ibi bigomba gusuzumwa no gukoresha neza aho umukunzi wawe aherereye. Gutanga francise hamwe nubushobozi buhebuje bizakora akazi kayo niba wandukuye imyambarire yose, kodegisi, nubundi buryo bwa stil muburyo bwuzuye.

Kugaragara bigomba gukorwa rwose ukurikije umwimerere. Ibi ubwabyo bizaguha kwiyongera kurwego rwubudahemuka bwabakiriya. Nyuma ya byose, bazareba ibyo utanze munsi ya francise hanyuma basobanukirwe ko abatwara ubutumwa bambaye bakurikije imyenda, kandi nibagera ku biro, indangamuntu nayo izabatungura kandi ibashimishe. Ibigo bikomeye buri gihe biha agaciro gakomeye ubumwe nubundi buryo.

Ubufaransa bwisosiyete itwara abantu ni umushinga wubucuruzi ushimishije. Kugirango ubishyire mubikorwa neza, ugomba gukoresha software izahuza ibyo ukeneye byumwuga. Urashobora kubona ubwoko bwiza bwa software munsi ya franchise cyangwa, bitabaye ibyo, hitamo wenyine, kugirango udasigara udafite ibikoresho. Mugihe utangiza akazi kuri francise yo gutwara, ugomba kumva neza ko uyu mushinga wubucuruzi ukorwa nawe mukaga kawe. Ufite inshingano zuzuye kuri francisor, abakiriya bawe, ndetse no kuri leta. Nyuma ya byose, ntugomba kurenga ku mategeko, kandi abakiriya bagomba kwishima.

Ku rundi ruhande, francisor ishishikajwe no kumenya ko francise ye muri sosiyete itwara abantu yinjiza amafaranga, kandi wowe na we, nyuma ya byose, bakinjiza amafaranga agera kuri 9% y'ibicuruzwa byawe bya buri kwezi. Mugabana inyungu kuburenganzira bwo gushyira mubikorwa umushinga wubucuruzi munsi yikimenyetso kizwi. Mubyongeyeho, uhabwa amahirwe yo gukoresha amakuru, uburambe, ndetse nikoranabuhanga wakiriye. Ndetse ibikoresho biri munsi yubufaransa bwikigo gishinzwe gutwara abantu birashobora kuguha kandi uzashobora kubikoresha kubwinyungu zumushinga wawe. Gukorana na francise, ugomba kubona urwego rwo hejuru rwinjiza kugirango wishyure byoroshye inshingano. Niba isosiyete yawe itwara abantu yubatswe ukurikije amabwiriza abigenga, kandi ukoresha amakuru akenewe muburyo bugezweho, noneho byose bizagenda neza.

Niba uhisemo gutangiza isosiyete itwara abantu kuri francise, noneho murwego rwo guhitamo ugomba gutangira gukorana numushinga ushimishije. Nyuma ya byose, ibyifuzo biratandukanye, urashobora guhitamo ibyiza. Kugirango ukore ibi, jya gusa mububiko bwa franchise, aho uzasangamo amahitamo akwiye yo gukora ibikorwa muruganda rutwara abantu. Gereranya ibisabwa, umubare wintererano wakiriye, inshingano uzahabwa. Ibi bizaguha igitekerezo cyukuntu wakomeza. Mbere, uzakenera gukora analyse izagufasha kumenya uko ibintu bimeze.

Ibarurishamibare rigomba gutangwa muburyo bugaragara kugirango utagira ingorane mugihe ushyira mubikorwa francise kumasosiyete itwara abantu. Wige amakuru hanyuma uhitemo guhitamo ibyiza, bityo wiheshe amahirwe yo guhatanira. Uzashobora gukora neza ibikorwa byose bijyanye hanyuma ugere kurwego rushya rwose rwumwuga. Ubufaransa bwashyizwe mubikorwa neza nisosiyete itwara abantu ni umushinga wubucuruzi mugihe udakeneye guhura ningorane, nibyiza kubitsinda na mbere yuko barenga umurongo utukura cyangwa ingingo yo kutagaruka.

Ibicuruzwa bitanga ibiryo birashobora guhinduka umushinga wubucuruzi ufite akamaro kandi wunguka, ariko iyo bishyizwe mubikorwa neza kandi neza. Muri rusange, mugihe ushyira mubikorwa francise, ugomba kumva neza ko uri umuntu ubazwa, aribyo franchisee. Umufaransa, nka nyiri umushinga wubucuruzi, arashobora kugusaba kubahiriza byimazeyo amabwiriza atandukanye, kwishyura buri kwezi, nibindi. Ariko, niba ukoresha francise yo kohereza, inyungu ziruta kure cyane gucika intege zishobora kuvuka mugihe cyakazi hamwe nayo. Ubwa mbere, nuburenganzira bwo gukora munsi yikimenyetso cyubwoko buzwi. Icya kabiri, mugihe ushyira mubikorwa francise yo gutanga ibiryo, urashobora kandi kwiringira inkunga yuzuye ninshuti inararibonye imaze gutangiza umushinga wubucuruzi kubutaka bwibindi bihugu kandi ikabona amafaranga menshi.

Byongeye kandi, niba uhisemo kwishora mubitangwa byibiribwa, ariko ukaba udafite ubumenyi-burya, francise izagufasha gushiraho neza imirimo yo mubiro ukurikije icyitegererezo kimaze gukorwa. Ugomba gukoporora umwimerere hafi ya yose, ugakora ibyo uhinduye ufite ijisho kubiranga akarere. Kurugero, umushahara mukarere kawe urashobora kuba hejuru cyangwa munsi ugereranije nabandi.

Ibiribwa bizahabwa abakiriya mugihe, kandi francise yawe yo gutanga izashimirwa nka serivisi ikora kurwego rwo hejuru rwumwuga. Ibi byose tubikesha franchisee izaguha amakuru yose ajyanye no kubaka ibikorwa byawe byubucuruzi ukurikije urugero rwambere rwimiterere. Ugomba kandi kumva neza inshingano ufite kubakiriya, abashoramari, n'abayobozi ba leta. Amategeko ntagomba kurenga, kandi ababuranyi bakeneye kohereza amafaranga bagomba kwishyura kuri konti mugihe. Abakiriya bifuza ko ibiryo byawe bitangwa bishyushye kandi biryoshye, kandi kubitanga ntibihendutse. Ahari francise izaguha amahirwe akwiye yo gushimisha abantu bose.

Shyira mubikorwa francise mugihe gito, utibagiwe nibintu byingenzi, uhora wiga imibare. Gutanga francise bizahinduka umushinga wubucuruzi uzabazanira inyungu zikomeye kandi uzahora utanga amahirwe yo kwishyura inshingano no kwakira inyungu nyuma yibyo.

Courier franchise ni umushinga wubucuruzi ushobora kubyara inyungu ugomba gushyirwa mubikorwa bikuze kandi nyuma yisesengura ryamarushanwa rirangiye. Urashobora kandi gukoresha igikoresho cyitwa gusesengura swot. Iyi myitozo isanzwe mubigo hafi ya byose byatsinze bifuza kumenya hakiri kare ingaruka zabo n'amahirwe, hamwe nibyiza nibibi byo gukora ubucuruzi mubidukikije. Ubufaransa bushobora gukoreshwa nabacuruzi hafi ya bose bakusanyije umutungo runaka wamafaranga mumaboko ye kandi yiteguye kubashora. Ubufaransa bushobora kugurwa kurubuga rwabigenewe aho itangwa ryaba francisors riri. Serivise yohereza ubutumwa irashobora gutezimbere hamwe na francise kuburyo byoroshye kurenza abanywanyi bose bakomeye.

Byumvikane ko, niba hari isoko rya francise izwi cyane kumasoko, ugomba guhatana nayo. Ibi nibikorwa bisanzwe kandi bisaba inzira yihariye. Ugomba gukora ibyifuzo byawe byihariye byo kugurisha bizarenza ibigereranyo byose ushobora kuboneka ku isoko. Wungukire kumurongo woherejwe kugirango utegure abakiriya bawe ukoresheje ibiranga byihariye. Mubyongeyeho, uzaba ufite imyambarire yawe, hanyuma ukurikire uzamura urwego rwubudahemuka bwabakiriya. Abantu bakunda gukorerwa nabantu bameze neza, hamwe na serivise nziza.

Kohereza francise ni umushinga wubucuruzi, mugushyira mubikorwa, ugomba kwitondera byumwihariko kubintu bisa nkibidafite akamaro. Bashobora kugira uruhare runini, bivuze ko ari ngombwa kwandika amakuru yose yinjira. Kwiga imibare mugihe ushyira mubikorwa francise kubucuruzi bwohereza ubutumwa nabyo bigira uruhare runini. Uzashobora gusobanukirwa mugihe niba abakiriya batangiye kandi bakumira ibi bintu bibi. Ingamba zigihe zirashobora buri gihe kuzigama umunsi. Niyo mpamvu francise yoherejwe igomba gukorwa hakurikijwe ibipimo byose byubucuruzi.

Wige imibare yakusanyijwe, fata ibyemezo byukuri byo kuyobora, kandi urenze abanywanyi bawe. Gukoresha francise francise birashobora kuba bikubiyemo amafaranga atandukanye. Ubwa mbere, ugomba gutekereza ko hari icyo bita lump sum. Aya ni umubare runaka w'amafaranga, azavanwa mu nyungu za francisor ako kanya akimara gutangira ubucuruzi bwo gutegura francise. Byongeye kandi, birakwiye kuzirikana ko kwishyura buri kwezi bigomba no gushyirwa mubiciro. Iya mbere ni amafaranga yubukode, kandi ibi bikorwa nyuma yo kubona amafaranga yambere. Ibwami ni amafaranga yo kuzamurwa abarwa nkijanisha ryinjiza cyangwa ibicuruzwa wakiriye buri kwezi.

Ubufaransa buzakora neza niba uyobowe neza namabwiriza ateganijwe mumasezerano.

Gutanga ibiribwa birashobora kuzana inyungu zikomeye mugihe utezimbere umushinga wubucuruzi neza kandi wujuje ibipimo byose byateganijwe. Iyo umaze kumvikana nuhagarariye francise, urashobora gukora amasezerano. Iyi nyandiko yumutwe izagenga umubano wawe wubucuruzi, uburenganzira, ninshingano zimpande zombi. Kora kuri francise hanyuma utange nurwego rwo hejuru rwo gukora neza. Urashobora gukora byoroshye akazi ko mu biro ubwoko ubwo aribwo bwose hanyuma ukaba rwiyemezamirimo watsinze isoko. Ibicuruzwa byawe byo gutanga ibiribwa bizashimwa nabakiriya kuko bazashobora kwakira ibicuruzwa byiza bishya, kandi francise izafasha mugushiraho ibikorwa byo murwego rwo hejuru rwo gutsinda.

Mubyongeyeho, uzakenera software, idafite software, ntibishoboka rwose gukemura ishyirwa mubikorwa ryibicuruzwa byatanzwe. Ariko uzahura ningorane zikomeye niba utaritaye kubikorwa byumushinga wawe. Kubwibyo, ugomba kubaza francisor niba baguha software yihariye. Niba atari byo, ugomba gutekereza cyane. Birumvikana, nkigice cyo gutanga ibiribwa, urashobora kugura software wenyine ku isoko ryaho. Byose biterwa nuburyo bukwiranye neza.

Niba uhisemo guhangana nibiribwa hanyuma ugatanga ibyo utanze nka francise, ugomba guhitamo uburyo bwubucuruzi bubereye mubisabwa. Muganire kubintu, muganire, fata ibyemezo byubuyobozi, hanyuma, hanyuma uzabigeraho. Umuntu agomba guhora asuzuma yitonze ingaruka n'amahirwe, bityo akemeza ko urwego rwo hejuru rwo guhangana ku isoko. Kubisesengura murwego rwo gutanga ibiribwa, isesengura rya SWOT rirashobora kuba igikoresho cyiza kuri wewe. Iki nigikoresho cyiza cyane hamwe ushobora guteranya amahirwe nibibi biri mumaso yawe. Barashobora gutondekwa, kugereranywa, no gusobanukirwa igikwiye gukorwa ubutaha.

Usibye isesengura rya SWOT, mugihe ushyira mubikorwa francise yo gutanga ibicuruzwa, ugomba no gusobanura neza abanywanyi bazakurwanya nibigomba gukorwa kugirango utsinde guhangana nabo. Teza imbere umushinga wawe wubucuruzi kandi ube umucuruzi watsinze kandi uhiganwa. Ubu ni amahirwe yawe yo gukemura vuba ubwoko ubwo aribwo bwose bwo mu biro. Gutanga ibiribwa bizaguha ibyifuzo byiza kuva uzakorera munsi yikimenyetso kizwi. Byongeye kandi, gushyira mubikorwa umushinga wubucuruzi ntibigomba kugorana niba uyobowe na gahunda isobanutse. Nubwo ibibazo bivuka, bizashoboka kubitsinda, kuko uzaba witeguye mbere.

Franchise yohereza ubutumwa ni umushinga wubucuruzi ufite akamaro kanini, mugihe cyiterambere ukeneye gukurikiza byimazeyo amabwiriza, hanyuma, uzahura ningaruka nkeya. Birumvikana ko iterabwoba rishobora guturuka kubatavuga rumwe n’ubutegetsi no mu zindi mpande, ariko, zirashobora guhagarikwa neza. Nyuma ya byose, uzagira francise ufite, kubwibyo, uzashobora kubaka umushinga wubucuruzi ukurikije umwimerere. Ibi bizaguha umutwe gutangira icyiciro cyambere cyibikorwa. Wungukire muri francise kugirango utsinde mugihe gito. Urashobora gukoresha byoroshye akazi ko mu biro bityo ukiyemeza ko ufite ubushobozi bwo guhangana nakazi katoroshye.

Niba ushaka guhindura imeri yawe, shaka francise yatsindiye gukoresha. Bizashoboka guhitamo inzira nziza mugereranya. Kugirango ukore ibi, jya kumurongo gusa mububiko bwa francise. Ngaho urashobora kwinjiza ijambo ryibanze hanyuma ugahabwa amahitamo yose aboneka. Ganira, gusuzuma imiterere hanyuma uhitemo uburyo bufatika.

Mugihe utegura ubutumwa bwa posita, ugomba kwerekana neza ko uri rwiyemezamirimo wiyemeje amabwiriza atandukanye. Ibi bitangwa naba francisor. Ibi ntibigomba gufatwa nkivanga mubibazo byimbere. Nyuma ya byose, niyo mpamvu ubona uburenganzira bwo gukorana na francise ya posita, kugirango utazongera guhura nibindi bibazo. Kora imirimo yose yo muri biro iriho hanyuma uze gutsinda hamwe nigiciro gito. Uzashobora kugabanya ibiciro gusa kuberako utazahatirwa gukora umubare munini wamakosa asanzwe kuri ba rwiyemezamirimo bashya.

Nyuma ya byose, uhagarariye francise kuri mail azishimira kubagezaho ubunararibonye bwe, ikoranabuhanga, ubumenyi-budasanzwe. Arashaka byinshi mubisubizo. Ibi ni ugukurikiza byimazeyo amabwiriza nintererano ya buri kwezi agera kuri 9% yinjiza. Umubare wintererano urashobora kuba mwinshi kuva ugeze kubwumvikane runaka mugihe cyimishyikirano. Izindi nshingano zimwe zo kugura serivisi nibicuruzwa nazo zirashobora kuguha. Kurikiza ibisabwa hanyuma usinye amasezerano nyuma yigihe ibintu byombi bigirira akamaro.

Serivisi ishinzwe ubutumwa ni umushinga wubucuruzi ushimishije, mugihe cyiterambere ukeneye kumva neza ingaruka zishobora kukugiraho ingaruka. Kora imirimo yashinzwe neza, witondere byumwihariko ibisobanuro bisa nkibidafite akamaro mubigaragara. Ibi bizaguha amahirwe yo guhangana neza nakazi ako ari ko kose ko mu biro, kuzuza inshingano washinzwe nkiza. Gukora kuri francise, ufite amahirwe yo kuzuza neza inshingano zawe zose kuva francisor idatanga gusa gahunda yubucuruzi yateye imbere kandi neza. Yiteguye kandi gusangira nawe ibyamubayeho bitagereranywa, hamwe n'ikoranabuhanga ryo mu rwego rwo hejuru ndetse n'ibikoresho niba bibaye ngombwa. Mugushira mubikorwa francise, urashobora no kwizigira ko uhabwa amahirwe yo kugura umwambaro udasanzwe muri francisor.

Cyangwa, urashobora kwiringira itangwa ryuburyo bwo kudoda kugirango abakozi bawe basa nkumwimerere. Niba ukora umurimo wo kohereza ubutumwa kuri francise, birakenewe rero gusobanukirwa neza ingaruka abahanga bawe bahura nazo. N'ubundi kandi, akenshi bakora ku binyabiziga bibiri. Ugomba kuzirikana ibi byago no kwishingira abakozi, cyangwa ubundi ukarinda isosiyete yawe ibirego bibi mugihe kizaza. Serivisi ishinzwe ubutumwa igomba gukorwa neza kandi neza, francise izagufasha gukora byoroshye imirimo yose igoye.

Iyo utezimbere umushinga wubucuruzi bwa francise, ufata inshingano zitandukanye. Ubwa mbere, serivise yawe yoherejwe igomba kugabana amafaranga yavuye hamwe na francisor. Aya ni amafaranga 3 atandukanye. Iya mbere muri zo yitwa kugabanywa rimwe. Bikorwa ku gihe kimwe, bivuze ko ugomba kubishyira kurutonde rwibiciro. Byongeye, mugihe ukorana na serivise yoherejwe na francise, uzajya ukuramo ibice 2 bitandukanye buri kwezi.

Ijanisha ryabo ryose rishobora kugera kuri magana cyenda yinyungu ya buri kwezi. Icya mbere muri buri kwezi kwishura francise kwishura byitwa royalties. Byongeye kandi, niba ukora ibikorwa nkibi, ugomba no kwishyura amafaranga yibikorwa byo kwamamaza, bikorwa na francisor kurwego rwisi wenyine. Ubufaransa bwa serivisi yohereza ubutumwa buzaba inyungu yakazi-akazi, hashingiwe kubushobozi kandi ubitekereje. Bizaba ngombwa guhora twiga imibare, dutange iyi nzira neza. Nyuma ya byose, noneho uzashobora gukomeza kumenya amakuru agezweho yibyabaye kandi wirinde amakosa. Ugomba guhora uyoborwa nuburyo isoko ryifashe cyangwa ibibera muri sosiyete yawe.

Mugushira mubikorwa ibikorwa byisesengura, urashobora kuzana serivise yawe ya francise kurwego rwo hejuru rwinyungu. Ibi bivuze ko bizashoboka kuzuza inshingano zose zafashwe no kwakira inyungu.

Franchise nuhagarariye - ibi bitekerezo byombi bifitanye isano ya hafi. Kugira ngo wumve uburyo bwo gutangiza akazi ko mu biro, ugomba gukoresha software nziza. Niba ushishikajwe na francise, uyihagarariye agomba kwitabwaho bikwiye. Porogaramu ifasha gusa guhangana niki gikorwa. Urashobora kubishyira mubikorwa neza kandi byiza, udakoze amakosa. Imikorere ya francise hamwe nuhagarariye porogaramu ikora neza kuri mudasobwa iyo ari yo yose.

Imikorere yacyo iragurwa cyane binyuze murwego rwo hejuru rwo kurema. Tekinoroji ya tekinoroji yo murwego rwohejuru ituma bishoboka amaherezo kuba ikintu cyiza mubucuruzi. Uhagarariye ntagikeneye gukorana nintoki nabakozi, kandi urashobora kuzana francise kurwego rushya rwose rwumwuga. Urashobora kugendana nikirangantego nyamukuru utanga serivisi zabakiriya cyangwa ubundi bucuruzi ubwo aribwo bwose bushoboka.

Iyo ukorana na francise, ntakibazo ufite mugihe igisubizo cya software cyinjiye mubikorwa. Nibyiza cyane kandi byiza, bivuze ko inzira ihuriweho idakwiye kwirengagizwa. Ukeneye igisubizo cyiza cya mudasobwa cyakozwe neza kugirango woroshye akazi ka biro.

Iyo ukoresha francise, birashoboka guhuza nuhagarariye ukoresheje ibikoresho byikora. Kurugero, urashobora gutanga raporo ukoresheje ubwenge bwubukorikori bwinjijwe muri complexe niba uguze ibicuruzwa byiza. Porogaramu iroroshye gushiraho, kandi ihangana nibikorwa bigoye cyane bya gahunda isanzwe yonyine. Raporo buri gihe mumaboko yuwuserukira, hamwe na francise ibasha kwiteza imbere. Uburyo bukoreshwa bwamafaranga yabikesha ibikorwa byateguwe neza bizakorwa neza bishoboka. Igicuruzwa cyakozwe nabashinzwe porogaramu bafite uburambe butuma bakora ibikorwa byose bikenewe byihuse kandi neza.

Byoroshye-kwiga-franchise hamwe niterambere ryabahagarariye bemera gukorana numukiriya umwe. Inzobere zawe zose zifite itandukaniro ukurikije urwego rwo kubona kugirango urwego rwo hejuru rwo kurinda amakuru.

Franchise nuhagarariye bisaba ibikoresho bimwe kugirango bigende neza. Kurugero, sisitemu yemerera intoki gukoresha amakuru gutunganya cyangwa gutangiza inzira, byose bisabwe nuwabikoresheje. Guhindura intoki birakenewe mugihe hari ikintu gikeneye gukosorwa. Imikorere yikora ituma gukora imirimo iyo ari yo yose yo mu biro neza, kimwe no kuyipima neza. Uruganda rukora neza rutanga imikoranire ntuhagarariye gusa ahubwo nabandi. Nibyiza cyane, koresha rero progaramu nziza.

Uburyo bukomatanyirijwe kuri francise hamwe nuyihagarariye bayobora uruganda murwego rwo hejuru kandi rwagezweho.

Ubufaransa bwisosiyete ikora ibikoresho ni umushinga ushimishije kandi ufite akamaro. Kugirango ishyirwe mubikorwa neza, birakenewe kubahiriza ibipimo byateganijwe, amabwiriza, nuburyo byemewe. Mugushira mubikorwa iyi francise, uba umuntu ubazwa kandi ugafata inshingano. Nkumufatanyabikorwa mukuru, francisor afite uburenganzira bwo kugusaba gukurikiza byimazeyo amasezerano akubiye mubyangombwa. Ubufaransa bwikigo cyibikoresho nigikorwa gishobora guteza akaga. Ingaruka zijyanye no kubuzwa gutandukanye, imisoro ya gasutamo, nizindi mbogamizi zishobora kugaragara muburyo butunguranye.

Kugirango usuzume neza ingaruka n'amahirwe yo gukorera francise, ugomba gukoresha isesengura rya SWOT: igikoresho cyiza kitagomba kwirengagizwa. Byongeye kandi, mugikorwa cyo gushyira mubikorwa francise kumasosiyete ikora ibikoresho, ni ngombwa kwibuka ko hakenewe isesengura ryapiganwa.

Ubufaransa bwisosiyete ikora ibikoresho, nkumushinga wubucuruzi, ifite amahirwe menshi yo kugera ku ntsinzi, kuko irashobora gukora ikurikije amabwiriza yo mu rwego rwo hejuru yemeza ko gutsinda byigihe kirekire. Ubwoko bwose bwubumenyi-buryo, ikoranabuhanga, nibisubizo bishimishije biremewe hano. Ibikoresho na software bikenewe mu mikorere ya sosiyete ikora ibikoresho nabyo birashobora kuboneka, byanze bikunze, hashingiwe kubisubizo byamasezerano. Mugihe utezimbere umushinga wubucuruzi, ntukirengagize kwiga imibare ifatika. Ibi nibyingenzi mukumenya imiterere yisoko, gusesengura abanywanyi nimbogamizi. Kandi, wige amategeko y'ibihugu umushinga uzakoreramo.

Ibi bizafasha kwirinda ibihe bikomeye no gusubiza ibikangisho byose mugihe. Ubufaransa bwisosiyete ikora ibikoresho ni umushinga wihariye wa capitaliste ushobora kuzamura cyane mubukungu bwawe.

Ubufaransa bwisosiyete itanga ibintu burashobora guhinduka umushinga wubucuruzi unoze, mugihe cyo kubishyira mubikorwa utagomba guhura ningorane zikomeye. Gukora kuri francise, uri umuntu ushinzwe francisor.

Ubwa mbere, ugomba gukora neza kandi ubishoboye gushyira mubikorwa ibikorwa byo mu biro, icya kabiri, ukurikiza ibipimo byose byateganijwe mu nyandiko y'umutwe. Mugushira mubikorwa francise neza, isosiyete yawe izashobora kuyobora isoko ninyungu nini kubatavuga rumwe nawe, noneho uzashobora kurenga inzego zose zirushanwa kandi ube rwiyemezamirimo watsinze cyane. Isosiyete yawe izashobora kongera ingano yinjira mu ngengo yimari, itangwa rishobora gukemurwa nubuhanga buhanitse. Ubufaransa ni umushinga wubucuruzi, aho ushobora gushingira kuburambe bwa rwiyemezamirimo wateye imbere. Amaze gukora ibikorwa byo kuzamura umushinga we w'ubucuruzi ndetse yamenyekanye cyane kandi aratsinda ku isi. Itegure francises nziza kugirango sosiyete yawe itanga ishimwe nabaguzi.

Kugirango ukore ibi, ugomba gukora bike kubakoresha kurusha abandi bahanganye, hanyuma mugihe gito gishoboka, uzagira iterambere riturika mubicuruzwa.

Gutanga nkigice cyo kwiyamamaza kwa francise bigomba gukorwa muburyo butarenze ku mabwiriza. Ubwa mbere, hariho imyambarire y'abakozi. Icya kabiri, byujuje urwego rwa serivisi rutangwa nisosiyete yababyeyi kumasoko "murugo". Tanga ku gihe, bityo urebe ko uhora utumiza ibicuruzwa byawe. Urashobora kandi kwishyura uhagarariye franchise mugihe mugihe wakiriye urwego rwo hejuru rwinjiza. Nyuma ya byose, ugomba gutanga umusanzu umwe gusa ntabwo ari intambwe yambere.

Uzagomba kandi kwimura ijanisha runaka ryamafaranga yakiriwe kuri francisor buri kwezi. Ibi bigera kuri 9% yinjiza buri kwezi. Ubufaransa bwisosiyete itanga ibintu burashobora guhinduka umushinga wubucuruzi ukora neza kandi ukora neza. Ariko, kugirango ukore ibi, ugomba gusuzuma neza ingaruka n'amahirwe kandi ugakoresha aya makuru neza. Na none, ibyiza nibibi byumushinga wubucuruzi bigomba gusuzumwa kubyo igikoresho cyitwa gusesengura swot gikwiye.

Ubufaransa bwo gutanga serivise kububiko bwa interineti bugomba gukora neza, bwuzuza inshingano zose bwashinzwe. Ukorera kuri francise, ugomba kumenya neza ukuri kudahinduka ko ufite inshingano zimwe na zimwe kuri francisor. We, nkumufatanyabikorwa mukuru, yiteguye kuguha amakuru yose ajyanye, kandi wowe, nka francisee numufatanyabikorwa muto, ugomba gukurikiza amabwiriza. Birumvikana, mugihe utanze serivise yo gucuruza, ugomba guhuza neza numwimerere. Amasezerano arashobora gusinywa muburyo bwunguka, tumaze kubiganiraho nuhagarariye ikirango. Teza imbere francise yawe kandi utezimbere serivise yawe kugirango ishobore guhangana neza ninshingano za gahunda iyo ari yo yose.

Gutanga birashobora gukorwa neza kandi neza, kubwibyo, uzagira amahirwe menshi yo kugera kubitsinzi mugihe gito gishoboka. Gutanga murwego rwa serivisi birashobora kugerwaho nyuma yuko umuguzi atumije ikintu kuri enterineti. Ndashimira kuba hari francise, kandi uzashobora gushiraho byihuse imirimo yose yo mubiro no kwagura umushinga nurwego ntarengwa rwo gutsinda. Hariho serivisi nyinshi zitandukanye zo gutanga kuri interineti, niba rero ububiko bwawe bukora murwego rwa francise, noneho amahirwe yo gutsinda amarushanwa aziyongera cyane.

Ku cyiciro cyambere cyiterambere rya serivise yawe yo gutanga ibicuruzwa kububiko bwa interineti, uzakenera gutanga umusanzu umwe - iyi ni hafi 11% yishoramari rya mbere mumushinga wubucuruzi. Amafaranga arashobora gutandukana, byose biterwa namasezerano mugeraho mugihe cyimishyikirano. Abaguzi bafite ubushake bwo guhura n'amaduka kuri interineti. Kubera iyo mpamvu, serivisi yo gutanga serivisi irashobora gukenerwa. Ugomba kwihuta ugahitamo inzira nziza mbere yuko abanywanyi bawe babikora. Nyuma ya byose, nabo, barashobora gushaka guhindura umushinga wabo no kuvugana na francisor.

Ugomba kuba uwambere gufata isoko nziza nziza. Serivise ikora neza kububiko bwa francise kumurongo izaguha amafaranga menshi. Ntuzashobora kwishyura gusa inshingano zawe, ariko bidatinze uzatangira kubona amafaranga, kandi rwose bizagushimisha.

Ubufaransa bwikigo gitanga ubutumwa ni umushinga wubucuruzi ufite akamaro kandi ushimishije. Kugirango udahura ningorane mugihe cyo kuyishyira mubikorwa, bizaba ngombwa gufata ingamba nyinshi zo kwitegura. Mbere ya byose, ni analyse, byanze bikunze mubice byose byibikorwa. Uzakenera kubara ubwoko bwose bwingaruka kumushinga wawe wubucuruzi n'amahirwe, amahitamo yo gutsinda neza. Gukora kuri francise, birashoboka kugera kubisubizo bitangaje, guma imbere yaya marushanwa kandi buri gihe ube intambwe imwe imbere. Ibi bigerwaho hifashishijwe ubumenyi butandukanye, ibisubizo byihariye byikoranabuhanga, ndetse no gushingira ku kwamamara kwikirango mu izina ryisosiyete ikora ubutumwa.

Ubufaransa bwikigo gitanga ubutumwa buteganya ko uri umuntu ubazwa, ni ukuvuga ko ugomba kubahiriza amategeko n'amabwiriza yose yagenwe na francisor mumasezerano. Mubisanzwe, inyandiko yumutwe yashyizweho umukono. Ubufaransa bwisosiyete itanga ubutumwa ni umushinga wubucuruzi ushobora kuzana urwego rwo hejuru rwinjiza, cyane cyane iyo uhujwe nubuhanga bwumwuga.

Ubufaransa bwikigo gitanga ubutumwa bwambere butanga amahitamo yumuryango ubwawo: intego ni ugutezimbere umusaruro. Kugirango ukore ibi, ugomba kuganira kubintu no kubara inyungu. Kuri iyi ngingo, guhitamo bigomba guhagarikwa kumahitamo ko, ukurikije igiteranyo rusange cyibyiza, bizarenga kubindi. Ubufaransa bwikigo gitanga ubutumwa buzazana urwego rwo hejuru rwinjiza niba umurimo urangiye mubushobozi bushoboka. Rero, manipulation zose zizakorwa neza kandi neza. Ariko, ntukirengagize ibikorwa byumusaruro niba bikenewe kurangira mugihe cyanditse.

Kubijyanye no gufata ibyemezo, iyi franchise iteganya ubushakashatsi bwibanze bwimibare. Bizakenera gukusanywa mugihe cyo gushyira mubikorwa francise. Wibande ku mikorere, hanyuma gutsinda mubikorwa byawe byubucuruzi byanze bikunze.

Franchises muri Somaliya igurwa kubakerarugendo bakabije. Franchises muri Somaliya ikoreshwa nabagenzi babuze adrenaline, bifuza ibintu bitangaje. Gutembera muri Somaliya francises, ntabwo ari kubacitse intege, ahubwo abadiventiste bakunda exoticism nyayo ihujwe nibintu byukuri. Somaliya ni kimwe mu bihugu biteje akaga kandi bitangaje ku mugabane wa Afurika kandi iki gihugu gikurura 'nka rukuruzi', ba mukerarugendo benshi, ntibizwi kandi bitateganijwe. Urugendo rwa Somaliya ruvuga ibijyanye na diametrical bitandukanye, nk '' impande ebyiri z'igiceri kimwe '. Ku ruhande rumwe, francises ku butaka bwa Somaliya ishimishwa n’ahantu heza hafite ibidukikije bidasanzwe ndetse n’ahantu heza nyaburanga, nka Ouarsangeli - imisozi ya Midjurtina, hamwe n’ibimera bitandukanye n’isumo rya Lamadava, bikikije amashyo ya antelope.

Inzu y'ubuvumo ya Las Gil, isobanurwa ngo 'iriba ry'ingamiya', ni urwibutso rw'ubwubatsi n'ikimenyetso ntagereranywa cy'ubutaka, burinzwe n'umurage ndangamurage wa UNESCO. Ingando z’ingendo zerekeza muri parike y’igihugu ya Kismayo na Hargeisa, hamwe n’umugezi wa Jubba utemba mu nyanja y’Ubuhinde, hamwe n’ibinyabuzima bitandukanye nk'ingona, imvubu, giraffi, inzovu, imparage, intare, ingwe, imparage, inkende, amafoto adasize nkigumya nta mukerarugendo utitayeho. Urebye neza, francises muri Somaliya ni ubucuruzi bushimishije cyane, kubera ko mu karere kayo hose hatatanye inzibutso z’imico gakondo, guhera muri Fenisiya no mu Misiri ya kera, inyubako nyinshi nziza cyane mu buryo bwa Afro-Arabiya, inzu ndangamurage, n’imisigiti ya kera. Kurundi ruhande rwa francises ahantu nkaho ni akaga kubanyamahanga, imiterere yigihugu imbere, igihugu gikennye kandi cyacitsemo ibice. Hamwe n’urugomo rwaduka, no kugabana ubuziraherezo ubutegetsi, kutoroherana kw’amadini, inkuru ivuga ku ba rushimusi baturutse muri Somaliya, ibintu bitoroshye bya politiki, ndetse n’ibidukikije bidakwiriye kuruhuka ba mukerarugendo. Ariko kubantu bakora, ubutwari, kandi bafite ibyago badakunda ibiruhuko bituje, francises ubukerarugendo, umunezero wuzuye, no kwinezeza, nukuvuga 'buzz buhoraho', byuzuye amarangamutima nibitekerezo bidasibangana.