Franchise. Iyo indasitiri yekurapa inofanirwa kuyeuchidzwa kuti ichashandiswa muhupenyu hwese hwevanhu vezera rakasiyana uye nyika. Ichi ndicho chikonzero iyo yekurapa yekuendesa franchise iri mune yakanyanya kudiwa uye haife yakambononoka. MaFranchise mune zvekurapa anouya kubva kune yakagadzirira-yakagadzirirwa pfungwa iyo ine yakakosha zano. Paunenge uchitenga franchise yezvekurapa, iwe unofanirwa kutanga watarisa runyorwa rwevanogadzira varipo vanowanikwa pane akazvitsaurira mawebhusaiti. Iine runyorwa razvino rwevaridzi, iwe uchave unokwanisa kusarudza kudyidzana nerunyorwa rweanonyanya kubatsira mabhizinesi mazano.

Panyaya iyi, zvinofanirwa kucherechedzwa kuti vazhinji vanogadzira mapurojekiti akasiyana siyana vane mukana wekuverengerwa padanho repamusoro, vane mukurumbira wepasirese. Mamwe marangi anogona kutora makore mazhinji kuti agadziriswe, saka zvinofanirwa kunzwisiswa kuti mutengo weprojekti wakasanganiswa uchave une zita hombe mumafomati epasi rese. Kubudirira mune yekurapa franchise mukana wekugadzira rako bhizinesi zvinoenderana neyakagamuchirwa chirongwa, icho chakagadziriswa nevashandi vemugadziri munzira yakasarudzwa. Uine zano rakagadzirirwa, iwe unogona kubvisa padanho rakadzama chero njodzi yekugadzira kambani, nekuti ichaita zvinoenderana neyakagamuchirwa uye yakagadzirirwa chirongwa chakagadzirwa. Kana iwe uchida kudzidza zvakawanda nezve zviwanikwa, iwe unofanirwa kuenda kune yakasarudzika saiti kune yakakosha ruzivo. Mushure menguva yakati rebei, kana muchibvumirana nezve mukana wekubatana, unofanirwa kutanga kusaina zvibvumirano zvekudyidzana. Izvo zvakakosha kuti uzive kuti mushandi wega wega anozoita kudzidziswa kwakakosha kune zviwanikwa zvesarudzo yakasarudzwa, izvo zvinomubatsira kuti afambise zvirinani kushambadzira uye kushambadzira maitiro.

Kuti uwane mhedzisiro yaunoda, mutengi anofanirwa kutevedzera zvizere nuances dzeyekuvandudza nzira iyo mugadziri akapfuura nayo. Kana iwe uchida kugadzira yemhando yepamusoro uye inoshanda zvinyorwa, saka, mune ino kesi, vamiriri vekambani yekugadzira vanokwanisa kubatsira zvizere. Izvo zvinofanirwa kutaurwa kuti zviri nyore kushanda mukati mehurongwa hweaya mashandiro ekushanda, nokudaro uchipedzisa rwendo munzira yemugwagwa watofamba. Zviri nyore kwazvo kukura rako bhizinesi pane kutanga kuvaka kambani kubva pakutanga uine yakawanda misungo. Mune ino kesi, kana iwe uchitenga fomu yekurapa fomu, iwe unotanga kunzwa kutsigirwa kwakawanda kubva kukambani yekugadzira mukugadzira yakagadzirirwa-yakagadzirirwa mazano nezano. Panguva ino iripo, tichipa mamiriro azvino, chakanyanya kukosha mukana wekutenga zvigadzirwa zvekurapa, izvo zvinozogadzirwa nekambani yekutengesa. Izvo zvinofanirwa kutaurwa kuti ekurapa mafranchise akasiyana siyana sechero imwe sarudzo yekugadzira mazano ebhizinesi.

Kuti uwane mhedzisiro inodiwa, mutengi anofanira kutevedzera zvizere zvese zvakataurwa nezvinodiwa kumutengesi wemuchina. Kune zvakawanda zvakawanda tarisiro mukuvandudza yakagadzirira-yakagadzirirwa zano pane mukugadzira yako pachako chirongwa icho chinozobudirira chete neyemabhizimusi. Zvakachengeteka kutaura kuti iwe haugone kukanganisa nesarudzo yefranchise munzvimbo dzekurapa nekuti chikamu chakasarudzwa chagara chiri bato rakakurumbira richida kusimudzirwa. Kana iwe uine chero mibvunzo, zvakanakisa kutsvaga rubatsiro kubva kune musiki wekurapa kutumira franchise, sezvo njodzi yekukanganisa ichawedzerwa. Chisarudzo chakanyatsoenderana nemutengi uyo anoda kuvandudza rake bhizinesi mukana wekutenga franchise yezviratidzo zvekurapa zveyakakurumbira uye inozivikanwa brand. Kuti uwane mhedzisiro yaunoda, sarudza franchise zvinoenderana nekwaniso yako, uchigamuchira ruzivo mukukurumidza kuita kubva kumunhu ari kure. Munyika isiri pasherufu, marandi anoverengeka anozivikanwa anoshandiswa mune yakawandisa mafomati ehurongwa hwebasa ravo, nekutsvaga kwekutsvaga nzira dzakasiyana dzinotungamira mukukurumidza kubudirira uye kunoedzwa nevamwe vatengi.

Pfungwa yega yega ichanyatso fungidzirwa nezano reiyo musiki wefranchise munzira yekurapa, nekutambira kwekukura kukuru. Kubata nemhando chaiyo yebhizimusi rekutengesa nevashandi vezvekurapa kunozobatsirwa nenyanzvi dzemugadziri, vanozonongedza zvakadzama kuti ndeipi nzira yekutarisa. Iwe unogona kufunga zvakadzama nuances zvekutanga kubatana maererano nehukama hwekudyidzana mumagwaro aripo akasainwa nemutengesi nemutengi. Sarudzo inobatsira kwazvo kune muzvinabhizimusi ndeyekutenga fomu yekurapa, iyo ichawedzera zvakanyanya mikana yekuvandudza kune zvibereko munyika.

Iyo franchise yehotera chirongwa chinogona kuve chinobatsira, asi kazhinji chine njodzi, icho chinoda kutevedzera kwakasimba kumirau. Ihotera yacho ichave inozivikanwa chete kana paine huwandu hwakawanda hwevanhu vanobva kumamwe maguta nenyika. Saizvozvowo, iyo franchise inofanirwa kuitiswa ichifunga nezve chokwadi ichi. Kana iwe ukafunga kuenda kuhotera, saka unofanira kutanga waita analytics. Iwe unofanirwa kunzwisisa kuti ndeupi wevakwikwidzi iyo yako franchise ichafanirwa kukwikwidza nayo. Iyi yakakosha ruzivo iyo isingafanire kuregeredzwa zvachose.

Kuitwa kwehotera franchise zvakare kunoreva kudiwa kwekubhadhara imwe huwandu hwemari semipiro yekushambadzira zviitiko pasirese pasiti. Uye zvakare, iwe unogona kutora zvisungo zvekutenga zvimwe zviwanikwa, zvinhu kana masevhisi kubva kuna franchisor. Asi izvo hazvigume nerunyorwa rwezvisungo kana iwe uchimhanyisa hotera franchise. Kune zvakare mubhadharo unonzi maRoyalty. Inofanirwa kuitiswa pamwedzi uye izvi zvinofanirwa kuyeukwa kana uchizadzisa iri bhizinesi chirongwa.

Pamusoro pekudiwa kwekubhadhara fizi uye kupinza zvimwe zvisungo, iyo hotera franchise inopawo mabhonasi kune uyo anotengesa kodzero. Semuenzaniso, iwe unowana rakagadzirira-rakagadzirwa bhizinesi chirongwa, inozivikanwa-trademark, panzvimbo iyo iwe yauchazoita. Uye zvakare, iwe unogona kutarisira pane ese akanaka chiitiko chiitiko icho iyo franchisor ichakupa iwe mushure mekupera kwechibvumirano. Paunenge uchitaurirana nefranchise, iwe zvakare unofanirwa kuve pachena kuti iwe unenge uine yekuremerwa kodhi kodhi. Uyu musengwa unobatsira mapato ese ari maviri, nekuti iwe pachako watendeukira kuna franchisor kuti upe hunhu hwekunze uye kodhi yekupfeka. Uye zvakare, iyo kodhi yekugadzira inofanirwa kuteverwa zvakanyanya paunenge uchiita hotera franchise.

Izvi zvakakosha zvakanyanya nekuti iwe unofanirwa kuve unobudirira muzvinabhizimusi uye nekuita mari yakawanda nekuti urikushanda nefranchise. Iyo franchise yehotera, zvinopesana nekuita bhizinesi pachayo pachayo, inopa inosvika gumi muzana yemwedzi nemitero. Nekudaro, iwe unofanirwa kuwana zvishoma zvishoma kupfuura zvakajairwa muzvinabhizimusi.