Madiki emabhizimusi mafranchise anozivikanwa bhizinesi madhiri. Bhizinesi diki rakanaka nekuti riri kudiwa mune megalopolises nemumataundi madiki. Sarudzo yesarudzo inogona kunzi yakakura kwazvo pasina kuwedzeredza. Pamwe, nhasi zvakaoma kupa zita rebazi rehupfumi uye mutsara wechiitiko (uye kwete chete chidiki) chisingazopihwa mafranchise. Saka chinhu chikuru ndechekuita sarudzo chaiyo nekuti kubudirira kwebhizinesi rako kunonyanya kuvimba nesarudzo iyi. Mugove wekutengesa mukati meGDP yenyika iri kukura gore rega rega, ichipa mupiro wakakosha kuhupfumi hwenyika dzakasiyana siyana uye nekugadzirwa kwemabasa matsva.

Varidzi vemakambani akabudirira uye zvigadzirwa zvinokurudzirwa vari kuramba vachikoka vatsva kuti vapinde mubhizinesi ravo uye vatenge franchise, vova chikamu chebhizimusi rinobatsira. Imwe yeakanyanya kunaka maficha eiyi nzira yekuita bhizinesi chirongwa kugadzikana. Ose matekinoroji, zvirongwa zvemaitiro uye maitiro, mabikirwo, kurongeka kwekudyidzana nevatengesi nevatengi, kushambadzira mutemo, nezvimwe zvakagadzirwa, zvakaedzwa mukuita, uye zvakaratidza kushanda kwavo. Iyi ndiyo mamiriro ezvinhu ayo anopa kudzikiswa munguva yekubhadharira bhizinesi chirongwa uye kuchichiunza padanho rinobatsira mukuenzanisa nekusika kwebhizinesi, sezvavanotaura, kubva pakutanga. Zvinonzwisisika kune vanamuzvinabhizimusi vanoshanda nemabhizimusi madiki kubhadhara zvakanyanya kune ma franchise mune zvekutengeserana, zvekudya (kofi mashopu, madiki emhuri maresitorendi, mabhekaji, nezvimwewo), mabasa evatengi (akawachisa akageza, kugadzirisa shangu nembatya, zvigadzirwa zveganda, uye imba zvishandiso) . Kuzivikanwa kwemafranchise ane chekuita nekuvaraidzwa nekufamba, mitambo, mabasa ekurapa (kusanganisira mhando dzakasiyana dzemasaji, kurovedza muviri, nezvimwewo), pamwe nebasa remota, kugadzirisa, uye basa rekuvaka, riri kukura gore rega rega. Uye kunyangwe nhamo dzemari, denda, uye mamiriro akafanana asina kunaka kazhinji haangoite chipingamupinyi kumabhizimusi madiki pane franchise asi anotopa kukura nekukurumidza uye budiriro zvichienzaniswa nenguva dzakanyarara.

Muenzaniso wemapurojekiti akadaro anogona kunge ari epachikoro uye epachikoro masangano anoshanda nekushandiswa kwemazuva ano ruzivo matekinoroji. Masangano akasiyana siyana ekuwedzera budiriro uye kurovedzwa ari kudiwa zvakanyanya panguva dzekuti paine zvirambidzo zvakasiyana pabasa rezvikoro zvekare nezvikoro zvepamusoro. Kugadzirwa kwechikafu chekuenda uye nekutakura kunogona zvakare kuve muenzaniso wefranchise (zvese zvidiki uye zvakakura) izvo zvichabudirira panguva yekuzvitsaura, zvinorambidzwa kufamba kwevanhu munharaunda yeguta, nezvimwe. Kazhinji, masevhisi ese ane chekuita nekutakura yechikafu, zvinhu zvevatengi, mishonga, nezvimwewo zvinonyanya kudiwa panguva dzakadai.

Kubudirira kwebhizinesi rebhizinesi kunovimbiswa nekutanga ongororo yezvakakosha zvinhu zvinokanganisa mabhizinesi madiki uye makuru, zvisinei nekuti zvinopihwa kuburikidza nefranchise, inongotengwa kubva kumuridzi, kana kusikwa yakazvimiririra. Chekutanga pane zvese, zvakakosha kuti uongorore huwandu hwazvino hwekusimudzira indasitiri yakasarudzwa netarisiro yayo, zvirinani kwemakore ari kuuya. Pasina kukosha kudiki ndiko kukundikana kwazvino kwemakwikwi, huwandu hwevanokwikwidza vepedyo, mutengo wavo uye mutemo webasa, kushambadzira zviitiko, nezvimwewo. mazita emagetsi, sirogani, nezvimwewo, kuvapo kwewebhusaiti yemubatanidzwa, mitemo, uye misimboti yekudyidzana nevatengi (vanogutsikana sei nechiratidzo ichi kazhinji) nemamwe ma parameter. Kuwana franchise mune yakasarudzika Internet dhairekitori, iwe unogona kuita ingangoita pfupi pfupi kutsvaga kwakasiyana wongororo uye makomendi nezvazvo. Zvichida vamwe vema franchise vakaona zvakakodzera kuti vagovane ruzivo rwavo rwekubatana uye vape rumwe ruzivo nezve franchisor kune vese vanofarira.

Uye, hongu, muzvinabhizimusi anofanirwa kuita ese maverengero ane chekuita nesangano rebhizinesi. Mazwi efranchise anowanzoreva kudiwa kwekutanga kubhadhara, huwandu hwayo zvinoenderana nekukosha kwechiratidzo, kwakatarwa nekubudirira, mukurumbira, uye purofiti yekambani. Uye zvakare kuronga kambani, zvakafanira kuisa mari yakati wandei muzvinhu zvakagadziriswa nekutenderera (kutenga kana kubhadharisa kwemaindasitiri, zvekutengesa, uye zvimwe zvivakwa, kutenga zvigadzirwa uye zvigadzirwa zvemuhofisi, kutora vanhu basa, kuhaya, uye kudzidzisa vashandi, mushandirapamwe wekuunza zvigadzirwa kumusika, nezvimwewo). P.). Saka iyo franchisee inofanirwa kufungidzira saizi yekutanga mari mubhizinesi rebhizinesi diki chaizvo sezvazvinogona pakuvaka chirongwa chemari. Zvinoenderana nekuti anokurumidza sei kuwana purofiti chaiyo.

Mari dzemwedzi nemwedzi dzinowanzo kuverengerwa sepesenti yemitero. Kazhinji, chirongwa chekudyara chinofungidzirwa uye kuverenga kwenguva yekubhadharisa diki (uye kwete chete) bhizinesi inopihwa pamwe nerondedzero yeiyo franchise mune inoenderana online catalog. Chiitiko chemabhizimusi anokwikwidza anoshanda pasi peiyo imwe franchise kana kungori muzvikamu zvakafanana zvemusika zvinogona zvakare kuve sosi yeruzivo rwakanyanya kubatsira uye kubatsira ma franchisees kuita sarudzo kwayo. Kana uchisarudza waunobata naye mari, unofanirwa kufunga nezvechido chake chekupa rairo mumunda wekugadzira tekinoroji, kushambadzira, kusimudzira, kurongeka kwakakwana kwezviitwa zvezuva nezuva, kudzidziswa kwevashandi, kunyoreswa kwenzvimbo dzekutengesa, nezvimwe. nezvinhu zvekuziva uye nekupa rumwe rubatsiro maererano nekusimudzira bhizinesi . Kazhinji, kubvunza kwakadai kunosanganisirwa mune runyorwa rwemashumiro emahara (mukati mehurongwa hwekushandira pamwe kwekudyidzana). Nekudaro, kune zvimwewo sarudzo kana kubvunzana kwega kwega kuchipihwa muripo wakasiyana zvichienderana nemutengo wakatarwa wemitengo (vamwe varidzi vebhizinesi vanokoshesa zviwanikwa zvavo zvemashoko zvakanyanya uye havana kugadzirira kuzvipa pachena kana kune vavanogara vachidyidzana).

Nenzira, kubvunza uye kuraira zvine chekuita nemitero yekuvandudza, kuvandudza kwehurongwa hwezvibodzwa zvemakambani, mukana wekuti franchisor akweretese bhizinesi reumwe mudiki bhizinesi chirongwa chinogona kuve chakakosha kwazvo kumabhizinesi madiki. Nenzira, kunewo emahara mafranchise ayo kazhinji asingape chero yekutanga kubhadhara kana kubhadharisa pamwedzi (kunyanya mumabhizinesi madiki mune yekudyira kweruzhinji uye kwevatengi masevhisi).

Muzhinji, muchidimbu zvese zvataurwa pamusoro, tinogona kugumisa kuti bhizinesi diki rekutengesa rine zvakawanda zvakwakanakira kupfuura echinyakare bhizimusi mamodheru. Iko kune, chokwadika, mutengo, njodzi, uye matambudziko, asi hazvinyanyo kuoneka uye kutyisidzira mhedzisiro. Nebhizinesi diki rakarongeka uye rakaverengerwa pasi pechirongwa chekutengesa, muzvinabhizimusi anogona kunzwa aine chivimbo mune rese guta guru uye munzvimbo yedunhu kana nzvimbo diki yekukosha kwedunhu. Chinhu chikuru ndechekusarudza chikamu chakakodzera chemusika uye kuita nhamburiko dzese mukubudirira kwayo.

Nekufamba kwenguva, munhu wese ari kuyedza kuchinjira kune hupenyu hune hutano, nekuti iyo yemitambo franchise inobatsira kwazvo, uye inoratidzwa munzvimbo dzakasiyana siyana. Mune iyo franchise catalog, iwe unogona kuwana nzvimbo dzekusimbisa muviri, dzakasiyana online zvidimbu zvekudzidzira uye zvidzidzo zvirongwa, nhabvu, kugwinya, kutamba, tenesi, nezvimwe. Sei rudzi urwu rwebhizinesi riri kudikanwa? Sezvakangoita nemidzanga, uku kufanana uye nekumwe kudyara, zvinokwanisika kuwedzera capital. Kuvhurwa kwenhamba hombe yezvitoro kunokanganisa kukwidziridzwa kwekambani, zita, asi zvinonetsa kudzora, kunyanya kana uchivhura zvitoro zvitsva pasirese. Zviri nyore kutengesa franchise uye uine kodzero yekushanda pane kuzviita zvese iwe pachako. A franchise yemitambo inobatsira vese franchisor uye iyo franchisee.

Iko hakuna kudikanwa kwekuti munhu anotengesa mari avhure bhizinesi ravo remitambo kubva pakutanga, kusimudza uye kuvaka vatengi. Zviri nyore kuwana franchise inodiwa uye kambani yanga iri pamusika kweanopfuura gore rimwe, ine yakajairwa vatengi, uye zvakare izvo hazvidi kushambadzira. Mitengo inogona kusiyana zvichienderana nekupihwa kweiyo franchisor, tichifunga nezve mutengo wemubhadharo wemari. Ehe, iwe unogona kuwana makambani emitambo ayo, ukapihwa makwikwi ari kukura zvine simba, haapi mari yemubhadharo, asi izvi hazviwanzo. Iyo yemari-yemari mubhadharo kadhi yechivimbiso kune uyo anotengesa mari, nekudaro inobhadharwa panguva yekusaina kondirakiti uye pamberi pekutamisirwa kwekodzero uye zvakavanzika zvekambani yemitambo. Pamusoro pekodzero, mutengesi anopa muchengeti ruzivo rwakazara pamusoro pekusimudzira, pamatavi aripo, pakuongorora, uye nemitengo yakaderera mukutarisira pakuvhura matavi matsva nemakirabhu. Iyo franchisor inouya pakuvhura kwega kwega, nekupihwa kwevashandi kudzidziswa.

Kana zvigadzirwa zvemitambo zviripo zvekutengesa, saka zvinopihwa zvichitevera zviga zvechibvumirano. Panguva yekusarudza franchise nekutenga bhizinesi rezvemitambo, iwe haugone kufungidzira kwete chete mitengo asiwo nguva yekubhadhara, data pamubhadharo wekutanga, uye zvimwe zvinoshandiswa. Nyanzvi dzedu mune franchise katarogu dzinobatsira kutsvaga kupihwa kunobatsira mumunda wenhabvu, pamwe nekuita misangano, uchienda zviri pamutemo panguva yekusaina chibvumirano. Kuti uwane rumwe ruzivo, inowanikwa kuti ubvunze nekufona iyo yakatarwa nhamba yekubatana. Zvakare, iyo franchise catalog inowanikwa kuti uwane nhau dzazvino, ongorora kuongororwa kwevatengi vedu, enzanisa zvese zvakanaka nezvayakaipira. Franchisees anosarudzwa nechikamu, mitengo, uye rumwe ruzivo. Tinotenda pamberi pekuda kwako uye tinotarisira kushandira pamwe kwenguva refu uye kubudirira kubudirira kwebhizinesi rako pane yemitambo franchise yatinopa.

A Hardware chitoro franchise chirongwa, chiri kuitiswa icho, iwe unofanirwa kunyatso chengetedza tsika dzenyika, SNiPs, uye mirau. Ehezve, kana uchishanda nerudzi urwu rwefranchise, iwe zvakare unofanirwa kugara uchifunga kuti zvinoda mari. Pakarepo sanganisira mumubhadharo unosvika gumi%, iyo yaunobvisa pamwedzi kubva pamari yawakagamuchira. Zvakajairika kana iwe uri kutengesa franchise, zvisinei kuti ndeipi indasitiri kana chitoro iwe chaunoshandira. Kunyangwe iri musika wekuvaka, cafe, kana resitorendi. Kana iwe ukafunga kuenda muchitoro chehardware, saka iyo franchise inofanirwa kusarudzwa ichiteera enharaunda maitiro.

Semuenzaniso, kana chimwe chiratidzo chisiri chakakurumbira uye chisingazivikanwe mudunhu reguta rako, saka zvakaoma kuchisimudzira, zvisinei, ichi hachisati chiri mutongo. Sezvo akawanda akakurumbira zvigadzirwa zvemagetsi kutenderera pasirese zvine mukana wakaringana, mukuwedzera mukurumbira wavo. Chitoro che Hardware chinozivikanwa nemhando dzakasiyana siyana dzezvinhu zvaunotengesa. Shanda nefranchise nenzira yekuti uve neruzivo rwese rwunodiwa, software, Hardware, tekinoroji, kuziva-uye musiyano wakasarudzika. Nekudaro, iwe unokwanisa kuwana mibairo inoshamisa mukukwikwidza kukonana uye kuhwina kukunda kwakakunda, uchiva muzvinabhizimusi akabudirira kwazvo. Anoshanda zvakanaka Hardware bhizinesi franchise inovimbisa inogara ichiwedzera vatengi.

Kushanda nehurmari yechitoro franchise rakadaro bhizinesi chirongwa, kana uchiita izvo, iwe unofanirwa kugara uchitevedzera zvinoita senge zvisina basa ruzivo. Statistics inofanirwa kuongororwa zvakadzama uye nehunhu kuti ugare uchiziva nezvezvinoitika zviitiko zvezviitiko. Kugadzirisa Hardware yekona dhizaini inosanganisira chokwadi chekuti iwe unofanirwa kupa imwe huwandu hwemari yakawanikwa kune franchisor semipiro. Kutanga, pane bundu-sum mupiro. Iyi iperesenti yehuwandu hwemari yaunodyara padanho rekutanga rekuitwa kwechiitiko. Chitoro chehurdware chinokubatsira nechero chero basa rehofisi.

Iwe une zvishandiso zvakasiyana siyana zvaunogona, izvo zvinoshanda kwazvo. Paunenge uchishandira franchise yekuvaka, zvakakosha kuyeuka kuti otomatiki ndiyo kiyi yekubudirira. Usaregeredze otomatiki wehofisi yebasa, uye ipapo unogona kuchengetedza iyo mhando uye uve unonyanya kubudirira brand mumiriri. Chiremera chechitoro chehurongwa chirongwa chebhizinesi, chekumisikidza icho chaunofanira kunyatsoongorora mashandiro ehofisi uye kuunganidza manhamba ese anodikanwa ekuenderera mberi nekudzidza nekuongorora.