Mune bhizinesi renyika, hapana mhinduro chaiyo nezve kuvapo kwefranchise nekukurumidza kubhadharisa uye yakagadzirira-yakagadzirirwa recipe yeiyo franchise ine yekukurumidza kubhadhara. Kubhadharwa kweiyo yakatengwa franchise inokanganiswa nezvinhu zvakawanda uye zviyero zvinogona kumhanyisa bhizinesi rekirinesi kuti 'izere seiri' uye zvinopa kuwanda kwevatengi nevatengi. Chekutanga pane zvese, uku kuri kuwana ruzivo rwakazara pamusoro pemuridzi wefranchise, kuti iro zita rakawanikwa reiyo franchiser rinozivikanwa sei munharaunda yekugara kana nzvimbo pakero yeanobhadhara mari. Kukwidziridzwa kwechiratidzo chevatengesi nemukurumbira pakati pevagari, uko muzvinabhizimusi, uyo akapinda muchibvumirano chefranchise, anorarama, zvinonyanya kuona kuti bhizinesi richabudirira sei panzvimbo yekutengesa zvinhu nemucherechedzo wezvakatengwa. kodzero. Kukwidziridzwa kwezita rezita kunoenderana nemamiriro ezvinhu sekuenderana nemutengo wevatengi, mwero wemari yevagari vanoshanda, uye huwandu hwakaringana hwevagari vemunharaunda munzvimbo yekuparadzira mhando.

Panguva imwecheteyo, mubvunzo mukuru unomuka, iyo franchise inogamuchirwa ichabhadhara kwenguva yakareba sei, kutengesa kuchaenda sei, uchifunga nezvekupa kwakawanda kwekushambadzira zviitiko, kumisikidza wekupedzisira, mutengo wekutengesa wakakura nekuputira kumahombekombe ako uye kufukidza iyo mari yemipiro yakabhadharwa muchimiro chemari, miripo, mari yekushambadzira uye zvimwe zvakakosha, pamwe nemari yekubatsira. Iyo yakavimbika bhizinesi chirongwa ine ongororo yehukama hwehukama uye inokwanisa hupfumi kuverenga, kwayo inoshanda kuita mukugadzira nekutengesa zviitiko, ine zvakakosha chiitiko pakubudirira kwekuwana iko nekukurumidza kubhadharwa kweiyo franchise. Kugadzira rakakodzera bhizinesi rehurongwa uye kugona kuburitsa bhizinesi chirongwa mukati mefranchise ndiyo pfungwa huru yekuseri kwekukurumidza kubhadharisa franchise. Paunenge uchigadzira chirongwa chebhizinesi, chakakosha kukosha kuratidza saizi yemari, marii ichave nekugadzira nzira dzekumisikidza franchise, inenge yakweretwa mari kana yavo zviwanikwa. Kuverenga kunofanirwa kusanganisira zvinongedzo zvemari zvepurojekiti zveuwandu hwemari yemubhadharo, mushure memitero uye kubvisirwa kwekushandisa zviwanikwa zvechikwereti, kana zviripo, uye kugona kwekuputsa-kunyange poindi munguva yekarenda yekugadzira kana yekutengesa zviitiko. Zano rebhizimusi rinofanira kuzivisa huvepo hweyako kana yekubhadhara mari yekutengesa, huwandu hwekutengesa uye huwandu hweprojekiti zuva nezuva uye pamwedzi mareti emari. Chirongwa cheprojekti chinotsanangura mwaka webasa riri kuuya, kutengeserana, uye kupihwa kwekushambadzira pamwe nehumwe mabasa, kuenderera kwebasa neawa yezuva rimwe chete rekushanda, uye mwaka wekarenda wekugadzirwa kwemwedzi pamwedzi, uchifunga kupera kwevhiki, mazuva ehutsanana, iwo mutoro webasa weakanyanya, vashandi vebasa uye nebasa revatekinoroji neyekugadzira michina.

Izvo zvakakosha kupa kuchengetedzwa kwekuchengetedzwa kwevashandi kwevashandi uye kudzivirira kushanda kwakanyanya kwezuva rekushanda, kuitira kudzivirira kumisikidzwa kwefaindi yehutongi uye kuongororwa nevakuru vevatariri uye vanoongorora basa. Kubudirira kwekushandira franchise nekukurumidza kubhadhara kunobva pane zvakaunganidzwa chiitiko cheanamuzvinabhizimusi-franchisee uyo akabhadhara iyo franchise, kugona kwake, uye kunzwisisa kwekukwikwidza mumusika wevatengi nevatengi vezvinhu nemasevhisi. Kana wekutanga muzvinabhizimusi akatanga bhizinesi rake neakawana franchise uye kutanga-up capital, saka njodzi yekutengesa yekusatora payback nekukurumidza yakanyanya kwazvo. Anamuzvinabhizimusi ane ruzivo, anonyatsoziva hukama hwakaoma pamusika, ane hunyanzvi hwekudyidzana nevaanokwikwidzana navo vezvokutengeserana, kugona kuzvidzivirira kubva kumakwikwi uye kuverenga zvisarudzo zvisati zvaitika zvingangoita kurasikirwa uye kurasikirwa mubhizinesi. Saizvozvo, mutengesi ane ruzivo anowanzoita kuti akurumidze kubhadharisa pane franchise. Kutsvaga kwekushambadzira, kuongorora kwekutanga kwemusika, musika webasa, uye kudiwa kwevatengi kwevagari, vasati vabhadhara kodzero, zvinoita kuti vakurumidze kuisa 'njanji' uye kudzoreredza iyo franchise. Iko kusanganiswa kwezvinhu izvi zvese zvinobatsira mukutsvaga nekukurumidza kweiyo yakatengwa franchise, kumisikidza bhizinesi maitiro ekubudirira kuita kwezvakatemerwa zvinangwa zvekuzadzisa mari yakawanda mubhizimusi rekutengesa.

Chinhu chikuru hachisi chekumira pamatambudziko amuka uye izvo 'zvipingaidzo' zvamuka, kuenderera mberi nehurongwa hwekuenderera mberi hwedzidzo nekudzidziswa, kugona kugona kutsva uye kunzwisisa kwekutenga kodzero, kuenda kumberi, uyezve kuripa nekukurumidza kunouya pachako.

Iyo franchise yevakadzi yakagadzirirwa vakadzi vebhizinesi vanotsvaga rusununguko rwemari. Izvo zvakaitika kuti bonde risina kusimba haritorwe zvakanyanya kana zvasvika pakutangisa bhizinesi. Seizvo nguva inoratidza, mukadzi wemazuvano anokwanisa kwete chete kurera vana nekubika svutugadzike yekabeji asiwo nehunhu anotarisira zvinhu. Chinhu chinonakidza pamusoro pevakadzi franchise, muUnited States, wega wega wechina franchisee mukadzi. Vakadzi vanosiyana nevarume nekunyudzwa kwavo kwakazara mubhizinesi, nepo iko kwekupedzisira kuchinyatso tarisa pamhedzisiro. Maitiro evakadzi anosiyaniswa nehunhu hwekutaurirana hwepamusoro uye izvi zvinoratidzwa mune yekupedzisira mhedzisiro.

Kutanga bhizinesi revakadzi kana kutenga franchise kunoda mari yekutanga uye yakanaka yekuongorora pfungwa. PaInternet, unogona kuwana vazhinji vachitangisa rako bhizinesi zvirevo. Sei zvirinani kusaisa panjodzi uye kutanga bhizinesi rako nekutenga kodzero yevakadzi? Chekutanga, iyi nzira yakatodarika neumwe munhu zvinobudirira, uye uyu mumwe munhu akagadzirira kugovana nzira uye nzira dzakabudirira dzebhizinesi. Kechipiri, njodzi dzekurasikirwa nemari dzakaderedzwa. Semutemo, pakupa franchise yevakadzi, iyo franchisor inopa mutengi chirongwa chakagadzirira-chebiz, umo mari inofungidzirwa, mari, uye kunyange njodzi dzinogona kunge dzave kutoonekwa kare. Ndeapi mabhenefiti pane akajairwa mari pasi pechibvumirano chebasa? Nenguva yakawanda yemahara, maawa ekushanda anogona kugadziriswa kuti akwane mutinhimira wehupenyu. Iyo inotevera mukana ndeye yakakwira mari kana ichienzaniswa nekushandira mumwe munhu.

Mari inowanikwa inogona kukura pasina zvirambidzo, uye kubva kune zvakajairika basa, iwe unogona kutarisira chete kushoma kuwedzera kamwe chete pagore. Kuenderera mberi kuvandudza ndeimwe mukana usingarambike, kana zviri izvo chete mune zvaunofarira izvozvi. Iwe unozogara uchidzidzira kudzidziswa, makosi ekuvandudza hunhu hwako uye nekuvandudza hunyanzvi hwako uye kugona. Kuzvimiririra mune zvemari pamwe ndiyo bhonasi inodakadza kubva pamukana wekushanda wakazvimiririra. Iyo franchising system inovakwa nenzira yekuti mumwe nemumwe anotora chikamu agamuchire rubatsiro, nepo zvidzidzo zvacho zvichipindirana nekuchinjana zviitiko. Iyo franchisee inowana mukana kune yakareba-chiitiko chiitiko chekambani uye inovaka yayo yega biz ichibvisa zvinogona kuita njodzi. Nzira yekusarudza yako franchise yevakadzi? Pano intuition chete inokosha.

Ngatimboongororai madhairekisheni makuru emitsara yevakadzi. Chekutanga pane zvese, izvi zvipfeko, zvekuzora, masevhisi ane chekuita nekurerwa uye dzidzo yevana, dhizaini, yekudyira, nezvimwe. Zvinoitika kuti mukadzi haatyi kutora kodzero yevarume, zvese zvinoenderana nehunhu, hunhu hwakasimba, uye maitiro ebhizinesi. Catalog yakanaka inowanika pawebhusaiti yedu, mairi mukadzi wese anogona kuzvitsvagira mari zvichienderana nemari yekugona. Isu tinofara kukubatsira iwe mune iyi inokosha nyaya. Iyo katarogu ine zvinopihwa kubva kune yakaratidza yekunze uye epamba marangi. Kufambisa nyore, dhizaini yemazuva ano, maitiro akasarudzika - zvese izvi zvinowanikwa mukatalog yedu.