Wese muzvinabhizimusi anoda kuwana anodiwa mafrancise echiratidzo chinozivikanwa pamabasa avo ekutengesa, nekushandisa kusingadhuri, mubhizinesi, uye nekukurumidza kubhadhara. Nekudaro, heino gangaidzo yekupokana kwekubatana kunonzwisisika pakati peyakakurumbira trademark, zita rezita, uye isingadhuri mashandisirwo inomuka, sezvo iri pamusoro iyo kirasi, modhi, uye brand, iyo inodhura zvakanyanya kushandisa uye kuichengetedza mune franchises bhizinesi . Mari yekubhadharisa muchimiro chemubhadharo wenguva imwechete, mari yemubhadharo yemwedzi, uye mari yekushambadzira yenguva dzose, yekushandisa inozivikanwa uye inozivikanwa chigadzirwa chigadzirwa, inoda mari hombe yekudyara, majekiseni, uye mutengo. Kubhadharisa panguva yakakodzera kweese anoenderana bhizimusi mutengo kubva kune anodiwa mafranchise zvinoda kudzikisira kudzoka kwemari kuyerera, kuburikidza neakaundi account, rakanaka rebasa sangano, yakavandudzwa uye yakawedzerwa chitoro network, yakakwira traffic kuyerera, uye mazhinji maresitore, mativi nzvimbo, ine yakafara huwandu hwezvinhu. Saizvozvowo, pakusimudzira bhizinesi, unoda kumwe kushambadzira, kuwanikwa, uye kurodha pasi zvekutengeserana nemidziyo yekugadzira, uchiwedzera huwandu hwevatengesi vekutengesa, mamaneja, vanachipangamazano, tekinoroji, kugadzira, uye vashandi vebasa. Paunenge uchishanda pamwe neakatengwa anodikanwa mafranchise, chinhu chikuru ndechekuverenga nemazvo mutengo wekutengesa wezvigadzirwa uye zvigadzirwa, pamwe nekudzoserwa kwese kwekutanga uye kwekubatsira mari nekuverenga mutengo wemitengo.

Mari yakakwira yekutengesa zvinhu uye zvigadzirwa uchishandisa iyo franchisor brand inogona 'kuvhundutsa mutengi mutengi, uye iye acharamba kuramba kutenga chinodhura chigadzirwa. Mukuita, maketeni ezvitengesi anotengesa anozivikanwa uye anodhura emarkmark ane yavo yakasimbiswa vatengi uye yakasarudzwa, yega, inoremekedzwa, yakasimba vatengi base inotenga chaiko imwe brand. Kune vashoma vashoma vashanyi, kunyanya vatengi vazhinji, munzvimbo dzakadai. Kune vakawanda vanotengesa contingent, zvinoreva chikuru strata yevagari, zvakafanira kuti tiende kuzviitiko zvine zvinoda franchise zvine hunhu hwakakosha, kuti uone 'goridhe zvinoreva', kumaki ekutengesa aikwanisika kwavari uye vakavimba nemhando ye zvinhu uye masevhisi pachawo. Mukuita kwepasirese, zvigadzirwa, maindasitiri, uye mabhizinesi emabhizimusi aripo uye akapararira, nepo zvigadzirwa zvemari zvinomiririra makumi mapfumbamwe muzana emitero. Iwo anonyanya kufarirwa mafranchise ezvekutengesa franchise zvine chekuita nekutengeswa kwepitsa, kofi yakagadzirirwa, zvipfeko, shangu, zvemagetsi nemidziyo yemumba, mota, uye nekutengesa kwavo vanamuzvinabhizinesi vanovhura zvitoro zvezvitoro nemaboutique. Kubudirira kwekutengesa muzvinhu zvekutengesa zvakanyanya kunoenderana nehunyanzvi kugona kwevanopa mazano uye maneja wekutengesa kuendesa chakapedzwa chigadzirwa kumutengi kuitira kuti vafare, vade kutenga zvinhu, uye, vagutsikane nekutenga kwakabudirira, vasiye zvitoro.

Kuwana kushanda mumafranchise anodikanwa kunoenderana nekuenderera mberi nekudzidziswa kwevashandi, mumidziyo ine hunyanzvi uye hunyanzvi hwakawanikwa, nehunyanzvi uye nekuziva kwebhizimusi kutengesa chigadzirwa. Zvinosungirwa kudzidziswa uye mawebhusain pane maitiro ekudzidziswa pakati pevashandi vane chekuita nekutengesa zvigadzirwa, pavanowana tarenda uye basa rehunyanzvi, zvine mutsindo, nehunyanzvi uye nehunyanzvi kumanikidza mutengi kutenga, izvo zvinoratidza zvekare chokwadi chekuti 'vashandi ndizvo zvese '. Iwo akadaidzwa mafranchise ari kudiwa, nekuti neine musoro, sangano, system-yakasanganiswa nzira, vanokurumidza kubhadhara, vachiunza mari yakanaka kune muzvinabhizimusi-franchisee. Iyi inzira inosanganisirwa uye nemaune yekuronga bhizinesi rekutengesa, riine chirongwa chebhizinesi rakanyatsogadzirwa, kunyatso kudzidza, uye kuongororwa kwehukama hwepamusika, uye kuongororwa kwevatengi vanobvunzwa vanoshanda, izvo zvinounza mubhadharo nekukurumidza uye zvinounza mafranchise ku iwo chikamu uye runyorwa rweanodiwa iwo. Kuitisa basa rekutanga rekuongorora pamasimba ekuyerera kwemari kubva muzvikwereti zvakadyarwa, nehupfumi, hwakaverengerwa kuverengerwa kwebhizinesi fungidziro, pakubuda kwemari, kuverenga kweprojekti yemari, mari, uye purofiti zvinopa chikonzero chega chega chekuita mari inobhadharwa iri kudiwa. Kugadzira zvinangwa zvekuronga zvine hungwaru uye kuronga kugona kugovera mashandiro emabasa, huwandu hwekudyara kwekutanga, kuwedzera purofiti, kuchengetedza muyero wakasimba uye 'kuenzanisa' pakati pemutengo wema franchise nemari iri kuuya yekuita bhizinesi, chiratidzo uye chimiro mhedzisiro inofunga kuti kusarudzwa kwemafranchise kwakagadziriswa.

Iyo franchise yevakadzi yakagadzirirwa vakadzi vebhizinesi vanotsvaga rusununguko rwemari. Izvo zvakaitika kuti bonde risina kusimba haritorwe zvakanyanya kana zvasvika pakutangisa bhizinesi. Seizvo nguva inoratidza, mukadzi wemazuvano anokwanisa kwete chete kurera vana nekubika svutugadzike yekabeji asiwo nehunhu anotarisira zvinhu. Chinhu chinonakidza pamusoro pevakadzi franchise, muUnited States, wega wega wechina franchisee mukadzi. Vakadzi vanosiyana nevarume nekunyudzwa kwavo kwakazara mubhizinesi, nepo iko kwekupedzisira kuchinyatso tarisa pamhedzisiro. Maitiro evakadzi anosiyaniswa nehunhu hwekutaurirana hwepamusoro uye izvi zvinoratidzwa mune yekupedzisira mhedzisiro.

Kutanga bhizinesi revakadzi kana kutenga franchise kunoda mari yekutanga uye yakanaka yekuongorora pfungwa. PaInternet, unogona kuwana vazhinji vachitangisa rako bhizinesi zvirevo. Sei zvirinani kusaisa panjodzi uye kutanga bhizinesi rako nekutenga kodzero yevakadzi? Chekutanga, iyi nzira yakatodarika neumwe munhu zvinobudirira, uye uyu mumwe munhu akagadzirira kugovana nzira uye nzira dzakabudirira dzebhizinesi. Kechipiri, njodzi dzekurasikirwa nemari dzakaderedzwa. Semutemo, pakupa franchise yevakadzi, iyo franchisor inopa mutengi chirongwa chakagadzirira-chebiz, umo mari inofungidzirwa, mari, uye kunyange njodzi dzinogona kunge dzave kutoonekwa kare. Ndeapi mabhenefiti pane akajairwa mari pasi pechibvumirano chebasa? Nenguva yakawanda yemahara, maawa ekushanda anogona kugadziriswa kuti akwane mutinhimira wehupenyu. Iyo inotevera mukana ndeye yakakwira mari kana ichienzaniswa nekushandira mumwe munhu.

Mari inowanikwa inogona kukura pasina zvirambidzo, uye kubva kune zvakajairika basa, iwe unogona kutarisira chete kushoma kuwedzera kamwe chete pagore. Kuenderera mberi kuvandudza ndeimwe mukana usingarambike, kana zviri izvo chete mune zvaunofarira izvozvi. Iwe unozogara uchidzidzira kudzidziswa, makosi ekuvandudza hunhu hwako uye nekuvandudza hunyanzvi hwako uye kugona. Kuzvimiririra mune zvemari pamwe ndiyo bhonasi inodakadza kubva pamukana wekushanda wakazvimiririra. Iyo franchising system inovakwa nenzira yekuti mumwe nemumwe anotora chikamu agamuchire rubatsiro, nepo zvidzidzo zvacho zvichipindirana nekuchinjana zviitiko. Iyo franchisee inowana mukana kune yakareba-chiitiko chiitiko chekambani uye inovaka yayo yega biz ichibvisa zvinogona kuita njodzi. Nzira yekusarudza yako franchise yevakadzi? Pano intuition chete inokosha.

Ngatimboongororai madhairekisheni makuru emitsara yevakadzi. Chekutanga pane zvese, izvi zvipfeko, zvekuzora, masevhisi ane chekuita nekurerwa uye dzidzo yevana, dhizaini, yekudyira, nezvimwe. Zvinoitika kuti mukadzi haatyi kutora kodzero yevarume, zvese zvinoenderana nehunhu, hunhu hwakasimba, uye maitiro ebhizinesi. Catalog yakanaka inowanika pawebhusaiti yedu, mairi mukadzi wese anogona kuzvitsvagira mari zvichienderana nemari yekugona. Isu tinofara kukubatsira iwe mune iyi inokosha nyaya. Iyo katarogu ine zvinopihwa kubva kune yakaratidza yekunze uye epamba marangi. Kufambisa nyore, dhizaini yemazuva ano, maitiro akasarudzika - zvese izvi zvinowanikwa mukatalog yedu.