Madiki emabhizimusi mafranchise anozivikanwa bhizinesi madhiri. Bhizinesi diki rakanaka nekuti riri kudiwa mune megalopolises nemumataundi madiki. Sarudzo yesarudzo inogona kunzi yakakura kwazvo pasina kuwedzeredza. Pamwe, nhasi zvakaoma kupa zita rebazi rehupfumi uye mutsara wechiitiko (uye kwete chete chidiki) chisingazopihwa mafranchise. Saka chinhu chikuru ndechekuita sarudzo chaiyo nekuti kubudirira kwebhizinesi rako kunonyanya kuvimba nesarudzo iyi. Mugove wekutengesa mukati meGDP yenyika iri kukura gore rega rega, ichipa mupiro wakakosha kuhupfumi hwenyika dzakasiyana siyana uye nekugadzirwa kwemabasa matsva.

Varidzi vemakambani akabudirira uye zvigadzirwa zvinokurudzirwa vari kuramba vachikoka vatsva kuti vapinde mubhizinesi ravo uye vatenge franchise, vova chikamu chebhizimusi rinobatsira. Imwe yeakanyanya kunaka maficha eiyi nzira yekuita bhizinesi chirongwa kugadzikana. Ose matekinoroji, zvirongwa zvemaitiro uye maitiro, mabikirwo, kurongeka kwekudyidzana nevatengesi nevatengi, kushambadzira mutemo, nezvimwe zvakagadzirwa, zvakaedzwa mukuita, uye zvakaratidza kushanda kwavo. Iyi ndiyo mamiriro ezvinhu ayo anopa kudzikiswa munguva yekubhadharira bhizinesi chirongwa uye kuchichiunza padanho rinobatsira mukuenzanisa nekusika kwebhizinesi, sezvavanotaura, kubva pakutanga. Zvinonzwisisika kune vanamuzvinabhizimusi vanoshanda nemabhizimusi madiki kubhadhara zvakanyanya kune ma franchise mune zvekutengeserana, zvekudya (kofi mashopu, madiki emhuri maresitorendi, mabhekaji, nezvimwewo), mabasa evatengi (akawachisa akageza, kugadzirisa shangu nembatya, zvigadzirwa zveganda, uye imba zvishandiso) . Kuzivikanwa kwemafranchise ane chekuita nekuvaraidzwa nekufamba, mitambo, mabasa ekurapa (kusanganisira mhando dzakasiyana dzemasaji, kurovedza muviri, nezvimwewo), pamwe nebasa remota, kugadzirisa, uye basa rekuvaka, riri kukura gore rega rega. Uye kunyangwe nhamo dzemari, denda, uye mamiriro akafanana asina kunaka kazhinji haangoite chipingamupinyi kumabhizimusi madiki pane franchise asi anotopa kukura nekukurumidza uye budiriro zvichienzaniswa nenguva dzakanyarara.

Muenzaniso wemapurojekiti akadaro anogona kunge ari epachikoro uye epachikoro masangano anoshanda nekushandiswa kwemazuva ano ruzivo matekinoroji. Masangano akasiyana siyana ekuwedzera budiriro uye kurovedzwa ari kudiwa zvakanyanya panguva dzekuti paine zvirambidzo zvakasiyana pabasa rezvikoro zvekare nezvikoro zvepamusoro. Kugadzirwa kwechikafu chekuenda uye nekutakura kunogona zvakare kuve muenzaniso wefranchise (zvese zvidiki uye zvakakura) izvo zvichabudirira panguva yekuzvitsaura, zvinorambidzwa kufamba kwevanhu munharaunda yeguta, nezvimwe. Kazhinji, masevhisi ese ane chekuita nekutakura yechikafu, zvinhu zvevatengi, mishonga, nezvimwewo zvinonyanya kudiwa panguva dzakadai.

Kubudirira kwebhizinesi rebhizinesi kunovimbiswa nekutanga ongororo yezvakakosha zvinhu zvinokanganisa mabhizinesi madiki uye makuru, zvisinei nekuti zvinopihwa kuburikidza nefranchise, inongotengwa kubva kumuridzi, kana kusikwa yakazvimiririra. Chekutanga pane zvese, zvakakosha kuti uongorore huwandu hwazvino hwekusimudzira indasitiri yakasarudzwa netarisiro yayo, zvirinani kwemakore ari kuuya. Pasina kukosha kudiki ndiko kukundikana kwazvino kwemakwikwi, huwandu hwevanokwikwidza vepedyo, mutengo wavo uye mutemo webasa, kushambadzira zviitiko, nezvimwewo. mazita emagetsi, sirogani, nezvimwewo, kuvapo kwewebhusaiti yemubatanidzwa, mitemo, uye misimboti yekudyidzana nevatengi (vanogutsikana sei nechiratidzo ichi kazhinji) nemamwe ma parameter. Kuwana franchise mune yakasarudzika Internet dhairekitori, iwe unogona kuita ingangoita pfupi pfupi kutsvaga kwakasiyana wongororo uye makomendi nezvazvo. Zvichida vamwe vema franchise vakaona zvakakodzera kuti vagovane ruzivo rwavo rwekubatana uye vape rumwe ruzivo nezve franchisor kune vese vanofarira.

Uye, hongu, muzvinabhizimusi anofanirwa kuita ese maverengero ane chekuita nesangano rebhizinesi. Mazwi efranchise anowanzoreva kudiwa kwekutanga kubhadhara, huwandu hwayo zvinoenderana nekukosha kwechiratidzo, kwakatarwa nekubudirira, mukurumbira, uye purofiti yekambani. Uye zvakare kuronga kambani, zvakafanira kuisa mari yakati wandei muzvinhu zvakagadziriswa nekutenderera (kutenga kana kubhadharisa kwemaindasitiri, zvekutengesa, uye zvimwe zvivakwa, kutenga zvigadzirwa uye zvigadzirwa zvemuhofisi, kutora vanhu basa, kuhaya, uye kudzidzisa vashandi, mushandirapamwe wekuunza zvigadzirwa kumusika, nezvimwewo). P.). Saka iyo franchisee inofanirwa kufungidzira saizi yekutanga mari mubhizinesi rebhizinesi diki chaizvo sezvazvinogona pakuvaka chirongwa chemari. Zvinoenderana nekuti anokurumidza sei kuwana purofiti chaiyo.

Mari dzemwedzi nemwedzi dzinowanzo kuverengerwa sepesenti yemitero. Kazhinji, chirongwa chekudyara chinofungidzirwa uye kuverenga kwenguva yekubhadharisa diki (uye kwete chete) bhizinesi inopihwa pamwe nerondedzero yeiyo franchise mune inoenderana online catalog. Chiitiko chemabhizimusi anokwikwidza anoshanda pasi peiyo imwe franchise kana kungori muzvikamu zvakafanana zvemusika zvinogona zvakare kuve sosi yeruzivo rwakanyanya kubatsira uye kubatsira ma franchisees kuita sarudzo kwayo. Kana uchisarudza waunobata naye mari, unofanirwa kufunga nezvechido chake chekupa rairo mumunda wekugadzira tekinoroji, kushambadzira, kusimudzira, kurongeka kwakakwana kwezviitwa zvezuva nezuva, kudzidziswa kwevashandi, kunyoreswa kwenzvimbo dzekutengesa, nezvimwe. nezvinhu zvekuziva uye nekupa rumwe rubatsiro maererano nekusimudzira bhizinesi . Kazhinji, kubvunza kwakadai kunosanganisirwa mune runyorwa rwemashumiro emahara (mukati mehurongwa hwekushandira pamwe kwekudyidzana). Nekudaro, kune zvimwewo sarudzo kana kubvunzana kwega kwega kuchipihwa muripo wakasiyana zvichienderana nemutengo wakatarwa wemitengo (vamwe varidzi vebhizinesi vanokoshesa zviwanikwa zvavo zvemashoko zvakanyanya uye havana kugadzirira kuzvipa pachena kana kune vavanogara vachidyidzana).

Nenzira, kubvunza uye kuraira zvine chekuita nemitero yekuvandudza, kuvandudza kwehurongwa hwezvibodzwa zvemakambani, mukana wekuti franchisor akweretese bhizinesi reumwe mudiki bhizinesi chirongwa chinogona kuve chakakosha kwazvo kumabhizinesi madiki. Nenzira, kunewo emahara mafranchise ayo kazhinji asingape chero yekutanga kubhadhara kana kubhadharisa pamwedzi (kunyanya mumabhizinesi madiki mune yekudyira kweruzhinji uye kwevatengi masevhisi).

Muzhinji, muchidimbu zvese zvataurwa pamusoro, tinogona kugumisa kuti bhizinesi diki rekutengesa rine zvakawanda zvakwakanakira kupfuura echinyakare bhizimusi mamodheru. Iko kune, chokwadika, mutengo, njodzi, uye matambudziko, asi hazvinyanyo kuoneka uye kutyisidzira mhedzisiro. Nebhizinesi diki rakarongeka uye rakaverengerwa pasi pechirongwa chekutengesa, muzvinabhizimusi anogona kunzwa aine chivimbo mune rese guta guru uye munzvimbo yedunhu kana nzvimbo diki yekukosha kwedunhu. Chinhu chikuru ndechekusarudza chikamu chakakodzera chemusika uye kuita nhamburiko dzese mukubudirira kwayo.

Kudyara kudiki kwefranchise hakuwanzo kuitika nhasi, kune sarudzo hombe yezvipo zvakasiyana, asi kuti usatarisana nevanobiridzira, zvakakodzera kubata nekuita mashandisirwo kuburikidza neakakosha magetsi zviwanikwa, franchise catalogs. Mune iyo franchise catalog, iwe uri 100% inishuwarenzi, nekutambira kweruzivo rwakakodzera, dhata pasi pechibvumirano, uyezve basa rekubatana nerutsigiro. Kunyangwe mudzidzi, mukadzi wemba, kana mushandi ane hushoma mari yekutanga, asi chishuwo chikuru chekuzvishandira, anogona kutanga bhizinesi nemari diki. Kune njodzi mune zvese, asi kana uchitenga nekambani yatove kushanda pamusika, kupa zita rayo uye zvido zviri nyore, zvine pundutso maererano nekuchengetedza pakushambadzira, kugashira data, ruzivo, machipisi ekuti ungakwezva sei uye uchengetedze vatengi mukati imwe nzvimbo. Kuvandudza biz kubva pakutanga kunotora nguva uye kwakaoma, kunyanya kupihwa makwikwi aripo, uye nekutenga franchise, iwe unorerutsa basa rako, uchiwedzera mikana, miganho uye uchiwedzera mari. Kana dzimwe nzvimbo nyowani dzichivhurwa, mutengesi haafanire kuisa mari kushambadza, zvichibva pane mamwe maitiro ebasa, achibatsira franchisee kutanga bhizinesi rake.

Franchisors vanoisa franchise mumitengo yakasiyana yemitengo, zvichienderana nemitemo uye mamwe mamiriro. Franchising pachayo ndiko kupihwa kwekodzero pasi pemamwe mamiriro mune imwe nharaunda, yakakura poindi, yakanyanya iyo mari. Mune mamwe mazwi, kubudirira kwezano rebhizinesi nekodzero yekushandisa zita hombe, mucherechedzo kwenguva refu. Zvakare, inowanikwa kuti uwane mamwe mazano kubva kune edu nyanzvi. Kana iwe usina hunyanzvi uye usingazive mune imwe nharaunda iwe yaunoda kutanga biz, unogona kushandisa rondedzero yezvipo kana kushandisa injini yekutsvaga. Iyo katarogu inoratidza yakakurumbira yakaderera mari nzvimbo, franchise mune imwe ndima yebasa, kudzikisira franchise nenzvimbo diki kana hombe, nemutengo, nezvimwe. Iyo data inowedzeredzwa kuti mutengesi kana mutengesi aone data rakazara.

Kunze kwekutumira chako kupa mune dhairekitori, zvinokwanisika kwete chete kuti uwane vanobatirana asiwo kuzadza runyorwa rwevatengi kuburikidza neSEO traffic. Kusvika kune yakakura tarisiro yevateereri kunosimbisa nzvimbo yako nekubatana mumusika, kuve nechokwadi cheyakagadzikana mari uye purofiti, mune chero ndima yaungade kutanga bhizinesi. MaFranchisers akabatanidzwawo mukuita kwebasa revatengi, vachifunga nezvekupihwa kweruzivo uye nekudzidziswa kwevashandi, pamwe nekupihwa kwecustomer base yavakagadzira vega. Vatengi vanokwanisa kufungidzira zviwanikwa zvidiki, purofiti, kufanofungidzira zvese. Mari diki diki hazvireve purofiti diki zvachose, kana iwe ukaita nemazvo, kubhadhara kuchakwanisika munguva pfupi, pamwe nekuwedzera kwepundutso. Zvakare, kana iwe uchitenga iyo franchise, iwe unogona kuvhura isingaverengeke nhamba yezvitoro zvidiki kuti usvike kune yakakura tarisiro vateereri, nekudyara idiki shoma yenguva nemari. Nyanzvi dzedu mukubata kutenderera nguva, kuvandudza data uye nekupa kushambadza nekusimudzira mazano.

Kuti uwane rumwe ruzivo nezve diki asi rakabudirira bhizinesi, shandisa rairo yenyanzvi dzedu pane yakatarwa manhamba ekuonana, zvakare enda kuchitoro chefranchise catalog ine zviwanikwa zvidiki uye verenga kuongororwa kwevatengi. Tinoda kukutendai nekufarira kwenyu kwedu franchise katarogu, tichitarisira kubudirira kudyidzana nemitengo yakaderera.