Franchise muRussia yanga isingawanzo kufanana nedzimwe nyika. Munguva pfupi yapfuura, zvakadaro, ivo vari kuwana mukurumbira mukuru mumakona ese eRussia, vachiita zvine mutsindo bhizinesi. Kune zvikonzero zvakawanda zveizvi, asi izvo zvakakura chishuwo chevanhu kuti vatange yavo bhizinesi muRussia vasina nguva yakareba yekuyedza uye kukanganisa izvo zvinoodza moyo chero chishuwo chekutanga yavo bhizinesi. Panyaya iyi, Russia haina kumbosiyana nedzimwe nyika: vanhu vari kungotya kutora njodzi nekudyara zvakanyanya mune zano iro risingatombo bude.

Zviri kunze kwekutya uku kuti vanhu vari kuwedzera kutendeukira kune iyo pfungwa yeanotengesa. Chipo chakadai chinoratidzika kune vazhinji kuva chinobatsira nekuti chinokutendera iwe kutanga rako bhizinesi pasina zvakakomba kutanga-up mari. Iwe unenge uine mari chete, uye kwete rese iro rakakura basa rebasa rinogona kuodza moyo chero chishuwo chekutora rakasarudzika bhizinesi muRussia. Tsanangura matambudziko ese anosangana nekutangisa rako bhizinesi muRussia, sekugadzira mhando, nzira, kudzidza zvinotarisirwa nevateereri, kuvaka mukurumbira, uye zvimwe zvakawanda kwenguva yakareba. Zvingave zvirinani kuenda zvakananga kunofungidzirwa kweiyo iyo franchise iri.

Icho chokwadi ndechekuti franchise iri, muchokwadi, bhizinesi rakagadzirirwa. Russia haina zvakare kuchengetedzwa neiyi maitiro. Paunenge uchitenga franchise muRussia, iwe unokwanisa kuwana zita rezita, kune ayo dhizaini kuvandudza, uye akawanda kwazvo, semuenzaniso, logo, sirogani, yemakambani mavara, mabrochure, mireza, zvichingodaro, mune yakasimbiswa nzira, kune fomula yekubudirira kuitisa mamwe maitiro, ayo anogona kuwanikwa chete kuburikidza nekuwanda kwekuyedza uye kukanganisa. Iwe zvakare uchagashira izere pasuru yemagwaro uye rutsigiro rweiyo franchise mune ramangwana.

Chekupedzisira, unogona kutotarisa sarudzo dzakasiyana siyana dzezviitiko zviripo muRussia, verenga wongororo nezvekambani imwe neimwe, uzvienzanise nemumwe, uchiita imwe pfungwa. Izvi zviri nyore kwazvo pane kuongorora kwete mhedzisiro, asi mikana ingangodaro yeimwe indasitiri muRussia. MaFranchise mune izvi anonyanya kuratidza uye anonakidza pakuita zvimwe sarudzo. Iwe unogona zvakare kutonga mutsauko pakati pekusarudza iyo franchise iwe pachako uye kubata wechitatu wechitatu. Uine murevereri, iwe unogona kazhinji kuvimba pane yake yakazara ruzivo uye sarudza izvo zvingafarire iwe zvakanyanya.

Zvinoita sekuyedza, handizvo here?

Nekudaro, kupihwa kwakanakira kwakadai kunogona kukonzeresa fungidziro dzinotarisirwa, nekuti, sezvamunoziva, chezi yemahara inongova mune mutezo. Ndokusaka uchifanira kukurumidza kunzwisisa pane zvikonzero zvauri kutenga franchise uye zvinobatsira chii mumwe wako, muridzi webhizimusi rekutanga, ane izvi. Chokwadi ndechekuti, chekutanga, iwe unobhadhara zvimwe zviyero, zvinonzi maRoyalty, kubva pane zvako purofiti. Nenzira iyi, mupi wefranchise anogona kubatsirwa nekutengesa kwakadaro. Chechipiri, vazhinji vezvemabhizimusi havadi kushandisa nguva uye nesimba kuvhura matavi mumakona ari kure avo, senge kuRussia. Zvisinei, kuwedzera kwenetiweki yezvitoro, nzvimbo dzinotengeswa zvekudya nekukurumidza, zvivakwa zvekugadzira, nezvimwewo zvine zvazvinoita mukurumbira, zvinokutendera kuti usvike kune vatsva, uye zvinowedzera mibairo muuzhinji.

Sezvauri kuona, kune zvakare zvakawanda zvakwakanakira kune muzvinabhizimusi mukutengesa franchise, asi, chokwadika, kune avo vanoda kuwana zvakanyanya kugona pabhizinesi ravo. Naizvozvo, kutenga franchise yemutengi asina ruzivo kubva kuRussia kunogona kudhura kwazvo.

Neraki, pane nzira dzakasiyana siyana dzekudzivirira urwu rudzi rwekunyengera. Kutanga nekunyatsoongorora kwezvinhu uye kupedzisa nekutsvaga kwevanobatirana navo vanogona kutevera maitiro ese kubva pakutanga kusvika pakupedzisira uye vape rairo inodiwa. Kune muzvinabhizimusi achangotanga muRussia, zvichave nyore, chokwadika, kutendeukira kune wechitatu, ane ruzivo ruzivo uyo anofarira zvakaenzana mukugadziriswa kwechokwadi kwemamiriro ezvinhu kumatatu ese matatu. Nenzira iyi, zvichave nyore kwazvo kuita gadziriro yekutanga, iyo inogona zvakare kuve yakaoma zvikuru. Izvo zvinokanganisa padanho rekutanga izvo zvinogona kukonzera kurasikirwa kwakakomba, kurambwa kwepfungwa yekushandisa mafranchise, kana kutadza kudzorera bhizinesi rakawanikwa munguva pfupi. Neraki, iwe unogona ikozvino kuwana vanovimbika vapindiri muRussia vakagadzirira kuve nechokwadi chekuti nyaya yako yagadziriswa seyakavimbika uye zvine hungwaru sezvinobvira.

Nekudaro, kune budiriro kuvandudzwa kwefranchise muRussia, iwe unofanirwa kubva wateerera kutsvaga wekushamwaridzana uyo angabatsira kuve nechokwadi chekutanga kutanga kwekutanga kwerwendo rwako. Kambani yedu inopa masevhisi ekuyananisa kuti akubatsire iwe mune ese makuru franchise yekutsvaga uye kutora maitiro. Nebasa revanyanzvi vedu, iwe unowana mukana wakasarudzika wekudzivirira zvese zvikanganiso zveanotanga muzvinabhizinesi muRussia. Iwe unowana iyo franchise iwe yaunoda uye wotanga nepfungwa yakasarudzika yekushandisa ako akanyanya kushinga mazano.

Kutanga, nyanzvi dzedu dzichakubatsira iwe kusarudza pabhajeti yako. Uyu mubvunzo wakakomba uye wakaoma, sezvo zvingave zvakaoma kumutengi asina ruzivo kuti anzwisise kuti anoda kuisa marii, iyo inopa inozvibhadharira yega, uye inova marara. Yese mibvunzo ine chekuita nemari inogona kuremedza, asi nyanzvi dzedu dzinoedza kukubatsira. Isu tichaumba bhajeti yako, sarudza sarudzo dzakanakisa dzinopihwa nevatinotenda navo uye nekukurukura newe. Sarudzo dzakadzikama dzakadai dzinobatsira iwe kusarudza yakanakisa sarudzo.

Kupfuurirazve, kune vazhinji vezvemabhizinesi muRussia, nyaya yekuvimba inomuka. Nzira yekusiyanisa munyengeri kubva kune muzvinabhizinesi chaiye? Ungaita sei kuti uve nechokwadi chekuti iwo iwo mirawo inoshanda mudunhu reRussia senge munyika yeanamuzvinabhizimusi? Kambani yedu yakabatawo nebasa iri. Isu takatanga kusarudza vakavimbika uye vanobudirira vadyidzani navo izvo zvichave zvakachengeteka kuti iwe ushande. Munguva pfupi iwe uchazoona kuti pane zvakaoma kusarudza kubva pane yakasarudzika yesarudzo dzedu - zvese zvinopihwa zvinonakidza, zvakavimbika uye zvinobatsira! Asi zvirinani kutambura, uchisarudza pakati pesarudzo dzakasarudzika pane kutambura nekusavimbana pamwe nemhedzisiro inogona kubaya kamwe chete.

Chimwe chinhu chakakosha kutarisa kwekutevera. Dambudziko harigaro kumuka kubva pakutanga chaiko, dzimwe nguva zvinotora nguva kuona kuti chii chaizvo chauri kunetseka nacho. Panguva iyoyo, nyanzvi dzedu dzichakubatsirawo, uchibata nemibvunzo yakamuka pamberi pako, ichipa mhinduro dzinodiwa, uye kubvunza. Kunzwa uchitsigirwa, iwe uri mukana wekugadzirisa zvinetswa zvinogona kuitika uye kuwana mhedzisiro inonakidza yeiyo imwe kana imwe franchise.

Franchises muRussia inongova nzvimbo iri kusimukira iyo iwe yaunogona kugona kutora yako yakasarudzika niche. Paunosarudza yako yekutanga franchise zvine mutsigo, iwe unogona kuwana zvinonakidza zvechokwadi mhedzisiro, uve wekutanga munzira ipi neipi uye utore musika pasati pave nevakwikwidzi zvachose. Iwe unogona kuita zvese nenzira kwayo uye uwane iyo yepamusoro kubatsirwa nekutaurirana nekambani yedu. Nyanzvi dzedu dzichakubatsira iwe pamatanho ese ekusimudzira kwekutengesa, kukubatsira iwe kusarudza bhizinesi rezviroto zvako, kuronga bhajeti rako uye kutanga kuwana yako yekutanga yakakomba purofiti!

Bump-sum franchise nhasi inzira yekumira kubva kune zvakafanana zvinopihwa pamusika wekutengesa. Iyo yemari-yemari mubhadharo haisi chimwe chinhu kunze kwemari yekupinda kuti uwane kodzero yekumiririra zvido zvechiratidzo, uchishanda pasi pemitemo nemamiriro avo. Mari yemubhadharo-mubhadharo mubhadharo wekutanga kumunhu ane kodzero yekubhadhara mari kubva kumuchengeti mushure mekupedzwa kwekutengesa uye kusati kwachinjirwa kodzero dzekushanda mune imwe nharaunda, zvinoenderana nemamiriro ezvinhu. Iyo bundu-sum franchise zvakare inosanganisira franchisee kudzidziswa, kurairirwa, rubatsiro mukusimudzira bhizinesi, kushanyira kuvhura zvitoro, kupihwa kwevatengi base, nezvimwewo Nhasi, apo makwikwi awedzera, havasi vese vanoshandisa bundu-remari kubhadhara. Huwandu hwemari-yemubhadharo inobhadharwa nemitengo yekambani kutanga uye kubatsira mumwe wako kuchengetedza, kunyangwe achifunga nezve purofiti. Hazvirevi hazvo kuti hazvisi nyore kutanga bhizinesi uri wega, nekudaro franchise ndiko kutanga chaiko kwekuita bhizinesi, kupinda mumusika pasi pezita rinozivikanwa, kubvira pakutanga kubva pakutanga avo vanovimba nekwaniso yavo, mikana uye uve nenguva yakawanda yekusununguka.

Ruzivo uye hunyanzvi hwe manejimendi, kuwanikwa kwevatengi, kuratidzwa kweruzivo, uye kushambadza zvinodiwa. Kuti urege kupinda mumamiriro ezvinhu asina kunaka, sarudza mukana wakakodzera wekutengesa kana usina bundu-remari, unofanirwa kushanda nezvitoro zvakavimbika, senge katarogu yemafranchise. Izvo zviri nyore kwazvo kusarudza franchise kuburikidza nekatalog, uchiona mutengo wehomwe-sum, mamiriro, uye zvimwe zviratidzo. Chitoro chinoratidza zvese data, chiyero, uye chinzvimbo chekuda, zvave nemakore mangani zviri pamusika, zvinobatsira chii franchisee ari kutarisira, zvinopihwa nemuridzi, nezvimwe.Kuwedzera pakutsvaga mudiwa, chitoro chiri nyore se shambadza kuiswa, ine nzvimbo yakakura, ichipararira pasirese. Izvo zvakakosha kuti urangarire kuti kuwanda kwenzvimbo zviripo, iko kwakakwira kudiwa, kuzivikanwa, purofiti, uye purofiti. Iyo bundu-sum rinobvisirwa rinoratidzwa mukuverenga seyakawanikwa purofiti kubva mukutengesa kwezvinhu, masevhisi, nezvimwe.

Mari yemubhadharo inosiyana zvichienderana nemutengo wefranchise pachayo, zvichipiwa kuwanikwa kwemhando dzakachipa uye dzinodhura. Kutendeukira kuchitoro, zviri nyore kwazvo kusarudza zvaunoda. Semuenzaniso, hausati wafunga nezve sarudzo uye chiitiko chebhizinesi rako, hazvina basa. Unogona kuona zvese zvinopihwa uine bundu-remari kana kuisa franchise inodiwa muinjini yekutsvaga. Kune mamwe zvakare mapoka uye madiki. Paunenge uchisarudza kupihwa, iwe unofanirwa kutarisisa dunhu, mutengo, mamiriro, kudzorera dhata, kubhadharwa kwemari, nezvimwe. Semutemo, mhando dzinonyanya kudiwa dzemabhuru-sum franchise ndezvitoro zvinokurumidza zvekudya, zvinhu, nzvimbo dzekushandira, mumarabhoritari, marunako, nezvimwe.

Unogona kutenga mari yakachipa isina mari yemari. Iyo yemari-yemupiro mupiro rudzi rwevimbiso yeiyo franchisor mukuenderera pamwe nekubatana neyeye franchisee, nekudaro bhizinesi rese rinotanga kubva panguva yemubhadharo wemari, zvichiita kuti uve nehunhu hwakakomba uye maitiro. Semutemo, pasina mubhadharo wemari, iyo franchise inoshanda chete kune zvigadzirwa, uchifunga nezve kutenga kwavo uye kutengesa, uye zvimwe zvekubvisirwa hazvina basa pano. Iyo lump-sum franchise kana zvirinani mubhadharo haidzoreke. Iyo franchise bundu-sum kubhadhara inguva imwe uye yakagadziriswa. Chitoro chefranchise chinobvumira kuchengetedza pakushambadzira, kuwedzera kudiwa, uye kutsvaga vanhu vane mafungiro akafanana pakati pevashandi vema franchisees nema franchisors. Zvese zviito zvinoratidzwa uye zvinobudirira.

Nyanzvi dzedu dzinopa rutsigiro rwekutenderera-kwewachi, kubvunza, uye kutaurirana, kupa ruzivo uye kuraira nezve kukwidziridzwa uye kushambadzira. Nei zvimwe zvichibatsira kutenga franchise? Nekuti ivo vanokubatsira iwe mukudzidzisa vashandi, kupa nekuverenga kwehuwandu hweiyo chaiyo nguva kubatsirwa, uchifunga nezve dhizaini dhizaini, nekugadzira webhusaiti webhusaiti, kuwedzera nzvimbo yevatengi, nezvimwe. Njodzi diki, kunyangwe uchifunga bundu rekutanga. -sum kubhadhara. Iyo yemari-yemupiro mupiro haigone kudarika makumi maviri neshanu muzana muzana emutengo wefranchise, nekuti iyo franchisee anogona kuverenga zvese zvakazvimiririra, achifunga iro riripo capital. Izvo zvakakosha kuti unzwisise kuti kushambadzira hakuwanzo kudikanwa, tichifunga nezve kufukidzwa uye kupinda kweiyo franchise catalog zuva nezuva. Mushure mekupfuura nekatalog, iwe unogona kuzivana kwete chete neiyo franchise asiwo neyemari-yemari yekubhadhara, nezvakakurumbira zvinopihwa uye zvazvino anodhura marudzi ebhizinesi, mazano nemapurojekiti, mamiriro ekugara, pamwe nekurongedza.

Rumwe ruzivo rwunowanikwa kubva kune edu nyanzvi, vanopa kuraira pane yakatarwa manhamba ekuonana, pamwe nekuenda kuchitoro, verenga kuongororwa kwevatengi vedu, tora yakakosha data, nezvimwe. Tiri kutarisira kutora chikamu kwako uye kuvimba. Tinotarisira kushandira pamwe kwemakore mazhinji anouya.

Bhizinesi franchise zvakajairika mubhizinesi renyika nhasi. Mupfungwa yakajairika yeshoko, franchise chibvumirano chakahwirudzurwa nemuridzi wechiratidzo (tekinoroji maitiro, zvivakwa zveruzivo, chiratidzo, bhizinesi modhi, nezvimwewo) kodzero yekushandisa iyo yakatarwa mhando pasi pemamwe mamiriro. Muchokwadi, iyo franchisee (bato rinowana mvumo yekushandisa kwakadaro) inova mudiwa weiyo franchisor (muridzi wechiratidzo) mubhizimusi rakagadzirwa, rakasimudzirwa bhizinesi. Kwete yemahara, hongu. Mitemo ye franchise inogona kusanganisira kwete chete matekinoroji uye kodzero yekuburitsa zvigadzirwa kana kupa masevhisi pasi peimwe zita rezita asiwo kupihwa kwekushambadzira zvinhu, mabhizinesi ekutaurirana, zvirongwa zvebhizinesi, kudzidziswa kwevashandi, nezvimwe. mabhenefiti.

Chekutanga, munhu anowana rinenge rakagadzirira-rakagadzirwa bhizinesi, rakashambadzirwa zvakakwana, nevatengi vakavimbika nevatengesi vebhizinesi. Kechipiri, sekutonga, ese mabhizinesi maitiro akatove akaitwa, akatsanangurwa zvakajeka, uye akaedzwazve kuyedzwa mukuita. Chechitatu, iyo franchisee kazhinji haina kutarisana nebasa rekutsvagisa musika uye zvinodiwa nevatengi, kugadzira zvigadzirwa zvitsva uye zvigadzirwa. Basa rayo nderekupa maitiro ebhizinesi ekugadzira uye akagadzirira-kugadzirwa uye anozivikanwa zvigadzirwa kutengeserana (kana masevhisi), ayo, sekutonga, zvinoreva mari inovimbiswa uye purofiti yakajairwa mushure mekutanga basa. Ehe, kutengesa mari kunewo njodzi dzayo uye zvingangoitika zvakaipa maererano nezviitiko zvebhizinesi. Chekutanga pane zvese, tiri kutaura nezve kudiwa kwekubhadhara mvumo (mari inosungirwa yekushandisa chiratidzo). Kazhinji kazhinji inoverengwa sepesenti yemitero, asi inogona zvakare kugadziriswa.

Mamwe masevhisi (kushambadza neruzivo rutsigiro, rutsigiro rwebhizinesi uye rutsigiro rwehurongwa, rubatsiro mukusarudzwa uye kudzidziswa kwevashandi, nezvimwewo) hazvipi kupihwa pachena. Mutengo wema franchise zvakananga unoenderana nemutengo wechitengesi chakapihwa mune iyi mhando yetaisi uye inogona kuverengerwa zviuru nezviuru zvemadhora (semuenzaniso, saMcDonald's). Izvo zvinofanirwa kucherechedzwa kuti makambani makuru uye anozivikanwa, ane mafranchise anodhura, anowanzo kupa avo franchisees mukana wekubhadhara mari idzi muzvikamu, izvo zvinoderedza mutoro pabhizinesi mumwedzi yekutanga uye kunyangwe makore ekuvapo kwayo.