Bhizinesi franchise zvakajairika mubhizinesi renyika nhasi. Mupfungwa yakajairika yeshoko, franchise chibvumirano chakahwirudzurwa nemuridzi wechiratidzo (tekinoroji maitiro, zvivakwa zveruzivo, chiratidzo, bhizinesi modhi, nezvimwewo) kodzero yekushandisa iyo yakatarwa mhando pasi pemamwe mamiriro. Muchokwadi, iyo franchisee (bato rinowana mvumo yekushandisa kwakadaro) inova mudiwa weiyo franchisor (muridzi wechiratidzo) mubhizimusi rakagadzirwa, rakasimudzirwa bhizinesi. Kwete yemahara, hongu. Mitemo ye franchise inogona kusanganisira kwete chete matekinoroji uye kodzero yekuburitsa zvigadzirwa kana kupa masevhisi pasi peimwe zita rezita asiwo kupihwa kwekushambadzira zvinhu, mabhizinesi ekutaurirana, zvirongwa zvebhizinesi, kudzidziswa kwevashandi, nezvimwe. mabhenefiti.

Chekutanga, munhu anowana rinenge rakagadzirira-rakagadzirwa bhizinesi, rakashambadzirwa zvakakwana, nevatengi vakavimbika nevatengesi vebhizinesi. Kechipiri, sekutonga, ese mabhizinesi maitiro akatove akaitwa, akatsanangurwa zvakajeka, uye akaedzwazve kuyedzwa mukuita. Chechitatu, iyo franchisee kazhinji haina kutarisana nebasa rekutsvagisa musika uye zvinodiwa nevatengi, kugadzira zvigadzirwa zvitsva uye zvigadzirwa. Basa rayo nderekupa maitiro ebhizinesi ekugadzira uye akagadzirira-kugadzirwa uye anozivikanwa zvigadzirwa kutengeserana (kana masevhisi), ayo, sekutonga, zvinoreva mari inovimbiswa uye purofiti yakajairwa mushure mekutanga basa. Ehe, kutengesa mari kunewo njodzi dzayo uye zvingangoitika zvakaipa maererano nezviitiko zvebhizinesi. Chekutanga pane zvese, tiri kutaura nezve kudiwa kwekubhadhara mvumo (mari inosungirwa yekushandisa chiratidzo). Kazhinji kazhinji inoverengwa sepesenti yemitero, asi inogona zvakare kugadziriswa.

Mamwe masevhisi (kushambadza neruzivo rutsigiro, rutsigiro rwebhizinesi uye rutsigiro rwehurongwa, rubatsiro mukusarudzwa uye kudzidziswa kwevashandi, nezvimwewo) hazvipi kupihwa pachena. Mutengo wema franchise zvakananga unoenderana nemutengo wechitengesi chakapihwa mune iyi mhando yetaisi uye inogona kuverengerwa zviuru nezviuru zvemadhora (semuenzaniso, saMcDonald's). Izvo zvinofanirwa kucherechedzwa kuti makambani makuru uye anozivikanwa, ane mafranchise anodhura, anowanzo kupa avo franchisees mukana wekubhadhara mari idzi muzvikamu, izvo zvinoderedza mutoro pabhizinesi mumwedzi yekutanga uye kunyangwe makore ekuvapo kwayo.

Varume franchise - chikamu ichi chine zvinopihwa zvevarume uye avo vanonamira kune bhizinesi revarume. Aya mafranchise anosanganisira mapurojekiti ane chekuita nemusangano, mota masevhisi, kugadzira, kuvaka. Semutemo, kuti uve nefranchise yevanhurume, unofanirwa kuve neruzivo rwehunyanzvi kana hunyanzvi mune rimwe bhizinesi kana kunyatsoziva imwe nyaya. Kunyangwe nguva ichitaridza kuti varume havasi kushora kuita zvekudya, kuendesa chikafu, kana nzvimbo dzakasarudzika mukutengesa zvigadzirwa, semuenzaniso, kutengeswa kwezvinonaka. Munguva pfupi yapfuura, varume vanonyatsoda musoro wenyanzvi wekubika, semuenzaniso, masaga kana mabhanzi. Sezvo nguva yaratidza, yakasimba hafu yevanhu inofarira mafashoni mapurojekiti mumunda wemitambo uye dhizaini.

Izvi zvinosanganisira kuvhurwa kwemitambo yemakirabhu, zvikoro zvevabhabhabhasi, masalon evarume, mashopu ekuridza mazwi. Kune zvakare zvirevo zvisina kujairika, semuenzaniso, iyo 'Stroytaxi' franchise kana iyo 'Dating' sevhisi. Vanhurume franchise zvakare anosanganisira maturusi kana zvigadzirwa zvekushandisa muzvitoro. Chero ipi sarudzo yaunosarudza, yeuka kuti franchising yevarume inobatsira zvikuru biz. Kuziva kugona kwako chinhu chakakosha chehupenyu hwerunyararo. Maitiro azvino ebhizinesi anobatsira kwazvo nzira yekubudirira. Muchokwadi, unogona kushandisa nzira dzakatoratidzwa uye matekiniki ekuita bhizinesi.

Kukwezva kwemafranchise evarume kuri nekuda kwezvinhu zvakawanda, kushanda nechiratidzo chakaratidzwa iwe unowana kudzikiswa kwakakura munjodzi dzezvemabhizimusi, mukana wekutanga nekukurumidza mubhizinesi pasi pezita rinozivikanwa , rubatsiro kubva kune franchisor. Panguva imwecheteyo, haufanire kushandisa mari yakawanda mukusimudzira bhizinesi rako. Uyezve, iwe unowana kuraira kunoshanda pane iyo biz yako uye kuongororwa kwayo kwakakodzera. Zvakare, vamwe vatengesi vanopa mukana wekukweretesa, inishuwarenzi, uye mamwe mabhonasi evamwe. Mune yedu katalog, iwe unowana zvinopihwa kubva kune epasirese uye epamba marangi. Kuti utarise chikumbiro chakanyatsokodzera, iwe unongofanirwa kuteedzera iyi link uye uchave nekwaniso kune: mazwi ekubatana, mutengo wenyaya, ongororo, uye rumwe ruzivo rwema franchise. Isu takaunganidza kwauri zvinopihwa chete kubva kune anovimbwa mhando dzevarume franchise, vhura rako bhizinesi pasina njodzi uye kurasikirwa.