Kutengeswa kwemahara-emahara mafranchise kunoitwa munzira dzakasiyana siyana dzekutengesa Hardware uye akasiyana mazano matsva mukubatana nekambani yeUSU Software. Zvekutengesa, chero mafranchise ane mvumo anoratidzwa nedirection, ine chizere chizere chemutengi uyo anoda kutanga pasi peanozivikanwa uye anozivikanwa-anozivikanwa mazita ezita. Kutengesa mafranchise nemari yemitero kunofanirwa kuitwa nehungwaru, sezvo gwara rakasarudzwa, kunyangwe iro gwaro rakagadzirira, richine njodzi nenjodzi dzinoverengeka. Musika uyu unenge wakazadzwa nemapurojekiti enzira dzakasiyana, idzo dzine vateereri vazhinji, uye nekudaro panogara paine mukana wekutora nzvimbo yako muzuva, uchivandudza rako bhizinesi neUSU Software. Sezvo kambani yedu iine makore mazhinji echiitiko kumashure kwedu mumunda wemasevhisi anopiwa mumhando yezvirongwa uye zvakare iine rondedzero yemapurojekiti akagadziridzwa ane akawanda akasiyana maseru ekuvandudza. Izvo zvakakosha kuti uzive kutengeswa kwemahara-emahara mafranchise kunobatsira kuwana rakanyatsofungidzirwa-kunze zano iro rinokura mune yakafara fomati ine nzira kwayo yebhizinesi.

Iyo yakanakisa nzira yekutengesa kune franchise ine mvumo ndeyekuzivikanwa kune anogadzira uyo akakwanisa kuzvisimbisa pachayo mumusika wekutengesa semunhu akavimbika uye anokwanisa muridzi wemazano. Mushure mekutenga dhizaini, unofanira kutanga wazviwana uri pachinzvimbo chesangano rakanyoreswa zviri pamutemo, nemhedziso yezvibvumirano uye tarisiro yemhando yepamusoro uye inoshanda mushandirapamwe. Kana iwe uine mahara-emahara mafranchise anotengeswa, iwe unobvisa iyo inorwadza mifungo yebasa rako rakasarudzwa uye kuoma kwazvakaita kudzoreredza kudzoka netsoka dzayo. Paunoitisa emahara-emahara mafranchise anotengeswa nekambani yeUSU Software, iwe une kiyi yekubudirira kwenguva refu uye budiriro, sezvo kutanga mazano kwakasiyana kwazvo saka inoda kutariswa zvakajeka. Yakakodzera uye yakayedzwa-nguva kambani USU-Soft inopa zvirongwa, pamwe nekutengesa kwakasiyana kwakabudirira kwezvakagadzirwa zvigadzirwa, zvinhu zvakasiyana, uye masevhisi. Tengesa franchise ine mvumo yakagadzirira uye inofungidzirwa zvakanaka nzira yevagadziri, ine chaiyo inoratidzira nhanho nhanho, ine fambiro mberi yekubudirira uye purofiti. Izvo zvakakosha kuti uzive nekukurumidza kana iwe uchinge wawana pfungwa yeiyo biz, iwe unoda mari, nekuti iyo inonyanya kufarirwa iyo mhando, iyo inodhura zvakanyanya kutenga kweiyo kunyorwa ichave iri.

Kuti uwane mhedzisiro yaunoda kusvika padanho rakakura, unofanira kutanga kutaurirana nevamiriri veUSU Software pamwe chete, vanokuzivisa nezvekuwanikwa kwemapurojekiti uye nemitengo yavo. Nhanho inotevera mukuzadzisa zvinangwa zvako padyo nekubatana, muchimiro icho iwe chaunowana iko kunodiwa kudzidziswa mukushambadzira uye kushambadzira biz yakatarwa. Uye zvakare, zvinokwanisika kugadzirisa zvakanyanya mwero wekutengesa kwakawanda, unoshandiswa zvakanyanya kuwana huwandu hwakakwira. Nekudaro, mune ino chikamu, vedu vashandi vanobatsira kuwana budiriro, kuenda newe nzira yese yekumhanyisa bhizinesi rako. Kutengeswa kwemahofisi emahofisi emahofisi kunofanirwa kuwana uye kushandiswa kuwedzera biz, kuzadzisa yunifomu nhanho yekutengesa, pamwe nesangano kusvika padanho rakakura. Kana iwe uchida rumwe ruzivo nezve iyo kambani, enda kune yakasarudzika saiti, iyo iine ruzivo mune hombe runyorwa rwakabatana nemugadziri. Kuwedzera pakupa macontact, kero, nhamba dzenhare, iwe une mukana wekukurukura matambudziko ese naana mazvikokota.

Kutengeswa kwemahara-emahara mafranchise izvozvi zvave nyore kuitiswa, nekumisikidzwa kweyakagadzirirwa-biz isingade kusimudzwa kubva pakutanga kuti uwane mhedzisiro yaunoda mukati menguva yakati. Kusvika padanho iri, kutengesa mahara-emahara mafranchise zvinoreva kuisa bhizinesi remangwana kumugadziri akatokwanisa kuzvisimbisa parutivi rwakanaka rwemusika wekutengesa. Rangarira kana iwe ukatenga dhairekitori, pane zvinogara zvine njodzi, saka usanyatso kuvimba nechakadii rudzi urwu rwebhizimusi runoda kubatana kunowedzera simba, chinhu chakakosha kwazvo kutevedzera nhanho dzakatarwa dzinoratidzwa nenyanzvi. Kuti uwane mhedzisiro yemaitiro, shandisa zvakakodzera kudzora levers munguva, izvo zvinoratidzwa uye zvakanyorwa muprojekti nenyanzvi dzedu, kuti ubudirire zvine zvibereko. Iwe uchabudirira kuwana mugadziri mumunhu weUSU Software, iine shanduko kune yakasarudzika saiti kwaunogona kuzviziva iwe nerunyorwa rwevaridzi vanobatanidzwa zvakananga mukugadzirwa kwemapurojekiti. Kana iwe uine chero mibvunzo nezvekutengeswa kwemafranchise ane mvumo, iwe unofanirwa kutsvaga rubatsiro rwevanyanzvi vedu, vanonyatsonzwisisa mamiriro acho munguva ipfupi inogoneka. Izvo zvinofanirwa kucherechedzwa kuti kuumbwa kwekambani kunenge kwakazara kunoenderana nekwaniso iripo yevashandi, uko nyanzvi zhinji dzine makore mazhinji ekutengesa ruzivo dzakadzidziswa.

Vashandi vedu zvishoma nezvishoma vanowedzera ruzivo rwavo rwekushambadzira uye kushambadza maficha, kugadzirira timu yako nerunyorwa rwehukuru-hukuru hwekutengesa ruzivo. Mazhinji nuances anopfuudzwa kuvashandi vako akagadzirwa pamusoro pemakore, achipfuudza cheki pane akasiyana chaiwo maenzaniso. Mukubatana uku, tinogona kutaura kuti iwe wakavimbisa kubudirira kana ukanyatso teerera mirairo yese yevamwe vedu. Zvishoma nezvishoma, tora bhizinesi raunoda, iro rinokwanisa kukura kwakakura uye kuwedzera padanho repundutso. Kuti uwane budiriro yakasarudzika yemafranchise, zvakakodzera kutaura nevatungamiriri uye kutanga mubatanidzwa. Kana iwe uchida kushandisa zviwanikwa zvakawanda sezvinobvira kana uchiunza chigadzirwa chako kumusika, bata USU Software pamwe nesarudzo yeinobatsira uye inovimbisa yemahara-yemahara franchise 'kutengeswa.

A yakagadzirirwa-yakagadzirirwa bhizinesi franchise ndiyo yakanaka kutanga bhizinesi rako wega. Bhizimusi rakagadzirwa rakagadzirwa bhizinesi bhizimusi rakasimudzirwa zvine mari yakagadzikana. Semutemo, zvinhu kana masevhisi akawira murudo nemutengi, iyo mhando iri nyore kuzivikanwa uye ine mhando yepamusoro. Kutenga yakagadzirirwa-yakagadzirirwa bhizinesi franchise iri nyore, iwe unongoda kutyaira chikumbiro paInternet uye mazana emakatalog ane sarudzo dzakasiyana munzvimbo dzakasiyana uye zvinoenderana neimwe bhajeti inowanikwa iwe kutarisisa. Zvinotaridza sezviri nyore, asi iwe unogona kuwira mumusungo wevanyengeri. Kazhinji, dummy inogona kupihwa pakati peanopihwa mafranchise.

Bhizinesi rakagadzirirwa rinopihwa kusimudzira peji rakajairika paInternet pasina kushanda uye kutengesa mashandiro. MaFranchise anosiyana maererano nemushandirapamwe, anogona kunanga, nekutsiva uye nevamwe. Chibvumirano chekudyidzana chinofanirwa kudoma mazwi ehukama, huwandu hwakapihwa kutanga bhizinesi nezvinhu zvinoshanda. Usati wapedza kondirakiti, zvakakosha kuti udzidze zvese, kuyera zvese zvakanakira kubatana. Izvo hazvingakuvadze kudzidza ruzivo rwevanogona kukwikwidza. Zvakanaka zvebhizimusi rakagadzirira-rakagadzirwa: mutengi anoziva chigadzirwa kana sevhisi inopihwa neyefranchisee (nekudaro, hapana chikonzero chekugadzira sisitimu yekutengesa, iyi mashini yakagadziriswa), hapana chikonzero chekushandisa zviwanikwa kushambadzira. Kugadzirira-kwakagadzirwa kuronga kweyekufamba kwesisitimu kunoreva kuhaya vashandi, sevhisi, vanopa, zvishandiso, zvichingodaro.

Zvakanakira zvinosanganisirawo rubatsiro kubva kune chipangamazano uyo akanyatso kuwana budiriro mubhizinesi rake, zvakweretesa zvikwereti, uye kudyara (pasi pemamiriro akakosha). Zvinhu zvakashata zvekushandira rakagadzirira-rakagadzirwa bhizinesi franchise zvinoreva kuomerera kwakasimba kune zvirevo uye zviyero kubva kune iyo franchisor (zvese zvinotsanangurwa muchibvumirano chekudyidzana), kugara uchibhadhara marezinesi, kumiswa kwechibvumirano pasi pemamiriro asingafarire mutengesi. Chii chaunoda kuziva kuti ubudirire kuvhura bhizinesi rekutengesa? Chekutanga pane zvese, sarudza chauri kuda kubuda mubhizinesi rako, sarudza mafambiro, gadzira bhajeti, ongorora njodzi dzinogona uye nzira dzekugadzirisa. Iyo inonyanyo kufarirwa yekuvhura franchise bhizinesi madhairekitori: yekudyira, zvipfeko, shangu, zvishongo, zvipfeko zvevana nematoyi, dzidzo, kugadzirwa kwezvinhu, indasitiri yerunako (barbershops, runako salons), masevhisi ebasa, mashopu, uye zvimwe. Nhanho inotevera ndeyekusarudza chaiyo inoshanda franchisor yekutarisa zvese zvinopihwa. Wobva wadzidza pamusika, ongorora basa revakwikwidzi vako, edza kushandura izvo zvakaipira zvebasa ravo muzvibatsiro zvako. Kuti utange kubudirira, zvakakosha kuti unyatsoongorora kugona kwako kwemari.

Fungidzira mutengo weprojekiti, sarudza kana iwe uchida kutora chikwereti, bereka mufananidzo uzere wemari yako. Kuongororwa kwemufranchisor kunoratidza huwandu hwemari yaanowana, nguva yekuenda kubasa mumusika, huwandu hwevanowirirana navo. Rega iyo franchisor ikupe iwe izere yezvemari pikicha, yekubhadhara nguva. Ro kubhadhara, chii icho? Mvumo yemari inobhadharwa pamwedzi yekushandisa zita rezita. Mari yekubhadhara inotsanangurwa muchibvumirano. Mune ino nyaya, mafomu asina kujeka haafanire kutenderwa, zvese zvinongedzo zvinofanirwa kuve zvakajeka uye zvakakwana. Tarisa mumwe wako munzvimbo dzakavhurika kuti uone kana ruzivo rwavo kubva kune vatengi rwunoenderana nezvazviri.

Izvo zvakakosha kuti iyo franchisee inonyatsoziva muindasitiri yakasarudzwa, izvi zvakanyanya kumhanyisa maitiro ekusimudzira yako wega faira. Shanda mapepa epamutemo emutengesi, hunhu hwezviito zvake, uye mhando. Wongorora uye wongorora waranti kubva kumutengesi. Kana mutengesi akashandira pamwe nemhando dzepasi rose mukushandira, ichi chiratidzo chekugadzikana kwake uye mukurumbira wepamusoro. Ruzivo rwepamutemo nezve franchisor runogona kuongororwa mune yakavhurika midhiya, kana iwe unogona kukumbira zvakananga, wobva watarisa kunyoresa data, marezinesi, zvichingodaro. Kana iyi data yakavanzwa, zvirinani kusabatana pamwe nemutengesi akadaro. Teerera kuti chibvumirano chine mazwi akajeka ekubatana, kwete mitsara isina kujeka senge yepamusoro-chikamu rutsigiro, kushambadzira manejimendi, zvichingodaro.

Zviri nyore kubata rakagadzirirwa-rakagadziriswa bhizinesi kana iwe uchinge wawana ese mamiriro ekushandira pamwe pamberi. Sarudzo yefranchise inogona kuitwa pane yedu webhusaiti. Isu tine yakareruka katarogu yeiyo yakagadzirirwa-yakagadzirwa franchise kubva epamba uye epasirese mabrandi. Isu takaunganidza zvitsva uye zvinonyanya kukosha zvinopihwa zve2021. Isu tinoshanda chete nema brand anovimbwa. Zvipo zvakagadzirirwa zvakaiswa mumapoka zvakaenzana mukudyara kuri kuitwa. Isu tinofunga nezvako uye tinopa chete-nguva-akaedzwa mhinduro.

Tsvaga rako rakagadzirira-rakagadzirwa bhizinesi franchise nesu.

Ndeipi franchise katarogu yekutenga yakagadzirira-yakagadzirwa bhizinesi. Nhasi, uchishandisa chero bhurawuza, iwe unogona kuwana yakawanda yepamhepo zviwanikwa iyo inogadzira katalog yeiyo franchise inopihwa yekutenga. Kune ese mafiro, zvido, zvemari uye zvesangano kugona. Ehezve, izvi zviri nyore kwazvo kana munhu achigona kuona mazana ezvisarudzo munguva pfupi uye osarudza iyo inokodzera zvirongwa zvake. Nematanho azvino ekuvandudzwa kweasina-mari yekugadzirisa masisitimu, zvinokwanisika kutenga yakagadzirira-yakagadzirirwa franchise zviri nyore uye nekukurumidza, zvisinei nekwaiyo mukuru franchisor anoshanda munyika. Paunenge uchishanda nemakatalog madhairekitori, iwe unofanirwa kugara uchifunga kuti saiti inorekodha kufarira kwako mune imwe kana imwe mhando yefranchise.

Mune ramangwana, iwe unogashira kutumira kwezuva nezuva nemabhizimusi matsva zvinopihwa pane franchise hwaro, zvakafanana muzvivakwa zvavo kune zviitwa zvawakaona mukabhuku. Yakanaka, yakarongeka dhairekitori dhairekitori inopa yakanyanya kunaka mikana yevanamuzvinabhizimusi, avo vanoda kutenga kodzero yekushanda mukati megadziriro yebhizimusi rakagadzirwa, vanokutungamira mune hombe hombe hwezano, kupa kukurumidza kutsvaga uye kusarudzwa kweruzivo.

Dhairekitori zvinodikanwa zvakada kufanana nechero imwe saiti. Inofanira kunge iri mumitsara gumi yekutanga yekutsvaga, iine traffic yakawanda, zvine musoro uye zvinonzwisisika chimiro, pamwe nekutsvaga iyo inodiwa data iri nyore system. Vashanyi havafanirwe kupedza maawa vachinhonga sarudzo dzefranchise kuti vatenge. Zvakare, iro ruzivo runofanirwa kuve rutsva uye rwakakodzera, uye kwete kupa yechinyakare gore rapfuura mhinduro dzakagadzirirwa dzakagadzirwa. Izvo zvirimo mumadhairekitori akadaro zvinowedzeredzwa zuva nezuva uye zvine kwete chete rondedzero yekambani yevatengesi asi zvakare nhare dzekutaurirana nevaridzi (izvi zvakakosha kune avo vanoda kutenga franchise), nhoroondo yekusika nekusimudzira bhizinesi, kutanga kwekudyidzana mamiriro, nezvimwe. Pamusoro pezvo, machatalogu akadaro anowanzo shandisa nzira dzekupedzisira dzekushambadzira, kushambadzira, uye kukurudzira franchise sezvinhu zvekutengesa nekutenga, kuongorora purofiti uye kunyange akagadzirira-akaverengerwa matekinoroji avo ekubhadhara.

Kazhinji, katarogu yakadaro inogadzira mikana yekubvunza mubvunzo, kuwana zano, kana zvimwe zvikumbiro. Ehezve, sekutonga, sevhisi dzakabhadharwa, asi mukana wekutenga zvine mvumo kodzero yekujoinha bhizinesi rakabudirira unokosha. Chero zano rezvemabhizimusi rinosanganisirwa nenjodzi (kunyangwe kana zvasvika pane zano rakabudirira kuitwa mukuita). Saka zano rehunyanzvi mumamiriro ezvinhu akadaro harizombove rakawandisa.