Imotokari franchise inogona kuunza zvakakosha kubhizimusi uyo anosarudza kuita chirongwa chakadai mudunhu reguta rake. Kushanda nefranchise pachayo kunosanganisira kudiwa kwekutora zvimwe zvisungo kune franchisor. Chekutanga, kana uchitengesa mota franchise, unosungirwa kubhadhara mubhadharo pakutanga chaipo kwebhizinesi rako, rinozosvika pa9 kusvika ku11% yemari yekutanga. Iyi imari yemari-yemari. Iyi ndiyo fizi inoisa mucherechedzo wekutanga kwekudyidzana neanozivikanwa trademark. Kupfuurirazve, nekushandisa iyo franchise yemotokari, iwe zvakare uchabvisa imwe mari pamwedzi kubva kune franchisor.

Kutanga, pane mvumo, mubhadharo, huwandu hwayo hunogona kusiyana uye zvinoenderana nemari yaunowana. Royalty inoverenga 2 kusvika 6% yemari yawakawana mukati memwedzi. Kupfuurirazve, kana uchitengesa mota franchise, iwe zvakare unosungirwa kubhadhara mupiro wezviitiko zvekushambadzira muhuwandu hwe1 kusvika 3%, inozoverengerwa kubva kuhuwandu hwehuwandu hwauinako mukati memwedzi mumwe chete.

Kana iwe ukafunga kuenda mukati kune mota, wobva wasarudza yakakodzera mhando. Kuti usarudze yakasarudzika sarudzo, musika wefranchise kana chitoro chinoenderana paInternet chakakodzera. Iyo inonyora akasiyana mabrand uye iwo mamiriro uye mamiriro ekudyidzana navo. Iwe unogona zvakare kupinda munhaurirano dzakananga kuitira kujekesa mamiriro acho uye sarudza yakasarudzika sarudzo kwauri. Idzo mota dzinoita mushe mushe kana iyo franchise ikaitwa nemazvo. Ehe, ivo vanofanirwa kushandirwa nenguva, kuwedzerwa mafuta, kushandura mafuta uye, kazhinji, kuongorora mamiriro ehunyanzvi.

Zvakare, zvinyorwa zvemotokari zvinofanirwa kunge zvakarongeka. Uye zvakare, iyo franchise inopawo mamwe mamiriro anofanirwa kusangana. Semuenzaniso, inogona kuve yekunze dhizaini yemotokari, pamwe nekugadzirwa kwemukati.

Vashandi vako vanoshanda pasi pemotokari inotengesa mota vanofanirwa kupfeka zvipfeko zvinoenderana nekodhi yemadhirezi. Uyezve, iwe unofanirwa zvakare kuyeuka kuti iwe unoshanda semumiriri wechiratidzo muguta rako uye unofanirwa kuchengetedza yakakwira mwero wekuvimbika kwevatengi. Bata pamwe nemotokari franchise padanho repamusoro rehunhu uye usaregeredze zvinoita kunge zvisingakoshi ruzivo. Iwe uchakwanisa kutsungirira chero matambudziko kana iwe ukaita yekutanga gadziriro. Inosanganisira kuita zviitiko zvekuongorora zvemhando dzakasiyana. Chekutanga kuongorora kweswot.

Nayo, iwe unozogona kunzwisisa zvakanakira nekuipira mota yako franchise unayo. Tevere, iwe unofanirwa kuteerera kune iyo analytical data maererano nevakwikwidzi. Iyi ndiyo chete nzira yaungazive vakwikwidzi vakuru vanozokupindira uye vanoedza munzira dzese dzinogona kuchengetedza iwo niches emusika avanogara kwenguva yakareba.

Imotokari inoshanda-fambisa zvakanaka inokupa iwe kuyerera kwakakosha kwemari nekuda kwekuti vanhu vanozotendeuka kwauri vachida sekambani inopa sevhisi yakanakisa. Kubata nemotokari franchise kunogona kuzviisa pasi pemamiriro akasiyana siyana. Pamusoro pechisungo chekubhadhara dzakasiyana siyana, iwe unogona zvakare kutora zvimwe zvisungo. Semuenzaniso, kutengwa kwezvimwe zviwanikwa uye zvinoriumba kubva chaizvo kune avo vanogovera izvo uyo anotengesa mari achakurudzira kwauri. Shanda neyakawandisa kukanganisa mota franchise yekuwedzera bhajeti yemari. Mushure mezvose, haufanire kungobhadhara yako chete mari asiwo kugashira mari.

Iwe zvakare unofanirwa kupa kusvika ku10% yemari yako yemwedzi nemwedzi uchifarira franchisor. Kuita zviitiko nemotokari zvinogara zvine njodzi. Ndokusaka yako franchise inoda kuve yakagadzirirwa kuti igare yakasimba mune chero mamiriro, kunyangwe zvisingatarisirwi. Iva nemahara kuitira kuti iwe ugare uine mashandiro ekushanda. Iko kuwanikwa kwemvura zviwanikwa zvemari inogara iri chengetedzo cushion iyo ichizokubatsira iwe kunze mune yakaoma mamiriro.

Kuteedzera franchise inotengesa mota kunoita kuti iwe ubudirire kubata chero bhizinesi rako razvino uye uve muzvinabhizimusi akabudirira kwazvo Haufanire kutambura nekurasikirwa nekuda kwekuti iwe unozoshandira vatengi avo vakataura navo zvine hunyanzvi hwekuita uye mhando. Uyezve, iwe unenge uine yepamusoro-yekupedzisira mhando yekutengesa yauinayo, inova magineti evatengi mukati mawo. Imotokari franchise haina kungozara nenjodzi, asi zvakare inopa mukana wekuita mari yakanaka. Izvi zvinofanirwa kushandiswa kuitira kuti usarasikirwe nemikana. Kushanda mota franchise chirongwa chine bhizinesi chine njodzi nekuda kwekuti hapana kana munhu anogona kudzivirira tsaona, nekudaro, unofanirwa kuve nemagwaro akakodzera. Iyi inishuwarenzi inopesana netsaona, uye kuongorora kwehunyanzvi, uye zvimwe zvinyorwa, izvo zvinodiwa nemitemo yenyika.

Shanda nefranchise yemota zvinoenderana nezvinodiwa nemufranchisor kuitira kuti asazowana chero zvirevo, nekuti unogona kuongororwa chero nguva ukabatwa kuti hausi kuzadzisa zvaunosungirwa maererano nemirau. Kuti udzivise izvi, unofanirwa kushandira mutengi wega wega anoshanda sekunge aive mumiriri wechiratidzo. Nenzira, mota franchise inogona kusimbiswa neyakavanzika nzira yekutenga. Munhu akazvivanza semutengi achauya kwauri uye anoshandisa masevhisi kana kuyedza kutenga chigadzirwa. Kupfuurirazve, vanozobatana nevashandi vako uye, semhedzisiro, siya mhinduro kune franchisor akavashandira. Izvi zvakakosha kwazvo kufunga nezvazvo kuitira kuti kutaridzika kwemunhu akadaro ane cheki kurege kuuya sekushamisika.

Ingoenderana neumwe neumwe wevatengi vanonyorera nenzira imwechete sekunge ari kukuyedza nezve mhando yebasa.

Franchise uye franchisee dzakabatana zvakanyanya pfungwa. Kana iwe uchifarira franchise, saka paunowana iwe unova franchisee. Iri ibhizimusi rinobatsira kwazvo, mukuitwa kwaro iwe unongoda kuteedzera iyo mirairo uye inopihwa nemitemo yefranchise. Haufanire kuuya nechimwe chinhu chitsva, kunyorazve bhizinesi maitiro, uchiita kumwe kuita kwakaomarara. Izvo chete zvinodikanwa kutenga yakagadzirira-yakagadzirwa bhizinesi, iyo inonzi franchise. A franchisee munhu anowana mvumo yekushandisa maturusi anoshandiswa nekambani chero yepamusoro kuvaka bhizinesi.

Iwe haufanire kuuya nechinhu kubva pakutanga, iwe unongoda kushandisa yakagadzirira-yakagadzirirwa pfungwa. Uye zvakare, zita racho rave kutozivikanwa, izvo zvinoreva kuti mitengo yekuwedzera huwandu hwekuzivikanwa kwechiratidzo yakadzikira zvakanyanya.

Sechikamu chefranchise, iyo franchisee inofanirwa kungozivisa kune vatengi vavo chokwadi chekuti hofisi yemumiriri yemuno yakavhura mudunhu. Izvo zvakachipa kwazvo pane kusimudzira isingazivikanwe mhando kubva pakutanga. Iyo franchise inogona kunge iri kofi iwe yaunotenga cafe iri padyo mangwanani, chitoro kwaunotenga, pizzeria ine zita renyika uye iri munharaunda yemutengi wemuno.

MaFranchise ari kwese kwese uye ari kukura mukuzivikanwa. Bhizinesi rakagadzirira kuvhura franchise modhi inobvumidza iyo franchisee kungoisa mari inowanikwa zviwanikwa mune yakatove yakaedzwa uye inoshanda bhizinesi modhi. Iwe unongoda kuti ushandise nemazvo zvinopihwa nemitemo yefranchise. Iye franchisee anenge haaise chero chinhu panjodzi, nekuti pane bhizinesi kumashure kwayo, inozivikanwa brand, chiitiko chakakura chakaunganidzwa pamusoro pemakore mazhinji kana kunyangwe makumi emakore echiitiko chine simba.

Franchising inoratidzirwa nehupamhi hwemukurumbira mune chero nyika. Munhu anosarudza kuve franchisee anogona kungoisa mari zviwanikwa, kutora vashandi zvinoenderana nezvinodiwa, kuvaka mabhizinesi maitiro, uye kuwana mhedzisiro. Kunyangwe zvigadzirwa zvinowanzo kutorwa kubva kune nyika yekwakabva franchise. Izvi zviri nyore kwazvo sezvo iwe uchigona kuchengetedza vashandi uye mari zviwanikwa. Iko hakuna kudikanwa kwekugadzira zano kana kushanda pane chiratidzo. Zvese izvi zvave kutowanikwa kwauri uye zvasara ndeye kuvhura yakagadzirira-yakagadzirwa biz modhi inonyatso kuunza mari zviwanikwa sebhonasi.

Iye franchisee anokwanisa kushandisa zvinobudirira iyo franchise yaakawana, achiwana mugove wakakura wezvemari zviwanikwa. Iwo mazwi eiyo franchise anokurukurwa zvakananga neanopa uye anogona kunge akasiyana. Semuenzaniso, iwe unogona kugara uchibvisa mugove webatsiro, kana iwe uchigona kubvumirana pane mamwe mamiriro, zvese zvinoenderana nemuridzi wechiratidzo chakashandiswa.

Izvo zvakakwana kungotenga franchise uye kushandisa ese ruzivo rwakawanikwa nezvizvarwa zvakapfuura zvevanhu kana zvasvika kune yekare trademark. Iwe unofanirwa kuve wakangwarira zvakanyanya uye kudzivirira zvikanganiso nekuti chero kusanzwisisika mukugadzira franchise kunogona kucherechedzwa uye ipapo franchisee anogamuchira matambudziko pane purofiti Asi ichi hachisi chiitiko chakajairika, saka, iwe unofanirwa kutarisa pane chaiyo kuita kwehofisi mashandiro.

Kuteedzera franchise uye kuwedzera zvinowirirana zvinowedzerwa kukambani yako yekukwikwidza kumucheto. Mushure mezvose, ma franchise mazhinji anoshandisa nzira yekushandisirwa nzvimbo, apo, semuenzaniso, muMcDonald's ivo vanotengesa mapancake kana iri muRussia. Kana iyo inowirirana McDonald's franchise inovhura padunhu reKazakhstan, saka chikafu chinokurumidza-cafe chinopa sarudzo yesarudzo ye burger ine nyama yebhiza yevagari vemo.

Iwo ekunze mota franchise inovimbisa yakakwira mari nekuti mhuri yega yega ine mota inoda kugadziriswa panguva yakakodzera uye kutsiva zvikamu zvemotokari. Kusarudza kodzero yakakodzera yekushandisa imwe mhando yemota dzekunze kana zvikamu zvemotokari zvinokutendera kuti usatombo kunetseka nezveramangwana rako. Kutanga, usati wasarudza iyo franchise, zvakakosha kuti uongorore mwero wekugona kwako kuverenga, uchifunga zviwanikwa zvemari uye mukana wekushandisa kwavo, ongorora chakanangwa nemotokari dzedzimwe nyika, uchichienzanisa nezvinodiwa nevatengi. Uye zvakare, zvakakodzera kuti utange waongorora musika uye makwikwi, kunyoresa sangano, kuunganidza magwaro anodiwa, kuroja nzvimbo, nezvimwewo. Zviri nyore kwazvo kutenga franchise uye usatombo kunetseka nezvemabasa akaoma, akadai sekushambadzira uye kusvira kwevatengi nekuti kushambadzira hakudiwe kune yepasi rose mhando. Nekutenga franchise, kwete chete kodzero dzekushandisa zita, mota dzekunze asiwo data pane manejimendi, kutengesa, kuyedza, uye zvakajairika vatengi base inopihwa.

Iye mutengesi anotanga kushanyira kuvhurwa kwemasalon matsva nezvitoro, achipa kuraira kumuridzi wekambani nekugadzirisa nyaya dzakasiyana siyana, kupihwa logo, uye webhusaiti. Yese data pamusoro pedzimwe nyika mota uye mota dzakapinda mudhatabhesi, iyo yakafanana kune franchise matavi, inotsvaga zviri nyore mhando dzinodikanwa uye zvigadzirwa zve auto zvikamu. Webhusaiti yekambani inoratidza ruzivo rwese rwekutsanangura nzvimbo yezvitoro uye salons, uko vatengi vanogona kunyorera mazano, rubatsiro, uye kutenga. Kuti usarudze mukana wakakodzera wefranchise, iwe unofanirwa kutendeukira kune iyo franchise catalog, uko kupihwa kubva kune vema franchisers kuenda kuma franchisees kunoratidzwa. Nyanzvi dzedu dzekatalog dzinokubatsira nesarudzo uye kuongororwa kwemotokari franchise, ine ruzivo rwakadzama pamusoro pemamiriro uye mutengo, uchifunga nezve mupiro wemari uye mari. Iyo franchisor inoisa iyo bundu-sum fizi uye yakaenzana zvese zvinodhura, pasina iyo chibvumirano hachipedzwe uye kodzero yeiyo franchise inotamiswa. Kunze kwezvo, nyanzvi dzedu dzinogona kukuperekedza pamisangano nekutaurirana, vachipa rubatsiro rwemutemo nemagwaro.

Kuti uwane rumwe ruzivo rwakadzama, unofanirwa kubata nyanzvi dzedu kuti dzibatsirwe. Iyo katarogu haina chete franchise chete, asiwo ongororo yevatengi, zviri nyore kusarudza chakakodzera kupihwa, uchifunga nezvekupatsanurwa kwedhata neboka. Isu tinofara kukuona iwe muzvikamu zvevatengi vedu uye tinotarisira kune hukama hune zvibereko.