A yakagadzirirwa-yakagadzirirwa bhizinesi franchise ndiyo yakanaka kutanga bhizinesi rako wega. Bhizimusi rakagadzirwa rakagadzirwa bhizinesi bhizimusi rakasimudzirwa zvine mari yakagadzikana. Semutemo, zvinhu kana masevhisi akawira murudo nemutengi, iyo mhando iri nyore kuzivikanwa uye ine mhando yepamusoro. Kutenga yakagadzirirwa-yakagadzirirwa bhizinesi franchise iri nyore, iwe unongoda kutyaira chikumbiro paInternet uye mazana emakatalog ane sarudzo dzakasiyana munzvimbo dzakasiyana uye zvinoenderana neimwe bhajeti inowanikwa iwe kutarisisa. Zvinotaridza sezviri nyore, asi iwe unogona kuwira mumusungo wevanyengeri. Kazhinji, dummy inogona kupihwa pakati peanopihwa mafranchise.

Bhizinesi rakagadzirirwa rinopihwa kusimudzira peji rakajairika paInternet pasina kushanda uye kutengesa mashandiro. MaFranchise anosiyana maererano nemushandirapamwe, anogona kunanga, nekutsiva uye nevamwe. Chibvumirano chekudyidzana chinofanirwa kudoma mazwi ehukama, huwandu hwakapihwa kutanga bhizinesi nezvinhu zvinoshanda. Usati wapedza kondirakiti, zvakakosha kuti udzidze zvese, kuyera zvese zvakanakira kubatana. Izvo hazvingakuvadze kudzidza ruzivo rwevanogona kukwikwidza. Zvakanaka zvebhizimusi rakagadzirira-rakagadzirwa: mutengi anoziva chigadzirwa kana sevhisi inopihwa neyefranchisee (nekudaro, hapana chikonzero chekugadzira sisitimu yekutengesa, iyi mashini yakagadziriswa), hapana chikonzero chekushandisa zviwanikwa kushambadzira. Kugadzirira-kwakagadzirwa kuronga kweyekufamba kwesisitimu kunoreva kuhaya vashandi, sevhisi, vanopa, zvishandiso, zvichingodaro.

Zvakanakira zvinosanganisirawo rubatsiro kubva kune chipangamazano uyo akanyatso kuwana budiriro mubhizinesi rake, zvakweretesa zvikwereti, uye kudyara (pasi pemamiriro akakosha). Zvinhu zvakashata zvekushandira rakagadzirira-rakagadzirwa bhizinesi franchise zvinoreva kuomerera kwakasimba kune zvirevo uye zviyero kubva kune iyo franchisor (zvese zvinotsanangurwa muchibvumirano chekudyidzana), kugara uchibhadhara marezinesi, kumiswa kwechibvumirano pasi pemamiriro asingafarire mutengesi. Chii chaunoda kuziva kuti ubudirire kuvhura bhizinesi rekutengesa? Chekutanga pane zvese, sarudza chauri kuda kubuda mubhizinesi rako, sarudza mafambiro, gadzira bhajeti, ongorora njodzi dzinogona uye nzira dzekugadzirisa. Iyo inonyanyo kufarirwa yekuvhura franchise bhizinesi madhairekitori: yekudyira, zvipfeko, shangu, zvishongo, zvipfeko zvevana nematoyi, dzidzo, kugadzirwa kwezvinhu, indasitiri yerunako (barbershops, runako salons), masevhisi ebasa, mashopu, uye zvimwe. Nhanho inotevera ndeyekusarudza chaiyo inoshanda franchisor yekutarisa zvese zvinopihwa. Wobva wadzidza pamusika, ongorora basa revakwikwidzi vako, edza kushandura izvo zvakaipira zvebasa ravo muzvibatsiro zvako. Kuti utange kubudirira, zvakakosha kuti unyatsoongorora kugona kwako kwemari.

Fungidzira mutengo weprojekiti, sarudza kana iwe uchida kutora chikwereti, bereka mufananidzo uzere wemari yako. Kuongororwa kwemufranchisor kunoratidza huwandu hwemari yaanowana, nguva yekuenda kubasa mumusika, huwandu hwevanowirirana navo. Rega iyo franchisor ikupe iwe izere yezvemari pikicha, yekubhadhara nguva. Ro kubhadhara, chii icho? Mvumo yemari inobhadharwa pamwedzi yekushandisa zita rezita. Mari yekubhadhara inotsanangurwa muchibvumirano. Mune ino nyaya, mafomu asina kujeka haafanire kutenderwa, zvese zvinongedzo zvinofanirwa kuve zvakajeka uye zvakakwana. Tarisa mumwe wako munzvimbo dzakavhurika kuti uone kana ruzivo rwavo kubva kune vatengi rwunoenderana nezvazviri.

Izvo zvakakosha kuti iyo franchisee inonyatsoziva muindasitiri yakasarudzwa, izvi zvakanyanya kumhanyisa maitiro ekusimudzira yako wega faira. Shanda mapepa epamutemo emutengesi, hunhu hwezviito zvake, uye mhando. Wongorora uye wongorora waranti kubva kumutengesi. Kana mutengesi akashandira pamwe nemhando dzepasi rose mukushandira, ichi chiratidzo chekugadzikana kwake uye mukurumbira wepamusoro. Ruzivo rwepamutemo nezve franchisor runogona kuongororwa mune yakavhurika midhiya, kana iwe unogona kukumbira zvakananga, wobva watarisa kunyoresa data, marezinesi, zvichingodaro. Kana iyi data yakavanzwa, zvirinani kusabatana pamwe nemutengesi akadaro. Teerera kuti chibvumirano chine mazwi akajeka ekubatana, kwete mitsara isina kujeka senge yepamusoro-chikamu rutsigiro, kushambadzira manejimendi, zvichingodaro.

Zviri nyore kubata rakagadzirirwa-rakagadziriswa bhizinesi kana iwe uchinge wawana ese mamiriro ekushandira pamwe pamberi. Sarudzo yefranchise inogona kuitwa pane yedu webhusaiti. Isu tine yakareruka katarogu yeiyo yakagadzirirwa-yakagadzirwa franchise kubva epamba uye epasirese mabrandi. Isu takaunganidza zvitsva uye zvinonyanya kukosha zvinopihwa zve2021. Isu tinoshanda chete nema brand anovimbwa. Zvipo zvakagadzirirwa zvakaiswa mumapoka zvakaenzana mukudyara kuri kuitwa. Isu tinofunga nezvako uye tinopa chete-nguva-akaedzwa mhinduro.

Tsvaga rako rakagadzirira-rakagadzirwa bhizinesi franchise nesu.

Ndeipi franchise katarogu yekutenga yakagadzirira-yakagadzirwa bhizinesi. Nhasi, uchishandisa chero bhurawuza, iwe unogona kuwana yakawanda yepamhepo zviwanikwa iyo inogadzira katalog yeiyo franchise inopihwa yekutenga. Kune ese mafiro, zvido, zvemari uye zvesangano kugona. Ehezve, izvi zviri nyore kwazvo kana munhu achigona kuona mazana ezvisarudzo munguva pfupi uye osarudza iyo inokodzera zvirongwa zvake. Nematanho azvino ekuvandudzwa kweasina-mari yekugadzirisa masisitimu, zvinokwanisika kutenga yakagadzirira-yakagadzirirwa franchise zviri nyore uye nekukurumidza, zvisinei nekwaiyo mukuru franchisor anoshanda munyika. Paunenge uchishanda nemakatalog madhairekitori, iwe unofanirwa kugara uchifunga kuti saiti inorekodha kufarira kwako mune imwe kana imwe mhando yefranchise.

Mune ramangwana, iwe unogashira kutumira kwezuva nezuva nemabhizimusi matsva zvinopihwa pane franchise hwaro, zvakafanana muzvivakwa zvavo kune zviitwa zvawakaona mukabhuku. Yakanaka, yakarongeka dhairekitori dhairekitori inopa yakanyanya kunaka mikana yevanamuzvinabhizimusi, avo vanoda kutenga kodzero yekushanda mukati megadziriro yebhizimusi rakagadzirwa, vanokutungamira mune hombe hombe hwezano, kupa kukurumidza kutsvaga uye kusarudzwa kweruzivo.

Dhairekitori zvinodikanwa zvakada kufanana nechero imwe saiti. Inofanira kunge iri mumitsara gumi yekutanga yekutsvaga, iine traffic yakawanda, zvine musoro uye zvinonzwisisika chimiro, pamwe nekutsvaga iyo inodiwa data iri nyore system. Vashanyi havafanirwe kupedza maawa vachinhonga sarudzo dzefranchise kuti vatenge. Zvakare, iro ruzivo runofanirwa kuve rutsva uye rwakakodzera, uye kwete kupa yechinyakare gore rapfuura mhinduro dzakagadzirirwa dzakagadzirwa. Izvo zvirimo mumadhairekitori akadaro zvinowedzeredzwa zuva nezuva uye zvine kwete chete rondedzero yekambani yevatengesi asi zvakare nhare dzekutaurirana nevaridzi (izvi zvakakosha kune avo vanoda kutenga franchise), nhoroondo yekusika nekusimudzira bhizinesi, kutanga kwekudyidzana mamiriro, nezvimwe. Pamusoro pezvo, machatalogu akadaro anowanzo shandisa nzira dzekupedzisira dzekushambadzira, kushambadzira, uye kukurudzira franchise sezvinhu zvekutengesa nekutenga, kuongorora purofiti uye kunyange akagadzirira-akaverengerwa matekinoroji avo ekubhadhara.

Kazhinji, katarogu yakadaro inogadzira mikana yekubvunza mubvunzo, kuwana zano, kana zvimwe zvikumbiro. Ehezve, sekutonga, sevhisi dzakabhadharwa, asi mukana wekutenga zvine mvumo kodzero yekujoinha bhizinesi rakabudirira unokosha. Chero zano rezvemabhizimusi rinosanganisirwa nenjodzi (kunyangwe kana zvasvika pane zano rakabudirira kuitwa mukuita). Saka zano rehunyanzvi mumamiriro ezvinhu akadaro harizombove rakawandisa.

Iyo franchise yedziva revana ndeye mari inobatsira kwazvo mukukura kwemuviri uye neuropsychic kwemwana. Kushambira kwevana, kusanganisira kushambira kwekutanga kwevacheche, kuri kuwedzera mukurumbira uye kudiwa, kuchimutsa kufarira kukuru pakati pevabereki, kudzidzisa vana kushambira vasati vafamba. Iko kukura kwehombodo mukukurudzira kwekushambira kwevana, semuenzaniso weakasiyana-siyana kukura kwevana kuwedzera kugona kweiyo musculoskeletal system, kuumbwa kwekumira kwakaringana, kuvaka iyo tsandanyama system, kutsungirira, kuomesa, chinhu chikuru chinokurudzira uye inokurudzira vabereki kubva mukukuvara kudzoka kuti vauye nevana vavo kumadziva. Kushambira, pamwe chete mitambo yekutamba, zvinobatsira mukurerwa kweushingi, kutsunga, uye kuzvivimba muvana. Kuumbwa kwemuviri wemunhu mudumbu raamai, munzvimbo yemumvura, pakutanga kunogadzira chishuwo chekushambira mubhawa yekumba yevhiki nevhiki uye pamwedzi vana. Uye vabereki vazhinji muhucheche havatyi kudzidzisa mwana kushambira mudziva, vachinyatsoziva nezve kunaka kwekushambira pane kukura kwemuviri wemwana wese.

Kushambira kunobatsira vacheche kuti vanzwe zviri nani, varare zvakanaka, uye vasatambura nechando. Kurwisana nemamiriro ekupararira kwekushambira kwevana, kodzero yekugadzirwa kwedziva revana iri kukura zvakaenzana. Entrepreneurs-franchisors vanonyatsoziva kuti vabereki "vanozoita" zvese zvehutano hwevana vavo uye vari kushingairira kuisa mari mubhizinesi kuitira dziva revana, vachipedzisa zvibvumirano zvekutenga franchise, uko madziva evana nevacheche ari akakosha. Iko mukana wekuwedzera uye kuvaka upamabhizimusi mune yedziva franchise nzvimbo yakanaka. Iwe unogona kukwereta madziva ekuronga kushambira kwevana kana kuvaka madiki emukati emadziva akasarudzika, kwete akadzika muhukuru munzvimbo dzekurara dzeguta. Kushambira kune vana chiitiko chakatarwa chemitambo chinoda kugara uchingotarisisa kumwana. Uye saka, kuchengetedzeka kwekupihwa kwekushambira masevhisi, kutanga kubva pakatariswa nevarairidzi, kwavo kudzidziswa kwehunyanzvi, kugona kushanda nevana nevabereki, kuvapo kwekuchinja matafura mukamuri yekukiya, uye kupera nemvura kurapwa system, kunatswa kwemvura kunofanira kuve munzvimbo yekutanga.

Statistically, kushandisa kiddie dziva franchise inobhadhara mumwedzi mitanhatu. Uye iyo pfungwa yekuita chimwe chinhu chakanaka, inofadza vana, ichaunza kunakidzwa kwekusika uye kugadzikana mubhizinesi.

Yevana puru franchise yevana inoshanda zvinobudirira uye inokutendera iwe kuti uvandudze zvakanyanya mamiriro ako emari. Izvi zvinoitika nekuda kwekuti kana uchifambidzana nefranchise, iwe une akati wandei akakosha uye akakosha mikana. Ivo vanogona kushandiswa mumakwikwi kukwikwidza kusvika padanho nyowani yehunyanzvi. Checheche franchise chirongwa chebhizinesi chinotakura dzimwe njodzi. Vanogona kukunda zviri nyore kana iwe wakanyatsogadzirira. Kana iwe ukafunga kutanga pacheche franchise, saka iro danho rekuchengetedzeka kwevatengi rinofanira kunge rakakwira zvakanyanya sezvinobvira.

Mushure mezvose, tsaona dzinogona kukanganisa mukurumbira wako uye kutungamira kumatare edzimhosva. Ipa dziva revacheche kutarisirwa kwakakodzera kuitira kuti vacheche varege kunzwa kunakidzwa. Iyo dziva franchise inokubatsira iwe kubata neiri basa, seane ruzivo ruzivo muzvinabhizimusi akatofunga zvese uye akagadzirira kukupa iwe neruzivo rwako. Iwe unofanirwa kubhadhara izvi nekuti vacheche uye vana vanochengetera kodzero yavo vanobhadhara mari. Izvo zvinoonekwa chete mushure mekubhadharwa kweimwe mipiro. Kutanga, iko kubviswa kwebundu-sum. Paunenge uchiita mwana franchise, huwandu hwayo hunogona kubva pa9 kusvika 11%.

Uye zvakare, iwe unofanirwa kubhadhara maprimamisi pamwedzi. Kana iwe ukafunga kubata nezvinhu zvevacheche uye nekuvapa masevhisi edziva pane franchise, wobva waita hurukuro pakati pevashandi, uye zvakare vabereki vanofanirwa kutsanangura matanho ekuchengetedza anofanirwa kuteverwa. Ndipo apo paunogona kuzvidzivirira zvakanyanya sezvinobvira kubva tsaona. Vanochengetedza hupenyu vanofanira kunge vari pabasa padziva rako revana nguva dzose. Mumiriri wefranchise zvirokwazvo anokupa iwe mimwe mirayiridzo yekuti ungadzivirire sei vashanyi vako kubva kune akasiyana mamiriro asingafadzi. Pakupedzisira, iwe urikukumbira iyo franchisor kuti igovere ruzivo rwake. Kune izvi, iwe unobhadhara mari nekugovana mari yawakagamuchira.

Nechecheche franchise, unogona kusangana nematambudziko akasiyana siyana. Ivo vanofanirwa kukundwa zvinobudirira sezvinobvira, vachitungamirwa nematanho nemirau. Gara uchiita nenzira kwayo mumamiriro azvino nekudzidza izvozvi zviverengero. Iyo inobvumidza kunzwisisa izvo musika zvakaita uye chii chiri kuitika mukati mesangano rako pachako. Shanda nemwana wemitambo franchise uye shandira vana pamwe nepazvinogona. Ipapo vanhu vanozoda kubata iwe zvakare nekuti ivo vanozoziva kuti ivo vanozogamuchira yemhando yepamusoro sevhisi.

Franchises muMacedonia inoshanda nenzira imwecheteyo kutenderera pasirese. Nekudaro, pane akasarudzika, enharaunda maitiro. Kuti unzwisise chaizvo izvo zvinofanirwa kuitwa, unofanirwa kuitisa ongororo yeSWOT. Ongororo yeSWOT inowanzo shandiswa mukusimudzira mafranchise. Uyezve, isu hatisi kutaura nezveMasedhonia. Iyo nzira yepasirese iyo inobvumidza iwe kuti uongorore njodzi nekurasikirwa kunogona kuitiswa, pamwe nekukodzera kwako nesimba rako.

Uye zvakare, swot ongororo inotsanangura ruzivo rwekuti ungawana sei zvakakosha mhedzisiro uye, panguva imwechete, shandisa mashoma mashoma ezviwanikwa. Iko kushandiswa kwefranchise muMasedhonia kunoenderana nemamiriro akafanana sepanzvimbo yeimwe bato. Nekudaro, zvemuno, zvemutemo uye zvetsika kufunga nezve kunofanirwa kunyatso dzidzwa. Iyi ndiyo kiyi yekubudirira. Mushure mezvose, kuwanikwa kweruzivo iri kadhi rako rehwamanda mumakwikwi.

Shandisa mafranchise kwete kuMacedonia chete asiwo mune chero imwe nyika. Iyo franchise inogona kusimudzirwa zviri nyore kwazvo. Maitiro aya haadi zviwanikwa zvakawandisa zvachose. Iwe unongofanirwa kuve nemari yakakwana yemari yauinayo, yakanyatsoitiswa ongororo yeswot, uye nemhando yakasarudzwa nemazvo. Iyo franchise inoshanda mushe, saka, kambani yako ichagamuchira yakawanda mari yekudyara. Makedhonia inzvimbo iri muEurope.

Naizvozvo, kuMasedhonia, iyo franchise inogona kusimudzirwa pasina aya matambudziko. VaMasedhonia vanodada neMasedhonia avo uye vanotarisira kugamuchira mafranchiseesi matsva anozovapa basa repamusoro uye tekinoroji yemhando yepamusoro. Iyo franchise ndeimwe yemhando dzinokwezva dzemari yekudyara panguva ino.