Vana franchise munyika yanhasi vari mukuwedzera kudiwa, kunyanya nekuda kwekudzikira kwakaderera kwezvinhu zvevana kudiwa zvichienzaniswa nezvigadzirwa zvevakuru. Mushure mezvose, iwe unofanirwa kubvuma kuti vana vanoda mbatya nyowani neshangu kazhinji kazhinji kupfuura vakuru. Kutanga, ivo vanokura nekukurumidza, uye, chechipiri, vachizivikanwa nekuwedzera chiitiko, vanokurumidza kuvapa zvisingawanikwe. Saka vabereki vanowanzo fanira kushanyira zvitoro uye kugadzirisa wadhiropu yevana vavo vavanoda. Uye zvakare, kushanda nevana franchise hakuna kumbogumira kune zvipfeko neshangu. Nhasi, bhizinesi rine chekuita nemafashoni evana rakagadziriswa, saka mabhegi, mabhandi, zvishongo, nezvimwewo zvevana zviri mukuda kwakadzikama.

Izvi zvinoreva kuti chitoro chevana chakadai kana chitoro chekutengesa chiri kutovimbiswa kuunza mutengesi, kana zvisiri zvinotyisa, ipapo mwero unogamuchirwa wepundutso. Zvakakosha, nekukasira zvakakwana mune izvo zviitiko kana zvasvika kune inozivikanwa, inoshambadzirwa brand ine inogara iri vateveri. Nezve mutambo, hapana chikonzero chekutaura. Panyaya iyi, fungidziro yevagadziri haina kunyatso kudzorwa. Mhando dzakasiyana dzemadhora, mota, marobhoti, akasiyana emuchina uye emagetsi zvigadzirwa, matoyi evana ekudzidzisa, nezvimwewo zvinongoshaya rondedzero. Saizvozvowo, huwandu hwezvakasiyana franchise mumunda wekutamba zvinopihwa zviri kukura nekukurumidza gore rega.

Saizvozvo, zvakakosha kubata mafranchise evana mumunda wepachikoro chekuchikoro, budiriro uye nzvimbo dzekudzidzisa, zvirongwa zvemitauro, misasa yezhizha, uye mamwe masevhisi ane chekuita nesangano rekurerwa nedzidzo yevana. Sekureva kwenyanzvi, kufarira kune zvese zvine chekuita nekukura kwevana pamoyo nehungwaru kuri kukura zvakanyanya gore rega rega. Kunyangwe iri dambudziko, kuderera kwakawanda mumari yehuwandu hwevanhu, kushaikwa kwemabasa, nezvimwe, vanhu vakagadzirira kudyara mudzidzo yevana. Chaizvoizvo, zvese zvataurwa zvisina kunaka zvimiro zvinoshingairira kune iyi kufarira, nekuti ivo vanowanzo kukonzera kuwedzera kwemakwikwi mumusika wevashandi. Kuti mwana ave nebhenefiti kupfuura vezera rake uye ave anotsvakwa-nyanzvi, ruzivo rwake, hunyanzvi, uye kugona kunofanirwa kupfuura zvevaya vanogona kukwikwidza. Nehurombo, hunhu hweyakajairika dzidzo yechikoro (uye dzidzo yepamusoro zvakare) yanga ichidzikira zvishoma nezvishoma mumakumi emakore apfuura uye haipe vana izvo zvavanoda.

Vazhinji vabereki vanonzwisisa izvi nhasi. Kune kugona kwavo uye kugona kwavo, vanoedza kupa vana vavo mikana yekuwedzera dzidzo uye kutora kwehunyanzvi hunodiwa munzvimbo dzakasiyana dzekudzidzisa, hunyanzvi, mitauro, nezvimwewo nzvimbo. Mumunda wekusimudzirwa kwevana uye dzidzo, zvibvumirano zvefranchise zvinonyanya kudiwa, sezvo mukati mehurongwa hwezvikwereti, muridzi wechiratidzo anowanzo kupa macurricula akagadzirira, zvigadzirwa zvinoonekwa, software yakasarudzika, matekinoroji ekudzidza (mutambo, fungidziro, komputa, nezvimwe. ), zvinoguma nehurongwa hwekuongorora, zvimwe zvekushandisa, nezvimwewo, ndiko kuti, rutsigiro rwesangano uye ruzivo rwekudzidzisa rwunopihwa zvizere. Zvakare, kazhinji vabati vezvidzidzo zvevana zvemahara zvinorambidzwa zvakananga kushandisa mune ravo basa chero zvigadzirwa uye matekinoroji kunze kweawo anotenderwa neanotengesa.

Ehezve, zvakawanda zvinoenderana nemitemo yechibvumirano, asi, sekutonga, mutengo wema franchise unobva paari chaizvo nhanho yemhando yechiratidzo (zvigadzirwa nemasevhisi, matekinoroji uye kuziva, maitiro ebhizinesi, uye zvirongwa zvebhizinesi. ). Kana mufranchise akasarudza kutora mari yechirangaridzo yevana vane mukurumbira, ndiye wekutanga kusave nehanya nekushandura munzira ipi neipi kugadzirwa kwezvinhu kwakaratidza uye kwakasimbiswa uye kupihwa kwemasevhisi algorithm (kusanganisira edzidzo) neimwe nzira.

Munyika yemazuva ano, mafranchise (anosanganisira zvinhu zvevana nemasevhisi) ari kuramba achiwanda uye ari kudiwa zvakanyanya. Izvi zvinonzwisisika, sezvo kuronga kugadzirwa uye kupihwa masevhisi bhizinesi pazita rezita reinozivikanwa, yatove 'yakakwidziridzwa' haina njodzi zvakanyanya uye inodhura maererano nezviwanikwa zvichienzaniswa neyayo marangi, sezvavanotaura, 'kubva kukwenya '. Iko hakuna kudiwa kwekushandisa mari uye nguva kutsvagisa pamusika wevanokwikwidza uye zvavanofarira zvevatengi, kugadzira chiratidzo, kuvhura chigadzirwa (kana sevhisi) kumusika, kuenderera mberi kwekuvimbika kwevatengi kutsigira, kusimudzira uye kuongorora kutevedzera maitiro ebhizinesi, nzira dzekutengesa, nezvimwe zvese izvi zvakatogadzirwa, zvakaedzwa mukuita, uye zvakaratidza kushanda kwayo. Vatengi vanotoziva iyo mhando (zvirinani boka rakanangwa), vimba naro, uye havadi humwe humbowo hwehunhu hwayo. Ehezve, kune rumwe rutivi, kune mari.

Chekutanga pane zvese, iwe unofanirwa kubhadhara kune chero mafranchise (vana zvakare), sezvo isu tiri kutaura nezve bhizinesi rinoita purofiti (hapana anotenga mafranchise kubva kune asingabatsiri mabhizinesi). Mari yekubhadharisa yakatemwa uye yakagadziriswa nechibvumirano chemafranchise. Muchokwadi, uku kubhadhara kwekumberi kunoitwa kodzero yekujoinha yakatarwa franchise 'system. Inogona kuve ese ari maviri mashoma uye mamirioni emadhora sezvo zvichinyatsoenderana nemutengo wechiratidzo. Mune zviitiko apo kubhadhara kwekutanga kwakakura zvakakwana, vamwe vatengesi vanopa vamwe vavo mukana wekubhadhara muzvikamu. Uye zvakare, iyo franchisee inofanirwa kubhadhara mvumo yemwedzi nemwedzi.

Semutemo, ivo vakatsunga seperesenti yekutengeserana, asi vanogona zvakare kugadziriswa. Sezvo zvibvumirano zvevana uye mamwe mafranchise zvakagadziriswa kwenguva yakati, kana munhu ane kodzero achida kuwedzera hukama hwebhizinesi, chibvumirano chitsva chinopedzwa. Mune ino kesi, kuvandudzwa kwemutero wefranchise unobhadharwa panzvimbo yeiyo yekutanga. Kukura kwayo kunoonekwa nechibvumirano chemapato uye zvinoenderana nezvinhu zvakawanda.

Iyo franchise yekirabhu yevana rudzi rwemabhizimusi chiitiko icho chinogona kusangana nehumwe njodzi. Kutanga, nekutengesa franchise, iwe unotova nebhenefiti, zvisinei, iwe unofanirwa kubhadhara iyo. Iyi ndiyo bundu-remari mupiro, iyo iwe yaunotamisa padanho rekutanga seperesenti yehuwandu hwehuwandu hwemari dzakagadzirwa. Sezvo iwe uchitsvaga yevana kirabhu franchise, iwe unofanirwa kugara uchifunga kuti uri kudyidzana nechinhu chakakosha chinhu vanhu vanacho. Ivo vanovimba newe nevana vavo, nekudaro, iwe une basa newe. Kana iwe uchida kuita kirabhu yemwana, saka iyo franchise inobatsira kusimudzira chiitiko chako padanho rekutanga, uchishandisa chakakosha mukana.

Kutanga, iwe unoita zviitiko uchimiririra inozivikanwa zita, uye chechipiri, iwe unoita zvinoenderana nemirau nemirau yakatemwa nebudiriro bhizinesi bhizinesi. Uye zvakare, iwe unowana unokosha ruzivo rwekuitwa kwekirabhu yemwana, iri nyore kwazvo. Mushure mezvose, haufanire kuita zvikanganiso, nekuti iwe unoshandira franchise uye, nekudaro, uri muzvinabhizimusi anobudirira.

Nekudaro, munhu anofanirwa kufunga nezve chokwadi chekuti chiratidzo chimwe hachina kukwana kuti musimudzire zvakanaka mukana wekirabhu yemwana. Iwe unofanirwa kuisa kuedza kwako. Ehezve, iwe une musoro wekutanga muchimiro chechiratidzo chakakurumbira, zvisinei, iwe zvakare unofanirwa kuzivisa kuti iwe wakapinda mumusika. Uye zvakare, iwe unofanirwa kuchengetedza yakakwira sevhisi yebasa nenzira yaunogamuchira kubva kune franchisor. Paunenge uchiita iyo franchise yekirabhu yemwana, iwe zvakare unofanirwa kugara uchifunga mupfungwa yekuti iwe unofanirwa kuwana chikamu chakakwirira kupfuura zvakajairika vanamuzvinabhizimusi. Mushure mezvose, iwe unobvuma kubhadhara imwe chikamu chemari inotambirwa mwedzi wega wega.

Naizvozvo, mari yako yaunotambira inofanira kuve yakakwira zvakanyanya kupfuura kana iwe uchishanda wega. Iyo inoshanda inoshanda franchise yekirabhu yemwana inokupa iwe yakawanda huwandu hwekudyara, sezvo iwe uchizokwanisa kuvakwezva ivo kune rinobatsira bhizinesi chirongwa. Iwe unogona zvakare kutarisira pane chokwadi chekuti chakavanzika shopper inogona kuuya kwauri. Uyu munhu anotarisa yako nhanho yebasa pasi pechirevo chemutengi.

Iyo yemucheche kirabhu franchise ndeye inovimbisa uye inogona kuve inobatsira kwazvo mhando bhizinesi chirongwa. Mukati mekusimudzira kwayo, ungangoda kukunda matambudziko akasiyana siyana kuti uve anotungamira muzvinabhizimusi mune ino niche musika. Vakwikwidzi vako havangadi kugovana purofiti newe, uyezve, vangangoda kuramba vaine chinzvimbo chavo chekutanga pamusika. Vazhinji vevadzivisi vari kuita zvese zvavanogona kuti vadzivise iwe kubudirira. Naizvozvo, kana uchigadzira kirabhu yemucheche kirabhu, iwe unofanirwa kunyatsoteedzera chirongwa chebhizinesi chinofanirwa kugadzirwa pamberi. Anofanira kusanganisira ese mapoinzi echiitiko aunofanira kufunga nezvazvo pamberi.

Ehezve, kushanda pasi pefranchise, iwe une mukana wakanyanya kukosha pamusoro peavo vanokwikwidza vasina mukana wakadai. Kutanga, iri yepamusoro-kirasi uye yepasirese inozivikanwa mhando, uye chechipiri, mwana kirabhu franchise inoshandisa dzakasiyana tekinoroji mhinduro, zvakasarudzika zviitiko, uye epamusoro-kirasi matekinoroji. Uchishandisa zvese izvi, unogona kuwana zvakakosha mhedzisiro yemari mune ipfupi nguva. Iwe unogona kutungamira musika wemakwikwi nekushandisa zvese zvishandiso zvaunazvo. Chengetedza mwana wako kirabhu franchise nenzira yekuti vakwikwidzi vako vasave nemukana wekukupikisa. Kunyanya kushanda kwaunoita iwe, zvakanyanya mhedzisiro yacho ichave. Nekudaro, iwe uchiri kufanira kungwarira kuti urege kuzviwedzeredza.

Naizvozvo, ita mabasa ese nehupamhi hwehunyanzvi hwekuita uye ipapo, uchave wakabudirira. Iyo yakagadzirirwa-bhizinesi chirongwa cheako mucheche kirabhu franchise ichabatsira bhizinesi rako mukufambira mberi kwayo.

Semutengesi, ndiko kuti, oga muparidzi wefranchise, iwe uchafanirwa kubhadhara mari yemwedzi nemwedzi. Yekutanga inonzi mvumo. Vhoriyamu yayo iri pakati pe1 kusvika 3%. Mari iyi inoverengwa sechikamu chemubatsiro chawakakwanisa kuwana mukati memwedzi. Kupfuurirazve, iwe paunotengesa mwana kirabhu franchise, iwe uchabhadhara chikamu chechipiri. Inotumidzwa seyepasi rose kushambadzira.

Iye franchisor anozozvimiririra kuita izvi zviito. Nekudaro, iwe uchagashira inogara ichiwana purofiti padunhu reguta rako, iyo nhanho yekuziva chiziviso ichawedzerawo. Paunenge uchibata neyecheche kirabhu franchise, iwe unofanirwa kubvuma kuti vakwikwidzi vanogona kuve vakaomarara. Iwewo unofanirwa kutora matanho akakodzera. Semuenzaniso, kudzidza kuverenga kunobatsira mukukunda mamiriro akaomarara. Kana iwe uchinge waona maitiro ekuvhiringidza yako mutengi base munguva, saka kutora matanho akakodzera anozoona kuti zvakashata kukanganisa kwadzikira. Paunenge uchiita franchise yekirabhu yemucheche, iwe unofanirwa zvakare kuyeuka kuti nyika inotarisira kubvisirwa mutero kubva kwauri.

Izvo zvinodikanwa kuti usvike iyi nyaya zvakanyanyisa sezvazvinogona.