A yakagadzirirwa-yakagadzirirwa bhizinesi franchise ndiyo yakanaka kutanga bhizinesi rako wega. Bhizimusi rakagadzirwa rakagadzirwa bhizinesi bhizimusi rakasimudzirwa zvine mari yakagadzikana. Semutemo, zvinhu kana masevhisi akawira murudo nemutengi, iyo mhando iri nyore kuzivikanwa uye ine mhando yepamusoro. Kutenga yakagadzirirwa-yakagadzirirwa bhizinesi franchise iri nyore, iwe unongoda kutyaira chikumbiro paInternet uye mazana emakatalog ane sarudzo dzakasiyana munzvimbo dzakasiyana uye zvinoenderana neimwe bhajeti inowanikwa iwe kutarisisa. Zvinotaridza sezviri nyore, asi iwe unogona kuwira mumusungo wevanyengeri. Kazhinji, dummy inogona kupihwa pakati peanopihwa mafranchise.

Bhizinesi rakagadzirirwa rinopihwa kusimudzira peji rakajairika paInternet pasina kushanda uye kutengesa mashandiro. MaFranchise anosiyana maererano nemushandirapamwe, anogona kunanga, nekutsiva uye nevamwe. Chibvumirano chekudyidzana chinofanirwa kudoma mazwi ehukama, huwandu hwakapihwa kutanga bhizinesi nezvinhu zvinoshanda. Usati wapedza kondirakiti, zvakakosha kuti udzidze zvese, kuyera zvese zvakanakira kubatana. Izvo hazvingakuvadze kudzidza ruzivo rwevanogona kukwikwidza. Zvakanaka zvebhizimusi rakagadzirira-rakagadzirwa: mutengi anoziva chigadzirwa kana sevhisi inopihwa neyefranchisee (nekudaro, hapana chikonzero chekugadzira sisitimu yekutengesa, iyi mashini yakagadziriswa), hapana chikonzero chekushandisa zviwanikwa kushambadzira. Kugadzirira-kwakagadzirwa kuronga kweyekufamba kwesisitimu kunoreva kuhaya vashandi, sevhisi, vanopa, zvishandiso, zvichingodaro.

Zvakanakira zvinosanganisirawo rubatsiro kubva kune chipangamazano uyo akanyatso kuwana budiriro mubhizinesi rake, zvakweretesa zvikwereti, uye kudyara (pasi pemamiriro akakosha). Zvinhu zvakashata zvekushandira rakagadzirira-rakagadzirwa bhizinesi franchise zvinoreva kuomerera kwakasimba kune zvirevo uye zviyero kubva kune iyo franchisor (zvese zvinotsanangurwa muchibvumirano chekudyidzana), kugara uchibhadhara marezinesi, kumiswa kwechibvumirano pasi pemamiriro asingafarire mutengesi. Chii chaunoda kuziva kuti ubudirire kuvhura bhizinesi rekutengesa? Chekutanga pane zvese, sarudza chauri kuda kubuda mubhizinesi rako, sarudza mafambiro, gadzira bhajeti, ongorora njodzi dzinogona uye nzira dzekugadzirisa. Iyo inonyanyo kufarirwa yekuvhura franchise bhizinesi madhairekitori: yekudyira, zvipfeko, shangu, zvishongo, zvipfeko zvevana nematoyi, dzidzo, kugadzirwa kwezvinhu, indasitiri yerunako (barbershops, runako salons), masevhisi ebasa, mashopu, uye zvimwe. Nhanho inotevera ndeyekusarudza chaiyo inoshanda franchisor yekutarisa zvese zvinopihwa. Wobva wadzidza pamusika, ongorora basa revakwikwidzi vako, edza kushandura izvo zvakaipira zvebasa ravo muzvibatsiro zvako. Kuti utange kubudirira, zvakakosha kuti unyatsoongorora kugona kwako kwemari.

Fungidzira mutengo weprojekiti, sarudza kana iwe uchida kutora chikwereti, bereka mufananidzo uzere wemari yako. Kuongororwa kwemufranchisor kunoratidza huwandu hwemari yaanowana, nguva yekuenda kubasa mumusika, huwandu hwevanowirirana navo. Rega iyo franchisor ikupe iwe izere yezvemari pikicha, yekubhadhara nguva. Ro kubhadhara, chii icho? Mvumo yemari inobhadharwa pamwedzi yekushandisa zita rezita. Mari yekubhadhara inotsanangurwa muchibvumirano. Mune ino nyaya, mafomu asina kujeka haafanire kutenderwa, zvese zvinongedzo zvinofanirwa kuve zvakajeka uye zvakakwana. Tarisa mumwe wako munzvimbo dzakavhurika kuti uone kana ruzivo rwavo kubva kune vatengi rwunoenderana nezvazviri.

Izvo zvakakosha kuti iyo franchisee inonyatsoziva muindasitiri yakasarudzwa, izvi zvakanyanya kumhanyisa maitiro ekusimudzira yako wega faira. Shanda mapepa epamutemo emutengesi, hunhu hwezviito zvake, uye mhando. Wongorora uye wongorora waranti kubva kumutengesi. Kana mutengesi akashandira pamwe nemhando dzepasi rose mukushandira, ichi chiratidzo chekugadzikana kwake uye mukurumbira wepamusoro. Ruzivo rwepamutemo nezve franchisor runogona kuongororwa mune yakavhurika midhiya, kana iwe unogona kukumbira zvakananga, wobva watarisa kunyoresa data, marezinesi, zvichingodaro. Kana iyi data yakavanzwa, zvirinani kusabatana pamwe nemutengesi akadaro. Teerera kuti chibvumirano chine mazwi akajeka ekubatana, kwete mitsara isina kujeka senge yepamusoro-chikamu rutsigiro, kushambadzira manejimendi, zvichingodaro.

Zviri nyore kubata rakagadzirirwa-rakagadziriswa bhizinesi kana iwe uchinge wawana ese mamiriro ekushandira pamwe pamberi. Sarudzo yefranchise inogona kuitwa pane yedu webhusaiti. Isu tine yakareruka katarogu yeiyo yakagadzirirwa-yakagadzirwa franchise kubva epamba uye epasirese mabrandi. Isu takaunganidza zvitsva uye zvinonyanya kukosha zvinopihwa zve2021. Isu tinoshanda chete nema brand anovimbwa. Zvipo zvakagadzirirwa zvakaiswa mumapoka zvakaenzana mukudyara kuri kuitwa. Isu tinofunga nezvako uye tinopa chete-nguva-akaedzwa mhinduro.

Tsvaga rako rakagadzirira-rakagadzirwa bhizinesi franchise nesu.

Iyo franchise yekirabhu yevana rudzi rwemabhizimusi chiitiko icho chinogona kusangana nehumwe njodzi. Kutanga, nekutengesa franchise, iwe unotova nebhenefiti, zvisinei, iwe unofanirwa kubhadhara iyo. Iyi ndiyo bundu-remari mupiro, iyo iwe yaunotamisa padanho rekutanga seperesenti yehuwandu hwehuwandu hwemari dzakagadzirwa. Sezvo iwe uchitsvaga yevana kirabhu franchise, iwe unofanirwa kugara uchifunga kuti uri kudyidzana nechinhu chakakosha chinhu vanhu vanacho. Ivo vanovimba newe nevana vavo, nekudaro, iwe une basa newe. Kana iwe uchida kuita kirabhu yemwana, saka iyo franchise inobatsira kusimudzira chiitiko chako padanho rekutanga, uchishandisa chakakosha mukana.

Kutanga, iwe unoita zviitiko uchimiririra inozivikanwa zita, uye chechipiri, iwe unoita zvinoenderana nemirau nemirau yakatemwa nebudiriro bhizinesi bhizinesi. Uye zvakare, iwe unowana unokosha ruzivo rwekuitwa kwekirabhu yemwana, iri nyore kwazvo. Mushure mezvose, haufanire kuita zvikanganiso, nekuti iwe unoshandira franchise uye, nekudaro, uri muzvinabhizimusi anobudirira.

Nekudaro, munhu anofanirwa kufunga nezve chokwadi chekuti chiratidzo chimwe hachina kukwana kuti musimudzire zvakanaka mukana wekirabhu yemwana. Iwe unofanirwa kuisa kuedza kwako. Ehezve, iwe une musoro wekutanga muchimiro chechiratidzo chakakurumbira, zvisinei, iwe zvakare unofanirwa kuzivisa kuti iwe wakapinda mumusika. Uye zvakare, iwe unofanirwa kuchengetedza yakakwira sevhisi yebasa nenzira yaunogamuchira kubva kune franchisor. Paunenge uchiita iyo franchise yekirabhu yemwana, iwe zvakare unofanirwa kugara uchifunga mupfungwa yekuti iwe unofanirwa kuwana chikamu chakakwirira kupfuura zvakajairika vanamuzvinabhizimusi. Mushure mezvose, iwe unobvuma kubhadhara imwe chikamu chemari inotambirwa mwedzi wega wega.

Naizvozvo, mari yako yaunotambira inofanira kuve yakakwira zvakanyanya kupfuura kana iwe uchishanda wega. Iyo inoshanda inoshanda franchise yekirabhu yemwana inokupa iwe yakawanda huwandu hwekudyara, sezvo iwe uchizokwanisa kuvakwezva ivo kune rinobatsira bhizinesi chirongwa. Iwe unogona zvakare kutarisira pane chokwadi chekuti chakavanzika shopper inogona kuuya kwauri. Uyu munhu anotarisa yako nhanho yebasa pasi pechirevo chemutengi.

Iyo yemucheche kirabhu franchise ndeye inovimbisa uye inogona kuve inobatsira kwazvo mhando bhizinesi chirongwa. Mukati mekusimudzira kwayo, ungangoda kukunda matambudziko akasiyana siyana kuti uve anotungamira muzvinabhizimusi mune ino niche musika. Vakwikwidzi vako havangadi kugovana purofiti newe, uyezve, vangangoda kuramba vaine chinzvimbo chavo chekutanga pamusika. Vazhinji vevadzivisi vari kuita zvese zvavanogona kuti vadzivise iwe kubudirira. Naizvozvo, kana uchigadzira kirabhu yemucheche kirabhu, iwe unofanirwa kunyatsoteedzera chirongwa chebhizinesi chinofanirwa kugadzirwa pamberi. Anofanira kusanganisira ese mapoinzi echiitiko aunofanira kufunga nezvazvo pamberi.

Ehezve, kushanda pasi pefranchise, iwe une mukana wakanyanya kukosha pamusoro peavo vanokwikwidza vasina mukana wakadai. Kutanga, iri yepamusoro-kirasi uye yepasirese inozivikanwa mhando, uye chechipiri, mwana kirabhu franchise inoshandisa dzakasiyana tekinoroji mhinduro, zvakasarudzika zviitiko, uye epamusoro-kirasi matekinoroji. Uchishandisa zvese izvi, unogona kuwana zvakakosha mhedzisiro yemari mune ipfupi nguva. Iwe unogona kutungamira musika wemakwikwi nekushandisa zvese zvishandiso zvaunazvo. Chengetedza mwana wako kirabhu franchise nenzira yekuti vakwikwidzi vako vasave nemukana wekukupikisa. Kunyanya kushanda kwaunoita iwe, zvakanyanya mhedzisiro yacho ichave. Nekudaro, iwe uchiri kufanira kungwarira kuti urege kuzviwedzeredza.

Naizvozvo, ita mabasa ese nehupamhi hwehunyanzvi hwekuita uye ipapo, uchave wakabudirira. Iyo yakagadzirirwa-bhizinesi chirongwa cheako mucheche kirabhu franchise ichabatsira bhizinesi rako mukufambira mberi kwayo.

Semutengesi, ndiko kuti, oga muparidzi wefranchise, iwe uchafanirwa kubhadhara mari yemwedzi nemwedzi. Yekutanga inonzi mvumo. Vhoriyamu yayo iri pakati pe1 kusvika 3%. Mari iyi inoverengwa sechikamu chemubatsiro chawakakwanisa kuwana mukati memwedzi. Kupfuurirazve, iwe paunotengesa mwana kirabhu franchise, iwe uchabhadhara chikamu chechipiri. Inotumidzwa seyepasi rose kushambadzira.

Iye franchisor anozozvimiririra kuita izvi zviito. Nekudaro, iwe uchagashira inogara ichiwana purofiti padunhu reguta rako, iyo nhanho yekuziva chiziviso ichawedzerawo. Paunenge uchibata neyecheche kirabhu franchise, iwe unofanirwa kubvuma kuti vakwikwidzi vanogona kuve vakaomarara. Iwewo unofanirwa kutora matanho akakodzera. Semuenzaniso, kudzidza kuverenga kunobatsira mukukunda mamiriro akaomarara. Kana iwe uchinge waona maitiro ekuvhiringidza yako mutengi base munguva, saka kutora matanho akakodzera anozoona kuti zvakashata kukanganisa kwadzikira. Paunenge uchiita franchise yekirabhu yemucheche, iwe unofanirwa zvakare kuyeuka kuti nyika inotarisira kubvisirwa mutero kubva kwauri.

Izvo zvinodikanwa kuti usvike iyi nyaya zvakanyanyisa sezvazvinogona.

Ndeipi franchise katarogu yekutenga yakagadzirira-yakagadzirwa bhizinesi. Nhasi, uchishandisa chero bhurawuza, iwe unogona kuwana yakawanda yepamhepo zviwanikwa iyo inogadzira katalog yeiyo franchise inopihwa yekutenga. Kune ese mafiro, zvido, zvemari uye zvesangano kugona. Ehezve, izvi zviri nyore kwazvo kana munhu achigona kuona mazana ezvisarudzo munguva pfupi uye osarudza iyo inokodzera zvirongwa zvake. Nematanho azvino ekuvandudzwa kweasina-mari yekugadzirisa masisitimu, zvinokwanisika kutenga yakagadzirira-yakagadzirirwa franchise zviri nyore uye nekukurumidza, zvisinei nekwaiyo mukuru franchisor anoshanda munyika. Paunenge uchishanda nemakatalog madhairekitori, iwe unofanirwa kugara uchifunga kuti saiti inorekodha kufarira kwako mune imwe kana imwe mhando yefranchise.

Mune ramangwana, iwe unogashira kutumira kwezuva nezuva nemabhizimusi matsva zvinopihwa pane franchise hwaro, zvakafanana muzvivakwa zvavo kune zviitwa zvawakaona mukabhuku. Yakanaka, yakarongeka dhairekitori dhairekitori inopa yakanyanya kunaka mikana yevanamuzvinabhizimusi, avo vanoda kutenga kodzero yekushanda mukati megadziriro yebhizimusi rakagadzirwa, vanokutungamira mune hombe hombe hwezano, kupa kukurumidza kutsvaga uye kusarudzwa kweruzivo.

Dhairekitori zvinodikanwa zvakada kufanana nechero imwe saiti. Inofanira kunge iri mumitsara gumi yekutanga yekutsvaga, iine traffic yakawanda, zvine musoro uye zvinonzwisisika chimiro, pamwe nekutsvaga iyo inodiwa data iri nyore system. Vashanyi havafanirwe kupedza maawa vachinhonga sarudzo dzefranchise kuti vatenge. Zvakare, iro ruzivo runofanirwa kuve rutsva uye rwakakodzera, uye kwete kupa yechinyakare gore rapfuura mhinduro dzakagadzirirwa dzakagadzirwa. Izvo zvirimo mumadhairekitori akadaro zvinowedzeredzwa zuva nezuva uye zvine kwete chete rondedzero yekambani yevatengesi asi zvakare nhare dzekutaurirana nevaridzi (izvi zvakakosha kune avo vanoda kutenga franchise), nhoroondo yekusika nekusimudzira bhizinesi, kutanga kwekudyidzana mamiriro, nezvimwe. Pamusoro pezvo, machatalogu akadaro anowanzo shandisa nzira dzekupedzisira dzekushambadzira, kushambadzira, uye kukurudzira franchise sezvinhu zvekutengesa nekutenga, kuongorora purofiti uye kunyange akagadzirira-akaverengerwa matekinoroji avo ekubhadhara.

Kazhinji, katarogu yakadaro inogadzira mikana yekubvunza mubvunzo, kuwana zano, kana zvimwe zvikumbiro. Ehezve, sekutonga, sevhisi dzakabhadharwa, asi mukana wekutenga zvine mvumo kodzero yekujoinha bhizinesi rakabudirira unokosha. Chero zano rezvemabhizimusi rinosanganisirwa nenjodzi (kunyangwe kana zvasvika pane zano rakabudirira kuitwa mukuita). Saka zano rehunyanzvi mumamiriro ezvinhu akadaro harizombove rakawandisa.