Franchise yeguta iri inopa catalog yeakanakisa sarudzo. Chero chero bhurawuza rinopa dzinoverengeka gumi nematanhatu maratidziro kune akasiyana maratidziro zviwanikwa, zvichipa kutarisisa kune vezvemabhizimusi avo vanoda kutenga kodzero yekumhanyisa yakagadzirirwa-kugadzirira bhizinesi muguta ravo, kusarudzwa kweakanyanya kukosha uye anobatsira franchise zvinopihwa. Panguva imwecheteyo, zvinodikanwa kuti unzwisise kuti mukuumbwa kwechinyorwa chakadai, chinzvimbo chekugadzirisa chinogona kuve chakakosha kukosha. Semuenzaniso, guta guru rinorayira zvarinoda kune vema franchisees, uye nzvimbo diki yedunhu inozvisarudzira yega. Zviripachena kuti huwandu hwemaguta makuru, maitiro avo ezuva nezuva, mararamiro, tswanda yezvinhu zvevatengi uye masevhisi anogona kunge akasiyana zvakanyanya kubva kune akafanana parameter akajairwa kumisha midiki, uye izvi zvinofanirwa kuratidzwa mukabhuku katekitori. Pakutanga, pane zvimwe, kunyangwe zvishoma, kudiwa kwezvinhu zveprimiyamu uye masevhisi, uye kune zvakare mushe unoonekwa wevatengi vasingateerere zvakanyanya shanduko mumutengo wezvigadzirwa zvavanotenga nguva zhinji.

Izvo hazvina basa kwavari. Asi ivo vanokoshesa nguva yavo uye nyore, saka ivo vanoda kuona zvakajairika zvinhu zvekushandisa kwezuva nezuva mukati mekufamba chinhambwe uye havana kugadzirira kumhanyira shure kwavo kune rumwe rutivi rweguta. Nekudaro, mune chero guta hombe, kune zvakare boka revanhu rine mari shoma uye, nekudaro, zvakaderera zvinodiwa pamusoro pemutengo uye mhando yechikafu, zvipfeko, shangu, varaidzo, zvichingodaro. Mune mamwe mazwi, iwo maratidziro emafranchise ari kudiwa mune yakanyanya kana kushoma nzvimbo yekugara anogona kunge akapamhama uye akasiyana mukusiyana kwakasiyana maererano nemutengo, mutengo, basa rakanangana, uye zvimwe zvinhu zvinokonzeresa sarudzo kana uchidzidza catalog. Nomuzvarirwo, kugarwa kwakakura, nekuda kwehuwandu hwevanhu uye, nekudaro, yakakwira mwero wekudiwa unoshanda, inopa kukurumidza kumhanya kwekuvandudza bhizinesi uye nhanho yakanaka yemubhadharo. Ngozi yekukundikana mune mukana wefranchise yechinozivikanwa uye inozivikanwa mhando muguta guru iri yakaderera zvakanyanya kupfuura mudunhu reguta.

Izvi zvinofanirwa kutariswa kana uchishanda nekatalog ye franchise, pamwe nedanho repamusoro rezvinodiwa zvevashandisi vesaiti zvemukati uye kurongeka kwenzvimbo yeruzivo. Mune mamwe mazwi, guta rine zvarinoda uye zvinodiwa nevatengi izvo zvinofanirwa kutarisirwa mupfungwa kana uchigadzirira katalog ine zvirevo zvekutengeserana, zvinosanganisira tsananguro dzakadzama dzefranchise, kuverenga kwenguva dzekubhadhara, kutaurirana kwevaridzi nekukurumidza kutaurirana, zvichingodaro.

Franchise yeguta diki ine katarogu yesarudzo dzakanakisa. Iyo yakanyanya kusarudzwa mafranchise eguta rako diki. Vemabhizimusi vari kutsvaga kutenga kodzero yekumhanyisa yakagadzirirwa-bhizinesi, kungave padiki kana hombe chiyero vanogona kuwana zviri nyore zvinongedzo zvakadaro mune chero injini yekutsvaga. Muzviitiko zvakawanda, kushanda pane franchise kuri nyore, kuvimbika, uye kunobatsira kana uchienzanisa nekugadzirwa kweimwe bhizinesi chirongwa, sezvavanotaura, 'kubva pakutanga' Iwe haufanire kudzidza musika uye zvavanofarira zvevatengi, gadzira chigadzirwa kana sevhisi ine zvakasarudzika zvivakwa, zvese zvaunoda kuti uve wakasiyana kubva kune vanokwikwidza, kunyanya mutaundi diki, gadzira chiratidzo uye unoteedzana nemifananidzo yakajeka nemitauro, senge logo, sirogani, kushambadzira mameseji, zvichingodaro, investa yakawanda mari mumushandirapamwe wekuunza chigadzirwa kumusika uye nekuwedzera kuchisimudzira. Uye panguva imwechete, panogara paine njodzi yekuti wakanganisa, vatengi havasi kufarira chigadzirwa chako, uye bhizinesi rinozopedzisira rapera. Uye iwe unosara nekuodzwa mwoyo musimba rako uye zvikwereti, zvingave zvidiki kana hombe, zvinoenderana nezvako zvekutanga zvirevo.

Nekudaro, kana uchisarudza, uchigadzirira yakasarudzika yemagetsi katarogu uye nekuenderera mberi nekushanda nema franchise, chinhu chakadai saizi yeguta rinofanira kutarisirwa pasina kukundikana. Inonyanya kugadzirisa mararamiro evagari, uye, nekudaro, zvido maererano nechikafu, varaidzo, shangu uye zvipfeko, dzidzo yekutanga uye yekuwedzera, mitambo, zvekuzvivaraidza, zvichingodaro. Mumataundi madiki, hapana kana chinodikanwa chezvinhu zveprimiyamu uye masevhisi, saka hazvina musoro kutenga mukana wekutengesa zvishongo, zvinhu zveumbozha, mbatya dzinodhura kwazvo, shangu uye nhumbi dzeganda, mota dzoumbozha, kana chero chinhu chakadai.

Saizvozvo, hapana chikonzero mukugadzira makatalog anosanganisira zvigadzirwa zvakadaro. Asi kudiwa kweshanduro dzisingadhuri dzezvinhu zvataurwa pamusoro, zvinounzwa nenzvimbo diki, zvinogona kuunza mari yakagadzikana. Izvi zvinoshandawo kuma franchise ekudzidzira uye kuenderera mberi nedzidzo masevhisi, masangano emitambo, senge nzvimbo dzekusimbisa muviri, makirabhu, kana madziva ekushambira. Kazhinji mune iyo katarogu, pamusoro peiyo rondedzero yeiyo franchise, kutaurirana nevaridzi kuti vakurukure nezvehukama hwekushandira pamwe, zvichingodaro, kune zvakare kungofungidzirwa kwekuverenga kwenguva yekubhadharisa bhizinesi. Iyo franchise inofungidzira kudiwa kwekutanga kubhadhara uye kunotevera kubhadharwa kwemwedzi, izvo zvinoenderana zvakananga nekukosha kwechiratidzo uye kwekutanga kuverenga kwekubatsira kweprojekiti mutaundi diki. Masvomhu akadaro anofanirwa kuongororwa zvakadzama, achifunga huwandu hwevagari mutaundi diki, yakajairwa mutengi bhasiketi, pakati nepakati mibairo, uye mamwe maparamende akakosha.

Franchise emataundi madiki nhasi anogona kuwanikwa kune ese akasiyana emari kugona. Kufarira mafranchise kuri kukura gore rega rega uye musika wefranchise uri kukura zvakanyanya kushingaira. Franchising mamiriro anopa mamiriro anodikanwa eiyi budiriro. Muchokwadi, kutanga bhizinesi rekutengesa kuri nyore kwazvo pane kutanga rako bhizinesi. Nekuda kweyekuti mucherechedzo, chigadzirwa, kana sevhisi inopihwa neiyo franchisor mune yakagadzirira-fomu, ine kugadzirwa uye kutengesa matekinoroji, anoratidzwa mabhizinesi maitiro ekuronga, kutonga, uye accounting, kurudziro yekusarudzwa uye kudzidziswa kwevashandi, maitiro esangano anokurumidza uye kubudirira. Ehezve, zvakawanda zvinoenderana nesaizi yenzvimbo iyo zvakarongerwa kutanga kambani.

Madhorobha madiki mune izvi ane zvirevo zvakakomba mukuenzanisa ne megalopolises. Zviripachena kuti guta diki rinokodzera bhizinesi diki pane franchise hwaro pane iro rakakura bhizimusi chirongwa. Uye chikamu chemutengo chinofanira kunge chakakodzera (pakati nepazasi pevhareji). Zvinhu zvoumbozha, zvipfeko zvepamberi, neshangu, mota dzoumbozha, nezvimwewo ivo havangowane mutengi wavo mutovhota mutaundi diki. Nekudaro, mutengesi anoda kudzidza musika mudhorobha maanoronga kushanda, kuongorora mikana uye tarisiro yezvinodiwa nevatengi, mamiriro ekukwikwidzana, nezvimwewo. kuverenga. Mushure mezvose, franchise inowanikwa mune tariro yekubudirira uye purofiti yebhizinesi.

Kuongorora kusiri iko kwenzvimbo yemusika, iyo nguva yekubhadhara yemubhadharo wekutanga, huwandu hunofungidzirwa hwemari dzemwedzi, mitero, mihoro, uye zvimwe zvekushandisa zvinogona kupedza zvese zvinotarisirwa uye tariro. Kazhinji, zviwanikwa zveInternet zvine franchise catalogs, kuwedzera kune rondedzero yakajairwa uye kutaurirana kweve franchisors, zvakare zvinopa data pamusoro pekutanga kubhadhara, nguva dzekubhadhara, pamwe nezvimwe zvekuwedzera zvinopihwa nemuridzi webhangi (mutemo wehunhu, mhando dzehunyanzvi uye zvirongwa, kudzidziswa zvirongwa zvevashandi, ruzivo rwekushambadzira, nezvimwewo). Nekudaro, iyo franchise inogara iine sumo kune iyo franchise. Kubudirira kwebhizimusi diki (uye chero ripi zvaro) bhizinesi kunoenderana nekutarisirwa, mutoro, uye, kune imwe nhanho, kugona, kweanotanga bhizinesi.

Iyo franchise yeguta diki ine akati wandei maficha anofanirwa kutariswa pakuongorora musika, zvinodiwa nevatengi, kugadzikana kwekudiwa kunoshanda, uye zvimwe zvinhu zvinokanganisa zvakananga tarisiro yebhizinesi uye padanho repundutso yarinotarisirwa. Kugadziriswa kudiki hakugadzi mamiriro akanakisa ekukurumidza kukura kwemabhizimusi. Mazhinji acho madiki, kazhinji mafemu ane mhuri ane nzwisiso yakanaka yezvinodiwa nezvinodiwa zvevagari vemuguta. Saizvozvo, kune iro diki diki guta, kusarudzwa kweasina kudhura kwazvo mafranchise anodikanwa, pasina kunyanya kuomarara zvinodikanwa zvebhizimusi maitiro, mitemo yekuverenga, kusarudzwa, uye kudzidziswa kwevashandi.

Guta diki rinofungidzira maitiro akareruka ekudyidzana nevatengesi nevatengi, kazhinji nzira yakasarudzika yemunhu kune wese mutengi. Tichifunga nezvekuti huwandu hwevatengi munzvimbo dzakadai hwakaganhurwa, kubudirira kwefranchise izere kunoenderana padanho rebasa. Paanenge achishanda pane franchise, muzvinabhizimusi haafanire kugadzira bhizinesi rake, iye anogashira akagadzirira-akagadzirwa mabikirwo, zvirongwa zvebhizinesi, maitiro ekuronga zviitiko zvezuva nezuva uye accounting, zvinyorwa zvemashoko, uye kunyange zvinodikanwa kune vashandi, kusanganisira avo ekudzidzisa zvirongwa . Zvisinei, iye chete ndiye achakwanisa kudzidza pamusika uye kuona kana izvi zvinhu nemasevhisi ari kudiwa mutaundi diki iri, kunyangwe chinodiwa chinogadzikana zvakakwana, kana paine mikana yekusimudzira bhizinesi, zvichingodaro. Kune rimwe divi, nesarudzo chaiyo yeiyo franchise, guta diki rinopa kuderera kwenjodzi dzezvemabhizimusi, sezvo kukomba kwemakwikwi, kutyisidzira kwevanotora raoter, uye zvimwe zvakashata maitiro zvinoratidzwa zvishoma zvishoma zvichienzaniswa neguta guru. Bhizinesi diki mutaundi diki riripo zvakanyanya nerunyararo uye zvakadzikama, pasina akawanda makiki uye kutadza kana, chokwadika, ikawana vatengi vayo vakavimbika.

Kazhinji, zvinyorwa zvemagetsi zvemafranchise zvinopa kwete chete tsananguro yakaringana uye nhoroondo yebhizinesi, asiwo nhare dzevaridzi dzekutaurirana, pamwe nekufungidzira kwekubhadharisa kwepurojekiti yekutengesa. Aya maverengero anotora mari yekutanga franchise fizi, zvinoenderana nemutengo wechiratidzo, pamwe nemitero yemwedzi nemwedzi, inowanzo kuverengerwa se peresenti yemari inofungidzirwa. Zvinokurudzirwa kune wechidiki muzvinabhizimusi kuti atarise marongero aya uye kuverenga, zvakatemwa uye zvinoshanduka mutengo, mari, shanduko yemwaka mukudiwa, uye zvimwe zvinhu zvakadaro zvakadzama kuitira kuti zvisakanganiswa mune zvavanotarisira.

Iyo franchise yekukura kwevana ichagara uye inogara ichidikanwa. Chero mubereki anoda kumwana wake kutenderera-kukura, zvese zvepanyama uye zvehungwaru, neruzivo rwemitauro yekune dzimwe nyika, izvo zvekutanga kwesainzi chaiyo, programming logic, komputa, uye zvimwe zvoga michina. Franchise yekukura kwevana inovhura musuwo wekusimudzira hunyanzvi hwekutaura nekutamba, kuverenga mimhanzi, mutinhimira, hunyanzvi hwekupenda, kugona kwemitambo. Preschool institution uye epuraimari zvikoro hazvikwanise kupa mawadi avo madiki ruzivo rwunopfuura izvo rwekuchikoro kana kwepuraimari chikoro. Pano, kubatsira, kusimudzira mberi kukura kwevana, iyo franchise yakabatana kugadzira kirabhu, chikamu, pakati, chikoro kuti chiwedzere kuumbwa kweumwe neumwe kugona kwevana. Iyo yakawanikwa franchise yakanaka nekuti hapana chikonzero che "kugadzira bhasikoro".

Ruzivo ruzivo rwevamiriri vekambani yemubereki yeiyo franchisor vakatogadzira ese maratidziro uye zvinyorwa zvedzidzo munzira yega yega yezvakarongwa, chirongwa chekuvandudza kwevana. Iwo ma methodologist vakatonyora akagadzirira-akagadzirwa akaverengerwa mapepanhau ekugona kuburitsa yakawanikwa franchise mune yakanakisa mwenje, kuchengetedza vana vavo vatengi uye nekuwedzera vana uye nevatengi base base uye nekuvandudza padanho rebasa rakapihwa. Zvinoenderana neyakagadzirirwa bhizimusi pfungwa, mutsva kana varipo vevamabhizimusi vefranchisee vanonzwisisa zvakajeka zvese zvakakosha zvebhizinesi uye kuziva nzira yekunyatso, nekubatsira kukuru, kufamba munzira yakasarudzika yekutungamira kwekukura kwevana. Iyo yakagadzirirwa-yakagadzirirwa franchise ine yayo yekudzidzira chikuva uye yekudzidza matekinoroji evana nevadzidzisi, ese marudzi ese emakondirakiti kune ese kesi ebhizinesi modhi. Mabhurocha ekushambadzira uye neyakagadzirirwa-yakagadzirirwa interface yewebhusaiti yakagadzirwa yakagadziriswa, iine zvigadziriso mumasocial network uye SRM system. Kune vayo vanobatirana navo, iyo franchisor nenzira yakarongeka inoitisa kudzidziswa uye webinar yevashandi vekudzidzisa, inopa yakagadziridzwa maratidziro ezvirongwa nemaitiro ezvekuita. Vabereki vazhinji uye vazhinji vari kuve vatsigiri uye vateveri vekusimudzira kwevana padanho rekutanga rekuumbwa kwemuviri wemwana.

Uye iyo franchise yakawanikwa yekugadzirwa kwenzvimbo yekuvandudza kwevana ndeyechokwadi uye inobatsira bhizinesi zano, iine avhareji yekubhadhara nguva yemwedzi gumi nemaviri.

Yevana yekukudziridza nzvimbo franchise iri inoenderana hofisi basa chirongwa, panguva yekumisikidza izvo zvakakosha kuti utsungirire njodzi uye kushandisa ese mikana kusvika pakukwirira. Kuti uzive, iwe unofanirwa kuongorora swot. Chishandiso chakadai chakakodzera zvese padanho rekutanga reiyo franchise kuziva uye mune ramangwana kana iwe uchinge watove neruzivo rwekuti chirongwa chinoshanda sei. Usaregeredze kushandiswa kwehuwandu hweruzivo kuti urambe uchiziva zviri kuitika pamusika mamiriro. Kunze kwezvo, mukati mekambani yefranchise yevana vako, iwe unofanirwa kuitisa nguva dzese analytics. Inokupa iwe pfungwa yezve nzvimbo dzechiitiko dzinoda kuvandudzwa, uye kupi zvese zvinhu zvakarongeka.

Kana iwe uchimhanyisa nzvimbo yepakati franchise, saka ipa yakakwira nhanho yekunyaradza kune vashanyi vako. Ivo vanofanirwa kunzwa vakakura kushuvira kudzoka zvakare. Kana iwe ukazadzisa zvaunosungirwa zvakanaka, ipapo hauzove nechero zvikumbiro. Ipa yako franchise yekuvandudza nzvimbo iyo tarisiro iwe yaunoda. Semuenzaniso, paunenge uchidzidza ruzivo rwehuwandu, shandisa magirafu, gaji, zviyero zvemagetsi, uye machati. Aya akasiyana siyana ekuona maturusi anovimbisa kuti iwe ubudirire kuongorora yakaoma nhamba Kana iwe uri kukura seye franchise mwana wepakati, saka iwe unomhanya kushambadzira inotarisana nevabereki. Ivo vanofanirwa kufarira kukubvunza iwe rubatsiro.

Teerera kune iko kuvandudzwa uyezve vangangove vatengi vanofarira nzvimbo yako yevana franchise.

Mukati mekuita kwemabasa, mumwe haafanire kutsauswa nediki diki. Kuti uite izvi, unofanirwa kunge uine software yauinayo. Iyo software yakakodzera franchise yekirabhu yekuvandudza yevana inogona kuwanikwa zvakananga kubva kumuridzi webhangi. Mumiriri wechiratidzo zvechokwadi anofara kushandira pamwe newe uye nekupa ruzivo rwese rwunodiwa. Kana iwe wakapinda muchibvumirano chefranchise, ipapo uchafanirwa kubhadhara mari yemari. Ndiyo yehumambo hwekutanga hunogona kupihwa nemutengesi kubva kwauri.

Anogovanisa mari nekufunga kwake. Kupfuurirazve, kana iwe ukatambira mari yemwedzi pamwedzi kubva kunzvimbo yevana yekushanduka, imwe muzana yemari yakawanikwa inofanirwa kuendeswa kumuridzi wechiratidzo. Mukati megadziriro yerudzi urwu rwechiitiko, pane zvikamu zviviri pamwedzi. Chikamu chekutanga chemuridzi wechitengesi kubvisirwa bundu. Unoitisa kuti utange chiitiko. Zadzisa budiriro yepakati franchise nenzira isingatyori mitemo yemuno nenzira ipi neipi. Ipapo, iwe unokwanisa kunzvenga zvirango, nekudaro, chengetedza mari.

Izvi zviwanikwa zvemari zvinogona kushandiswa kuenderera nekuvandudza yako brand. Ipa iyo franchise nzvimbo yevana chiyero chakaringana chekutarisisa zvirinani kuti ujekese zvakajeka hofisi yekufambisa. Ichave inobatsira.

Yevana yekuvandudza nzvimbo franchise chirongwa chakati omei. Mukati mekuitwa kwayo, hauna matambudziko asingakundike, unofanirwa kuita gadziriro yakakwana, izvo zvakakosha kwazvo. Yako franchise inogadzira yakakwira mwero wemari kana iwe usingatenderi zvakakura zvikanganiso muhurongwa panguva yekuziva. Kuti uzviite, unofanirwa kuve nehurongwa hwakajeka, hwaunogara uchitungamirirwa nahwo. Rondedzero yevana franchise inogona kutorwa kumusoro zvichibva pane ruzivo kubva kune warandi. Iye anokupa iwe yakazara seti yeruzivo runodiwa.

Iyo yekuvandudza yevana franchise inoenderana uye yakakosha nzira hofisi nzira. Unogona chete kubudirira kana iwe ukacherekedza ruzivo rwehunyanzvi. Ruzivo urwu runofanirwa kugara ruchidzidzwa kuita sarudzo dzakaringana uye dzakakodzera manejimendi. Ipa iyo franchise yekuvandudza nzvimbo yevana chiyero chakaringana chekutarisisa kuitira kuti usatyora mutemo uye upe basa rakanakisa. Nenzira iyi, iwe unowana ese anoyevedza mhedzisiro prerequisites. Nzvimbo yako yekusimudzira yevana ine yakakwira mwero wemari, zvinoreva kuti zviri nyore kubhadhara zvisungo zvinotorwa kunzvimbo. Izvo hazvisi zvekungobhadhara mitero.

Mushure mezvose, iwe unobhadharira iwo mukana wekushanda pane franchise. Nekudaro, iyo warandi inopa yako yekuvandudza nzvimbo neinopfuura nzira chete. Iwe unogona zvakare kutarisira kushandiswa kwechinhu chemhando yepamusoro, chakakurumbira, chinozivikanwa chiratidzo. Kunyangwe iyo michina inowanzo kupihwa neiyo franchisor kune avo vanogovera. Cherekedza matekinoroji matsva paunenge uchiita nzvimbo yemwana wako. Ipapo iwe unozokwenenzvera mhedzisiro inotarisirwa.

Munguva yekuitwa kwefranchise yevana nemaitiro matsva, iwe unofanirwa kupa mipiro pamwedzi wega wega. Iyo yemadzimambo uye yepasirese kushambadzira kuchinjisa. Uye zvakare, padanho rekutanga, iwe unofanirwa kubhadharisa mubhadharo kamwe chete, unonzi kubvisirwa bundu-remari. Iyo franchisor inoshandisa iyo mari kugara ichiramba iri yepamusoro nhanho yekuzivikanwa kweiyo franchise nenzira dzazvino uno. Izvo zviri nyore kwazvo uye zvinoshanda, nekudaro, shanda zvinoenderana nemitemo yakapihwa. Kuti usakanganise, gara uchitarisa neye pre-dhirowa-bhizinesi dhizaini.

Nayo, iwe une mukana wakanaka wekuwana yakakwira mhedzisiro. Iitevere uye usatyora mutemo, edza kushandira vatengi zvirinani pane vako vakwikwidzi. Sechikamu chemuzinda wekusimudzira vana, une zvese zvaunoda pachazvo. Chekutanga, aya mhinduro kwesekinoroji, uye chepiri, inotsvaga-uye inozivikanwa mhando. Chechitatu, panguva yekuzadzikiswa kwefranchise, iwe unokwanisa kuwana yakasarudzika kuziva. Ingo dzokorora mhedzisiro yewarandi nekuteedzera bhizinesi dhizaini. Ipapo, iwe unogona kunyatso kumisa kuyerera kwakawanda kwemari kune bhajeti.

Mari idzi dzinogona kushandiswa mukufunga kwako. Zvirokwazvo, iwe unobhadhara iye franchisor uye unobhadhara mutero mwedzi wega wega. Mukati mekushanda kwenzvimbo yekusimudzira ine sumo nyowani, zvinodawo kucherechedza vakwikwidzi. Dzimwe dzadzo dzinowanzotendeukira kunzira dzekusatendeseka zvachose uye dzisiri dzechiitiko dzekupokana. Iwe unogona zvakare kuzvigadzirira kana iwe ukaita iyo chaiyo chirongwa.