A yakagadzirirwa-yakagadzirirwa bhizinesi franchise ndiyo yakanaka kutanga bhizinesi rako wega. Bhizimusi rakagadzirwa rakagadzirwa bhizinesi bhizimusi rakasimudzirwa zvine mari yakagadzikana. Semutemo, zvinhu kana masevhisi akawira murudo nemutengi, iyo mhando iri nyore kuzivikanwa uye ine mhando yepamusoro. Kutenga yakagadzirirwa-yakagadzirirwa bhizinesi franchise iri nyore, iwe unongoda kutyaira chikumbiro paInternet uye mazana emakatalog ane sarudzo dzakasiyana munzvimbo dzakasiyana uye zvinoenderana neimwe bhajeti inowanikwa iwe kutarisisa. Zvinotaridza sezviri nyore, asi iwe unogona kuwira mumusungo wevanyengeri. Kazhinji, dummy inogona kupihwa pakati peanopihwa mafranchise.

Bhizinesi rakagadzirirwa rinopihwa kusimudzira peji rakajairika paInternet pasina kushanda uye kutengesa mashandiro. MaFranchise anosiyana maererano nemushandirapamwe, anogona kunanga, nekutsiva uye nevamwe. Chibvumirano chekudyidzana chinofanirwa kudoma mazwi ehukama, huwandu hwakapihwa kutanga bhizinesi nezvinhu zvinoshanda. Usati wapedza kondirakiti, zvakakosha kuti udzidze zvese, kuyera zvese zvakanakira kubatana. Izvo hazvingakuvadze kudzidza ruzivo rwevanogona kukwikwidza. Zvakanaka zvebhizimusi rakagadzirira-rakagadzirwa: mutengi anoziva chigadzirwa kana sevhisi inopihwa neyefranchisee (nekudaro, hapana chikonzero chekugadzira sisitimu yekutengesa, iyi mashini yakagadziriswa), hapana chikonzero chekushandisa zviwanikwa kushambadzira. Kugadzirira-kwakagadzirwa kuronga kweyekufamba kwesisitimu kunoreva kuhaya vashandi, sevhisi, vanopa, zvishandiso, zvichingodaro.

Zvakanakira zvinosanganisirawo rubatsiro kubva kune chipangamazano uyo akanyatso kuwana budiriro mubhizinesi rake, zvakweretesa zvikwereti, uye kudyara (pasi pemamiriro akakosha). Zvinhu zvakashata zvekushandira rakagadzirira-rakagadzirwa bhizinesi franchise zvinoreva kuomerera kwakasimba kune zvirevo uye zviyero kubva kune iyo franchisor (zvese zvinotsanangurwa muchibvumirano chekudyidzana), kugara uchibhadhara marezinesi, kumiswa kwechibvumirano pasi pemamiriro asingafarire mutengesi. Chii chaunoda kuziva kuti ubudirire kuvhura bhizinesi rekutengesa? Chekutanga pane zvese, sarudza chauri kuda kubuda mubhizinesi rako, sarudza mafambiro, gadzira bhajeti, ongorora njodzi dzinogona uye nzira dzekugadzirisa. Iyo inonyanyo kufarirwa yekuvhura franchise bhizinesi madhairekitori: yekudyira, zvipfeko, shangu, zvishongo, zvipfeko zvevana nematoyi, dzidzo, kugadzirwa kwezvinhu, indasitiri yerunako (barbershops, runako salons), masevhisi ebasa, mashopu, uye zvimwe. Nhanho inotevera ndeyekusarudza chaiyo inoshanda franchisor yekutarisa zvese zvinopihwa. Wobva wadzidza pamusika, ongorora basa revakwikwidzi vako, edza kushandura izvo zvakaipira zvebasa ravo muzvibatsiro zvako. Kuti utange kubudirira, zvakakosha kuti unyatsoongorora kugona kwako kwemari.

Fungidzira mutengo weprojekiti, sarudza kana iwe uchida kutora chikwereti, bereka mufananidzo uzere wemari yako. Kuongororwa kwemufranchisor kunoratidza huwandu hwemari yaanowana, nguva yekuenda kubasa mumusika, huwandu hwevanowirirana navo. Rega iyo franchisor ikupe iwe izere yezvemari pikicha, yekubhadhara nguva. Ro kubhadhara, chii icho? Mvumo yemari inobhadharwa pamwedzi yekushandisa zita rezita. Mari yekubhadhara inotsanangurwa muchibvumirano. Mune ino nyaya, mafomu asina kujeka haafanire kutenderwa, zvese zvinongedzo zvinofanirwa kuve zvakajeka uye zvakakwana. Tarisa mumwe wako munzvimbo dzakavhurika kuti uone kana ruzivo rwavo kubva kune vatengi rwunoenderana nezvazviri.

Izvo zvakakosha kuti iyo franchisee inonyatsoziva muindasitiri yakasarudzwa, izvi zvakanyanya kumhanyisa maitiro ekusimudzira yako wega faira. Shanda mapepa epamutemo emutengesi, hunhu hwezviito zvake, uye mhando. Wongorora uye wongorora waranti kubva kumutengesi. Kana mutengesi akashandira pamwe nemhando dzepasi rose mukushandira, ichi chiratidzo chekugadzikana kwake uye mukurumbira wepamusoro. Ruzivo rwepamutemo nezve franchisor runogona kuongororwa mune yakavhurika midhiya, kana iwe unogona kukumbira zvakananga, wobva watarisa kunyoresa data, marezinesi, zvichingodaro. Kana iyi data yakavanzwa, zvirinani kusabatana pamwe nemutengesi akadaro. Teerera kuti chibvumirano chine mazwi akajeka ekubatana, kwete mitsara isina kujeka senge yepamusoro-chikamu rutsigiro, kushambadzira manejimendi, zvichingodaro.

Zviri nyore kubata rakagadzirirwa-rakagadziriswa bhizinesi kana iwe uchinge wawana ese mamiriro ekushandira pamwe pamberi. Sarudzo yefranchise inogona kuitwa pane yedu webhusaiti. Isu tine yakareruka katarogu yeiyo yakagadzirirwa-yakagadzirwa franchise kubva epamba uye epasirese mabrandi. Isu takaunganidza zvitsva uye zvinonyanya kukosha zvinopihwa zve2021. Isu tinoshanda chete nema brand anovimbwa. Zvipo zvakagadzirirwa zvakaiswa mumapoka zvakaenzana mukudyara kuri kuitwa. Isu tinofunga nezvako uye tinopa chete-nguva-akaedzwa mhinduro.

Tsvaga rako rakagadzirira-rakagadzirwa bhizinesi franchise nesu.

Ndeipi franchise katarogu yekutenga yakagadzirira-yakagadzirwa bhizinesi. Nhasi, uchishandisa chero bhurawuza, iwe unogona kuwana yakawanda yepamhepo zviwanikwa iyo inogadzira katalog yeiyo franchise inopihwa yekutenga. Kune ese mafiro, zvido, zvemari uye zvesangano kugona. Ehezve, izvi zviri nyore kwazvo kana munhu achigona kuona mazana ezvisarudzo munguva pfupi uye osarudza iyo inokodzera zvirongwa zvake. Nematanho azvino ekuvandudzwa kweasina-mari yekugadzirisa masisitimu, zvinokwanisika kutenga yakagadzirira-yakagadzirirwa franchise zviri nyore uye nekukurumidza, zvisinei nekwaiyo mukuru franchisor anoshanda munyika. Paunenge uchishanda nemakatalog madhairekitori, iwe unofanirwa kugara uchifunga kuti saiti inorekodha kufarira kwako mune imwe kana imwe mhando yefranchise.

Mune ramangwana, iwe unogashira kutumira kwezuva nezuva nemabhizimusi matsva zvinopihwa pane franchise hwaro, zvakafanana muzvivakwa zvavo kune zviitwa zvawakaona mukabhuku. Yakanaka, yakarongeka dhairekitori dhairekitori inopa yakanyanya kunaka mikana yevanamuzvinabhizimusi, avo vanoda kutenga kodzero yekushanda mukati megadziriro yebhizimusi rakagadzirwa, vanokutungamira mune hombe hombe hwezano, kupa kukurumidza kutsvaga uye kusarudzwa kweruzivo.

Dhairekitori zvinodikanwa zvakada kufanana nechero imwe saiti. Inofanira kunge iri mumitsara gumi yekutanga yekutsvaga, iine traffic yakawanda, zvine musoro uye zvinonzwisisika chimiro, pamwe nekutsvaga iyo inodiwa data iri nyore system. Vashanyi havafanirwe kupedza maawa vachinhonga sarudzo dzefranchise kuti vatenge. Zvakare, iro ruzivo runofanirwa kuve rutsva uye rwakakodzera, uye kwete kupa yechinyakare gore rapfuura mhinduro dzakagadzirirwa dzakagadzirwa. Izvo zvirimo mumadhairekitori akadaro zvinowedzeredzwa zuva nezuva uye zvine kwete chete rondedzero yekambani yevatengesi asi zvakare nhare dzekutaurirana nevaridzi (izvi zvakakosha kune avo vanoda kutenga franchise), nhoroondo yekusika nekusimudzira bhizinesi, kutanga kwekudyidzana mamiriro, nezvimwe. Pamusoro pezvo, machatalogu akadaro anowanzo shandisa nzira dzekupedzisira dzekushambadzira, kushambadzira, uye kukurudzira franchise sezvinhu zvekutengesa nekutenga, kuongorora purofiti uye kunyange akagadzirira-akaverengerwa matekinoroji avo ekubhadhara.

Kazhinji, katarogu yakadaro inogadzira mikana yekubvunza mubvunzo, kuwana zano, kana zvimwe zvikumbiro. Ehezve, sekutonga, sevhisi dzakabhadharwa, asi mukana wekutenga zvine mvumo kodzero yekujoinha bhizinesi rakabudirira unokosha. Chero zano rezvemabhizimusi rinosanganisirwa nenjodzi (kunyangwe kana zvasvika pane zano rakabudirira kuitwa mukuita). Saka zano rehunyanzvi mumamiriro ezvinhu akadaro harizombove rakawandisa.

Iyo franchise yekukura kwevana ichagara uye inogara ichidikanwa. Chero mubereki anoda kumwana wake kutenderera-kukura, zvese zvepanyama uye zvehungwaru, neruzivo rwemitauro yekune dzimwe nyika, izvo zvekutanga kwesainzi chaiyo, programming logic, komputa, uye zvimwe zvoga michina. Franchise yekukura kwevana inovhura musuwo wekusimudzira hunyanzvi hwekutaura nekutamba, kuverenga mimhanzi, mutinhimira, hunyanzvi hwekupenda, kugona kwemitambo. Preschool institution uye epuraimari zvikoro hazvikwanise kupa mawadi avo madiki ruzivo rwunopfuura izvo rwekuchikoro kana kwepuraimari chikoro. Pano, kubatsira, kusimudzira mberi kukura kwevana, iyo franchise yakabatana kugadzira kirabhu, chikamu, pakati, chikoro kuti chiwedzere kuumbwa kweumwe neumwe kugona kwevana. Iyo yakawanikwa franchise yakanaka nekuti hapana chikonzero che "kugadzira bhasikoro".

Ruzivo ruzivo rwevamiriri vekambani yemubereki yeiyo franchisor vakatogadzira ese maratidziro uye zvinyorwa zvedzidzo munzira yega yega yezvakarongwa, chirongwa chekuvandudza kwevana. Iwo ma methodologist vakatonyora akagadzirira-akagadzirwa akaverengerwa mapepanhau ekugona kuburitsa yakawanikwa franchise mune yakanakisa mwenje, kuchengetedza vana vavo vatengi uye nekuwedzera vana uye nevatengi base base uye nekuvandudza padanho rebasa rakapihwa. Zvinoenderana neyakagadzirirwa bhizimusi pfungwa, mutsva kana varipo vevamabhizimusi vefranchisee vanonzwisisa zvakajeka zvese zvakakosha zvebhizinesi uye kuziva nzira yekunyatso, nekubatsira kukuru, kufamba munzira yakasarudzika yekutungamira kwekukura kwevana. Iyo yakagadzirirwa-yakagadzirirwa franchise ine yayo yekudzidzira chikuva uye yekudzidza matekinoroji evana nevadzidzisi, ese marudzi ese emakondirakiti kune ese kesi ebhizinesi modhi. Mabhurocha ekushambadzira uye neyakagadzirirwa-yakagadzirirwa interface yewebhusaiti yakagadzirwa yakagadziriswa, iine zvigadziriso mumasocial network uye SRM system. Kune vayo vanobatirana navo, iyo franchisor nenzira yakarongeka inoitisa kudzidziswa uye webinar yevashandi vekudzidzisa, inopa yakagadziridzwa maratidziro ezvirongwa nemaitiro ezvekuita. Vabereki vazhinji uye vazhinji vari kuve vatsigiri uye vateveri vekusimudzira kwevana padanho rekutanga rekuumbwa kwemuviri wemwana.

Uye iyo franchise yakawanikwa yekugadzirwa kwenzvimbo yekuvandudza kwevana ndeyechokwadi uye inobatsira bhizinesi zano, iine avhareji yekubhadhara nguva yemwedzi gumi nemaviri.

Yevana yekukudziridza nzvimbo franchise iri inoenderana hofisi basa chirongwa, panguva yekumisikidza izvo zvakakosha kuti utsungirire njodzi uye kushandisa ese mikana kusvika pakukwirira. Kuti uzive, iwe unofanirwa kuongorora swot. Chishandiso chakadai chakakodzera zvese padanho rekutanga reiyo franchise kuziva uye mune ramangwana kana iwe uchinge watove neruzivo rwekuti chirongwa chinoshanda sei. Usaregeredze kushandiswa kwehuwandu hweruzivo kuti urambe uchiziva zviri kuitika pamusika mamiriro. Kunze kwezvo, mukati mekambani yefranchise yevana vako, iwe unofanirwa kuitisa nguva dzese analytics. Inokupa iwe pfungwa yezve nzvimbo dzechiitiko dzinoda kuvandudzwa, uye kupi zvese zvinhu zvakarongeka.

Kana iwe uchimhanyisa nzvimbo yepakati franchise, saka ipa yakakwira nhanho yekunyaradza kune vashanyi vako. Ivo vanofanirwa kunzwa vakakura kushuvira kudzoka zvakare. Kana iwe ukazadzisa zvaunosungirwa zvakanaka, ipapo hauzove nechero zvikumbiro. Ipa yako franchise yekuvandudza nzvimbo iyo tarisiro iwe yaunoda. Semuenzaniso, paunenge uchidzidza ruzivo rwehuwandu, shandisa magirafu, gaji, zviyero zvemagetsi, uye machati. Aya akasiyana siyana ekuona maturusi anovimbisa kuti iwe ubudirire kuongorora yakaoma nhamba Kana iwe uri kukura seye franchise mwana wepakati, saka iwe unomhanya kushambadzira inotarisana nevabereki. Ivo vanofanirwa kufarira kukubvunza iwe rubatsiro.

Teerera kune iko kuvandudzwa uyezve vangangove vatengi vanofarira nzvimbo yako yevana franchise.

Mukati mekuita kwemabasa, mumwe haafanire kutsauswa nediki diki. Kuti uite izvi, unofanirwa kunge uine software yauinayo. Iyo software yakakodzera franchise yekirabhu yekuvandudza yevana inogona kuwanikwa zvakananga kubva kumuridzi webhangi. Mumiriri wechiratidzo zvechokwadi anofara kushandira pamwe newe uye nekupa ruzivo rwese rwunodiwa. Kana iwe wakapinda muchibvumirano chefranchise, ipapo uchafanirwa kubhadhara mari yemari. Ndiyo yehumambo hwekutanga hunogona kupihwa nemutengesi kubva kwauri.

Anogovanisa mari nekufunga kwake. Kupfuurirazve, kana iwe ukatambira mari yemwedzi pamwedzi kubva kunzvimbo yevana yekushanduka, imwe muzana yemari yakawanikwa inofanirwa kuendeswa kumuridzi wechiratidzo. Mukati megadziriro yerudzi urwu rwechiitiko, pane zvikamu zviviri pamwedzi. Chikamu chekutanga chemuridzi wechitengesi kubvisirwa bundu. Unoitisa kuti utange chiitiko. Zadzisa budiriro yepakati franchise nenzira isingatyori mitemo yemuno nenzira ipi neipi. Ipapo, iwe unokwanisa kunzvenga zvirango, nekudaro, chengetedza mari.

Izvi zviwanikwa zvemari zvinogona kushandiswa kuenderera nekuvandudza yako brand. Ipa iyo franchise nzvimbo yevana chiyero chakaringana chekutarisisa zvirinani kuti ujekese zvakajeka hofisi yekufambisa. Ichave inobatsira.

Yevana yekuvandudza nzvimbo franchise chirongwa chakati omei. Mukati mekuitwa kwayo, hauna matambudziko asingakundike, unofanirwa kuita gadziriro yakakwana, izvo zvakakosha kwazvo. Yako franchise inogadzira yakakwira mwero wemari kana iwe usingatenderi zvakakura zvikanganiso muhurongwa panguva yekuziva. Kuti uzviite, unofanirwa kuve nehurongwa hwakajeka, hwaunogara uchitungamirirwa nahwo. Rondedzero yevana franchise inogona kutorwa kumusoro zvichibva pane ruzivo kubva kune warandi. Iye anokupa iwe yakazara seti yeruzivo runodiwa.

Iyo yekuvandudza yevana franchise inoenderana uye yakakosha nzira hofisi nzira. Unogona chete kubudirira kana iwe ukacherekedza ruzivo rwehunyanzvi. Ruzivo urwu runofanirwa kugara ruchidzidzwa kuita sarudzo dzakaringana uye dzakakodzera manejimendi. Ipa iyo franchise yekuvandudza nzvimbo yevana chiyero chakaringana chekutarisisa kuitira kuti usatyora mutemo uye upe basa rakanakisa. Nenzira iyi, iwe unowana ese anoyevedza mhedzisiro prerequisites. Nzvimbo yako yekusimudzira yevana ine yakakwira mwero wemari, zvinoreva kuti zviri nyore kubhadhara zvisungo zvinotorwa kunzvimbo. Izvo hazvisi zvekungobhadhara mitero.

Mushure mezvose, iwe unobhadharira iwo mukana wekushanda pane franchise. Nekudaro, iyo warandi inopa yako yekuvandudza nzvimbo neinopfuura nzira chete. Iwe unogona zvakare kutarisira kushandiswa kwechinhu chemhando yepamusoro, chakakurumbira, chinozivikanwa chiratidzo. Kunyangwe iyo michina inowanzo kupihwa neiyo franchisor kune avo vanogovera. Cherekedza matekinoroji matsva paunenge uchiita nzvimbo yemwana wako. Ipapo iwe unozokwenenzvera mhedzisiro inotarisirwa.

Munguva yekuitwa kwefranchise yevana nemaitiro matsva, iwe unofanirwa kupa mipiro pamwedzi wega wega. Iyo yemadzimambo uye yepasirese kushambadzira kuchinjisa. Uye zvakare, padanho rekutanga, iwe unofanirwa kubhadharisa mubhadharo kamwe chete, unonzi kubvisirwa bundu-remari. Iyo franchisor inoshandisa iyo mari kugara ichiramba iri yepamusoro nhanho yekuzivikanwa kweiyo franchise nenzira dzazvino uno. Izvo zviri nyore kwazvo uye zvinoshanda, nekudaro, shanda zvinoenderana nemitemo yakapihwa. Kuti usakanganise, gara uchitarisa neye pre-dhirowa-bhizinesi dhizaini.

Nayo, iwe une mukana wakanaka wekuwana yakakwira mhedzisiro. Iitevere uye usatyora mutemo, edza kushandira vatengi zvirinani pane vako vakwikwidzi. Sechikamu chemuzinda wekusimudzira vana, une zvese zvaunoda pachazvo. Chekutanga, aya mhinduro kwesekinoroji, uye chepiri, inotsvaga-uye inozivikanwa mhando. Chechitatu, panguva yekuzadzikiswa kwefranchise, iwe unokwanisa kuwana yakasarudzika kuziva. Ingo dzokorora mhedzisiro yewarandi nekuteedzera bhizinesi dhizaini. Ipapo, iwe unogona kunyatso kumisa kuyerera kwakawanda kwemari kune bhajeti.

Mari idzi dzinogona kushandiswa mukufunga kwako. Zvirokwazvo, iwe unobhadhara iye franchisor uye unobhadhara mutero mwedzi wega wega. Mukati mekushanda kwenzvimbo yekusimudzira ine sumo nyowani, zvinodawo kucherechedza vakwikwidzi. Dzimwe dzadzo dzinowanzotendeukira kunzira dzekusatendeseka zvachose uye dzisiri dzechiitiko dzekupokana. Iwe unogona zvakare kuzvigadzirira kana iwe ukaita iyo chaiyo chirongwa.