Madiki emabhizimusi mafranchise anozivikanwa bhizinesi madhiri. Bhizinesi diki rakanaka nekuti riri kudiwa mune megalopolises nemumataundi madiki. Sarudzo yesarudzo inogona kunzi yakakura kwazvo pasina kuwedzeredza. Pamwe, nhasi zvakaoma kupa zita rebazi rehupfumi uye mutsara wechiitiko (uye kwete chete chidiki) chisingazopihwa mafranchise. Saka chinhu chikuru ndechekuita sarudzo chaiyo nekuti kubudirira kwebhizinesi rako kunonyanya kuvimba nesarudzo iyi. Mugove wekutengesa mukati meGDP yenyika iri kukura gore rega rega, ichipa mupiro wakakosha kuhupfumi hwenyika dzakasiyana siyana uye nekugadzirwa kwemabasa matsva.

Varidzi vemakambani akabudirira uye zvigadzirwa zvinokurudzirwa vari kuramba vachikoka vatsva kuti vapinde mubhizinesi ravo uye vatenge franchise, vova chikamu chebhizimusi rinobatsira. Imwe yeakanyanya kunaka maficha eiyi nzira yekuita bhizinesi chirongwa kugadzikana. Ose matekinoroji, zvirongwa zvemaitiro uye maitiro, mabikirwo, kurongeka kwekudyidzana nevatengesi nevatengi, kushambadzira mutemo, nezvimwe zvakagadzirwa, zvakaedzwa mukuita, uye zvakaratidza kushanda kwavo. Iyi ndiyo mamiriro ezvinhu ayo anopa kudzikiswa munguva yekubhadharira bhizinesi chirongwa uye kuchichiunza padanho rinobatsira mukuenzanisa nekusika kwebhizinesi, sezvavanotaura, kubva pakutanga. Zvinonzwisisika kune vanamuzvinabhizimusi vanoshanda nemabhizimusi madiki kubhadhara zvakanyanya kune ma franchise mune zvekutengeserana, zvekudya (kofi mashopu, madiki emhuri maresitorendi, mabhekaji, nezvimwewo), mabasa evatengi (akawachisa akageza, kugadzirisa shangu nembatya, zvigadzirwa zveganda, uye imba zvishandiso) . Kuzivikanwa kwemafranchise ane chekuita nekuvaraidzwa nekufamba, mitambo, mabasa ekurapa (kusanganisira mhando dzakasiyana dzemasaji, kurovedza muviri, nezvimwewo), pamwe nebasa remota, kugadzirisa, uye basa rekuvaka, riri kukura gore rega rega. Uye kunyangwe nhamo dzemari, denda, uye mamiriro akafanana asina kunaka kazhinji haangoite chipingamupinyi kumabhizimusi madiki pane franchise asi anotopa kukura nekukurumidza uye budiriro zvichienzaniswa nenguva dzakanyarara.

Muenzaniso wemapurojekiti akadaro anogona kunge ari epachikoro uye epachikoro masangano anoshanda nekushandiswa kwemazuva ano ruzivo matekinoroji. Masangano akasiyana siyana ekuwedzera budiriro uye kurovedzwa ari kudiwa zvakanyanya panguva dzekuti paine zvirambidzo zvakasiyana pabasa rezvikoro zvekare nezvikoro zvepamusoro. Kugadzirwa kwechikafu chekuenda uye nekutakura kunogona zvakare kuve muenzaniso wefranchise (zvese zvidiki uye zvakakura) izvo zvichabudirira panguva yekuzvitsaura, zvinorambidzwa kufamba kwevanhu munharaunda yeguta, nezvimwe. Kazhinji, masevhisi ese ane chekuita nekutakura yechikafu, zvinhu zvevatengi, mishonga, nezvimwewo zvinonyanya kudiwa panguva dzakadai.

Kubudirira kwebhizinesi rebhizinesi kunovimbiswa nekutanga ongororo yezvakakosha zvinhu zvinokanganisa mabhizinesi madiki uye makuru, zvisinei nekuti zvinopihwa kuburikidza nefranchise, inongotengwa kubva kumuridzi, kana kusikwa yakazvimiririra. Chekutanga pane zvese, zvakakosha kuti uongorore huwandu hwazvino hwekusimudzira indasitiri yakasarudzwa netarisiro yayo, zvirinani kwemakore ari kuuya. Pasina kukosha kudiki ndiko kukundikana kwazvino kwemakwikwi, huwandu hwevanokwikwidza vepedyo, mutengo wavo uye mutemo webasa, kushambadzira zviitiko, nezvimwewo. mazita emagetsi, sirogani, nezvimwewo, kuvapo kwewebhusaiti yemubatanidzwa, mitemo, uye misimboti yekudyidzana nevatengi (vanogutsikana sei nechiratidzo ichi kazhinji) nemamwe ma parameter. Kuwana franchise mune yakasarudzika Internet dhairekitori, iwe unogona kuita ingangoita pfupi pfupi kutsvaga kwakasiyana wongororo uye makomendi nezvazvo. Zvichida vamwe vema franchise vakaona zvakakodzera kuti vagovane ruzivo rwavo rwekubatana uye vape rumwe ruzivo nezve franchisor kune vese vanofarira.

Uye, hongu, muzvinabhizimusi anofanirwa kuita ese maverengero ane chekuita nesangano rebhizinesi. Mazwi efranchise anowanzoreva kudiwa kwekutanga kubhadhara, huwandu hwayo zvinoenderana nekukosha kwechiratidzo, kwakatarwa nekubudirira, mukurumbira, uye purofiti yekambani. Uye zvakare kuronga kambani, zvakafanira kuisa mari yakati wandei muzvinhu zvakagadziriswa nekutenderera (kutenga kana kubhadharisa kwemaindasitiri, zvekutengesa, uye zvimwe zvivakwa, kutenga zvigadzirwa uye zvigadzirwa zvemuhofisi, kutora vanhu basa, kuhaya, uye kudzidzisa vashandi, mushandirapamwe wekuunza zvigadzirwa kumusika, nezvimwewo). P.). Saka iyo franchisee inofanirwa kufungidzira saizi yekutanga mari mubhizinesi rebhizinesi diki chaizvo sezvazvinogona pakuvaka chirongwa chemari. Zvinoenderana nekuti anokurumidza sei kuwana purofiti chaiyo.

Mari dzemwedzi nemwedzi dzinowanzo kuverengerwa sepesenti yemitero. Kazhinji, chirongwa chekudyara chinofungidzirwa uye kuverenga kwenguva yekubhadharisa diki (uye kwete chete) bhizinesi inopihwa pamwe nerondedzero yeiyo franchise mune inoenderana online catalog. Chiitiko chemabhizimusi anokwikwidza anoshanda pasi peiyo imwe franchise kana kungori muzvikamu zvakafanana zvemusika zvinogona zvakare kuve sosi yeruzivo rwakanyanya kubatsira uye kubatsira ma franchisees kuita sarudzo kwayo. Kana uchisarudza waunobata naye mari, unofanirwa kufunga nezvechido chake chekupa rairo mumunda wekugadzira tekinoroji, kushambadzira, kusimudzira, kurongeka kwakakwana kwezviitwa zvezuva nezuva, kudzidziswa kwevashandi, kunyoreswa kwenzvimbo dzekutengesa, nezvimwe. nezvinhu zvekuziva uye nekupa rumwe rubatsiro maererano nekusimudzira bhizinesi . Kazhinji, kubvunza kwakadai kunosanganisirwa mune runyorwa rwemashumiro emahara (mukati mehurongwa hwekushandira pamwe kwekudyidzana). Nekudaro, kune zvimwewo sarudzo kana kubvunzana kwega kwega kuchipihwa muripo wakasiyana zvichienderana nemutengo wakatarwa wemitengo (vamwe varidzi vebhizinesi vanokoshesa zviwanikwa zvavo zvemashoko zvakanyanya uye havana kugadzirira kuzvipa pachena kana kune vavanogara vachidyidzana).

Nenzira, kubvunza uye kuraira zvine chekuita nemitero yekuvandudza, kuvandudza kwehurongwa hwezvibodzwa zvemakambani, mukana wekuti franchisor akweretese bhizinesi reumwe mudiki bhizinesi chirongwa chinogona kuve chakakosha kwazvo kumabhizinesi madiki. Nenzira, kunewo emahara mafranchise ayo kazhinji asingape chero yekutanga kubhadhara kana kubhadharisa pamwedzi (kunyanya mumabhizinesi madiki mune yekudyira kweruzhinji uye kwevatengi masevhisi).

Muzhinji, muchidimbu zvese zvataurwa pamusoro, tinogona kugumisa kuti bhizinesi diki rekutengesa rine zvakawanda zvakwakanakira kupfuura echinyakare bhizimusi mamodheru. Iko kune, chokwadika, mutengo, njodzi, uye matambudziko, asi hazvinyanyo kuoneka uye kutyisidzira mhedzisiro. Nebhizinesi diki rakarongeka uye rakaverengerwa pasi pechirongwa chekutengesa, muzvinabhizimusi anogona kunzwa aine chivimbo mune rese guta guru uye munzvimbo yedunhu kana nzvimbo diki yekukosha kwedunhu. Chinhu chikuru ndechekusarudza chikamu chakakodzera chemusika uye kuita nhamburiko dzese mukubudirira kwayo.

A pharmacy franchise ibhizimusi rinogona kubatsira, asi unogona kusangana nemamwe matambudziko mukukudziridza. Kuongorora njodzi nemikana yeprojekti iyi yebhizinesi, iyo inonzi swot analysis yakanaka. Izvo hazvina kukodzera chete kubata nefranchise. Iyi ndiyo mhando ye analytics inoenderana zvakakwana mune chero bhizinesi modhi. Kana iwe uchimhanyisa kodzero, saka mune yakadai nyaya, zvinonyanya kukosha kuti uongorore zvakanaka kusimba kwako uye kusasimba, uye zvakare kuti unzwisise kutyisidzira kwaungasangana nako munzira. Zvakare, iwo mikana yekumisa kutyisidzira inofanirwa kuongororwa nenzira kwayo kuti uve kuitira kuti utsungirire mune chero dambudziko mamiriro.

Kana iwe uri kusimudzira chemishonga se franchise, iwe unofanirwa kubvunza nezve mamiriro ezvinhu eprojekti rakadaro rebhizinesi pasi. Izvi zvakakosha kuitira kuti uwane mibairo inoyevedza. Kana iwe uchifarira pharmacy uye kusimudzira franchise mune iyi mhando yechiitiko, saka unogona kushandisa yakakodzera software kune izvi zvinangwa. Iyo software mhinduro inogona kupihwa neiyo franchisor, kana iwe iwe pachezvako unofanirwa kuita sarudzo chaiyo nekuita iyo chaiyo manejimendi sarudzo.

Paunenge uchiita franchise yefamasi, iwe unofanirwa kuyeuka kuti yatove pakutanga kwezviitiko zvako unofanirwa kuisa mumitengo kubva pa9 kusvika 11% yekubviswa mukufarira mumwe wako kubva muchiratidzo. Iyi yemari-yemari yekubhadhara ndiyo yakajairwa tsika uye, sezvayaive, inomiririra kukosha kwebhizinesi chirongwa iwe chaunowana pamwe nekodzero yekutengesa zvinhu uchimiririra inozivikanwa brand. Shanda nefarmacy franchise zvakanaka uye zvine hunyanzvi, wakamboita ongororo yeavo vakwikwidzi vaunofanira kugovana navo zvinobudirira kudiwa. Kuti uwane yakanyanya kukwikwidza mukana, sarudza iro rinozivikanwa zita rauchazobatana naro. Mhando dzinozivikanwa dzinounza mari zhinji nekuda kwekuti ivo vanovimbwa uye vanoda kudyidzana navo. Izvo zvinoshandawo kune iyo pharmacy franchise.

Kana ichi chiratidzo chinozivikanwa muguta rako, saka une mukana wese wekubudirira. Izvi zvinogona kutemerwa kuburikidza neongororo kana zvimwe zviitiko zvekuongorora.

Kana iwe ukashanda neyefesiamu franchise, saka iwe uchazobhadharawo imwe chikamu chemari yese yakawanikwa. Iyi muzana inogona kusiyana uye inosvika kune imwe huwandu, zvese zvinoenderana nechibvumirano chaunopedzisa. Chibvumirano chinopedziswa pahwaro hwetemplate yepasirese; zvisinei, iwe unogona kutaurirana kuti ndeapi mamiriro chaiwo aunowana kana uchitaurirana nemumiriri wechiratidzo. Kutengesa mari kazhinji kunoda mari yekushambadzira pamwedzi. Iyi mari inogamuchirwa neiyo franchisor uye inoshandiswa kushambadzira zvinobudirira pasirese pasirese. Nekudaro, iye anowana mukana wekuchengetedza yakakwira mwero wekuziva mhando, kusanganisira munyika yako.

Asi izvi hazvigume neako seti yezvisungo. Iwe zvakare unofanirwa kubhadhara mvumo, iyo nhamba yemari zviwanikwa, iyo inogona kuve ingangoita 6% yemitero yawakagamuchira.

A franchise ye pharmacy chirongwa chebhizinesi, kuiswa kwacho kunogona zvakare kusanganisira kudiwa kwekutenga zvimwe zviwanikwa zvezvinhu kubva kune vamwe vako. Izvi zvakare zvakajairika tsika uye zvinogona kuverengerwa pamwe nezvimwe kubhadhara uye zvisungo. Iwe unokurukura mamiriro ese ega uye uwane kondirakiti inokodzera mapato ese kuita. Bato rekutanga ndiro franchisor, iye muridzi weiyo brand. Mugovera anonzi franchisee uye kuita kwese kwebhizinesi chirongwa kunowira pamapfudzi ake. Ehezve, kana iwe urikushandisa franchise yefamasi, iwe unozogashira yakazara seti yeruzivo rwakakodzera kuitira kuti iwe uishandise mukuitwa kwechirongwa chambotaurwa.

Iyo franchise yehemesi yakazara nechero njodzi nemikana. Kuti uwane kugona kwakaringana, nzira inoshanda kwazvo kuongorora kweswot. Nekubatsira kwayo, iwe unozoziva chaizvo izvo kusasimba kunogona kukukwevera iwe pasi uye kuti ndeapi masimba anokupa iwe mukana wekutarisana nematambudziko, kuakunda uye kutowedzera kusimba. Iyo franchise yefamasiari mukana wekushanda pamwe nekukosheswa kwezvinhu zvekuchengetera kana mamiriro akadaro akapihwa muchibvumirano. Zvakare, iwe unogona kubata neyekuverengera zvinobudirira uye zvinobudirira kana iwe ukabatana neinobudirira unoshanda franchise. Sarudza chiratidzo chinozivikanwa kwazvo muguta rako.

Ichi chichava chimwe cheiyo nzira huru yekuwana budiriro mumakwikwi.

Kuongorora nemazvo vakwikwidzi vako paunenge uchisimudzira kodzero yekutengesa mishonga inongodiwa kuitira kuti usazopinda mune yakaoma uye kunyange yakaoma mamiriro gare gare. Ita sarudzo yekutonga chaiyo nekuongorora zvese zvinoitwa nezveramangwana zviitiko. Zvakare, zvese zvinodhura zvinoda kuitirwa zvinofanirwa kuverengerwa mubhizinesi chirongwa. Izvi zvichave nechokwadi chekubudirira kwako mune ramangwana, sekugadzirira idanho risingafanire kutarisirwa pasi. Kana iwe uchimhanyisa pharmacy franchise, iwe zvakare unofanirwa kutsvaga iyo chaiyo vashandi. Vanhu ava vanofanirwa kunge vakapfeka zvinoenderana nemaitiro echiratidzo, uye vanofanirwa kuzvibata zvinoenderana nemamwe maitiro.

Kodhi yekupfeka uye nemitemo yekuzvibata unopihwawo kwauri kana iwe ukaita franchise, inova tsika yakajairika. Iyi tsika ichakubatsira iwe kuteedzera nenzira kwayo iyo pharmacy franchise uye, nekudaro, chengetedza zvinobudirira kudiwa kwako, kupfuurisa vapikisi vakuru uye kuzvisimbisa pachayo semutungamiri wemusika.

Kuitwa kwefranchise yehemesi mukana wekuti iwe uwedzere zvakanyanya vhoriyamu yemabhajeti marisiti. Dzivirira kubhururuka kwevatengi vako nekutsanangura maitiro aya pamberi uchishandisa maturusi akakosha. Chokwadi, kana iwe ukashanda nemumwe wako anoshanda, anokupa iwe ruzivo rwese rwakakodzera uye maturusi kuitira kuti ubate nemamiriro asingafanoonekwi. Iwe unodawo kufukidza zvizere zvikamu zvese zvemitengo izvo iwe zvauchazofanira kudyidzana nazvo mune ramangwana. Zvakare, kana uchiita hesera, kuwanikwa kweruzivo nezvefranchise yehemesi kunobatsira kubata nemapepa padanho rakakodzera remhando.

Kushanda nefranchise yehemesi kunosanganisira huwandu hwakawanda hwemipiro kune franchisor, pamwe nechero seti yezvimwe zvisungo. Nekudaro, iwe unogona kusvika pakubatana kunowirirana nekuitisa nhaurirano dzinoshanda nevako ramangwana vadikani. Kubudirira kufukidzwa kwezvikamu zvemitengo kuchakupa iwe mukana wekuwedzera zvakanyanya ivhu remari yemari. Iwe unogona kushanda nePopulation Purchasing Power Report uchishandisa pharmacy franchise iyo iwe yaunofanirwa kuti utore kubva kune yakabudirira kwazvo brand. Mushure mezvose, iyo inonyanya kuzivikanwa uye inobudirira kadhi iri, iyo inonzwisisika zvinoita kuti itirane nayo. Shanda nenzvimbo yako uye uone huwandu hwekugara kuitira kuti ugone kubata nyore nyore nekuwanda kwevatengi.

Iwe zvakare unofanirwa kushanda pamwe nevashandi kuti uve nechokwadi chekuti vanozvibata zvinoenderana nemitemo. Ehe, kodhi yekupfeka yehemesi franchise yakakosha kwazvo. Iyo franchisor inogona kuita akasiyana siyana epano-saiti cheki. Zvakare, vatengi vezvakavanzika vanogona kuuya kwauri kubva kumumiriri wechiratidzo kuti vaongorore mhando yemasevhisi akapihwa kana kutengeswa kwezvinhu. Izvo zvinodikanwa kuomerera zvakanyanya kune ese mabasa muhurongwa kuti urambe uchiramba uri wekutanga wekuparadzira uye ugamuchire yakawanda mari kune izvi.

Iyo franchise yebhizimusi rezvemishonga chiitiko chakanakisa, asi chinofanirwa kuvandudzwa chaizvo zvinoenderana nematanho akapihwa. Iyo franchise mubhizimusi rezvemishonga ine huwandu hwezvinetso, semuenzaniso, muchimiro chekurambidza kutengeswa kwechimwe chigadzirwa, icho, zvakare, chiri chepamutemo zvachose kunze kwenyika yekwenyika franchise. Iyi tsika yakajairika, uye mune iyi kesi, zvakafanira kuti uzive pamberi kuti ndeapi mishonga yekurapa akakosha kutengesa uye asiri iwo. Paunenge uchisarudza bhizinesi rekhemesi uye franchise, iwe unofanirwa kunyatsonzwisisa kuti ichi chakakosha mutengo wemari muchimiro chenguva dzese dzemwedzi. Imwe yacho ndeye bundu-remari mupiro, uyo unobhadharwa kamwe chete, asi panguva imwe chete, iri 11% yehuwandu hwekudyara kwako kwekutanga. Paunenge uchishanda nefranchise mubhizinesi rekhemesi, iro basa hombe ndere kuratidza kugona.

Kushanda mubhizimusi rezvemishonga pa franchise kunosanganisira kukwikwidza, uye nekudaro, kuti uratidze zvaunofarira, unofanirwa kudzidza tekinoroji uye nguva dzose uzive marudzi ese euzivi. Mune ino kesi, iwe zvechokwadi uchave unobudirira.

Mukuita kwekushanda mubhizinesi refamesi pane franchise, mapoinzi ekutengesa zvinhu anoitawo basa rakakosha: kuwanda kwevatengi kunobva pane izvi. Kunyangwe iwe uchimhanyisa bhizinesi rekhemesi pasi peinozivikanwa franchise, asi ukasarudza nzvimbo isina kukodzera, kuwanda uye huwandu hwevangangove vatengi zvichashomeka. Mune ino kesi, sarudza uye shandisa ako ese mabhenefiti, ayo pakupedzisira anovimbisa kukunda mumakwikwi. Nomuzvarirwo, yakakosha poindi mhando yemabasa, ayo zvakare anotungamira mukuwedzera kwenhamba yevatengi uye nekukupa iwe mukana mune kurwira kwemusika wekutengesa. Tichifunga nezve zviri pamusoro, iyo pharmacy franchise chirongwa chichaunza mabhenefiti, ayo anowanzo kupa nekukurumidza kudzoka pane kudyara.