A yakagadzirirwa-yakagadzirirwa bhizinesi franchise ndiyo yakanaka kutanga bhizinesi rako wega. Bhizimusi rakagadzirwa rakagadzirwa bhizinesi bhizimusi rakasimudzirwa zvine mari yakagadzikana. Semutemo, zvinhu kana masevhisi akawira murudo nemutengi, iyo mhando iri nyore kuzivikanwa uye ine mhando yepamusoro. Kutenga yakagadzirirwa-yakagadzirirwa bhizinesi franchise iri nyore, iwe unongoda kutyaira chikumbiro paInternet uye mazana emakatalog ane sarudzo dzakasiyana munzvimbo dzakasiyana uye zvinoenderana neimwe bhajeti inowanikwa iwe kutarisisa. Zvinotaridza sezviri nyore, asi iwe unogona kuwira mumusungo wevanyengeri. Kazhinji, dummy inogona kupihwa pakati peanopihwa mafranchise.

Bhizinesi rakagadzirirwa rinopihwa kusimudzira peji rakajairika paInternet pasina kushanda uye kutengesa mashandiro. MaFranchise anosiyana maererano nemushandirapamwe, anogona kunanga, nekutsiva uye nevamwe. Chibvumirano chekudyidzana chinofanirwa kudoma mazwi ehukama, huwandu hwakapihwa kutanga bhizinesi nezvinhu zvinoshanda. Usati wapedza kondirakiti, zvakakosha kuti udzidze zvese, kuyera zvese zvakanakira kubatana. Izvo hazvingakuvadze kudzidza ruzivo rwevanogona kukwikwidza. Zvakanaka zvebhizimusi rakagadzirira-rakagadzirwa: mutengi anoziva chigadzirwa kana sevhisi inopihwa neyefranchisee (nekudaro, hapana chikonzero chekugadzira sisitimu yekutengesa, iyi mashini yakagadziriswa), hapana chikonzero chekushandisa zviwanikwa kushambadzira. Kugadzirira-kwakagadzirwa kuronga kweyekufamba kwesisitimu kunoreva kuhaya vashandi, sevhisi, vanopa, zvishandiso, zvichingodaro.

Zvakanakira zvinosanganisirawo rubatsiro kubva kune chipangamazano uyo akanyatso kuwana budiriro mubhizinesi rake, zvakweretesa zvikwereti, uye kudyara (pasi pemamiriro akakosha). Zvinhu zvakashata zvekushandira rakagadzirira-rakagadzirwa bhizinesi franchise zvinoreva kuomerera kwakasimba kune zvirevo uye zviyero kubva kune iyo franchisor (zvese zvinotsanangurwa muchibvumirano chekudyidzana), kugara uchibhadhara marezinesi, kumiswa kwechibvumirano pasi pemamiriro asingafarire mutengesi. Chii chaunoda kuziva kuti ubudirire kuvhura bhizinesi rekutengesa? Chekutanga pane zvese, sarudza chauri kuda kubuda mubhizinesi rako, sarudza mafambiro, gadzira bhajeti, ongorora njodzi dzinogona uye nzira dzekugadzirisa. Iyo inonyanyo kufarirwa yekuvhura franchise bhizinesi madhairekitori: yekudyira, zvipfeko, shangu, zvishongo, zvipfeko zvevana nematoyi, dzidzo, kugadzirwa kwezvinhu, indasitiri yerunako (barbershops, runako salons), masevhisi ebasa, mashopu, uye zvimwe. Nhanho inotevera ndeyekusarudza chaiyo inoshanda franchisor yekutarisa zvese zvinopihwa. Wobva wadzidza pamusika, ongorora basa revakwikwidzi vako, edza kushandura izvo zvakaipira zvebasa ravo muzvibatsiro zvako. Kuti utange kubudirira, zvakakosha kuti unyatsoongorora kugona kwako kwemari.

Fungidzira mutengo weprojekiti, sarudza kana iwe uchida kutora chikwereti, bereka mufananidzo uzere wemari yako. Kuongororwa kwemufranchisor kunoratidza huwandu hwemari yaanowana, nguva yekuenda kubasa mumusika, huwandu hwevanowirirana navo. Rega iyo franchisor ikupe iwe izere yezvemari pikicha, yekubhadhara nguva. Ro kubhadhara, chii icho? Mvumo yemari inobhadharwa pamwedzi yekushandisa zita rezita. Mari yekubhadhara inotsanangurwa muchibvumirano. Mune ino nyaya, mafomu asina kujeka haafanire kutenderwa, zvese zvinongedzo zvinofanirwa kuve zvakajeka uye zvakakwana. Tarisa mumwe wako munzvimbo dzakavhurika kuti uone kana ruzivo rwavo kubva kune vatengi rwunoenderana nezvazviri.

Izvo zvakakosha kuti iyo franchisee inonyatsoziva muindasitiri yakasarudzwa, izvi zvakanyanya kumhanyisa maitiro ekusimudzira yako wega faira. Shanda mapepa epamutemo emutengesi, hunhu hwezviito zvake, uye mhando. Wongorora uye wongorora waranti kubva kumutengesi. Kana mutengesi akashandira pamwe nemhando dzepasi rose mukushandira, ichi chiratidzo chekugadzikana kwake uye mukurumbira wepamusoro. Ruzivo rwepamutemo nezve franchisor runogona kuongororwa mune yakavhurika midhiya, kana iwe unogona kukumbira zvakananga, wobva watarisa kunyoresa data, marezinesi, zvichingodaro. Kana iyi data yakavanzwa, zvirinani kusabatana pamwe nemutengesi akadaro. Teerera kuti chibvumirano chine mazwi akajeka ekubatana, kwete mitsara isina kujeka senge yepamusoro-chikamu rutsigiro, kushambadzira manejimendi, zvichingodaro.

Zviri nyore kubata rakagadzirirwa-rakagadziriswa bhizinesi kana iwe uchinge wawana ese mamiriro ekushandira pamwe pamberi. Sarudzo yefranchise inogona kuitwa pane yedu webhusaiti. Isu tine yakareruka katarogu yeiyo yakagadzirirwa-yakagadzirwa franchise kubva epamba uye epasirese mabrandi. Isu takaunganidza zvitsva uye zvinonyanya kukosha zvinopihwa zve2021. Isu tinoshanda chete nema brand anovimbwa. Zvipo zvakagadzirirwa zvakaiswa mumapoka zvakaenzana mukudyara kuri kuitwa. Isu tinofunga nezvako uye tinopa chete-nguva-akaedzwa mhinduro.

Tsvaga rako rakagadzirira-rakagadzirwa bhizinesi franchise nesu.

Yekutsanya-chikafu franchise ibhizimusi rinovimbisa kwazvo bhizinesi, kuti unyatsoishandisa, unofanirwa kunyatsogadzirira. Kugadzirira zvinoreva kuitwa kwezviitiko zvakasiyana zvehunhu hwekuongorora. Izvo zvinodikanwa kuti ushande nefranchise nenzira yakadaro iyo ruzivo rwunounganidzwa kuitira kuzadzikiswa kweanotevera analytics. Nenzira iyi, iwe unokwanisa kunzwisisa izvo zvaunotarisira zviri pane yakapihwa poindi munguva. Zadzisa iyo franchise zvinoenderana nemirau, zviyero, nemitemo ichave yauinayo mushure mekupedzwa kwechibvumirano, chakapihwa nemutengesi. Iyi tsika inoitwa nevanenge vese vagovera uye inovapa nemakwikwi ezvakanakira.

Kushanda neyekutsanya-chikafu franchise inova chishandiso chinoshanda, uchishandisa icho iwe chaunogona kuwana chinoshamisa mhedzisiro mumakwikwi.

Kana iwe uchifarira chikafu chinokurumidza uye kuitiswa kwayo, tenga franchise yemhando yakakodzera. Ivo vese vakanyorwa pane iyo franchise exchange, pamwe nemasaiti akafanana. Ikoko iwe unogona kuwana zvese zvinokurumidza-chikafu franchise mamiriro. Izvo zvinokwanisika kuti unzwisise mamiriro ezvinhu iyo imwe kambani yaunokupa iwe uye uchienzanisa neaya mapiro aunogamuchira kubva kune mamwe masangano. Izvi zvinokubatsira iwe kuita sarudzo yekutonga chaiyo uye uve muzvinabhizimusi akabudirira kwazvo. Chikafu chinokurumidza ndicho chakasarudzika chigadzirwa, mukuita kwayo kwaunoda kuziva mamwe mapoinzi.

Kana iwe ukashanda nefranchise, ipapo iwe unozopihwa neruzivo rwakakwana, uchishandisa izvo zvaunogona kuwana mibairo inoshamisa zvechokwadi. Asi kuve nekukurumidza-chikafu chikafu hachivimbisi kubudirira zvachose. Izvo zvinodikanwa kuti zvishande zvakazvimiririra pane kuzadzikiswa kwepamuviri chirongwa.

Kushanda neyekudya franchise kunoitwa zvinobudirira kuitiswa chete kana rese rinoenderana hofisi basa rinoitwa. Kushanda nerudzi rwakadai rwefranchise kunogona zvakare kusanganisira mubairo vatengi makadhi. Izvo zvinokwanisika kuendesa mubereko kubva kuzvinhu zvakatengwa kana masevhisi kwavari, nokudaro zvichikurudzira vatengi. Iwe unogonesawo kupa zvirevo zvemasaini nezve mangani akaunganidzwa mabhonasi ari pakadhi. Kushanda nebhizinesi rekutsanya chikafu chirongwa chinoda kuzadzikiswa uchitevedzera akasiyana mirau nemirau. Mitemo yenyika yaunoshanda haifanire kutyorwa chero zvodii.

Uyu mutemo unoshanda kwete kwete chete kune vezvemabhizinesi emuno asiwo kune avo vanotanga kambani yekukurumidza-chikafu.

Ndeipi franchise katarogu yekutenga yakagadzirira-yakagadzirwa bhizinesi. Nhasi, uchishandisa chero bhurawuza, iwe unogona kuwana yakawanda yepamhepo zviwanikwa iyo inogadzira katalog yeiyo franchise inopihwa yekutenga. Kune ese mafiro, zvido, zvemari uye zvesangano kugona. Ehezve, izvi zviri nyore kwazvo kana munhu achigona kuona mazana ezvisarudzo munguva pfupi uye osarudza iyo inokodzera zvirongwa zvake. Nematanho azvino ekuvandudzwa kweasina-mari yekugadzirisa masisitimu, zvinokwanisika kutenga yakagadzirira-yakagadzirirwa franchise zviri nyore uye nekukurumidza, zvisinei nekwaiyo mukuru franchisor anoshanda munyika. Paunenge uchishanda nemakatalog madhairekitori, iwe unofanirwa kugara uchifunga kuti saiti inorekodha kufarira kwako mune imwe kana imwe mhando yefranchise.

Mune ramangwana, iwe unogashira kutumira kwezuva nezuva nemabhizimusi matsva zvinopihwa pane franchise hwaro, zvakafanana muzvivakwa zvavo kune zviitwa zvawakaona mukabhuku. Yakanaka, yakarongeka dhairekitori dhairekitori inopa yakanyanya kunaka mikana yevanamuzvinabhizimusi, avo vanoda kutenga kodzero yekushanda mukati megadziriro yebhizimusi rakagadzirwa, vanokutungamira mune hombe hombe hwezano, kupa kukurumidza kutsvaga uye kusarudzwa kweruzivo.

Dhairekitori zvinodikanwa zvakada kufanana nechero imwe saiti. Inofanira kunge iri mumitsara gumi yekutanga yekutsvaga, iine traffic yakawanda, zvine musoro uye zvinonzwisisika chimiro, pamwe nekutsvaga iyo inodiwa data iri nyore system. Vashanyi havafanirwe kupedza maawa vachinhonga sarudzo dzefranchise kuti vatenge. Zvakare, iro ruzivo runofanirwa kuve rutsva uye rwakakodzera, uye kwete kupa yechinyakare gore rapfuura mhinduro dzakagadzirirwa dzakagadzirwa. Izvo zvirimo mumadhairekitori akadaro zvinowedzeredzwa zuva nezuva uye zvine kwete chete rondedzero yekambani yevatengesi asi zvakare nhare dzekutaurirana nevaridzi (izvi zvakakosha kune avo vanoda kutenga franchise), nhoroondo yekusika nekusimudzira bhizinesi, kutanga kwekudyidzana mamiriro, nezvimwe. Pamusoro pezvo, machatalogu akadaro anowanzo shandisa nzira dzekupedzisira dzekushambadzira, kushambadzira, uye kukurudzira franchise sezvinhu zvekutengesa nekutenga, kuongorora purofiti uye kunyange akagadzirira-akaverengerwa matekinoroji avo ekubhadhara.

Kazhinji, katarogu yakadaro inogadzira mikana yekubvunza mubvunzo, kuwana zano, kana zvimwe zvikumbiro. Ehezve, sekutonga, sevhisi dzakabhadharwa, asi mukana wekutenga zvine mvumo kodzero yekujoinha bhizinesi rakabudirira unokosha. Chero zano rezvemabhizimusi rinosanganisirwa nenjodzi (kunyangwe kana zvasvika pane zano rakabudirira kuitwa mukuita). Saka zano rehunyanzvi mumamiriro ezvinhu akadaro harizombove rakawandisa.

Yekukurumidza chikafu cafe franchise iri rakakodzera basa bhizinesi. Ichaitwa neunyanzvi hwekuita chete kana iwe ukaisa pfungwa uye kupedzisa ese mabasa. Paunenge uchiita franchise, une mamwe mabasa kune franchisor. Chokwadi, newewo une basa nenyika kuti vatevedze zvakanyanya mitemo nemitemo. Iwe unofanirwa kugara wakagadzirira kusvika kweiyo sanitary uye epidemiological chiteshi kana chero imwe cheki. Vamiriri veHurumende vanogara vachida kudzora yako franchise, uchiuya kune cafe uye kuronga macheki akasiyana.

Iyi tsika yakajairika, sezvo nyika ichiitira hanya nhanho yepamusoro yevatengi kuchengetedzeka. Yekukurumidza chikafu chikafu mukati meako franchise cafe ichave imwe yeanodiwa ekubudirira, iyo inokurumidza iwe kushamwaridzana nemutengi, inowedzera yavo nhanho yemufaro. Pakupedzisira, hapana munhu anoda kumirira kwenguva refu kuti aunzwe chikafu kwaari. Ndosaka iwe uchidya chikafu chinokurumidza musystem yeiyo franchise cafe kuti isatore yakawanda yenguva yemutengi wako. Anouya kuitira kuti asatambise nguva yake zviwanikwa, iye anongoda kudya nekusiya. Ukasakurumidza kugovera chikafu mukati mecafe iri pasi pefranchise, saka vatengi vanozomira kutaura newe.

Chikamu chepamusoro chekudiwa kunoshanda chichava mune iwo maguta ane huwandu hukuru hwevagari. Saizvozvo, pakati pevanhu ava pane inodiwa nhamba yevanogona kuve vatengi vako. Ipa chikafu chinokurumidza uye mhando kukosha kwayo kwakakodzera. Iyo franchise cafe inofanirwa kubata zvirevo nehupamhi hwehuwandu hwekurongeka. Shanda zvine hunyanzvi uye zvine hunyanzvi, uchizadzisa zvese zvinosungirwa kukambani. Sangano rako rinokwanisa kubata nezvinetso zvakakura, asi iwe unokwanisa kuzvikunda.

Mushure mezvose, iwe une zvaunogona zvese ruzivo uye ruzivo rweiyo franchisor, uyo atove akasimudzira chikafu chinokurumidza cafe. Saizvozvo, kudyidzana nefranchise kunobhadhara, uye iwe unowedzera zvakanyanya huwandu hwemari yemari. Unofanirwa kuwana mari yakawanda nekuti haugone kutadza kuita zvaunosungirwa kuti utengese franchisor. Izvi zvinoshandawo kumitero yemitero iwe yaunofanirwa kubhadhara nenguva pasi peiyo yekutsanya chikafu franchise. Usanonoka kubhadhara zvikwereti zvako uyezve, hapana munhu achakubhadharisa chirango.

Iyo franchise yeresitoreti-yekudyira chikafu inounza yakakwira mwero wemari kana, panguva yayo kuvandudzwa, muparidzi akasarudzika nokungwarira uye nekunyatsoongorora zvinyorwa zvakapihwa. Izvi zvinyorwa zvichave neruzivo rwese rwakakodzera. Iye achakubatsira iwe kuona yako franchise seinobudirira sezvazvinogona uye kudzikisa kurasikirwa. Shanda nefranchise uye tora yako yekudyira kune nyowani nyowani dzakakwirira dzehunyanzvi. Iyo nhanho yebasa ichawedzerawo, uye iwe uchave uine chako chakazara uye chemhando yepamusoro mutemo waunoda kushandisa. Yako yekutengesa yekutengesa ichave iri kubudirira.

Yekukurumidza sevhisi inogona zvakare kuve nemhedzisiro yakanaka pakubata kwevatengi. Vanozokoshesa chokwadi chekuti urikuyedza kuvashandira munguva yakanyorwa. Kana iwe wafunga kupinda muchikafu chinokurumidza muresitorendi yakachengetedzwa, sarudza sarudzo yakanakisa yekudyidzana nayo. Izvi zvinokupa iwe nemukana wakakura wekuhwina mumakwikwi. Izvo zvichave zvakafanira kuti ukunde nyore nyore vese vanokwikwidza vane mamaki anopwanya nekuti iwe unenge uine zvaunako zvese zvaunoda zveizvi.

Ipa chikafu chinokurumidza uye dhizaini yeyako franchise yekudyira chiyero chakaringana chekutarisa. Matanho akadaro achakomborerwa; mukufamba kwenguva, iwe chete ndiwe unonyatso kudyidzana nevatengi. Izvo zvichave zvakafanira kupa iyo kambani nhanho yepamusoro-soro yekudiwa kunoshanda. Iyo mari yakawanikwa inogona kushandiswa kutungamira neyakafara margin kubva kune vakwikwidzi, kutora iwo anokwezva emusika niches. Chikafu chinoshanda mushe chikafu chekudyira chiri kutoshandiswa nevakawanda vanobudirira. Iwe unofanirwa kufunga izvi, sezvo iwe uchafanirwa kukwikwidza nevakawanda vevakakomba vanopikisa.

Nekudaro, iwe unenge uine zvese zvaunoda kuti uzokunde nechivimbo mune ino yakaoma kusangana. Mushure mezvose, mukati meiyo franchise yerestaurant-chikafu chikafu, iwe unenge uine zvese zvaunoda. Ichi chiziviso chinozivikanwa, matekinoroji anoshanda, chirongwa chebhizinesi chakaratidza uye, chakasarudzika uye chisingaenzanisike kuziva. Kana iwe ukaisa izvi zvese sechikamu chefranchise kuvandudzwa kweiyo yekukurumidza-chikafu chikafu, saka iwe unonyatso kubudirira uye mhedzisiro yakanaka ichabuda.

Chikafu chemugwagwa chikafu chinoshanda neunyanzvi chete kana chikaitwa zvine hunyanzvi uye zvine musoro, tora yako franchise yekunyatso kutonga ese akakodzera basa rehofisi nerubatsiro rwezvishandiso. Sezvo iwe uchiita yemugwagwa chikafu chekutengesa, iwe unofanirwa kuziva kuti vakwikwidzi vanogona kuve akakosha matanho. Vamwe vacho vakatogadzirira kushandisa nzira dzisiri dzechokwadi nedzakaipa dzekurwa. Kana wagadzirira, unenge wakabata chombo ichi, chinova ruzivo. Inogona kushandiswa padanho repamusoro rekuita kukurira matambudziko ese. Paunenge uchitaurirana nemugwagwa uye nekukurumidza chikafu chekutengesa, iwe unofanirwa kuve uchinyatso kuziva kuti chako chinangwa chevateereri chikamu vamwe vanhu.

Ivo vanofanirwa kutsanangurwa zvakajeka kuvhura zvakanangwa kushambadzira. Kana iwe uine hukama nemugwagwa wekudya franchise, iwe unofanirwa kunyatso kuziva kuti iwe une mutoro kune franchisor, uye unosungirwa kuita zvine hunyanzvi kuita hofisi mashandiro nehupamhi hwero rekudzoka kwemari. Ipa franchise chikafu chemumugwagwa kutarisisa kwainoda kukwidza makwikwi ako. Iwe zvakare unoda swot kuongororwa. Pamwe pamwe nezvimwe zvishandiso, zvinobvumidza kuona kusimba uye kushomeka kweprojekiti.

Anobatsira anoshanda zvigadzirwa franchise ndiwo mukana wekuwana wakareba-uye wakakura kubudirira. Iwe zvakare unofanirwa kuwedzera huwandu hwemari kune bhajeti nekuda kwekuti iwe unokwezva vatengi vatsva. Imwe neimwe yadzo inoda kupihwa hunyanzvi sezvazvinogona saka iye zvakare anoda kuti akubate iwe kuti uwane kupihwa masevhisi. Bata nechikafu chemumugwagwa nenzira yekuti usangove nemari yepamusoro chete, asiwo mukurumbira wakanaka. Mushure mezvose, inokupa iwe nekuwedzera kwakanyanya padivi remari yebhajeti. Kana iwe ukafunga kuita chikafu chemumugwagwa pane franchise, kurukura mazwi ayo nevose vanofarira.

Iwe une mukana wekusarudza yakanakisa sarudzo, iwe unogona kubata kune chikafu franchise chitoro zvinoenderana inoenderana katarogi paInternet. Ikoko iwe unogona kuwana zano rezvesarudzo izvo zviripo pamusika.