Franchise uye franchisee dzakabatana zvakanyanya pfungwa. Kana iwe uchifarira franchise, saka paunowana iwe unova franchisee. Iri ibhizimusi rinobatsira kwazvo, mukuitwa kwaro iwe unongoda kuteedzera iyo mirairo uye inopihwa nemitemo yefranchise. Haufanire kuuya nechimwe chinhu chitsva, kunyorazve bhizinesi maitiro, uchiita kumwe kuita kwakaomarara. Izvo chete zvinodikanwa kutenga yakagadzirira-yakagadzirwa bhizinesi, iyo inonzi franchise. A franchisee munhu anowana mvumo yekushandisa maturusi anoshandiswa nekambani chero yepamusoro kuvaka bhizinesi.

Iwe haufanire kuuya nechinhu kubva pakutanga, iwe unongoda kushandisa yakagadzirira-yakagadzirirwa pfungwa. Uye zvakare, zita racho rave kutozivikanwa, izvo zvinoreva kuti mitengo yekuwedzera huwandu hwekuzivikanwa kwechiratidzo yakadzikira zvakanyanya.

Sechikamu chefranchise, iyo franchisee inofanirwa kungozivisa kune vatengi vavo chokwadi chekuti hofisi yemumiriri yemuno yakavhura mudunhu. Izvo zvakachipa kwazvo pane kusimudzira isingazivikanwe mhando kubva pakutanga. Iyo franchise inogona kunge iri kofi iwe yaunotenga cafe iri padyo mangwanani, chitoro kwaunotenga, pizzeria ine zita renyika uye iri munharaunda yemutengi wemuno.

MaFranchise ari kwese kwese uye ari kukura mukuzivikanwa. Bhizinesi rakagadzirira kuvhura franchise modhi inobvumidza iyo franchisee kungoisa mari inowanikwa zviwanikwa mune yakatove yakaedzwa uye inoshanda bhizinesi modhi. Iwe unongoda kuti ushandise nemazvo zvinopihwa nemitemo yefranchise. Iye franchisee anenge haaise chero chinhu panjodzi, nekuti pane bhizinesi kumashure kwayo, inozivikanwa brand, chiitiko chakakura chakaunganidzwa pamusoro pemakore mazhinji kana kunyangwe makumi emakore echiitiko chine simba.

Franchising inoratidzirwa nehupamhi hwemukurumbira mune chero nyika. Munhu anosarudza kuve franchisee anogona kungoisa mari zviwanikwa, kutora vashandi zvinoenderana nezvinodiwa, kuvaka mabhizinesi maitiro, uye kuwana mhedzisiro. Kunyangwe zvigadzirwa zvinowanzo kutorwa kubva kune nyika yekwakabva franchise. Izvi zviri nyore kwazvo sezvo iwe uchigona kuchengetedza vashandi uye mari zviwanikwa. Iko hakuna kudikanwa kwekugadzira zano kana kushanda pane chiratidzo. Zvese izvi zvave kutowanikwa kwauri uye zvasara ndeye kuvhura yakagadzirira-yakagadzirwa biz modhi inonyatso kuunza mari zviwanikwa sebhonasi.

Iye franchisee anokwanisa kushandisa zvinobudirira iyo franchise yaakawana, achiwana mugove wakakura wezvemari zviwanikwa. Iwo mazwi eiyo franchise anokurukurwa zvakananga neanopa uye anogona kunge akasiyana. Semuenzaniso, iwe unogona kugara uchibvisa mugove webatsiro, kana iwe uchigona kubvumirana pane mamwe mamiriro, zvese zvinoenderana nemuridzi wechiratidzo chakashandiswa.

Izvo zvakakwana kungotenga franchise uye kushandisa ese ruzivo rwakawanikwa nezvizvarwa zvakapfuura zvevanhu kana zvasvika kune yekare trademark. Iwe unofanirwa kuve wakangwarira zvakanyanya uye kudzivirira zvikanganiso nekuti chero kusanzwisisika mukugadzira franchise kunogona kucherechedzwa uye ipapo franchisee anogamuchira matambudziko pane purofiti Asi ichi hachisi chiitiko chakajairika, saka, iwe unofanirwa kutarisa pane chaiyo kuita kwehofisi mashandiro.

Kuteedzera franchise uye kuwedzera zvinowirirana zvinowedzerwa kukambani yako yekukwikwidza kumucheto. Mushure mezvose, ma franchise mazhinji anoshandisa nzira yekushandisirwa nzvimbo, apo, semuenzaniso, muMcDonald's ivo vanotengesa mapancake kana iri muRussia. Kana iyo inowirirana McDonald's franchise inovhura padunhu reKazakhstan, saka chikafu chinokurumidza-cafe chinopa sarudzo yesarudzo ye burger ine nyama yebhiza yevagari vemo.

Makuru mafranchise mabhii ane zita rinozivikanwa, tora chinzvimbo chinotungamira mumusika, kutenderera pasirese. Kubata kukuru, purofiti hombe uye ichi hachisi chakavanzika kune chero munhu. Avo vane mari havatambisi nguva pazvinhu zvidiki, vachivhura pakarepo netiweki yeresitorendi, mashopu, masalon, mabhawa, mahotera, magasi, nezvimwe. Mhando dzakakurumbira ndeMcDonald's, Holiday Inn, Subway, Chanel, Gucci, Dior, Zara, nevamwe vazhinji. Mazuva ese kune akawanda uye akawanda acho. Nei kutenga yakachipa kana hombe franchise iri kudiwa? Zvese zvinhu zviri nyore.

Iko hakuna kudikanwa kwekutanga zvese kubva pakutanga, izvi zvinonyanya kushanda kune vanotanga vasingazive kana hwaro kana manejimendi vega. Paunenge uchitenga franchise, hombe, yepakati, kana yakachipa, iwe unofanirwa kunzwisisa kuti pamusoro pechirongwa, iwe unowana rutsigiro kubva kune vefranchisors, nyanzvi dzedu, nehurongwa uye nekuwedzera kuraira, kuraira nezve kukwidziridzwa, uye kushambadzira. Vhura bhizinesi, uchitanga kwete kubva pakutanga, asi nerutsigiro rwebhizinesi reshark. Panguva imwecheteyo, iine hukuru hukuru, iyo muzana inobviswa kune vema franchisors haina kukosha, kudzoreredza mutengo wese kubva pamwedzi wekutanga. Kana uchishandira pamwe nekatalog yeiyo franchise, iwe unozvipinza pangozi nepashoma muzana paunenge uchiongorora basa reimwe kambani, uchifunga nezve nguva yekuita mumusika, mubhadharo, uye mamwe ma parameter. Zvakare, chitoro chiripo kuti chigamuchire ongororo mushumo zuva nezuva, vhiki nevhiki, pamwedzi, pagore Zvakare, mune iyo catalog inowanikwa kuti uone kupatsanurwa kwemahombe makuru ma franchise (kubva kudhura kusvika kudhura), uchiratidza nzvimbo (dunhu). Kubhadhara kwekutanga, uchifunga kubhadharwa kwemari uye zviyero zvechibvumirano nevatangi, kuongorora kudiwa kweiyo mamiriro mumusika uye imwe data.

Imwezve yekuwedzera mukutora hombe franchise ndeyekuti hapana chikonzero chekutambisa nguva uchigadzirisa zviwanikwa.

Kuti uwane rumwe ruzivo, ndokumbirawo ubate mahunyanzvi uchishandisa nhamba dzakapihwa. Tumira chikumbiro ne-e-mail, pamwe nekuenda kukatalog yeiyo hombe franchise kuti uzive mutengo wekupa, mazita eiyo hombe kana yakachipa franchise, verenga ongororo yevatengi (vema franchisees uye ma franchisors). Tinokutendai pamberi pekuda kwenyu uye tinotarisira kubatana kwenguva refu.

Iyo franchise iri kukura chiitiko chinotarisirwa chinofanira kuitwa chaizvo zvinoenderana nechero zviyero zvauchazove nazvo mushure mekupera kwechibvumirano. Kushanda pane franchise, iwe unowana huwandu hukuru hwezvakanaka pamusoro peavo vanopikisa vasina mukana uyu. Shandisa yako franchise nenzira inoshanda nekugadzirira kwekutanga. Kukura kwakanyanya kuoma, uye kushanda pane franchise, iwe uchagamuchira iyo yese seti yezvinodiwa maturusi kuitira kuti uite ichi chiitiko pasina kunetseka. Iyo franchise iri kukura inofanirwa kupihwa kutarisisa kwakakodzera, zvinoreva kuti iwe unofanirwa kushanda nesimba kuti uzadzise zvaunosungirwa. Izvo zvinofanirwa zvakare kuve zvakajeka kuti iwe unosungirwa kubhadhara zvimwe zvipo, uye pamwedzi.

Chekutanga, uyu mubhadharo wemari, iyo inobhadharwa kamwe chete, zvisinei, zvinosvika pa11% yemari yekutanga-yauchazoshandisa pakuita chirongwa chebhizinesi. Paunenge uchishanda nefranchise iri kukura, zvakakoshawo kuti urambe uchifunga mupfungwa dzako kuti ungangodikanwa kutenga zvimwe zvinhu. Kana yakura, idzi dzinogona kunge dziri mbeu, mbesa, nezvimwe zvakadaro. Iyo franchise imhando yechiitiko chinovimbisa mabhenefiti kune vese mapato, vese muparidzi uye muridzi wechiratidzo.

Iyo inoshanda-zvakanaka inokura franchise inokupa iwe mukana wekuti usimbise chinzvimbo chako semutungamiri wemusika. Iwe uchave nemukana wega wekutarisana nemakwikwi zviitiko uye uwane chinzvimbo mumisika inobatsira kwazvo pamusika. Asi zvakakoshawo kuyeuka kuti mwedzi wega wega iwe uchabhadhara ingangoita 9% yemari yako pane isingadzoreke hwaro uchifarira franchisor. Iye pachake anozoshandisa mari iyi mukufunga kwake. Kubhadharwa kwemwedzi nemwedzi kwekuitwa kweiyo franchise iri kukura yakakamurwa kuita maviri marudzi. Yekutanga yeiyi mhindu uye inotangira kubva pa2 kusvika pa6% yemwedzi inoyerera kuyerera kwemari.

Uyezve, pane mari yekusimudzira iyo isingafanire kudzikiswa. Zviri kusvika pa3% yehuwandu hwezviwanikwa zvaunogona kuwana mumwedzi. Kushanda nefranchise iri kukura kunoreva kudiwa kwekutevedzera zvakadzama mirau, kusvika pakuchengeta kodhi yekupfeka nevashandi vako. Uye zvakare, kana uchitengesa zvigadzirwa, unofanirwa kushongedza nzvimbo yako maererano nekodhi imwe chete yekugadzira. Ehezve, kana uchiita franchise iri kukura, unozogamuchira tekinoroji yese inodikanwa uye kuziva-kwazvinogona kushandiswa kugadzira rairo yakasarudzika inozivikanwa nemasangano ese ari kushanda pasi pechiratidzo chambotaurwa.

Kubudirira kwefranchise muTirana inozivikanwa bhizinesi modhi, kazhinji, senge mune chero rimwe guta. Bata nekusimudzirwa kweiyo franchise zvakanaka uye nemazvo, uchiteerera kune zvinodikanwa. Unogona kuita franchise kunyangwe iwe usina hunyanzvi hwehunyanzvi hwekutarisira. Nekudaro, iwe uchiri kuda hunyanzvi hwekuronga. Uye zvakare, kana iwe uchida kusimudzira mukana wekutengesa muTirana, unofanirwa kufunga kuti uchafanirwa kubvisirwa mari uchifarira franchisor. Izvi zvinogona kuve bhuru remari, miripo, uye kushambadzira masevhisi fizi.

Dzimwe nguva dzimwe mari dzinenge dzisipo, saka, kana uchisimudzira mukana wekutengesa muTirana, uchafanirwa kutarisisa kune zvimwe zvinhu zvekudyidzana nefranchisor. Saka, pachinzvimbo chemubhadharo wemari, semuenzaniso, unogona kutenga zviwanikwa kubva kune franchisee. Nekudaro, iwe uchavabhadhara pamubhadharo wese waasina kuwana kubva kwauri nekuda kwekuramba kweimwe mari yemupiro.

Tirana ndiro guta guru reBalkan nyika uye ine zvimiro zvaro zvematunhu. Kana iwe uri kukurudzira franchise muTirana, iwe unofanirwa kudzidza tsika tsika, maficha emutemo wedunhu, pamwe nezvimwe zvinhu zvinogona kukanganisa rako bhizinesi chirongwa. Tora yako franchise zvine hunyanzvi neyekutanga SWOT kuongorora. Nekudaro, iwe uchave unokwanisa kunzwisisa njodzi dzipi dzauri kutora kana uchisimudzira zita nyowani muTirana, pamwe nemikana ipi iyi franchise yaunokupa. Inobatsira uye iri nyore, zvinoreva kuti mukana wakakura kudaro haufanire kuregeredzwa. Kukwidziridzwa kwefranchise muTirana kuchaperekedzwa neasina-franchisor kuraira, izvo zvinokupa iwe mimwe mikana yekubudirira.

Iyo Tirana inodikanwa nevagari vayo, nekudaro, ivo vanofara kuti iwe unozotanga chiitiko chako padunhu reguta rino. Ingosimudzira yako franchise uye uwane mari kubva kune ako zviitiko, uchiva anobudirira muzvinabhizimusi.