Franchise yeguta iri inopa catalog yeakanakisa sarudzo. Chero chero bhurawuza rinopa dzinoverengeka gumi nematanhatu maratidziro kune akasiyana maratidziro zviwanikwa, zvichipa kutarisisa kune vezvemabhizimusi avo vanoda kutenga kodzero yekumhanyisa yakagadzirirwa-kugadzirira bhizinesi muguta ravo, kusarudzwa kweakanyanya kukosha uye anobatsira franchise zvinopihwa. Panguva imwecheteyo, zvinodikanwa kuti unzwisise kuti mukuumbwa kwechinyorwa chakadai, chinzvimbo chekugadzirisa chinogona kuve chakakosha kukosha. Semuenzaniso, guta guru rinorayira zvarinoda kune vema franchisees, uye nzvimbo diki yedunhu inozvisarudzira yega. Zviripachena kuti huwandu hwemaguta makuru, maitiro avo ezuva nezuva, mararamiro, tswanda yezvinhu zvevatengi uye masevhisi anogona kunge akasiyana zvakanyanya kubva kune akafanana parameter akajairwa kumisha midiki, uye izvi zvinofanirwa kuratidzwa mukabhuku katekitori. Pakutanga, pane zvimwe, kunyangwe zvishoma, kudiwa kwezvinhu zveprimiyamu uye masevhisi, uye kune zvakare mushe unoonekwa wevatengi vasingateerere zvakanyanya shanduko mumutengo wezvigadzirwa zvavanotenga nguva zhinji.

Izvo hazvina basa kwavari. Asi ivo vanokoshesa nguva yavo uye nyore, saka ivo vanoda kuona zvakajairika zvinhu zvekushandisa kwezuva nezuva mukati mekufamba chinhambwe uye havana kugadzirira kumhanyira shure kwavo kune rumwe rutivi rweguta. Nekudaro, mune chero guta hombe, kune zvakare boka revanhu rine mari shoma uye, nekudaro, zvakaderera zvinodiwa pamusoro pemutengo uye mhando yechikafu, zvipfeko, shangu, varaidzo, zvichingodaro. Mune mamwe mazwi, iwo maratidziro emafranchise ari kudiwa mune yakanyanya kana kushoma nzvimbo yekugara anogona kunge akapamhama uye akasiyana mukusiyana kwakasiyana maererano nemutengo, mutengo, basa rakanangana, uye zvimwe zvinhu zvinokonzeresa sarudzo kana uchidzidza catalog. Nomuzvarirwo, kugarwa kwakakura, nekuda kwehuwandu hwevanhu uye, nekudaro, yakakwira mwero wekudiwa unoshanda, inopa kukurumidza kumhanya kwekuvandudza bhizinesi uye nhanho yakanaka yemubhadharo. Ngozi yekukundikana mune mukana wefranchise yechinozivikanwa uye inozivikanwa mhando muguta guru iri yakaderera zvakanyanya kupfuura mudunhu reguta.

Izvi zvinofanirwa kutariswa kana uchishanda nekatalog ye franchise, pamwe nedanho repamusoro rezvinodiwa zvevashandisi vesaiti zvemukati uye kurongeka kwenzvimbo yeruzivo. Mune mamwe mazwi, guta rine zvarinoda uye zvinodiwa nevatengi izvo zvinofanirwa kutarisirwa mupfungwa kana uchigadzirira katalog ine zvirevo zvekutengeserana, zvinosanganisira tsananguro dzakadzama dzefranchise, kuverenga kwenguva dzekubhadhara, kutaurirana kwevaridzi nekukurumidza kutaurirana, zvichingodaro.

Franchise yeguta diki ine katarogu yesarudzo dzakanakisa. Iyo yakanyanya kusarudzwa mafranchise eguta rako diki. Vemabhizimusi vari kutsvaga kutenga kodzero yekumhanyisa yakagadzirirwa-bhizinesi, kungave padiki kana hombe chiyero vanogona kuwana zviri nyore zvinongedzo zvakadaro mune chero injini yekutsvaga. Muzviitiko zvakawanda, kushanda pane franchise kuri nyore, kuvimbika, uye kunobatsira kana uchienzanisa nekugadzirwa kweimwe bhizinesi chirongwa, sezvavanotaura, 'kubva pakutanga' Iwe haufanire kudzidza musika uye zvavanofarira zvevatengi, gadzira chigadzirwa kana sevhisi ine zvakasarudzika zvivakwa, zvese zvaunoda kuti uve wakasiyana kubva kune vanokwikwidza, kunyanya mutaundi diki, gadzira chiratidzo uye unoteedzana nemifananidzo yakajeka nemitauro, senge logo, sirogani, kushambadzira mameseji, zvichingodaro, investa yakawanda mari mumushandirapamwe wekuunza chigadzirwa kumusika uye nekuwedzera kuchisimudzira. Uye panguva imwechete, panogara paine njodzi yekuti wakanganisa, vatengi havasi kufarira chigadzirwa chako, uye bhizinesi rinozopedzisira rapera. Uye iwe unosara nekuodzwa mwoyo musimba rako uye zvikwereti, zvingave zvidiki kana hombe, zvinoenderana nezvako zvekutanga zvirevo.

Nekudaro, kana uchisarudza, uchigadzirira yakasarudzika yemagetsi katarogu uye nekuenderera mberi nekushanda nema franchise, chinhu chakadai saizi yeguta rinofanira kutarisirwa pasina kukundikana. Inonyanya kugadzirisa mararamiro evagari, uye, nekudaro, zvido maererano nechikafu, varaidzo, shangu uye zvipfeko, dzidzo yekutanga uye yekuwedzera, mitambo, zvekuzvivaraidza, zvichingodaro. Mumataundi madiki, hapana kana chinodikanwa chezvinhu zveprimiyamu uye masevhisi, saka hazvina musoro kutenga mukana wekutengesa zvishongo, zvinhu zveumbozha, mbatya dzinodhura kwazvo, shangu uye nhumbi dzeganda, mota dzoumbozha, kana chero chinhu chakadai.

Saizvozvo, hapana chikonzero mukugadzira makatalog anosanganisira zvigadzirwa zvakadaro. Asi kudiwa kweshanduro dzisingadhuri dzezvinhu zvataurwa pamusoro, zvinounzwa nenzvimbo diki, zvinogona kuunza mari yakagadzikana. Izvi zvinoshandawo kuma franchise ekudzidzira uye kuenderera mberi nedzidzo masevhisi, masangano emitambo, senge nzvimbo dzekusimbisa muviri, makirabhu, kana madziva ekushambira. Kazhinji mune iyo katarogu, pamusoro peiyo rondedzero yeiyo franchise, kutaurirana nevaridzi kuti vakurukure nezvehukama hwekushandira pamwe, zvichingodaro, kune zvakare kungofungidzirwa kwekuverenga kwenguva yekubhadharisa bhizinesi. Iyo franchise inofungidzira kudiwa kwekutanga kubhadhara uye kunotevera kubhadharwa kwemwedzi, izvo zvinoenderana zvakananga nekukosha kwechiratidzo uye kwekutanga kuverenga kwekubatsira kweprojekiti mutaundi diki. Masvomhu akadaro anofanirwa kuongororwa zvakadzama, achifunga huwandu hwevagari mutaundi diki, yakajairwa mutengi bhasiketi, pakati nepakati mibairo, uye mamwe maparamende akakosha.

Franchise emataundi madiki nhasi anogona kuwanikwa kune ese akasiyana emari kugona. Kufarira mafranchise kuri kukura gore rega rega uye musika wefranchise uri kukura zvakanyanya kushingaira. Franchising mamiriro anopa mamiriro anodikanwa eiyi budiriro. Muchokwadi, kutanga bhizinesi rekutengesa kuri nyore kwazvo pane kutanga rako bhizinesi. Nekuda kweyekuti mucherechedzo, chigadzirwa, kana sevhisi inopihwa neiyo franchisor mune yakagadzirira-fomu, ine kugadzirwa uye kutengesa matekinoroji, anoratidzwa mabhizinesi maitiro ekuronga, kutonga, uye accounting, kurudziro yekusarudzwa uye kudzidziswa kwevashandi, maitiro esangano anokurumidza uye kubudirira. Ehezve, zvakawanda zvinoenderana nesaizi yenzvimbo iyo zvakarongerwa kutanga kambani.

Madhorobha madiki mune izvi ane zvirevo zvakakomba mukuenzanisa ne megalopolises. Zviripachena kuti guta diki rinokodzera bhizinesi diki pane franchise hwaro pane iro rakakura bhizimusi chirongwa. Uye chikamu chemutengo chinofanira kunge chakakodzera (pakati nepazasi pevhareji). Zvinhu zvoumbozha, zvipfeko zvepamberi, neshangu, mota dzoumbozha, nezvimwewo ivo havangowane mutengi wavo mutovhota mutaundi diki. Nekudaro, mutengesi anoda kudzidza musika mudhorobha maanoronga kushanda, kuongorora mikana uye tarisiro yezvinodiwa nevatengi, mamiriro ekukwikwidzana, nezvimwewo. kuverenga. Mushure mezvose, franchise inowanikwa mune tariro yekubudirira uye purofiti yebhizinesi.

Kuongorora kusiri iko kwenzvimbo yemusika, iyo nguva yekubhadhara yemubhadharo wekutanga, huwandu hunofungidzirwa hwemari dzemwedzi, mitero, mihoro, uye zvimwe zvekushandisa zvinogona kupedza zvese zvinotarisirwa uye tariro. Kazhinji, zviwanikwa zveInternet zvine franchise catalogs, kuwedzera kune rondedzero yakajairwa uye kutaurirana kweve franchisors, zvakare zvinopa data pamusoro pekutanga kubhadhara, nguva dzekubhadhara, pamwe nezvimwe zvekuwedzera zvinopihwa nemuridzi webhangi (mutemo wehunhu, mhando dzehunyanzvi uye zvirongwa, kudzidziswa zvirongwa zvevashandi, ruzivo rwekushambadzira, nezvimwewo). Nekudaro, iyo franchise inogara iine sumo kune iyo franchise. Kubudirira kwebhizimusi diki (uye chero ripi zvaro) bhizinesi kunoenderana nekutarisirwa, mutoro, uye, kune imwe nhanho, kugona, kweanotanga bhizinesi.

Iyo franchise yeguta diki ine akati wandei maficha anofanirwa kutariswa pakuongorora musika, zvinodiwa nevatengi, kugadzikana kwekudiwa kunoshanda, uye zvimwe zvinhu zvinokanganisa zvakananga tarisiro yebhizinesi uye padanho repundutso yarinotarisirwa. Kugadziriswa kudiki hakugadzi mamiriro akanakisa ekukurumidza kukura kwemabhizimusi. Mazhinji acho madiki, kazhinji mafemu ane mhuri ane nzwisiso yakanaka yezvinodiwa nezvinodiwa zvevagari vemuguta. Saizvozvo, kune iro diki diki guta, kusarudzwa kweasina kudhura kwazvo mafranchise anodikanwa, pasina kunyanya kuomarara zvinodikanwa zvebhizimusi maitiro, mitemo yekuverenga, kusarudzwa, uye kudzidziswa kwevashandi.

Guta diki rinofungidzira maitiro akareruka ekudyidzana nevatengesi nevatengi, kazhinji nzira yakasarudzika yemunhu kune wese mutengi. Tichifunga nezvekuti huwandu hwevatengi munzvimbo dzakadai hwakaganhurwa, kubudirira kwefranchise izere kunoenderana padanho rebasa. Paanenge achishanda pane franchise, muzvinabhizimusi haafanire kugadzira bhizinesi rake, iye anogashira akagadzirira-akagadzirwa mabikirwo, zvirongwa zvebhizinesi, maitiro ekuronga zviitiko zvezuva nezuva uye accounting, zvinyorwa zvemashoko, uye kunyange zvinodikanwa kune vashandi, kusanganisira avo ekudzidzisa zvirongwa . Zvisinei, iye chete ndiye achakwanisa kudzidza pamusika uye kuona kana izvi zvinhu nemasevhisi ari kudiwa mutaundi diki iri, kunyangwe chinodiwa chinogadzikana zvakakwana, kana paine mikana yekusimudzira bhizinesi, zvichingodaro. Kune rimwe divi, nesarudzo chaiyo yeiyo franchise, guta diki rinopa kuderera kwenjodzi dzezvemabhizimusi, sezvo kukomba kwemakwikwi, kutyisidzira kwevanotora raoter, uye zvimwe zvakashata maitiro zvinoratidzwa zvishoma zvishoma zvichienzaniswa neguta guru. Bhizinesi diki mutaundi diki riripo zvakanyanya nerunyararo uye zvakadzikama, pasina akawanda makiki uye kutadza kana, chokwadika, ikawana vatengi vayo vakavimbika.

Kazhinji, zvinyorwa zvemagetsi zvemafranchise zvinopa kwete chete tsananguro yakaringana uye nhoroondo yebhizinesi, asiwo nhare dzevaridzi dzekutaurirana, pamwe nekufungidzira kwekubhadharisa kwepurojekiti yekutengesa. Aya maverengero anotora mari yekutanga franchise fizi, zvinoenderana nemutengo wechiratidzo, pamwe nemitero yemwedzi nemwedzi, inowanzo kuverengerwa se peresenti yemari inofungidzirwa. Zvinokurudzirwa kune wechidiki muzvinabhizimusi kuti atarise marongero aya uye kuverenga, zvakatemwa uye zvinoshanduka mutengo, mari, shanduko yemwaka mukudiwa, uye zvimwe zvinhu zvakadaro zvakadzama kuitira kuti zvisakanganiswa mune zvavanotarisira.

Iyo tile franchise ichawana yayo yakawandisa kunyorera kune hombe runyorwa rwevanamuzvinabhizimusi vari kufunga nezve sarudzo yekutangisa yavo bhizinesi. Tile franchise inoiswa kumubatanidzwa unobereka zvibereko nevakawanda vagadziri avo vanoda kutsvaga vakaringana vanobatirana. Tile franchise inozoshandiswa nevatangi vanonzwisisa kuti zvinonyanya kubatsira kutenga rakagadzirirwa-rakagadzirwa trademark pane kugadzira bhizinesi kubva pakutanga. Nekudaro, iwe unobvisa zvachose tarisiro yenjodzi dzakasiyana siyana uye zvinokanganisa zvinogona kukuvadza kuri kuuya kuvandudzwa kweprojekti zano. Iwe unogona kuwana rondedzero yevagadziri pane yakasarudzika chikuva iyo ine akawanda akasiyana sarudzo kune ma franchisees, ayo parizvino anozivikanwa kune imwe nhanho. Franchise yega yega inogadzirwa ine kwayo kutungamira, chiratidzo chakagadzirwa-chakagadzirwa, pamwe nemutengo, zvinoenderana nedanho rekuzivikanwa kwechiratidzo chakasarudzwa nemutengi.

Panyaya yekutaurirana nemugadziri, iwe unozotanga kukurukura nezve ruzivo rwekufarira uye ruzivo rwekubatana pamwe chete, mushure meizvozvo zvichakwanisika kusaina chibvumirano nekuchinjiswa kwekodzero yekuvandudza tile franchise. Kana iwe uine chero mibvunzo, unofanirwa kubata nyanzvi dzemugadziri kuti abatsirwe, uyo anozobata hurukuro nekutsvaga nzira yekubuda mumamiriro akaoma. Vanamuzvinabhizimusi vemazuva ano vachangotanga kushingairira kupa zvavanoda kumafranchise, ipapo sezvo paine zvinodiwa kuti zano rakagadzirirwa rive nyore kwazvo kushanda nemusika wekutengesa pane kuuya neprojekti vozvisimudzira vega. Iko kushandiswa kweiyo tile franchise kunofanirwa kuvandudzwa pamwe nekubatana kuzere nemugadziri, zvine chekuita nazvo izvo zvichakwanisika kuvaka yega yega nhanho nyowani nenzira kwayo. Mazuva ano, mafranchise ane madhiri akasiyana, zvinoenderana nezvinodiwa nemutengi, atanga kushandiswa zvinobudirira pasirese. Nekushandisa kwemhando yepamusoro uye inoshanda yekuzadza zvinyorwa, vashandi vemugadziri vanozokwanisawo kuzivisa zvizere, zvichipa mukusimudzira kweiyo mhando pamusika. Neshanduko yekumhanyisa rako bhizinesi, iwe unofanirwa kurairwa kuti utore mukana weiyo tile franchise uye uite basa rinozoenda kune dzimwe nyika.

Kugadzirwa kwematiles franchise chirongwa chakakodzera chebhizinesi, nekushandisa icho, unozonyatso kugadzirisa mamiriro ako emari. Paunenge uchiita franchise, hongu, matambudziko anogona kumuka. Kuti uzvidzivise, zvakakosha kuita mhando yekutanga kugadzirira. Muchikamu chekugadzirira, chishandiso chinonzi swot kuongorora chinouya chinobatsira. Izvo zvinobatsira iwe kuti unzwisise kuti ndeipi franchise inonyanya kubatsira kushanda nayo kuti uwane yakakwira mwero wemari. Iwe une mukana wega wega wekuwana mibairo inoshamisa kana iwe ukatanga yekugadzira franchise, uchinyatso kutevedzera iyo mirau.

Ivo vanopihwa nemumiriri wechiratidzo uyo anofarirawo kubudirira kwako. Kana iwe uchida kubata nematiles uye kumisikidza kugadzirwa pasi pefranchise, saka padanho rekusarudza franchisor, iwe unofanirwa kunyatsoongorora zvese zvakatarwa mamiriro kusarudza yakasarudzika sarudzo. Tanga ne analytics. Inopa kurovedzwa kwemhando yepamusoro kunova nechokwadi chekuti haukundike. Chengetedza zvakakodzera kune mataira, ita kugadzirwa padanho nyowani yehunyanzvi. Kuvapo kwefranchise kunobatsira mune iyi nyaya kunyatsogadzirisa chero matambudziko. Ipapo kambani inonyatso kuwana mhedzisiro ine musoro mukutarisana nevanopikisana navo.

Tengesa mataira awakagadzira mukugadzira kwako, kuti ubhadhare mumiriri wema franchise uyo anotarisira kuti ubhadhare zvikamu zvemwedzi.

Mukati mekuita basa rehofisi, matambudziko angamuka. Vanogona kukundwa zviri nyore sezvo uine seti yakakodzera yezvishandiso zvinoshanda nemazvo. Kugadzirwa kwakanyatsogadzirwa kwematiles franchise mukana wekuwana mibairo inoyevedza nemari shoma yemari. Uye zvakare, kunyangwe iyo yekuwedzera mhedzisiro inowanikwa kwauri. Iko kukonzeresa kukanganisa kune hupfumi mubatanidzwa wekuderedzwa kwemitengo uye kuwedzerwa mari. Iyi mhedzisiro miviri inosangana kuita imwechete, saka fananidzo yenyukireti jeti inowanikwa.

Jet inoungana mhedzisiro yemusangano pakati peiyo projectile uye nhumbi dzetangi kana imwe mota ine zvombo. Saizvozvowo mune zvehupfumi, iko kuunganidza simba kunotendera kupaza nhumbi dzevadzivisi, izvo zvinoita kuti zvikwanise kuvakunda. Saizvozvo, iyo tile franchise inogona kutora mukana weichi mhedzisiro kutonga pamusika. Mune ino nyaya, iwe unowana yakakwira mwero yemari yemari iwe yaunogona kushandisa nekufunga kwako wega. Mushure mezvose, iwe unogona nyore nyore kubhadhara iyo franchisor kune izvo zvakapihwa zvakanakira mukutarisana nevakwikwidzi. Usaregeredza mataira franchise nekuda kwekuti inokupa iwe kugona kunyatso kutonga vadzivisi vako.

Iyo kugadzirwa kwepaved slabs franchise inoenderana bhizinesi chirongwa. Kuti uzvione zvisina chaunopomerwa, unofanirwa kutanga kuita zvirongwa zvako pasina rusaruro. Kana iwe uri kushanda pasi pefranchise, saka iwe uri munhu anozvidavirira uyo, mukuwedzera, anofanira kupa yemwedzi nemipiro. Mari yakadaro inotambirwa neiye franchisor, uye anogona kuishandisa mukufunga kwake. Kana iwe ukafunga kutora mukana wefranchise uye wotanga yako wega kugadzirwa, zvakakosha kutevedzera zvakajeka bhizinesi modhi yemhando yakabudirira. Inokupa iwe mukana wekutonga pamusika.

Sezvo isu tese tichiziva, yakanaka musika chinzvimbo inovimbisa yakakwira mwero yemari. Chengetedza zvakafanira kugadzirwa kuitira kuti nzira yemumugwagwa ifanane neyakavhurika yekutanga. Kune izvi, zvinodikanwa kuti utore kwete chete mirau asiwo nesarudzo dzehunyanzvi. Kana zvikaitwa nemazvo, unovandudza zvinoshamisa mikana yako yekubudirira kwenguva refu. Iwe unofanirwa kugara uchiita nekutsunga uye kuvimba, izvo zvinofambiswa nekuwanikwa kweruzivo rwakakodzera. Bata pamwe nenhamba uchishandisa magirafu uye machati. Chikamu chepamusoro chekuonekwa chinokupa iwe nekunzwisisa kwakanaka.

Nhamba dzakaoma dzinoratidzwa zvakajeka sezvinobvira. Kana iwe ukafunga kusangana nepaving slabs uye nekumisikidza franchise yekugadzira, saka ichi ndicho chisarudzo chakakodzera. Mushure mezvose, haufanirwe kugadzira chero chinhu iwe pachako uye kusimudzira mhando. Unotova nezvose zviripo.

Mukuwedzera kune zvakanakira kushandisa zita rinozivikanwa, kugadzirwa kwepave chunks franchise kunokupa iwe kodzero yekushandisa zvemhando yepamusoro michina, yakasarudzika matekinoroji, uye mimwe mikana. Zvese zvakanaka izvi zvinogona kushandiswa kunzwa kuvimba pakati pevanokwikwidza, zvisinei, vamwe vevanokwikwidza mukuzadzikisa kugadzirwa kwemasabsabs ekufamba vanogona kushandisa nzira dzisiri dzechokwadi dzekurwa. Iyo franchise inogona kubatsira neizvi, sezvo iwe uchigona kugara uchitaurirana nefranchisor. Ndiye mumiriri wekambani yepasi rese, nekudaro, iwe unofanirwa kuwana dziviriro uye dziviriro. Pakupedzisira, mumiriri weanonyatso kuzivikanwa kugadzirwa franchise haashingi kugumbura, kunyangwe kana nyika iri yemusango zvachose. Zvirokwazvo, haufanire kuvimba zvakawandisa pane franchisor.

Izvo zvakakoshawo kuti uve wakagadzirira kuzvirwira iwe pachako. Pakupedzisira, iyo chengetedzo sevhisi inzira yepamutemo yekurwisa kubvuta. Kana iwe uchida kuita franchise paving slabs, saka shanda pamwe neakanyanya kufunga mugadziri. Iye anoziva maitiro ekuronga kugadzirwa uye kuwana yakakwira mwero wemari. Nekudaro, kana iwe ukafunga kuita paving slabs uye kuvhura yekugadzira franchise, saka haufanire kuzeza. Izvo zvakare hazvina kukodzera kumhanyisa zvakawandisa, sezvo iwe uchifanira kufunga nekudzidza ruzivo rwakakodzera kuti utore sarudzo chaiyo.