Madiki emabhizimusi mafranchise anozivikanwa bhizinesi madhiri. Bhizinesi diki rakanaka nekuti riri kudiwa mune megalopolises nemumataundi madiki. Sarudzo yesarudzo inogona kunzi yakakura kwazvo pasina kuwedzeredza. Pamwe, nhasi zvakaoma kupa zita rebazi rehupfumi uye mutsara wechiitiko (uye kwete chete chidiki) chisingazopihwa mafranchise. Saka chinhu chikuru ndechekuita sarudzo chaiyo nekuti kubudirira kwebhizinesi rako kunonyanya kuvimba nesarudzo iyi. Mugove wekutengesa mukati meGDP yenyika iri kukura gore rega rega, ichipa mupiro wakakosha kuhupfumi hwenyika dzakasiyana siyana uye nekugadzirwa kwemabasa matsva.

Varidzi vemakambani akabudirira uye zvigadzirwa zvinokurudzirwa vari kuramba vachikoka vatsva kuti vapinde mubhizinesi ravo uye vatenge franchise, vova chikamu chebhizimusi rinobatsira. Imwe yeakanyanya kunaka maficha eiyi nzira yekuita bhizinesi chirongwa kugadzikana. Ose matekinoroji, zvirongwa zvemaitiro uye maitiro, mabikirwo, kurongeka kwekudyidzana nevatengesi nevatengi, kushambadzira mutemo, nezvimwe zvakagadzirwa, zvakaedzwa mukuita, uye zvakaratidza kushanda kwavo. Iyi ndiyo mamiriro ezvinhu ayo anopa kudzikiswa munguva yekubhadharira bhizinesi chirongwa uye kuchichiunza padanho rinobatsira mukuenzanisa nekusika kwebhizinesi, sezvavanotaura, kubva pakutanga. Zvinonzwisisika kune vanamuzvinabhizimusi vanoshanda nemabhizimusi madiki kubhadhara zvakanyanya kune ma franchise mune zvekutengeserana, zvekudya (kofi mashopu, madiki emhuri maresitorendi, mabhekaji, nezvimwewo), mabasa evatengi (akawachisa akageza, kugadzirisa shangu nembatya, zvigadzirwa zveganda, uye imba zvishandiso) . Kuzivikanwa kwemafranchise ane chekuita nekuvaraidzwa nekufamba, mitambo, mabasa ekurapa (kusanganisira mhando dzakasiyana dzemasaji, kurovedza muviri, nezvimwewo), pamwe nebasa remota, kugadzirisa, uye basa rekuvaka, riri kukura gore rega rega. Uye kunyangwe nhamo dzemari, denda, uye mamiriro akafanana asina kunaka kazhinji haangoite chipingamupinyi kumabhizimusi madiki pane franchise asi anotopa kukura nekukurumidza uye budiriro zvichienzaniswa nenguva dzakanyarara.

Muenzaniso wemapurojekiti akadaro anogona kunge ari epachikoro uye epachikoro masangano anoshanda nekushandiswa kwemazuva ano ruzivo matekinoroji. Masangano akasiyana siyana ekuwedzera budiriro uye kurovedzwa ari kudiwa zvakanyanya panguva dzekuti paine zvirambidzo zvakasiyana pabasa rezvikoro zvekare nezvikoro zvepamusoro. Kugadzirwa kwechikafu chekuenda uye nekutakura kunogona zvakare kuve muenzaniso wefranchise (zvese zvidiki uye zvakakura) izvo zvichabudirira panguva yekuzvitsaura, zvinorambidzwa kufamba kwevanhu munharaunda yeguta, nezvimwe. Kazhinji, masevhisi ese ane chekuita nekutakura yechikafu, zvinhu zvevatengi, mishonga, nezvimwewo zvinonyanya kudiwa panguva dzakadai.

Kubudirira kwebhizinesi rebhizinesi kunovimbiswa nekutanga ongororo yezvakakosha zvinhu zvinokanganisa mabhizinesi madiki uye makuru, zvisinei nekuti zvinopihwa kuburikidza nefranchise, inongotengwa kubva kumuridzi, kana kusikwa yakazvimiririra. Chekutanga pane zvese, zvakakosha kuti uongorore huwandu hwazvino hwekusimudzira indasitiri yakasarudzwa netarisiro yayo, zvirinani kwemakore ari kuuya. Pasina kukosha kudiki ndiko kukundikana kwazvino kwemakwikwi, huwandu hwevanokwikwidza vepedyo, mutengo wavo uye mutemo webasa, kushambadzira zviitiko, nezvimwewo. mazita emagetsi, sirogani, nezvimwewo, kuvapo kwewebhusaiti yemubatanidzwa, mitemo, uye misimboti yekudyidzana nevatengi (vanogutsikana sei nechiratidzo ichi kazhinji) nemamwe ma parameter. Kuwana franchise mune yakasarudzika Internet dhairekitori, iwe unogona kuita ingangoita pfupi pfupi kutsvaga kwakasiyana wongororo uye makomendi nezvazvo. Zvichida vamwe vema franchise vakaona zvakakodzera kuti vagovane ruzivo rwavo rwekubatana uye vape rumwe ruzivo nezve franchisor kune vese vanofarira.

Uye, hongu, muzvinabhizimusi anofanirwa kuita ese maverengero ane chekuita nesangano rebhizinesi. Mazwi efranchise anowanzoreva kudiwa kwekutanga kubhadhara, huwandu hwayo zvinoenderana nekukosha kwechiratidzo, kwakatarwa nekubudirira, mukurumbira, uye purofiti yekambani. Uye zvakare kuronga kambani, zvakafanira kuisa mari yakati wandei muzvinhu zvakagadziriswa nekutenderera (kutenga kana kubhadharisa kwemaindasitiri, zvekutengesa, uye zvimwe zvivakwa, kutenga zvigadzirwa uye zvigadzirwa zvemuhofisi, kutora vanhu basa, kuhaya, uye kudzidzisa vashandi, mushandirapamwe wekuunza zvigadzirwa kumusika, nezvimwewo). P.). Saka iyo franchisee inofanirwa kufungidzira saizi yekutanga mari mubhizinesi rebhizinesi diki chaizvo sezvazvinogona pakuvaka chirongwa chemari. Zvinoenderana nekuti anokurumidza sei kuwana purofiti chaiyo.

Mari dzemwedzi nemwedzi dzinowanzo kuverengerwa sepesenti yemitero. Kazhinji, chirongwa chekudyara chinofungidzirwa uye kuverenga kwenguva yekubhadharisa diki (uye kwete chete) bhizinesi inopihwa pamwe nerondedzero yeiyo franchise mune inoenderana online catalog. Chiitiko chemabhizimusi anokwikwidza anoshanda pasi peiyo imwe franchise kana kungori muzvikamu zvakafanana zvemusika zvinogona zvakare kuve sosi yeruzivo rwakanyanya kubatsira uye kubatsira ma franchisees kuita sarudzo kwayo. Kana uchisarudza waunobata naye mari, unofanirwa kufunga nezvechido chake chekupa rairo mumunda wekugadzira tekinoroji, kushambadzira, kusimudzira, kurongeka kwakakwana kwezviitwa zvezuva nezuva, kudzidziswa kwevashandi, kunyoreswa kwenzvimbo dzekutengesa, nezvimwe. nezvinhu zvekuziva uye nekupa rumwe rubatsiro maererano nekusimudzira bhizinesi . Kazhinji, kubvunza kwakadai kunosanganisirwa mune runyorwa rwemashumiro emahara (mukati mehurongwa hwekushandira pamwe kwekudyidzana). Nekudaro, kune zvimwewo sarudzo kana kubvunzana kwega kwega kuchipihwa muripo wakasiyana zvichienderana nemutengo wakatarwa wemitengo (vamwe varidzi vebhizinesi vanokoshesa zviwanikwa zvavo zvemashoko zvakanyanya uye havana kugadzirira kuzvipa pachena kana kune vavanogara vachidyidzana).

Nenzira, kubvunza uye kuraira zvine chekuita nemitero yekuvandudza, kuvandudza kwehurongwa hwezvibodzwa zvemakambani, mukana wekuti franchisor akweretese bhizinesi reumwe mudiki bhizinesi chirongwa chinogona kuve chakakosha kwazvo kumabhizinesi madiki. Nenzira, kunewo emahara mafranchise ayo kazhinji asingape chero yekutanga kubhadhara kana kubhadharisa pamwedzi (kunyanya mumabhizinesi madiki mune yekudyira kweruzhinji uye kwevatengi masevhisi).

Muzhinji, muchidimbu zvese zvataurwa pamusoro, tinogona kugumisa kuti bhizinesi diki rekutengesa rine zvakawanda zvakwakanakira kupfuura echinyakare bhizimusi mamodheru. Iko kune, chokwadika, mutengo, njodzi, uye matambudziko, asi hazvinyanyo kuoneka uye kutyisidzira mhedzisiro. Nebhizinesi diki rakarongeka uye rakaverengerwa pasi pechirongwa chekutengesa, muzvinabhizimusi anogona kunzwa aine chivimbo mune rese guta guru uye munzvimbo yedunhu kana nzvimbo diki yekukosha kwedunhu. Chinhu chikuru ndechekusarudza chikamu chakakodzera chemusika uye kuita nhamburiko dzese mukubudirira kwayo.

Iyo yekupisa mapaneru franchise iri kuvimbisa kwazvo, asi riine njodzi bhizinesi chirongwa. Kana yaitwa zvichibva pane ruzivo kubva kune franchisor, iwe une mukana wese wekubudirira, nekuti tevera zvine hunyanzvi chirongwa chebhizinesi, shandisa yepamusoro-kirasi matekinoroji, uye zvakare une inozivikanwa uye inosimudzirwa kwazvo mhando iwe yauinayo. Shanda nefranchise zvakanaka, uchidzivirira zvikanganiso zvakakura, uyezve, hauna matambudziko akakura. Kana iwe ukasateedzera zvirevo zvinotsanangurwa muchibvumirano, ipapo kodzero dzekutengesa zvinhu semugoveri wega dzinogona kungotorerwa kwauri. Iyo franchise inofanirwa kuitiswa nenzira yekuti ive nechokwadi chekukwirira kudiwa kwerudzi rwe solvent. Kana iwe uchitengesa mumidziyo yekupisa, saka, nekudaro, vateereri vanonongedzwa vanofanirwa kusarudzwa nenzira yekuti mutengi anonyungudika arimo.

Ipa iwo anopisa emapaneru kutarisisa kwaunoda kana uchiita franchise. Izvi zvinogona kuve nemhedzisiro yakanaka pakubudirira kwako kwenguva refu. Zvirinani kushandisa inokurumidza kutanga basa kuti utange ipapo ipapo. Nekudaro, iwe unova nechokwadi chekukwanisa kupindura nekukurumidza kune akasiyana mamiriro, kusanganisira ane njodzi, uye kwete kuendesa iwo kuchikamu cheanonetsa.

Iyo thermal panels franchise ipurojekiti yakajairwa, mauri yaunofanira kuyeuka kuti chikamu chebatsiro chinofanira kupihwa kune franchisor semari yekushambadzira nemitero. Asi kune zvakare bundu-remari mupiro, iro rinoshandura kubva kuGerman sechinhu chakakora. Ichi chidimbu chakakora chinopihwa zvinoenderana nezvakabuda muhurongwa hwebhizimusi rakatanga pakutanga kwechirongwa chinopisa. Iwe unofanirwa kuendesa kusvika gumi kana kunyangwe 11% yeiyo yekutanga investimenti kune muridzi weanopisa panes franchise. Iyi fizi inoshandiswa neiye franchisor pachikumbiro chake chega uye haidzorerwe kwauri. Zvakafanana nemari, asi kuti iwe unoshanda neanozivikanwa epaneru kupisa franchise uye unogashira yakawanda nhamba mabhenefiti, zvaunofarira, uye mabhonasi kubva mairi.

Semuenzaniso, iwe unowana mukana kune zvakasarudzika zvigadzirwa, uchitengesa izvo iwe zvaunogona zvakanyanya kugadzirisa zvinhu zvako kugara zvakanaka. Ehe, thermic panels franchise inodhura mari, zvisinei, kuitiswa kwebhizinesi chirongwa pasi pezita rezita rechiratidzo chakakurumbira zvakare inokupa iwe yakawandisa huwandu hweakasiyana mikana. Iwe unofanirwa kuita zvine hunyanzvi kuita hofisi mashandiro saka gare gare iwe hauna mamiriro akaoma. Tenga rudzi rwakadai rwefranchise uye shandisa ruzivo rwese rwakakodzera paunofunga, uchiita mapepa maererano nezvakatemwa.

Iyo kugadzirwa kwemafuta epaneru franchise inofanirwa kushanda zvisina mhosho, ipapo uchave nerombo rakanaka. Ita basa rese rekugadzira mukuenzanisira kwakazara nemhando dzemabhizimusi emufriji. Iye anokupa iwe neruzivo rwakakodzera uye iwe unorushandisa kune iyo yepamusoro kuti uwane zviitiko zvakakosha. Bata nemapanera ekupisa ekugadzira franchise nenzira yakadaro hapana zvirevo kubva kune vako bhizinesi vadyidzani. Kunze kwezvo, vatengi vanoda kupihwa mukana wepamusoro wehunyanzvi kuti varambe vachifara. Chete, zvechokwadi, kana iwe uchimhanyisa yekugadzira franchise, vamwe vatengi vanogona kunge vachiri vasina mufaro.

Nekudaro, vashandi vako vanofanirwa kudzidziswa nenzira yekuti vape mhinduro dzakaringana. Nyanzvi dzinofanirwa kuve nehunhu, kunyanya avo vanofambidzana zvakananga nevatengi. Paunenge uchiita nefranchise, iwe unofanirwa kubhadhara zvakakodzera kutarisisa kugadzirwa. Thermal mapaneru anofanirwa kunge ari emhando yepamusoro uye anoenderana nezinga rekugadzirwa kwesampuli yekutanga. Ipapo franchisor haana zvichemo uye iwe unoenderera nebasa rako sega wega wekugovera. Kana iwe uri mubhizinesi remapanera ekupisa, saka iyo franchise inobatsira iwe kumisikidza yemhando yepamusoro kugadzirwa, kuita zviitiko uye kukwikwidza nechero sangano, kunyangwe rakasimba kwazvo. Kuve neyekugadzira franchise kunokubatsira iwe.

Kana iwe ukafunga kuita kugadzirwa kwemafuta ekupisa, saka unofanirwa kufanotungamira analytics. Semuenzaniso, swot ongororo inopa mukana wekunyatso kuona kuti ndeapi matambudziko auchasangana nawo uye ndeapi mikana aripo ekukunda. Zvakare, chete ekumusoro-magumo maturusi anokupa iwe kugona kuisa muzvikamu zvayakanakira nezvayakaipira zveyako purojekiti. Mune ramangwana, iwe unokwanisa kushandisa iyi ruzivo kubatsira purojekiti. Iyo yekupisa mapaneru ekugadzira franchise ndeye bhizinesi maitiro umo iwe ungatarisana nematambudziko akasiyana siyana. Iyi inzira yakaoma kunzwisisa. Nekudaro, iwe une ese anodikanwa matekinoroji, mirau, zviyero, uye kunyange zvigadzirwa.

Uye zvakare, mukati megadziriro yeiyo franchise yekugadzira, mumwe mudiki mudiwa agovana ruzivo rwake newe, iye anofarira yako yemari mwero inoramba ichiwedzera. Ndokusaka achibatsira kubva pasi pemoyo wake, achipa ruzivo rwese rwakakosha uye mhinduro dzetekinoroji. Kungoshanda chete nerudzi rwakadai rwefranchise kunokupa iwe mukana wekukurumidza kutora inotungamira niches uye nekukurumidza kushandira vatengi.